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The Art of Paid Traffic: Online Marketing | Business | Advertisi-logo

The Art of Paid Traffic: Online Marketing | Business | Advertisi

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Facebook ads expert Rick Mulready from RickMulready.com brings you The Art of Paid Traffic, revealing the best paid traffic tips, tactics and strategies for generating leads and sales for your business on autopilot. Discover how to create freedom in your business through paid traffic without having to empty your wallet in the process. Learn how to automate your leads and sales from the top experts in paid traffic on Facebook ads, to YouTube ads, Twitter ads, Google Adwords, retargeting, native advertising, Instagram, LinkedIn ads, sales funnels, analytics, landing pages, sales pages, how to write good ad copy, banner ads, ad networks, buying email lists, affiliate marketing and more. Everything that’s working right now (and not working) to help you create a killer sales machine for your business so you know exactly where your next lead and sale are going to come from.

Facebook ads expert Rick Mulready from RickMulready.com brings you The Art of Paid Traffic, revealing the best paid traffic tips, tactics and strategies for generating leads and sales for your business on autopilot. Discover how to create freedom in your business through paid traffic without having to empty your wallet in the process. Learn how to automate your leads and sales from the top experts in paid traffic on Facebook ads, to YouTube ads, Twitter ads, Google Adwords, retargeting, native advertising, Instagram, LinkedIn ads, sales funnels, analytics, landing pages, sales pages, how to write good ad copy, banner ads, ad networks, buying email lists, affiliate marketing and more. Everything that’s working right now (and not working) to help you create a killer sales machine for your business so you know exactly where your next lead and sale are going to come from.
More Information

Location:

San Diego, CA

Description:

Facebook ads expert Rick Mulready from RickMulready.com brings you The Art of Paid Traffic, revealing the best paid traffic tips, tactics and strategies for generating leads and sales for your business on autopilot. Discover how to create freedom in your business through paid traffic without having to empty your wallet in the process. Learn how to automate your leads and sales from the top experts in paid traffic on Facebook ads, to YouTube ads, Twitter ads, Google Adwords, retargeting, native advertising, Instagram, LinkedIn ads, sales funnels, analytics, landing pages, sales pages, how to write good ad copy, banner ads, ad networks, buying email lists, affiliate marketing and more. Everything that’s working right now (and not working) to help you create a killer sales machine for your business so you know exactly where your next lead and sale are going to come from.

Language:

English


Episodes

#168: How to Use Quizzes + Facebook Ads to Get Quality Leads with Chanti Zakariasen

12/6/2017
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My friend Chanti Zak is a conversion copywriter and she appears on the podcast today to look at something we haven’t covered a whole lot on this show – quizzes! Chanti reveals how using quizzes, along with Facebook ads, can generate lots of high-quality leads for your business. She shares her specific process for creating quizzes, and discusses a case study where she generated 10,000 new leads in just one month (and with a Facebook ad spend of only $500!) using a quiz… She talks about...

Duration: 00:45:45


#167: The Million Dollar Facebook Ads Tweak with Jarrod Bentley & Ethan Sigmon

12/1/2017
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Today I’m doing something a bit different as I’m joined by not one, but two guests on the podcast. You may recognize Ethan Sigmon’s name from a past episode where he talked about how to create high-converting Instagram ads. This time Jarrod Bentley, who hired Ethan to run his Facebook ads, is also here and we’re going to dive into how they’re using a Facebook video ads strategy to sell fitness DVDs. Jarrod comes from an infomercial background and he reveals what led him to move away from...

Duration: 00:57:21


#166: Perfectionism Bogging You Down? Me too…

11/22/2017
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I’m doing something quite different in today’s episode… Rather than share a strategy, a how-to, case study, or campaign insights or stats… I want to talk about something that’s holding so many of us back in our businesses. And that’s perfectionism. And the reason I decided to share it with you is this is something that I have struggled with. And the more I’ve shared it, the more people I hear from saying that they too struggle with it. And they ask me to continue talking about...

