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The BRAND New You Show

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Indianapolis, IN


Welcome to the BRAND New You show hosted by Ryan Rhoten. This Podcast is dedicated to discovering how personal branding and social media are impacting our careers and the role each plays in the new social job search process. Each week via a mix of solo shows and interviews with personal branding and social media experts, career coaches, recruiters and talent management professionals, we'll discover actionable insights and advice to help grow our careers. Are you ready? Then let's Go!






Know Thyself with Marc Miller

Hello and Welcome to the BRAND New You Show. THE podcast dedicated to helping you build your brand and boost the credibility in your career. Today’s guest is Marc Miller founder of CareerPivot.com. CareerPivot has been included in the Forbes list of top 100 Career websites, and Marc is the author of three career related books including the one we’ll discuss today, Repurpose your Career - A practical guide for the second half of life.

Duration: 00:47:26

The Brand Mapping Strategy

Today on the podcast, I welcome to the show Karen Tiber Leland president of the Sterling Marketing Group. At Sterling, Karen helps, CEOs, executives, and entrepreneurs build stronger personal, team and business brands. Karen is the bestselling author of multiple books, including the one that will be the topic of today’s podcast, The Brand Mapping Strategy, she is a sought-after keynote speaker and has even been an actress with experiences in voiceover as well. The Marketing Mastery...

Duration: 00:42:21

Aaron Pierson - Branding Like a Boss

Aaron Pierson is a Digital Brand Strategist, a Killer Content Creator, a Filmmaker, a #1 Best Selling Author, a Podcaster and an Award Winning Designer. He has worked with John Lee Dumas from Entrepreneur on Fire and Joshua Smith from GSD Mode. Aaron is an ex-rock climber, a husband, a father, and he wants to help you do branding like a boss. Want to boost your CareerKred? Pick up the book CareerKred and learn the 4-simple steps you can take to build your digital brand and boost...

Duration: 00:55:25

Kraig Kleeman - How to build a Winning Brand

Today’s guest is Kraig Kleeman from kraigkleeman.com. Kraig is the author of two books. His first book, The Must-React System: A User's Guide to Prospecting C-Suite Executives, earned him the taglines of the “inventor of the must-react system” and “world’s greatest cold caller”. With his Most recent book, A Winning Brand - How to Build a Powerful Personal Brand in today’s modern digital world Kraig now carries the tagline “the king of personal branding”. Want to boost your...

Duration: 00:43:15

Ian Altman - Upside down Selling

Today we welcome to the show Ian Altman from Ianaltman.com. Ian is a speaker, a best-selling author, a podcaster, and a strategic advisor to CEOs. Ian helps his clients discover how to become outrageously successful at targeting and winning business by teaching them how to flip the buyer-seller dynamic on its head in order to regain control of the sales process, earn the role of trusted advisor so they can dramatically grow their revenue. Do you know what your online profile says about...

Duration: 00:33:58

Dave Chesson the Kindlepreneur

On today’s episode of the BRAND New You Show, I speak with Dave Chesson the founder of Kindlepreneur. At Kindlepreneur, Dave helps authors and aspiring authors sell more books and make more money. CAREER JOURNEY Dave started his career as a nuclear engineer. After spending so much time away from his family Dave decided to take a step back and take a look at his life and how he defined success. In other words, he took the time to become self-aware. To define his brand. He assessed his...

Duration: 00:47:50

CareerKred Book Launch Day!

Hello and welcome to a very special Monday edition of the BRAND New You show or as I like to call it launch day. Since I spent on last week’s regular show explaining the principles behind the book, CareerKred, I won’t do that again today. Instead, today’s show is about gratitude. Because the book could not have been written without the guests on this show sharing their wisdom and of course without you listening in each week giving me the motivation and inspiration to continue. As I...

Duration: 00:07:01

Season Two is here!

I know it's been a while but season two is officially here. In today's show, you'll learn what I've been up since the end of season one and when my first book CareerKred will be available. Don't forget subscribe so you get the latest show on the day it releases. Do you know what your online profile says about you? Find out by taking my Online Brand Assessment.Discover your score and the ways you can start to improve your score today! Take the Assessment CONNECT WITH RYAN...

Duration: 00:12:40

A New Direction - BNY116 The Season Finale

The Season Finale for Season One. I provide my reasons for ending the season and provide details on what you can expect in Season Two. Do you know what your online profile says about you? Find out by taking my Online Brand Assessment.Discover your score and the ways you can start to improve your score today! Take the Assessment CONNECT WITH RYAN RHOTEN LinkedIn | Twitter | Facebook

Duration: 00:11:17

Marketing Your Career with Michelle Robin

Marketing your career is what Michelle Robin, founder of Brand Your Career is all about. She is a marketing professional with more than 19 years experience in product management, direct marketing, and graphic design. At Brand Your Career, Michelle calls upon her professional marketing skills to translate business-to-business marketing to people-to-business career branding. Michelle holds certifications as a National Certified Resume Writer, a Certified Professional Resume Writer, and she...

