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PreneurCast: Entrepreneurship, Business, Internet Marketing and-logo

PreneurCast: Entrepreneurship, Business, Internet Marketing and

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Location:

United States

Description:

Author and serial entrepreneur Pete Williams and Digital Media Producer Dom Goucher discuss Entrepreneurship, Business, Internet Marketing and Productivity (with a fair smattering of Software and Gadgets too). Hosted by Pete Williams and Dom Goucher.

Language:

English


Episodes

152: Michael Gerber and the E-Myth

12/9/2014
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Pete talks to Michael Gerber, author of the E Myth series of books and Awakening the Entrepreneur Within, about how he became a best-selling author and small business guru. They also discuss some of Michaels latest projects. -= 7 Levers Report =- http://7leversreport.com - Find out more about the 7 Levers of business and how to double your profits in 7 weeks. -= Links =- - Online http://www.michaelegerbercompanies.com - Michael's Site http://earherosports.com.au - Pete's latest project -...

Duration: 01:00:22


150: Bootstrapping with Alec Lynch of DesignCrowd

11/10/2014
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Alec Lynch is one of the founders of DesignCrowd, a marketplace for crowdsourced design services. He talks to Pete about the challenges (and benefits) of getting investment and also gives some great tips on using the DesignCrowd service successfully. -= 7 Levers Report =- http://7leversreport.com - Find out more about the 7 Levers of business -= Links =- - Online http://www.designcrowd.com - Try out the Crowdsourced Design Service http://www.earherosports.com.au - Pete's new business...

Duration: 00:49:11


149: Driving Massive Growth with Phil Barham

11/3/2014
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Phil Barham took My Family(TM) Stickers from an idea to a business that has sold 8 million stickers in 23 countries. Pete talks to Phil about the critical elements of identifying his market, supporting his retail outlets and taking massive action. -= Links =- - Online http://www.thestickerfamily.com.au - Phil's Site http://7leversreport.com - Find out more about the 7 Levers of business - Books The Tipping Point - Malcolm Gladwell Amazon: http://preneurmarketing.com/tippingpointbook...

Duration: 00:54:16


147: Growing Talent with Dan Coyle

10/20/2014
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Dan Coyle is the author of The Talent Code, a book about how some of the world’s most successful athletes train and develop their talent. There are a lot of lessons in the book for all walks of life, not just sport, and he discusses these with Pete. -= Links =- - Online http://thetalentcode.com - Dan's Site - Books The Talent Code - Dan Coyle Amazon: http://preneurmarketing.com/talentcodebook The Secret Race - Dan Coyle and Tyler Hamilton Amazon: http://preneurmarketing.com/secretracebook...

Duration: 00:49:50


146: Copywriting with Joe Sugarman

10/14/2014
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Joe Sugarman is the author of Triggers, The AdWeek Copywriting Handbook and The 7 Forces of Success, as well as being a pioneer of many marketing techniques we use today, like taking credit card orders via toll-free numbers and the use of TV infomercials. -= Links =- - Books Triggers - Joe Sugarman Amazon: http://preneurmarketing.com/triggersbook The AdWeek Copywriting Handbook Amazon: http://preneurmarketing.com/adweekcopywritingbook The Seven Forces of Success Amazon:...

Duration: 01:09:09


145: Tim Ferriss Retrospective

9/26/2014
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As part of our retrospective series, here is Pete talking with multiple New York Times Best Selling Author, Entrepreneur, Angel Investor and all round superstar Tim Ferriss. They talk about the 4 Hour Chef book and many other marketing-related topics. -= Links =- - Online: http://4hourchef.com - The Official Site for the 4 Hour Chef Book - Books: The 4 Hour Chef - Tim Ferriss Amazon - http://preneurmarketing.com/4hourchefbook You can try out a lot of the books we recommend in audio format...

Duration: 00:52:57


144: Robert Greene Retrospective

8/29/2014
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As part of our retrospective series, here is Pete talking with Robert Greene, author of 48 Laws of Power, The 33 Strategies of War. The 50th Law and Mastery. They talk about the paths people take to become a master of their chosen field. -= Links =- - Online Robert's Site - http://powerseductionandwar.com Download The 7 Levers Report - http://7leversreport.com - Books Mastery - Robert green Amazon: http://preneurmarketing.com/masterybook You can try out a lot of the books we recommend in...

Duration: 00:50:57


143: Low Hanging Fruit Retrospective

8/15/2014
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As part of our retrospective series, here is our show about Low Hanging Fruit - simple marketing and business ideas that everyone can use to improve one or more of the Seven Levers of Business. -= Links =- - Online Download The 7 Levers Report - http://7leversreport.com - Books You can try out a lot of the books we recommend in audio format with Audible: http://audibletrial.com/preneurcast - Free trial with a free audio book download for PreneurCast listeners - Previous PreneurCast...

Duration: 00:37:59


142: Marketing Myths Retrospective

8/1/2014
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As part of our retrospective series, here is our show about Marketing Myths, where we look at common marketing ideas that you might hear about, and why they are not always such a good idea. -= Links =- - Online Download The 7 Levers Report - http://7leversreport.com - Books You can try out a lot of the books we recommend in audio format with Audible: http://audibletrial.com/preneurcast - Free trial with a free audio book download for PreneurCast listeners - Previous PreneurCast Episodes...