Duration: 00:09:19


#165: (Case Study) Cyber Monday Facebook Ads Success for a Local Fitness & Tennis Club

11/15/2017
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With Black Friday and Cyber Monday right around the corner in the United States, today I wanted to share a case study with you. Jackie Ellis is one of my students and last year she got amazing results with Black Friday/Cyber Monday promotions for the local fitness and tennis club she works at. In this episode, Jackie breaks down how she generated over $30,000 in revenue from a Facebook ad spend of just $600, the pre-sale technique she used, her targeting strategies and the offers she...

Duration: 00:35:07


#164: (Case Study) How a Non-Profit Cooking School for Kids is Growing with Facebook Ads

11/10/2017
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For today’s episode, I’ve got another great conversation with a student of mine. Her name is Tiffany Cavegn, and she’s the founder of The Kids Cooking School, which is a non-profit cooking school for kids based in Minnesota. Earlier this year, Tiffany was brand new to Facebook ads, and she’s been learning how to use them to grow her cooking school over the last several months. I’ve been tracking her progress really carefully and I wanted to have her share her story because I feel so many...

Duration: 00:48:57


#163: Creating Your Ideal Facebook Ads Business from Scratch with Salome Schillack

11/8/2017
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I’m excited today to welcome one of my students to the podcast. Her name is Salome Schillack and her website and business is called ShineAndSucceed.com. Salome lives down in Australia and she’s quickly created an awesome Facebook ads business for herself, while being one of the most positive and passionate people I know who’s trying to help female online business owners. In this episode Salome talks about the ways she’s been able to grow her Facebook ads business, the mindset you need to...

Duration: 00:48:30


#162: How to be the FB Ads Manager Businesses are Looking For

11/3/2017
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For today’s show, I have a little something different! After getting to know the owner of a local cryotherapy business, Matt, he told me about the multiple times he’s been burned by local marketing companies. As a result, he’s poured thousands of dollars into local advertising to get ZERO results, and I wanted to bring you his story today so you can see things from a local business owner’s perspective. Matt’s is a story I hear all too often, and it really frustrates me to hear of small...

Duration: 00:19:25


#161: (Case Study) Facebook Ads Success for Local Fitness/Yoga Studios with Nick Wolny

11/1/2017
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Art of Paid Traffic listener, Nick Wolny, joins me on the show today for a Facebook ads case study. Nick helps boutique fitness and yoga studios in the Houston, Texas area and he’s been using what he learns from the podcast here to get some incredible results for his clients. Today we dive in and break down two campaigns: He reveals the strategies he used for each of these campaigns and how he’s been able to successfully grow his Facebook ads business. Nick also talks about how he gets...

Duration: 00:40:34


#160: How to Create a Simple Marketing Plan that Actually Works with Noah Kagan

10/27/2017
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On today’s episode, I’m chatting with my buddy Noah Kagan. If you’d know who he is, you’re in for a treat... Noah was employee #30 at Facebook, he was an early employee at Mint.com as their Director of Marketing, and he’s the founder of AppSumo and SumoMe. Noah is a fellow podcaster, hosting a great show called Noah Kagan Presents, which I listen to regularly, and his OkDork.com blog has a ton of meaty/actionable content you can check out. In this episode, we dive into a bunch of...

Duration: 00:53:18


#159: How to Get the Most Out of Your Facebook Ads this Holiday Season

10/25/2017
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In today’s episode, I want to share with you how to get the most out of your Facebook ads during the holiday season. Here we are the end of October already and if you’re going to be advertising on Facebook between now and the end of the year, I want to share with you some things to consider and how to get the most out of your marketing. This is mainly aimed at product based businesses but will also be really helpful if you’re advertising on the platform from basically now through the end...

Duration: 00:15:56


#158: Gmail Ads! How to Get Targeted, Cost-Effective Traffic with this Little Known Strategy with Charles Kirkland

10/18/2017
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We’ve been talking a lot about Facebook ads on the podcast lately, so we’re going to change things up today and talk about another interesting traffic strategy: Gmail ads. And joining me to share his knowledge is Charles Kirkland who was a guest here on The Art of Paid Traffic way back on episode 21. Charles is the founder of mediabuyerassociation.com and he’s a very smart dude when it comes to all things paid traffic. This episode is a result of a conversation Charles and I had a...

