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A filters-off series for nonprofit professionals hosted by straight-shooting expert Danielle Johnson Vermenton. During these open-mic sessions, you’ll hear honest advice to help you do more for your cause.

A filters-off series for nonprofit professionals hosted by straight-shooting expert Danielle Johnson Vermenton. During these open-mic sessions, you’ll hear honest advice to help you do more for your cause.
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A filters-off series for nonprofit professionals hosted by straight-shooting expert Danielle Johnson Vermenton. During these open-mic sessions, you’ll hear honest advice to help you do more for your cause.




Episode 40: How to Be a Good Manager and Still Rock Your Goals

On today’s podcast episode, we are talking about how to be a manager, a badass coach, and a fundraiser all at the same time. My guest today, is the Fund Diva Kashana Palmer. She is the founder of Kashana & Co. Today, she shares how to be a manager and coach while achieving her mission of helping fund raising organizations grow. Topics discussed this episode: The importance of management and people skillsMaking sure your people have the tools for successBeing strategic and creating clear...

Duration: 00:26:37

Episode 39: Managing Change (and Avoiding Grey Hairs) in the Nonprofit Sector

Today’s episode is all about Change Management and how you can better your organization by implementing change at all levels. My guest is Tiffany Getch, an Organizational Change Manager at Blackbaud, and she is an expert at creating data-driven solutions while defining and improving processes for non-profits. Join us as we cover specific tactics and resources you can use to create change and improve efficiency at your organization. Topics discussed this episode: Project management and...

Duration: 00:31:45

Episode 38: The Intersection of Offline and Online Tactics in Major Gifts Don't Be Afraid to Make It Work

Our topic this week is the intersection of major gifts when it comes to online and offline tactics. Many organizations resist the idea that major gifts can be done online, so we will go over how it works and what the concerns are. My guest to discuss is Jerusha Schmalzel, a Customer Success Manager at Blackbaud’s Arts and Cultural Verticle. She has over 10 years experience working with nonprofits and Arts and Cultural organizations as a VP of Development and Major Gifts Officer. Join us as...

Duration: 00:29:08

Episode 37: Your #NoFilter Checklist for EOY Prep

On today’s episode we’re talking about our unfiltered end of the year campaign checklists - the things we need to stop doing and things we should be doing instead. My guests to discuss are Scarlett Bauman, Director of Marketing at Air Force Enlisted Village, and Brock Warner, Senior Manager of Fundraising at War Child Canada. Listen in as they share what their end of the year planning looks like and give us great advice on campaign organizing. Topics discussed this episode: When and how...

Duration: 00:35:40

Episode 36: When Giving Tuesday isn't on Tuesday

Today’s topic is about local Giving Days that don’t fall on Giving Tuesday - how does an organization decide which day to focus on? My guest to discuss is Amy Daly, Director of Marketing and Communications for Project Angel Heart. Her organization participates in Colorado Give Day and she shares how they balance their popular local event with the global Giving Tuesday movement. Listen in as she shares marketing and communication tips around Give Day campaigns. Topics discussed this...

Duration: 00:30:45

Episode 35: Email Deliverability: The Seismic Shift You Didn't See Coming

Welcome to the Raise + Engage podcast where we help organizations with online communications and development. Today, I am talking about the important topic of email deliverability with Ryan O’Keefe, Product Manager at Blackbaud. There are a lot of misconceptions with how email is delivered because the process is handed off to so many different entities. Listen in as we go over the ins and outs of email delivery, and how to ensure that your communications reach your target audience. Topics...

Duration: 00:36:57

Episode 34: Finding the Sweet Spot with Behavior Based Email Communications ft. World Wildlife Fund

On today’s podcast episode, we are talking about behavior based email marketing for nonprofits with Jessica Sotelo the director of online marketing at the World Wildlife Fund. Jessica oversees the email marketing and fundraising at WWF. Listen in as we discuss how email marketing approaches change over time, and how to take a more thoughtful approach to crafting email campaigns that create lasting engagement. Topics discussed this episode: Creating engagement by sending emails to smaller...

Duration: 00:26:37

Episode 33: Are You Telling the Right Story? Ft. Vanessa

On today’s episode we are talking about storytelling and why so many organizations are struggling with this. Our guest today is Vanessa Chase Lockshin, the President of The Storytelling Non-Profit and the author of The Storytelling Non-Profit: A practical guide to telling stories that raise money and awareness. Listen in as we discuss Vanessa’s techniques for teaching non-profits how to raise awareness by telling their stories. Topics discussed this episode: Reasons why non-profits have...

Duration: 00:31:38

Episode 32: Website Design Trends for 2017

On today’s podcast episode we are talking about Website Design Trends for 2017, including visual design, content and mobile. Our guests are Aga Siuda and Jay Schultz, design leads at Blackbaud who design responsive websites for nonprofit clients. Listen in as we discuss the hottest design strategies and trends for nonprofits today. Topics discussed this episode: Visual design elements and focusing your messageInformation architecture and planning your site mapImagery and branding with...

