Our guest is USA Today bestselling author Michelle Spiva. In addition to her work as an author, she’s also a counselor, a writing coach, and an extreme data geek. In this show, we discuss things like avoiding the fear of data, learning from books that are winners, her version of survivor bias, revenue management, push versus pull marketing, and all with lots of examples that will help us to put Michelle’s teaching into action.
The post TAB128: A Deep Dive into Using Data as an Author with...
I returned from the marvelous 20booksvegas conference on Monday and woke to some interesting news on Tuesday. The story of the demise of Pronoun and the announcement that Draft2Digital has added Amazon distribution whipped through the indie author community at hyperspeed. We chat with D2D's Director of Marketing, Kevin Tumlinson to learn more.
The post TSS127: Draft2Digital Adds Amazon Distribution and Pronoun Ceases Operations appeared first on The Author Biz.
My guest today is Michael Anderle. This is Michael's fourth visit to the show, and his first visit, Zero to $10k Per Month in 90 days is still the most popular Author Biz episode of all time, not counting the thousands of times the video of that show has been seen on YouTube.
November 3rd, marks the two year point from Michael's first published book, and in those two years, he’s gone from being an indie author to a successful indie author to a really successful indie author and now he’s a...
Author Martha Carr joins us this week to take a deep dive into the creation of a multi-author universe. We'll discuss topics like creating the universe name, selecting the core group of authors to write the books, the creation of art, covers, storylines, the social media community, and the website. We’ll even get into things like the technology involved in managing those storylines and how the various authors work together to create their books.
The post TAB125: Creating a Multi-Author...
Our guest today is Valerie Peterson, a widely read commentator on the business of publishing, and our topic today is the sale of Film and Television rights for authors.
In this episode, we’ll get into things like what level of involvement should an author expect after selling those rights, what’s working now in the evolving world of Television rights, some of the crazy things going on with the adaptations of some classic books, what you should look for if you’re approached with an offer...
Today we’re exploring how indie authors can get their books into indie bookstores with Suzanne Orchard, the owner of Key West Island Books, a gem of an indie bookstore in Key West, Florida.
The post TAB123: Getting Your Books Into the Local Indie Bookstore appeared first on The Author Biz.
The pressures of life, jobs, family, friends and keeping the ship afloat can make running your author business feel like a juggling act with no end in sight. Author Jim Heskett joins us to discuss his new book, The Juggling Author and to share his tips for successfully juggling everything in your busy life.
The post TAB122: Juggling Life, Family and Your Author Business, with Jim Heskett appeared first on The Author Biz.
Building a backlist is a cornerstone to a successful indie author's career. Chris Fox joins us this week to explain the how, when and why of relaunching a novel, a series or an entire backlist.
The post TAB121: Making the Most of Your Backlist, with Chris Fox appeared first on The Author Biz.
Author and podcast partner Taylor Stevens joins us this week to share her thoughts on planning and executing your next book event. Taylor is a New York Times bestselling and award-winning author who has planned and held book events around the country, and she shares her tips for making your next event a success.
The post TAB120: How to Plan and Execute a Successful Book Event appeared first on The Author Biz.
Pronoun announced that they're now offing library distribution for indie last week through Overdrive and bibliotheca. We discuss how that works and more with Pronoun's head of marketing, Justin Renard.
The post TAB119: Library Distribution and More with Pronoun’s Justin Renard appeared first on The Author Biz.
It's easy to get lost in the world of book marketing. In this episode, Chris Syme helps us to keep it simple, focusing on what really matters, which is following the marketing plan that is right for you.
The post TAB118: The Essentials for Marketing Your Books, with Chris Syme appeared first on The Author Biz.
In this week's episode, developmental editor and writing coach Alida Winternheimer joins us to discuss how to find the right editor for the right stage of your writing process.
The post TAB117: How to Find the Right Editor at the Right Stage of Your Author Journey appeared first on The Author Biz.
Author's Honorée Corder and Brian Meeks consider the marketing mindset that they believe is critical to being able to market your books effectively in today’s crowded market as well as their new book, The Prosperous Writer's Guide to Finding Readers.
The post TAB016: Developing Your Marketing Mindset appeared first on The Author Biz.
In the very first episode of our new Author Biz How-To series, author MD Cooper, aka, Michael Cooper shares his techniques for making money from Facebook ads.
The post How to Make Money with Facebook Ads, with Michael Cooper appeared first on The Author Biz.
This week’s show is all about your email list, and we’ll cover it from the basics of why you should have one, to the specifics, of things like how often to send and why.
This week’s guest is Larissa Reynolds, an email marketing guru who enjoys nothing more than helping authors make the most of their relationship with readers through their email lists.
We start with the why question. Why should authors have an email list? Then we delve into things like how to attract subscribers, how...
The idea for this episode came from a listener who wanted to hear from a guest who was more like him. Someone with a spouse, family, kids, responsibilities, not enough time to write and a lack of money for marketing.
The first name that came to mind when I read the request was today’s guest, Justin Sloan. He spent five years as a Marine and has a master degree in creative writing from John Hopkins. He also has a wife, a job, and a young family. Justin joins us this week to discuss the...
Andrew Dobell joins us this week to discuss the wide range of cover design options available to indie authors today. Everything from do it yourself covers, to photo manipulation, to custom designed illustrated covers. We'll even get into the process of hiring photographers and models if you’ve got the budget and a long enough series to support the upfront expense.
The post TAB112: Cover Design Options for Indie Authors appeared first on The Author Biz.
Wayne Stinnett's inspirational path to self-publishing success is a lesson in persistence and discernment. In this episode, we discuss both, including the trends he's chosen to ignore while building a thriving author business for himself over the past four years.
The post TAB111: Staying Persistent on the Path to Self-Publishing Success – with Wayne Stinnett appeared first on The Author Biz.
Kameron Hurley joins us this week to discuss the Patreon model as an alternative income stream for authors.
We discuss the reasons she chose Patreon, how to develop the right offerings for supporters, and what you'll need as an author to best utilize Patreon.
We also discuss her recent Hugo Award nomination, her new book THE STARS ARE LEGION, and since she’s a professional copyrighter, I ask for tips on crafting blog posts in support of new books.
The post TAB110: Should You Consider...
Author Biz listeners agree that book descriptions are one of the most useful elements in selling their books. So why are we so afraid of writing book blurbs? Author, teacher and podcast host Bryan Cohen joins us to discuss why book descriptions are so important and then we consider the four essential elements of any book description.
The post TAB109: Writing Great Book Descriptions, with Bryan Cohen appeared first on The Author Biz.