SalesFounders Podcast - Startup Sales Strategy | Entrepreneur | Venture Capital-logo

SalesFounders Podcast - Startup Sales Strategy | Entrepreneur | Venture Capital

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037: Social Selling for Startups with Steve Nudelberg

"Nobody want’s to be sold anymore.” With so many products and solutions competing for our attention, buyers want simple solutions from people they know like and trust. Meet Steve Nudelberg, author, speaker, and “serial salesman” who has built a successful career by being valuable, authentic, and connected. Steve will argue that, for more startups, cold calling is a waste of time, and that entrepreneurs should spend less time hiding behind their brand and more time engaging with their...

Duration: 00:40:04

036: Direct to Consumer Sales Strategy with Ace Marks Founder Paul Farago

Ace Marks is a brand of handcrafted Italian dress shoes that has leveraged a direct to consumer sales strategy to disrupt one of the most established industries. In the past year alone, Ace Marks have sold in more than 80 countries, and has become the worlds most funded footwear project through Kickstarter. Founders Paul Farago and Julian Gonzalez join SalesFounders to talk about their relentless focus on customer experience, the domain expertise behind this disruptive brand of luxury...

Duration: 00:46:59

035: Product Validation and Crowdfunding with Enventys Partners President Roy Morejon

Roy Morejon is the President of Enventys Partners, a full-service product launch agency that has created more than 450 brands, 65 companies, and made over $1 billion for entrepreneurs and corporations. Roy's passion is helping entrepreneurs launch great ideas and Eventys Partners has a comprehensive solution that supports entrepreneurs with everything from product design and development, to crowdfunding and marketing. Roy joins us this week to talk about product validation and the system...

Duration: 00:38:23

034: How We Built a 6 Million Dollar Webinar with Taylor Welch

Traffic & Funnels co-founder, Taylor Welch, joins us to talk about the challenges entrepreneurs face when it comes to lead growth and predictable funnel strategies. On this episode, Taylor walks us through the anatomy of traffic & funnel strategy as well as the secret behind their 6 million dollar webinar. We'll talk about why validation is the key to establishing a powerful marketing message and the 4 steps they use to convert your core message into lead faucets of predictable...

Duration: 00:37:25

033: Breaking the Rules with Best-Selling Author Heather Havenwood

Heather Havenwood is a serial entrepreneur, best-selling author, and authority on the subjects of digital marketing and sales coaching. Heather is helping entrepreneurs "break the rules" and implement proven marketing and sales systems. As an contributor, performance coach, and one of Huffington Posts Top 50 Must Follow Women Entrepreneurs, Heather is a power-house when it comes to entrepreneurship. She joins us this week to talk about her challenging journey in...

Duration: 00:39:43

032: The 30-Day Sales Launch with Alex Hermozi

Alex Hermozi has perfected the sales launch. What started as a passion for weightlifting and fitness, became a $55k investment in his own gym and a steep learning curve to profitability. In time, Alex figured out how to scale his efforts into 6 highly profitable gyms. Realizing the value of the "system" he had developed, Alex sold his gyms and turned his attention to the thousands of struggling gym owners across the country. Today, his "gym launch" system helps gym owners fill their gyms...

Duration: 00:40:25

031: The 5 Stages of Seed Acceleration with Boom Startup Founder Robb Kunz

Startup Accelerators have become a powerful source of guidance and support for aspiring entrepreneurs all over the world. One of the pioneers of startup acceleration is Robb Kunz, a seasoned entrepreneur and angel investor. Following his seemingly endless struggle to find entrepreneurs with sufficiently validated business models, Robb co-founded Boom Startup, a mentorship-based seed accelerator for entrepreneurs in the disciplines of technology, education, government, and space. 7 years...

Duration: 00:43:18

030: A PEEQ into the Shark Tank with Shane Cox

Following a lucrative exit from the sale of his first company, Shane Cox let it all ride on his second venture that quickly became an unscalable and capital exhaustive business that bled him dry. After liquidated all of his assets, and selling the last of his prized possessions, Shane doubled-down on the one promising component of his solution - the QBall - a microphone imbedded into a dodge-ball. Over the course of the next two years, Shane scraped by, often sleeping in his car to afford...

Duration: 00:42:04

029: Freelancing Sales Growth with Conner Gillivan

More than a third of the US workforce is comprised of freelancers. Freelancing has become a trillion dollar industry that can be challenging for founders to navigate. With so many experts to choose from, it can be hard to know what to look for, and how to integrate hired talent into your organization. My guest this week is Connor Gillivan. After selling more than $25 million on Amazon from his dorm room, Connor went on to create, a freelancer marketplace that connects...