Duration: 00:36:30


140: Numbers Retrospective

7/4/2014
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As part of our retrospective series, here is a show that was first published 3 years ago. The main topic was Numbers: why they are important to your business, which ones matter, and why it's important to view them the right way. -= Links =- - Online Download The 7 Levers Report - http://7leversreport.com - Books You can try out a lot of the books we recommend in audio format with Audible: http://audibletrial.com/preneurcast - Free trial with a free audio book download for PreneurCast...

Duration: 00:31:01


139: Increasing Transactions Per Client

6/20/2014
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This week, Pete and Dom focus on another of the 7 Levers of Business: Increasing your transactions per client. They discuss the fundamentals, as well as give lots of examples you can implement yourself to improve this part of your business. -= Links =- - Online Download The 7 Levers Report - http://7leversreport.com - Books Scientific Advertising - Claude Hopkins Audible: http://preneurmarketing.com/scientificadvertisingaudio Amazon: http://preneurmarketing.com/scientificadvertisingbook...

Duration: 00:55:11


138: Web Marketing that Works with Toby Jenkins

6/6/2014
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This week, Pete talks to Toby Jenkins from Blue Wire Media, Co-Author of Web marketing That Works, about the book, about their Web Marketing business, and how they have grown from a very simple beginning by leveraging partnerships and frameworks. -= Links =- - Online http://www.bluewiremedia.com.au - Toby's Site http://www.bluewiremedia.com.au/book - Find out more about the book - Books Web Marketing that Works - Adam Franklin and Toby Jenkins Amazon:...

Duration: 00:48:18


137: Increase Your Average Item Value

5/23/2014
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This week, Pete and Dom focus on another of the 7 Levers of Business: Increasing your average item value. In the simplest terms this could be as easy as raising your prices, but they also discuss other approaches if this is not an option. -= Links =- - Books The Basics of Process Mapping - Robert Damelio Amazon: http://preneurmarketing.com/processmapbook The Chimp Paradox - Dr. Steven Peters Audible: http://preneurmarketing.com/chimpparadoxaudio Amazon:...

Duration: 00:57:22


136: Healthy Business with Joe Cross

5/9/2014
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This week, Pete talks to Joe Cross, producer of the film, "Fat, Sick and Nearly Dead". They talk about how Joe came to make the movie, the journey he took in filming and promoting it, and the business he has developed around it. -= Links =- - Online Joe Cross's Web Site - http://www.rebootwithjoe.com Video: How Pete Relaunched his MCG Campaign - http://preneurmarketing.com/mcgswipe Tim Ferriss Interview with Josh Waitzkin - http://fourhourworkweek.com/2014/04/22/tim-ferriss-podcast/ -...

Duration: 00:56:05


135: Increasing Your Items Per Sale

5/2/2014
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This week Pete and Dom talk about increasing the number of items you sell in each transaction (one of the Seven Levers of Business). They discuss why this is good for your business and give lots of examples of how you can do this in your own business. -= Links =- - Online Preneur Marketing Internship - http://preneurmarketing.com/essays/preneur-group-internship-opportunity/ Article: How Pete Will Give His Son $1million -...

Duration: 00:47:34


134: The Importance of Taking Action with Dave Jenyns

4/25/2014
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Pete talks to his friend Dave Jenyns about how they met and how they both had the idea to sell the MCG at the same time. They also discuss the importance of taking action on your ideas (before someone else does). -= We're Looking for Case Studies =- Pete is looking for people to feature as case studies on http://www.preneurmarketing.com - email support@preneurgroup.com and let us know how you have applied the 7 Levers to your business, and the results you've got. -= General Links =- - Online...

Duration: 00:53:24


133: Improving Your Opt-Ins

4/18/2014
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In this show, Pete and Dom talk about Opt-Ins (one of the Seven Levers of Business): what they are, why they are important, and how you can get more of them. They also discuss what an opt-in might look like for various businesses. -= Links =- - Online Preneur Marketing Internship - http://preneurmarketing.com/essays/preneur-group-internship-opportunity/ Article: How Pete Will Give His Son $1million - http://preneurmarketing.com/essays/teaching-kids-finance-million-dollars/ Article: Excerpt...

Duration: 00:49:27


132: The Business of App Development with Mark McDonald of Appster

4/4/2014
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Pete talks to Mark McDonald of Appster, an Australian company that specialises in Mobile App Development (with a very impressive client list). They talk about the business models behind apps, and Mark gives some tips for creating successful apps. -= Links =- - Online Appster, Mark's App Development Company - http://www.appster.com.au Get a copy of the 7 Levers Report - http://7leversreport.com Auphonic, online audio processing - http://auphonic.com Asana, simple online project management -...

Duration: 01:01:17


131: 7 Steps to Higher Website Conversions (The VD Report)

3/21/2014
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Pete and Dom discuss a framework for improving the conversions of any website by focusing on the needs of the visitor instead of what you want to tell them. This framework comes from Pete’s free “VD Report” that he originally published on his web site. -= We're Looking for Case Studies =- Pete is looking for people to feature as case studies on http://www.preneurmarketing.com - email support@preneurgroup.com and let us know how you have applied the 7 Levers to your business, and the results...

Duration: 00:55:15


130: Flee 9 to 5 with Ben Angel

3/14/2014
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Pete talks to author Ben Angel about his new book, Flee 9 to 5, and the many frameworks for success that it contains. They talk about personal branding, frameworks for product strategy and for Social Media Marketing Strategy among other topics. -= We're Looking for Case Studies =- Pete is looking for people to feature as case studies on http://www.preneurmarketing.com - email support@preneurgroup.com and let us know how you have applied the 7 Levers to your business, and the results you've...

Duration: 00:46:33

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