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Ruralbig

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Location:

Canada

Language:

English

Contact:

5194293729


Episodes

#21: Downtown placemaking lessons learned from Stratford, Ontario

8/29/2017
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In this episode, Gregg shares his observations from a visit to Stratford, Ontario and how other downtowns can learn from the many ways that this rural community is creating an inviting atmosphere in its downtown

Duration: 00:06:28


#19: Great divide between communities that will invest and ones that won’t

7/20/2017
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In this episode, Gregg shares his insights from one Lake Erie town that is going like gangbusters to invest in waterfront placemaking and the lessons that can be learned. Hint: It begins with elected politicians in every community having an understanding that spending dollars for a significant return on investment is necessary to develop placemaking as an economic engine that will ultimately benefit the community

Duration: 00:04:52


#18: Ugh! A slab of backbacon to all rural downtowns forgetting Canada 150

6/19/2017
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In this episode, Gregg talks about why it matters for small-town downtowns to be doing summer-long celebrations of Canada 150 and why forgetting to do so is creating a terrible perception

Duration: 00:04:43


#17: YouTube livestreaming! Are you ready?

5/30/2017
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In this episode, Gregg explains why you need to be using and building your YouTube channel now, rather than ignoring the channel all together like so many small-town businesses and organizations do

Duration: 00:03:47


#16: Hey small-town folks, stop talking and start supporting

5/9/2017
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In this episode, Gregg talks about small town folks walking the talk about the need to support local businesses, especially new business startups by young entrepreneurs

Duration: 00:04:28


#13: This simple event can help your downtown build a better connection with shoppers

3/28/2017
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In this episode, Gregg shares his tip for hosting an inexpensive and effective small-town downtown event that will help stores build a better face-to-face connection with shoppers

Duration: 00:03:39


#11: Why you should be using social media to randomly surprise and reward your customers

3/13/2017
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In this episode, Gregg tells the story of how a big brand surprised him with a reward on social media and how this simple step can be duplicated by small-town businesses to show you appreciate when customers talk to up

Duration: 00:08:53


#7 No more excuses! Start doing videos!

2/22/2017
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In this episode, Gregg talks about why video is the ace up your sleeve for your small-town rural business. Hint: It’s about experiences!

Duration: 00:06:54


#5: Are you creating content opportunities for your audience?

2/19/2017
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Don’t hope your audience will create free content that promotes your business. Create in-store content opportunities that deliberately attract them and swerve them to snap photos and share them.

Duration: 00:03:30


#4: Hey small-town business, stop Walmartizing your social media

2/17/2017
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Duration: 00:04:41


#3: Lessons learned from the rural butcher shop

2/15/2017
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Duration: 00:03:54


#2: Three traits shared by every small-town business that’s successful on social media

2/14/2017
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Duration: 00:03:57


#1: 98-cent potato chips, 80% off sales, and other city, yech, marketing gimmicks

2/13/2017
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Duration: 00:07:54