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The Business Firm - The Show For Decision Makers

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This is a show for decision makers: business owners, entrepreneurs, managers, board directors, politicians and those that have influence of people and plan. This show is invaluable to help your business become the industry leader and achieve greater profitability. Topics covered include: marketing, management, sales, fundraising, media planning, international trade and growing your business and your brand.

This is a show for decision makers: business owners, entrepreneurs, managers, board directors, politicians and those that have influence of people and plan. This show is invaluable to help your business become the industry leader and achieve greater profitability. Topics covered include: marketing, management, sales, fundraising, media planning, international trade and growing your business and your brand.
More Information

Location:

Australia

Description:

This is a show for decision makers: business owners, entrepreneurs, managers, board directors, politicians and those that have influence of people and plan. This show is invaluable to help your business become the industry leader and achieve greater profitability. Topics covered include: marketing, management, sales, fundraising, media planning, international trade and growing your business and your brand.

Language:

English


Episodes

109 John Lee Dumas Mastery Journal - Productivity, Discipline, Focus. Steven Cavallo - How To Sell Products and Services - Plus How to Get Sponsorships Sponsors for Charities & Clubs

8/27/2017
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Steven Mario Cavallo interviews John Lee Dumas from Entrepreneur On Fire (EO Fire) on mastering productivity, discipline and focus...for incredible results. Also, learn the BEST way to sell products and services using the most effective and natural sales method that exists. Plus learn the correct way to attract sponsors to a non-profit, charity or sporting club. This episode is for people that want to achieve personal growth, build enormous sales to grow their business, and to win...

Duration: 01:12:20


108: How to Attract Investors, Interview with John Moody on Building Rocket Launch Pad for A Profitable Space Industry & Microeconomics of Marketing and Business Systems

7/22/2017
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Learn the actual mechanics of how markets work: what causes demand, why buyers buy, why prices change, whether your business is better off increasing or decreasing price...and lots more marketing advice. Also Steven Mario Cavallo interviews Mr John Moody from the Moody Space Centre in Australia, who is establishing a rocket launch site in Queensland that can deliver small satellites into orbit for very little cost. Learn also the most effective way to ATTRACT INVESTORS into your business:...

Duration: 01:06:23


Episode 107 Effective Communication and Presentation Skills Sharon Kaibel and What Marketing Actually Is

5/31/2017
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In this episode Steven Mario Cavallo interviews Sharon Kaibel, renowned communications and presentation coach to some of the most important people in the world. In this excellent interview, Sharon reveals the most effective ways to have your message land with the most powerful impact in people's minds so as to get the response you want from them. The video version of this interview is available for viewing on our YouTube Channel "The Business Firm Presidential Lounge". This episode is...

Duration: 01:24:52


Episode 106 How to Use Audio for Selling Marketing a Business or Idea for Fundraising or Crowd Funding Campaign interview with Ben Krueger plus advice for Managing Seasonal Tourism Demand

12/3/2016
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In this episode, Steven Mario Cavallo focuses on using audio in the best way possible for promotional, entertainment or educational purposes. I will discuss how to use different audio vehicles properly so that you can use audio to sell products and services; for marketing a business; for promoting ideas/opinions; for fundraising purposes and to support a crowd funding campaign. Audio is the most intimate way of engaging with an audience and it is able to do things that no other form of...

Duration: 00:59:28


105 Creativity How to Think Like Leonardo Da Vinci Genius Michael Gelb Exporting to Australia Market - The Business Firm Podcast Nov 2016

11/25/2016
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In this episode, Steven Mario Cavallo explores the power of creativity as the source that has propelled humanity from the cave…to the stars. It is the cradle of all invention; the wonderment that moves the child’s hand to paint the pictures in their imagination; and it is the mind force from which emerges the greatest innovations in our world. From the improvised lullaby sung by a new mother to her child, to the convenience of driving across the Sydney Harbour Bridge, to the architectural...

Duration: 01:47:46


104: Sales Work & Personal Productivity & Massive Human Performance Interview with Anthony Mennillo The Business Firm Podcast

11/12/2016
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In this episode, Steven Mario Cavallo discusses the one most important thing that all business people, managers, athletes, Prime Ministers, mums, educators and students ask themselves, “how can I get more time to do the things I want to do?” How does one undertake the almost limitless number of fabulous opportunities that life presents, given the finite time and space we all live in? Clearly, when we choose there is an opportunity forgone, not just in the economic context, but in all the...

Duration: 00:58:40


Episode 102: Luxury Retailing Selling Upmarket Global Brands The Business Firm Podcast

10/12/2016
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In this episode, Steven Mario Cavallo discusses luxury retailing, upmarket brands and selling high end goods and services. What are luxury goods or services? (to answer this question , we need to look at the definition of some terms used in economics) In economics, inferior goods are items that exhibit a negative elasticity of demand; that is, an increase in income will lead to a decrease in demand for that good, so consequently those buyers then shift to more desirable goods. Examples...

Duration: 02:23:31


Episode 101 Innovation Product Development 10x Thinking Leadership Dr Michael Hewitt Gleeson The Business Firm Podcast Oct 2016

10/12/2016
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In this episode, Steven Mario Cavallo discusses business growth. Growth is a broad concept that encompasses many aspects. Growth can refer to an increase in revenue, an increase in distribution, and increase in market share, an increase in a brand’s salience and an increase in products or services. Each of these can increase or decrease independent of the other. Furthermore, profitability moves independent to each of these also. Growth Strategies If the company is new, then it has the...

Duration: 01:21:46