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The Podcast Report

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Portland, OR

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Episodes

A Podcasters Review Of Podcon - The Podcast Report

1/18/2018
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In 2010, I attended a little conference called Vidcon. The purpose was to bring content producers and audiences together. I went and was blown away. One of my first thoughts was when is PodCon going to happen. PodCon happened last year in December of 2017. I was a sponsor, and there was a great crowdfunding campaign. I wanted to be there, but something came up and I couldn’t make it. Fortunately, Dave Jackson from The School of Podcasting was there, and he is here today to share his review...

Duration: 00:32:34


Driving Your Podcast to the Top of the iTunes Charts (VidSummit 2017 Presentation)

1/11/2018
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There is a lot to say about the VidSummit event. I can’t say it all here. When I went in 2016, I didn’t expect it to be as great as it was. 2016 was amazing. Then I was asked to come back and present in 2017, and that presentation is today’s episode. The audio isn’t as good as it should of be, but the show was first class. I brought a client of mine with me and at the end of the event, she made a suggestion that I actually have people watch this presentation before sending them as clients...

Duration: 00:52:58


Podcast Predictions: Looking Ahead to 2018 - The Podcast Report

1/4/2018
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It’s always fun to close up the end of the year with a podcast prediction show. We will look at last year's predictions and what actually happened. We will also take a look ahead and predict what is coming up in the world of podcasting. Tip of the Week: Create a podcast monetization plan before you launch your show or before you start your new season. It is always easier to test and modify a plan than to try and make something fit into a certain box. Figure out a plan, implement that plan,...

Duration: 00:10:23


Renee Wang - The Podcast Report

12/21/2017
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Renee Wang the founder and CEO of CastBox is here to talk about how CastBox connects users with podcasts, radio, audio books, talk shows and more in one app. This episode will be an interesting look into some of the opportunities in the podcast space. I have not been a big fan of more podcast directories or apps, yet Renee is willing to come on the show and answer the question of does the world need another podcast directory or app. Renee is based in San Francisco. Tip of the Week: It’s...

Duration: 00:34:03


Jennifer Briney - The Podcast Report

12/14/2017
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Jennifer Briney is profiting from bitcoin and more, and she is making the same amount of money regardless of what her stats say. I was introduced to Jennifer Briney by Adam Curry at a previous Podcast Movement. I liked her and what she was doing. I knew that I wanted to continue the conversation. Today, I am talking with Jennifer in my first interview of the season. This interview was recorded a few weeks back, so I hint at some things that are coming up, and you should be able to put it...

Duration: 00:31:56


Collecting Email Addresses From Your Podcast - The Podcast Report

12/7/2017
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Everyone is talking about building email lists and setting up funnels. Today, we talk about how to build an email list through your podcast and how to set up a simple funnel. We are also launching the Podcast Episode Funnel Tool. You may have seen this last week when I gave you the Podcast App Worksheet. Tip of the Week: Never name your podcast something that is hard to spell. Not just hard for you to spell, but hard for your listeners to spell. They hear about your great podcast and...

Duration: 00:19:35


What Do The Changes To The iOS 11 Podcasts App Mean To Podcasters? - The Podcast Report

12/1/2017
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Here's a quick catch up. Podcast Movement 2017 was fantastic, and I'm looking forward to Podcast Movement 2018. The new Apple podcast app is out along with iOS11, the new iPhone X, and the Apple Watch 3 that I can make calls on. In this episode, I'll be chatting about the new app and in future podcasts I'll discuss other things from Apple. There is also some great stuff out by other companies this year. The new website is launched. We also have a giveaway for today's episode. Tip of the...

Duration: 00:19:39


Closing Down For A Summer Hiatus (See You At Podcast Movement) - The Podcast Report Episode #129

5/31/2017
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We're closing up shop here at The Podcast Partnership on Season 4 of The Podcast Report. Season 5 will be back soon with a new format, new style, new website - and, of course, an explanation of why we've done it all. Covered in this episode: Goodbye sponsors and Patreon, a massive client launch, Podcast Movement, PodCon, the next version of the book, Adam Curry's Podcaster Pro, the course, Podcast Pickle 2.0 and...

Duration: 00:14:46


Marketing To Podcasters Versus Marketing To Your Audience - The Podcast Report Episode #128

5/24/2017
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The next step in podcasting's growth is in the marketing of our shows, not to podcast consumers but, in fact, our real audience. The final episode of Season 4 covers 7 truths about your future podcast audience that have immediate implications on what you do next. I'm going to follow my own advice in Season 5. More on Season 5 - and what's happening next, next week ... Links: Sponsor - http://HowToPodcastTraining.com http://amzn.to/2jVNsIE...

Duration: 00:12:01


In This On Demand Age - Is Live "Worth It" - An Interview With Rob Greenlee - The Podcast Report Episode #127

5/10/2017
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Live is big - but is it worth it in an on-demand age? Does anyone tune-in for appointment listening anymore? Podcast Hall Of Famer Rob Greenlee joins Paul in this episode of The Podcast Report as the reminisce a bit and take on the topics of the ill-fated Zune, live strategies, what the heck is Google doing with Podcasting - and more ... Links: Sponsor - http://HowToPodcastTraining.com Podcast Hall Of FamerRob Greenlee -...