Duration: 00:44:31


#157: How to Get Started with Facebook Ads As a Total Beginner + Other Q&A

10/11/2017
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Facebook ads Q&A part II! On today’s show, I’m answering more of your Facebook ads questions, as I bring you a Part II of the Q&A episode from #156. Today I dive into the following: What to do if you’re a complete beginner with Facebook ads and wanting to advertise to your local marketHow to start a Facebook ads agency (from scratch) in a specific nicheHow to map out a simple sales funnelThe simplest and most effective way to get started with Facebook ads retargetingAnd, I explainthe...

Duration: 00:31:30


Strategy Sessions: Facebook Ads for a Security Company with Jeri Demartini

10/4/2017
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This is another bonus Strategy Sessions episode where I’m going to take you inside a Facebook ads strategy call with one of my students. This is a call with Jeri De Martini who owns a local commercial and residential security company, called JadTec Security Services. They’re in Southern California but serve clients all over the US. This strategy call focuses on how she can use Facebook ads to get more leads for her sales team so they can continue growing their business. We also talk...

Duration: 00:28:31


#156: How to Hire a Facebook Ads Manager + Other Q&A

9/27/2017
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It’s Q&A time here on The Art of Paid Traffic podcast! On the show today I’m answering your Facebook ads questions, diving into topics like: How to hire a Facebook ads managerWho should (or shouldn’t) be looking to outsource their Facebook adsWhere to place the Facebook ads pixel and strategies for retargeting audiencesIs it ok to make changes to ad sets while they’re running?What does the Estimated Daily Reach mean when you’re setting up your ad setE-commerce strategyAnd, how do you get...

Duration: 00:35:00


#155: 3 Big Facebook Ads Updates (You Should Know About)

9/20/2017
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For most people, change can be hard! If you’re doing Facebook ads, you’ve got to be able to roll with the changes and on today’s episode, I’ll be talking about three big ones that came into effect recently. They are: The merger of Ads Manager and Power Editor into one combined toolNew targeting updates -- no more Job Title and education targeting…And I also give my perspective on what’s happening with all of the accounts being flagged and shut down… On the Show Today You’ll Learn: The...

Duration: 00:31:57


#154: [Case Study] How a CrossFit Gym Owner is Getting 6000% ROI on His Facebook Ads with Sam Payne

9/13/2017
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On today’s episode of The Art of Paid Traffic, I’m joined by Sam Payne, a CrossFit gym owner in the United Kingdom. For the past several years, Sam has been trying to grow his business using Facebook ads, and in the last year and a half or so, has seen amazing success. Sam’s been doing so well using Facebook ads to get new customers into his gym that he’s seeing about a 6000% ROI, while only spending £5.00 per day on ads. As you’ll hear today, Sam is a frequent listener of The Art of...

Duration: 00:39:10


Strategy Sessions: Improving Facebook Ads Targeting, Relevance Score & More with Liat Siegel

9/8/2017
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This is another bonus Strategy Sessions episode where I’m going to take you inside a Facebook ads strategy call with one of my students. This is a call with Liat Siegel who is an interior designer working with local and residential design, commercial design, she also helps real estate agents with staging, and she’s also working towards working with boutique hotels on improving their interior design. This strategy call focuses on how she’s trying to use Facebook ads to reach real estate...

Duration: 00:33:49


#153: The Perfect Storm of Facebook Ads Problems (Behind-the-Scenes of My Recent Launch)

9/6/2017
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On today’s episode of The Art of Paid Traffic, I’m sharing with you lessons learned during the July launch of my FB ADvantage LOCAL program. We had a perfect storm of technical issues like we’ve never had before and I want to share with you what happened and the lessons I learned in the hope that it can help your business -- particularly when it comes to the big problems we had with our Facebook ads. In addition to the Facebook ads issues, we had also major problems with our Infusionsoft...

Duration: 00:31:58


#152: How to Create Affiliate Revenue by Amplifying Content on Facebook with Deacon Hayes

8/30/2017
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On today’s episode of The Art of Paid Traffic, I’m joined by Deacon Hayes from wellkeptwallet.com talking all about how he generates affiliate income by using Facebook ads to amplify helpful content on his website. We dive into all of his strategies and specifically we break down a recent campaign where he spent $8,500 on Facebook ads and did $21K in revenue. One thing I want you to really listen for today is how Deacon’s strategy is centered on value-first, and amplifying that value...

Duration: 00:35:22


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