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The Massive Agent Podcast: Lead Generation & Marketing Ideas for Real Estate Agents

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Massive Agent 013: Facebook Pixels in Real Estate w/ guest Jason Frazier, the Real Estate CIO

You've probably heard about Facebook Pixels, but may or may not know how they work. Jason Frazier is here today to talk about how, and why, Realtors and Loan Officers should be using the Facebook Pixel in their real estate marketing plan. We talk about what the Facebook Pixel is, what it's used for, and how you can use it to run more successful Facebook Ads, and have better data on your potential clients. Jason will walk you through how to create your first Custom Audience with the Pixel,...


MAP012 - FINAL.mp4



Massive Agent 011: Diving Deeper into Instagram for Real Estate - Part 2

We couldn't pack it all into Episode 10, so as a follow-up to last week's episode on Instagram, we dive even deeper into specifics and best practices for using Instagram for real estate. Learn a cool new strategy for getting your Instagram Stories seen by more new people, discover a couple great photo and video editing apps to help take your Instagram content to the next level, and find out more about hashtag placement, and how many to use in the first place. We discuss some new data out...


Massive Agent 010: How to Use Instagram to Build Your Real Estate Brand

Instagram has become a juggernaut in social media. In some ways, using Instagram and Instagram Stories can be more helpful to your real estate business than even Facebook. But the key is to learn how to use Instagram the RIGHT way. In this episode of the Massive Agent Podcast, we cover: When should you post? How often? How many hashtags should you use? Where to put the hashtags? How to get found by new people through Instagram Stories? What are geotags? This is a great primer on Instagram...


Massive Agent 009: Everything You Need to Know to Get More Online Reviews

Having a bunch of online reviews almost always leads to more business. Most people do a ton of research and read lots of online reviews before buying something new, trying out a new restaurant, picking a new dentist, and especially choosing a Realtor to sell their home. Consumer behavior has changed dramatically over the last decade, and the importance of having great online reviews (and lots of them!) cannot be overstated. On this episode, I'll tell you exactly where you want to focus on...


Massive Agent 008: My Personal Story of How Content Marketing Changed My Life

There are countless opinions on what a real estate agent should do to get more business. Door knocking, cold calling, sending out letters, open houses, and on and on. But there's a completely different approach called Content Marketing, AKA Attraction Marketing. Imagine having a buyer call YOU and ask you to work with them. Imagine having business come to you, already convinced that they are hiring you. That is what is possible with content marketing. Today I'm telling my personal story of...


Massive Agent 007: How Snapchat Can Take Your Real Estate Brand to the Next Level

Snapchat opened more doors for me than any other social media platform. I owe so much of my brand and the large real estate network that I built, to Snapchat. We'll talk about using Snapchat the RIGHT way, and how Snapchat geofilters could be a game changer for you. I tell you my best performing geofilter campaigns to date, and how you can replicate their success. Yes, Instagram Stories has been beating the crap out of Snapchat over the past year, but Snapchat is far from dead. There are...


Massive Agent 006: How to setup your own Facebook Messenger chatbot for free w/ Kelvin Krupiak from Red Peak Media

Chatbots on Facebook Messenger are the latest craze in marketing. They're extremely powerful as a marketing tool, and using a chatbot could be one of the most underutilized marketing tactics this year. On this episode, we welcome our very first guest to the Massive Agent Podcast. We sat down with Kelvin Krupiak from Red Peak Media, who published a great step-by-step article on how you can setup your very own chatbot on your Facebook Page... for free. We discuss specific ways to use the...


Massive Agent 005: How asking yourself one simple question can open the floodgates to more business

On this episode, we get back to the basics with some very Low-tech stuff that will make a DRAMATIC difference in your real estate business. We announce a new contest for Massive Agent listeners. How asking yourself one simple question can help your business explode. Plus, the story of how one simple action can lead to countless deals down the road for real estate agents, but you have to know how it works first. On today's Massive Q&A, I answer a question from Rory Pitts in Puyallup, WA...


Massive Agent 004: How does Facebook's new algorithm update affect you?

On this episode, we dive into the changes coming to Facebook's News Feed and algorithm. What is changing? What does Facebook want from you? Do you need to change the way you use Facebook? Is your business Page at risk? We'll discuss everything you need to know. In this episode we start taking your marketing questions and answer one on the show. We're calling it Massive Q & A. Our first question asks how an agent can survive when moving to a completely new city and starting over from...


Massive Agent 001: Introducing the Massive Agent Podcast for Real Estate Marketing | What to Expect

It's finally here! The first episode of the Massive Agent Podcast, hosted by Dustin Brohm. This real estate marketing podcast geared towards ambitious real estate agents and loan officers will be a deep dive into *specific* actionable ideas and strategies that YOU can implement in your real estate business right now, today, and start getting more leads. Be ready to pause the podcast to take notes, alot, because we're about to bring the heat.


Massive Agent 002: I'm Giving You My Best Performing Facebook Ads

On this episode of the Massive Agent Podcast, I'm spilling the beans and giving you TWO of my best performing Facebook ads. Getting good at Facebook ads is not easy. It takes time, practice, money, patience, and more time and more money. You have to learn by doing, and by testing different strategies. I'm giving you two of my best ads, step by step, in detail so that you can run them yourself and start bringing in some leads. You can also download the details for one of them, step by step...


Massive Agent 003: How a drone can win you more listings

On this episode of the Massive Agent Podcast, we're talking about how using a drone can actually get you more listings. But we're not talking about drone video to market a current listing. I'm telling you a strategy that I learned by accident that is actually helping me to win more listings. This is one you'll definitely want to hear, whether you have a drone or not.


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