Duration: 00:53:48


Podcast Outliers - More Damage Than Good? The Podcast Report Episode #126

5/3/2017
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There are some names and ideas associated with Podcasting that some don't want to be associated with. Is this enough to stop us from Podcasting? Links: Sponsor - http://HowToPodcastTraining.com http://revisionisthistory.com/episodeshttp://www.slate.com/blogs/browbeat/2017/05/02/bill_o_reilly_and_jian_ghomeshi_s_podcasts_reviewed.htmlhttp://amzn.to/2jVNsIE https://itunes.apple.com/us/app/how-to-podcast-app/id1061008315?mt=8...

Duration: 00:11:57


If You Aren't Serious About Your Podcast Project Files, You Aren't Serious About Your Podcast - The Podcast Report Episode #125

4/26/2017
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I want to save you some heartache that my client is going through right now. Do yourself, and your Podcast, a big favor - KEEP YOUR PODCAST PROJECT FILES. The reasons some give for not keeping these files are simply wrong. If you truly value your Podcast, you will find a way to keep and archive your Podcast project files. A short rant from Paul on the topic. Links Sponsor - http://HowToPodcastTraining.com http://amzn.to/2jVNsIE...

Duration: 00:07:05


Three Tasty Flavors Of Podcast Monetization - The Podcast Report Episode #124

4/19/2017
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When the team at Social Media Marketing World asked me to do a panel on podcast monetization, I honestly didn't think I'd get the team I was hoping for. Rob Walch makes his podcast money the way most people think of podcast monetization: He has ads on his shows. As a bonus - he helps advertisers sell ads through Libsyn. He has a lot to say on the topic. Gary Leland makes his podcast money selling his own products on his own website. He sells nothing marketing or podcast related. I'm going...

Duration: 00:48:35


How Do You Get Strategic With Your Podcast Show Notes - The Podcast Report Episode #123

4/12/2017
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A potential client emailed me for a reference re "the best show notes." That lead to this rant. It's time to get strategic with your podcast show notes. Links Sponsor - http://HowToPodcastTraining.com http://AmyPorterfield.comhttp://amzn.to/2jVNsIE https://itunes.apple.com/us/app/how-to-podcast-app/id1061008315?mt=8 https://itunes.apple.com/us/app/podcast-report-paul-colligan/id1065966814?mt=8

Duration: 00:15:42


Thoughts On The infinite Dial 2017 Report - The Podcast Report Episode #122

4/5/2017
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The Infinite Dial 2017 report is out - and the results are fantastic. Here's what Podcasters should think (and do) about it. Sponsor - http://HowToPodcastTraining.com The Infinite Dial 2017 - http://www.edisonresearch.com/infinite-dial-2017/ How To Podcast Book - http://amzn.to/2jVNsIE How To Podcast App - https://itunes.apple.com/us/app/how-to-podcast-app/id1061008315?mt=8 The Podcast Report App - https://itunes.apple.com/us/app/podcast-report-paul-colligan/id1065966814?mt=8

Duration: 00:23:14


What Are You Going To Do When Google Wants A Different Feed Than Apple? - An Interview With Rob Walch - The Podcast Report Episode #121

3/14/2017
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What makes the one podcast host different from another - other than price (hidden or otherwise)? In Episode 121 of The Podcast Report, Paul Colligan chats with Rob Walch of Libsyn about their take on Podcasting - including destinations, multiple feeds, add insertion and more. Yes, Paul's a fan of libsyn, but this is an examination of what's possible when you think ahead and plan for the future. If you aren't doing that, you aren't really interested in the real business of...

Duration: 00:51:56


The Secret To Podcast Success Is Intention About Your Passion - An Interview With Brian Kurtz - The Podcast Report Episode #120

3/8/2017
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Brian Kurtz is a direct marketing legend who is no fan of this "podcast your passions and the profits will follow" nonsense. He is, however, a HUGE FAN OF PODCASTING. Episode 120 is a conversation about what podcasters can learn from direct marketing. And, yes, Brian offers a 2.0 version of the "Podcast Your Passion And The Profits Will Follow" meme that has done so much damage in the past. Links Sponsor - http://DialTalkDone.com - Or Text "" to...

Duration: 00:59:19


Does Your Podcast Suffer From Free Hugs Syndrome - A Conversation With Ed Dale - The Podcast Report Episode #119

3/1/2017
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Does your podcast suffer from "free hugs" syndrome? Are you finding it hard to generate revenue from a medium that gets frustrated when you try to monetize? Enjoy this conversation with Ed Dale as we examine why podcast listeners are so reluctant to buy something from your podcast - even though they're your biggest fans. It's not automation or a hack - actually, it's a simple need to have something worth automating first. Would you like a cookie? Links Sponsor -...

Duration: 01:03:52


Dan Benjamin Built Something Different With Fireside.FM - The Podcast Report Episode #118

2/22/2017
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The services side of the podcast industry needs some new thinking and Dan Benjamin offers something unique to this space that is worth looking at and talking about. Dan Benjamin has been podcasting for a long time and built a hosting platform based on his experience and his needs. He's not a hobbyist - he's doing real business with his podcasts - and I thought it would be perfect to have him on the show. It's a conversation about Fireside.FM - but it's also a conversation about what this...

Duration: 00:44:11


Mike Stelzner Of Social Media Examiner Killed A Podcast - And His Business Is Better For It - The Podcast Report Episode #117

2/15/2017
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I interviewed and praised Mike Stelzner for starting a new Podcast back in episode 31 of this show. I used the transcript of the interview in my How To Podcast books and more. I loved the move and what it represented. Mike killed the Podcast and explains why in this episode of The Podcast Report. I applaud his move. Plus - real chat about what makes Mike's event - Social Media Marketing World a strategic place for...

Duration: 00:36:15

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