Duration: 00:39:54

Episode 31: Tools for Engagement on the Web When to Do It and How

How you tell a story on your website will determine whether or not your site visitors take action and what kind of action they take. Whether you're looking for email sign-ups, donations, volunteers, or something else entirely, engagement doesn't just happen; you have to make it happen! Join Raise + Engage host Danielle Johnson Vermenton with all-star guest Ben Wong as they brainstorm ways that you can entice all your different audiences to take action online. Topics discussed this...

Duration: 00:34:17

Episode 30: Using Predictive Analytics to Segment Your Top Prospects for Major Giving with Target Analytics

Our guest on today’s episode is Melissa Bank Stepno, a Practice Manager with Blackbaud’s Target Analytics team. She has spent the last decade as a nonprofit consultant in predictive modeling and wealth segmentation programs, and she is here to share what she has learned during her time in the industry. Listen in as we learn how to identify the best prospects for major gift donations. Topics discussed this episode: Common challenges of Development OfficesWealth screening v. predictive...

Duration: 00:11:58

Episode 29: Data Driven Not an Option Anymore

On this episode, we’re talking to guest Steve MacLaughlin about data and the growing need for analytics in the nonprofit space. Steve is the Vice President of Data & Analytics at Blackbaud with over 20 years experience in the field. He is the author of Data Driven Nonprofits, a bestseller in 2016. Join us as he shares the top lessons learned from data analysis of current trends in nonprofit fundraising and how to apply these for future growth. Topics discussed this episode: Important...

Duration: 00:42:10

Episode 28: Why You Need a Portfolio Peer-to-Peer Strategy (And How to Develop One)

Today’s podcast topic is Peer-to-Peer Fundraising. The landscape for non-profit peer-to-peer fundraising is changing rapidly with technology, and we discuss actionable tips and scaleable strategies you can use right now. I’m speaking with Robin Mendez, Senior Peer-to-Peer Product Marketing Manager at Blackbaud, as she shares wealth of expertise on the top Peer-to-Peer technologies out there today. Topics discussed this episode: Current Peer-to-Peer landscape and portfolio style...

Duration: 00:23:55

Episode 27: Creating an Online Community with American Cancer Society

On today’s episode we discuss the importance of harnessing an online community from your network of constituents, alumni and clients to connect, engage and mobilize them. Our guests today are Joe Prosperi, Director for Digital Strategy for Relay for Life at the American Cancer Society, and Holly Herbert, Community Manager at Blackbaud. Joe has been with the American Cancer Society for 13 years, and currently oversees online fundraising, social media and other digital strategies. Holly has...

Duration: 00:46:08

Episode 26: A Crash Course in Social Advocacy (And Why it Matters)

On this episode, we’re taking on the topic of Advocacy: the changing role of Advocacy in social media and how this can be harnessed tactically for non-profits. Our three expert guests today are Jeanette Russell, Caroline Stuart-Freas and Sally Heaven. Caroline is a Senior Advocacy Customer Success Manager at Blackbaud, helping non-profit clients succeed in their online advocacy and fundraising goals. Jeanette is a Product Marketing Manager for Blackbaud with 25 years of experience and has...

Duration: 00:46:41

Episode 25: Profiles in Nonprofit Leadership: What we Need for Today's Organizations

On today’s episode, we discuss the important topic of Leadership with our guests Rachel Hutchisson and Mark Pitman. Rachel is a Corporate Social Responsibility (CSR) executive at Blackbaud, heading up volunteerism and philanthropy efforts at the leadership level. Mark Pitman is the CEO and Founder of Concord Leadership Group, Fundraising Coach and Non-Profit Academy. Join us for our open discussion on the state of leadership within non-profit organizations and how to develop talent to fill...

Duration: 00:32:20

Episode 24: Wrap-Up and Look Ahead

In our final podcast of the year, host Danielle Johnson Vermenton shares her favorite episodes from 2016, gives a sneak peek into what’s coming for the series in the new year, and offers final tips and advice for her loyal listeners.

Duration: 00:24:11

Episode 23: Getting Your Hands Dirty: Marketing as a "Profit" Center

Speaker, author, and coach John Haydon joins host Danielle Johnson Vermenton to talk about how marketing can be a "profit" center for nonprofit organizations. What do we mean by that? We mean turning your marketing department - even a department of one - into a fundraising machine. How? Tune in to find out.

Duration: 00:45:41

Episode 22: Best of BBCON 2016

Join our guests, Jodi Smith, Vice President & Executive Director, Sanford Health Systems, and Veronica Brown, Director of Individual Giving & Communications, Chicago Public Library Foundation, to hear what they loved most about bbcon 2016, the annual conference where technology and social good meet. Plus, get the behind- the-scenes scoop on this year’s insightful and inspiring three-day event. We’re even bringing in a number of awesome bbcon speakers for a special encore session!

Duration: 00:28:01

Episode 20: It's Too Real: Season Three Recap

We have wrapped up our third season of the Raise + Engage podcast. We can't believe it! Let's take a look back at the "realest" highlights from this season's episodes and revisit some of the top tips shared during our open-mic sessions. One of our favorite nonprofit web design pros and guest of the podcast in season three, Ben Wong of Blackbaud, returns to the podcast to relive his favorite moments, share what tips he hopes others took away from the season, and offer some advice he forgot...

Duration: 00:50:47

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