Duration: 00:34:46

Melissa Llarena - How to prepare for a job interview

Melissa Llarena is the president of Career Outcomes Matter, where she coaches top executives how to prepare for a job interview. Melissa is an employee transition expert, interview specialist, career coach and blogger. Her articles have been featured in Forbes, The Wall Street Journal and The Huffington Post just to name a few. She is the author of the eBooks The Mommy shift: A reentry strategy, The guide for landing a global assignment and the ebook we will discuss today How to get back...

Duration: 00:44:27

The Benefits of Career Coaching with Belma McCaffrey

Belma McCaffrey is the founder of the Work Bigger program and the author of the book, How to negotiate without losing friends, fans or job offers. At Work Bigger, Belma helps her clients redefine what they call work so they can find their mission and lead with purpose. THE SIX-STEP WORKING BIGGER CAREER COACHING PROGRAM 1 - Identify your mission Blema is big on mission, so it’s no surprise this is where the Work Bigger program starts. Your mission starts with your understanding your...

Duration: 00:34:16

David Mariano - Finance Career Launch

David Mariano is the founder of Finance Career Launch. David is a finance executive, with experiences in investment banking and mergers and acquisitions and he created Finance Career Launch as a way to share his experiences with young financial professionals who are eager to advance their careers. But, David is not all numbers and spreadsheets. He is also a podcaster, a blogger, a musician, mentor, and coach. His goal is to help people build more valuable lives & businesses and he...

Duration: 00:31:16

Credentials Don't Matter - BYOB26

Welcome back to another episode of BYOB show, and that’s BYOB for building your own brand, not the brand you think someone else wants you to build. I’m Ryan Rhoten from ryanrhoten.com. I am the creator of the personal branding blueprint an online course designed specifically to help you discover and define your personal brand. You can check that out at thepersonalbrandingblueprint.com If you’re not following me on Twitter yet kindly head on over there and look me up my handle is...

Duration: 00:14:58

Leading with your Strengths - Lisa Cummings

What does StrengthsFinder 2.0 have to do with your personal brand? As you know, I’m a big fan of self-awareness and a critical key to becoming self-aware is to understand your natural talents. Today’s guest and I share a lot in common on this topic which was why I was excited to talk to her the first time and why I thought coming off the heels of Discover month on the BYOB show it would be appropriate to bring her back during moving month. Lisa Cummings, CEO of Lead through strengths...

Duration: 00:24:22

3 Reasons to Attend Conferences - BYOB25

I’m in Omaha, Nebraska this week to attend the very first Clifton Strengths Summit. The Summit is being hosted by Gallup, the company that brings you, StrengthsFinder. So for the next two days, I’m going to be hanging with fellow Strengths enthusiasts and geeking out about our Strengths. As I was flying here today, I started thinking about my objectives for the conference. And yes, you should have objectives or goals of some type when you attend a conference. You may recall Madalyn...

Duration: 00:07:45

Build your Digital Brand with Sabrina Clark

If your next career opportunity came down to the strength of your online profile, do you think you would you get the job? Surprisingly, a lot of people, don’t even think about their digital brand when applying for new positions, yet in today’s world, it’s our digital brand that can set up apart from our competition. It’s our digital brand that allows us to tell our career story online in a way that enables us to get found and get recognized for our expertise. Today’s guest helps us put...

Duration: 00:23:56

Tie your brand to your compensation - BYOB24

Who do you think about when I say the science guy? Can you name a Self-Help Guru? Who comes to mind when I say Daily Vlog? Did someone’s name immediately pop up in your mind? Why did you come up with their name? Is it because you hear their name often? Or is it because when you google a specific topic, their name surfaces to the top. Maybe it’s because you follow them on social media, read their blog or their books. Whatever the reason, I think you’ll agree their names came to you...

Duration: 00:15:29

Social Media's impact on your personal brand with Mark Babbitt

Welcome to moving month on the BRAND New You Show. This month we’re heading back into the archives to revisit old friends. Today’s guest first appeared in episode 11 way back in Feb of 2015. He and his co-author had just released the book, A world gone social How companies must adapt to survive. Our conversation covers everything social from how you can use social media to stand out in your career to twitter chats and of course a discussion about his book. So without any further ado, let...

Duration: 00:25:08

Your Personal Brand Statement - BYOB23

I’m guessing by now, you’re about all Discovered out. As you know last month on the BYOB show, all of the episodes have been dedicated to helping you with the Discover step of the DICE process. Specifically, how to Discover your brand, through self-reflection in order to uncover your natural preferences, your strengths, and in essence who you are at your core. If you’ve taken any of the assessments and you’ve been using that pesky worksheet I recommended you to download at the end of...

Duration: 00:14:50

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