Duration: 00:38:20

028: Straight Path Entrepreneurship with Coach Steve Krebs

Every entrepreneur needs an occasional moment of honest, personal reflection. How are things really going, and to what extent you are aligning with the needs of your business? The tendency for most founders is to add more process and clutter when they should be finding ways to simplify. Meet Steve Krebs; the accountability coach. His mission is to rescue entrepreneurs from the process holes and bottlenecks, cut through the BS, and establish some accountability to systems that generate...

Duration: 00:38:31

027: Building Your Startup Dream Team with Nicole Wipp

Burnout can be a major problem for entrepreneurs . In spite of a seemingly limitless supply of automation tools, entrepreneurs still over-extend themselves to the point of exhaustion. Every entrepreneur needs help, and specifically, the right help. Meet Nicole Wipp - entrepreneur and small business consultant whose speciality is helping entrepreneurs create powerful teams. Leadership requires a very different mindset than entrepreneurship and on this episode, Nicole shares 5 strategies...

Duration: 00:37:21

026: Predictable Sales Growth with best-selling author Aaron Ross

On the heels of a failed startup in 2002, Aaron Ross stumbled into a call-center position at Looking for sales perspective, Aaron discovered something much bigger. The discovery, covered in his best-selling book Predictable Revenue, was a revolutionary approach to outbound selling that led SalesForce from $5M to $100M in sales. Since then, Aaron has helped companies like Uber, SAP, and Oracle figure out how to build scalable, predictable revenue. These strategies, as well...

Duration: 00:40:02

025: 3 Pillars of Scalable Growth with Venture Capitalist Greg Warnock

Surviving the early stages of a startup to reach growth is a significant milestone for any founder. It is also the beginning of new chapter of challenges and opportunities. There is a science to accelerating growth, and few who know it better than Greg Warnock, managing director and co-founder of Mercato Partners. Greg is a technologist, innovator, and PhD-equipped entrepreneur who is well versed in every stage of entrepreneurship. On this episode, Greg walks us through his formula for...

Duration: 00:47:01

024: Inbound vs Outbound and Account-Based Marketing with Trish Bertuzzi

Efficient and scalable sales growth is the common goal of every startup. My guest, Trish Bertuzzi, is the best-selling author of the Sales Development Playbook and President of The Bridge Group. Trish joins us this week to discuss account-based marketing, outbound strategy, and how to survive the early stages of sales development. Visit for show notes and additional information.

Duration: 00:32:37

023: The 5 Steps of a Viral Marketing Strategy with Jace Vernon

There is more to a viral marketing strategy than a great product or a clever tag line. With so much noise in market, it has become increasingly difficult to connect your message with your target audience. My guest, Jace Vernon has the solution to this problem. Jace is the founder of both YDraw and MarketingHy. YDraw is a white board video and animation company helps companies find a better way to tell the story behind their product or service. MarketingHy is a full-service digital...

Duration: 00:37:32

22: 10 Ways to Increase Sales Using LinkedIn with Yakov Savitskiy

LinkedIn has become a powerful platform for entrepreneurship. Whether your objective is exposure or lead generation, LinkedIn should be a key ingredient of your sales growth strategy. My guest this week is nationally recognized linked in expert Yakov Savitskiy. Yakov is the founder of Linked Lead enteprises and joins me to explore 10 ways you can leverage linkedin to develop or accelerate sales growth. We talk about things like the 3 P’s of a great profile, 8 Publisher best practices, how...

Duration: 00:37:34

21: 5 Ways to Disrupt a $90 Billion Market with Matt Falcinelli

A deep dive into the apparel industry to talk about the massive disruption that is changing the way we interact with brands and apparel. My guest Matt Falcinelli, is the founder of Matt has leveraged more than 20 years of industry experience to prepare for what will be the iTunes of the apparel industry. On this episode we talk about the 5 ingredients of his go to market strategy. Social Influencers, Conversion funnel story telling, leveraging data, drawing on past domain...

Duration: 00:50:07

Mastery 11: 4 Traits of Top Performers - Armor Keynote Address

These 4 traits are consistent among top performing sales executives and entrepreneurs. A segment taken from a keynote at Armor Pest Defense.

Duration: 00:31:28

020: Driving Sales Growth Through Podcasting with Luis Congdon

Luis Congdon went from sleeping on couches to making a six figure income through podcasting. This week on SalesFounders, we talk about why podcasting is such a powerful medium to establish authority and trust. We talk about how to leverage podcasting to find and qualify customers and how guest appearances can help you sell product and establish market presence. Luis is a podcast and social-selling guru and I am honored that he took time to let us in to his secrets to driving sales growth...

Duration: 00:38:06

Mastery 10: 6 Keys to Close More Sales

An accomplished sales executive understands that “closing” starts before the sale begins. Persuasive closing tactics will have little impact if they lack the core tenants of effective communication and rapport. In fact, your level of confidence, product knowledge, and persistence will have more of an impact on performance than the most eloquent closing scripts. Selling is a number game and your goal should be finding the most efficient way to close sales. Here are 6 keys to get your...

Duration: 00:14:11

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