Try Premium for 30 days

Live games for all NFL, MLB, NBA, & NHL teams
Commercial-Free Music
No Display Ads
The Self Publishing Podcast-logo

The Self Publishing Podcast

325 Favorites

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.
More Information

Location:

United States

Description:

Want to publish and sell more books? Want to get your writing into the world without contending with agents, publishers, or the other gatekeepers in traditional publishing? There's never been a better time to make money as a writer -- to take your books directly to readers and be in charge of your own business rather than jumping through hoops to please the Powers that Be. Full time authors Johnny B. Truant, David Wright, and Sean Platt (owners of the 2M+ words-per-year indie publishing company Sterling & Stone) explore everything related to getting your writing published ... and making money doing it ... in today's new DIY digital publishing frontier. This isn't artsy talk -- it's "authorpreneurial" business strategy that turns self-publishing from sideline into a rewarding career.

Language:

English


Episodes

SPP292 with Mark Lefebvre Life After Kobo

12/6/2017
More
After many years at Kobo Writing Life helping authors learn to be better entrepreneurs, Mark Lefebvre has stepped down from his position to start a new chapter of his career. Johnny, Sean, and Dave talk to their favorite former Kobo representative about his career, what’s next for him, and what he sees on the horizon […] The post SPP292 with Mark Lefebvre Life After Kobo appeared first on Sterling & Stone.

Duration: 01:00:27


SPP291 What is Stories To Go

11/29/2017
More
Are you new to fiction and want to start your career with a bang? Wouldn’t it be awesome to shortcut the process of learning how to write a viable story and build a marketing plan? Are you looking for mentors with several million words under their belts to guide you? Having all of this is […] The post SPP291 What is Stories To Go appeared first on Sterling & Stone.

Duration: 00:59:45


SPP290 Sustainability and Health

11/22/2017
More
When was the last time you used the words “healthy” and “writer” in the same breath? The conversation around the working writer rarely includes how not to keep from gaining thirty pounds in your first year writing. In this episode, Johnny, Sean, and Dave discuss better habits for the working writer that will help you […] The post SPP290 Sustainability and Health appeared first on Sterling & Stone.

Duration: 00:54:39


SPP289 Ads for Authors with Mark Dawson

11/15/2017
More
Mark Dawson continues to take the self-publishing world by storm. Between his instructional books, courses, and his own Self-Publishing Formula Podcast, he’s carrying the experimental torch into an uncertain world of marketing and advertising. Today, the guys talk to him about how authors can use Facebook and Amazon’s platforms to take your advertising and to […] The post SPP289 Ads for Authors with Mark Dawson appeared first on Sterling & Stone.

Duration: 00:58:21


SPP288 Michael Anderle on Engineering Success

11/8/2017
More
Michael Anderle is an indie publishing powerhouse. Not only did he build an author career in six months, but he broke rank, and shaped a story universe and help groups that allow authors to work together to move their career to the next level. The guys pick his brain for his best tips on how […] The post SPP288 Michael Anderle on Engineering Success appeared first on Sterling & Stone.

Duration: 00:53:33


SPP287 Level Up From Wherever You Are

11/1/2017
More
Leveling up as an authorpreneur often means finding the right people to learn from and collaborate with. The guys talk about different ways to advance your author career and how to decide what’s the best way to do it right now, no matter where you are. Dave and Sean discuss the value of attending learning […] The post SPP287 Level Up From Wherever You Are appeared first on Sterling & Stone.

Duration: 01:01:09


SPP286 with Grant Faulkner of NaNoWriMo

10/25/2017
More
NaNoWriMo (https://nanowrimo.org/) is celebrating eighteen years of helping writers put words on the page and getting a novel-length first draft ready in just one month. Grant Faulkner of NaNoWriMo talks to Johnny, Sean, and Dave about how you can use NaNo’s challenge and community to build a healthy writing habit. Grant shares the story of […] The post SPP286 with Grant Faulkner of NaNoWriMo appeared first on Sterling & Stone.

Duration: 00:57:03


SPP285 Just in Time Learning

10/18/2017
More
There’s so much to learn about being an indie author. So what do you learn first? Just what you need. Just in time learning is a concept that new authors don’t implement soon enough. Traditional western education ideas run counter to this idea, but the guys explain how being more methodical about your author education […] The post SPP285 Just in Time Learning appeared first on Sterling & Stone.

Duration: 00:56:29


SPP284 How to Promote Yourself and Your Writing If You’re a Grumpy Git

10/11/2017
More
Authors are naturals when it comes to promoting their books… unless they’re grumpy gits. Whether you’re a git, shy, or find the whole idea of a sales pitch to be just plain icky, telling people about your book can be a real challenge. In this episode, Johnny and Sean share with Dave their best tips […] The post SPP284 How to Promote Yourself and Your Writing If You’re a Grumpy Git appeared first on Sterling & Stone.

Duration: 00:53:27


SPP283 with Kelly Lytle of Findaway Voices

10/4/2017
More
Kelly Lytle of Findaway Voices (http://www.findawayvoices.com/) joins us as we discuss a new platform for audiobook production and the future the audiobook market for indie authors. Kelly breaks down what Findaway Voices is and how it handles audiobook narration. He explains the difference between Findaway Voices and the other audiobook options available for indie authors. […] The post SPP283 with Kelly Lytle of Findaway Voices appeared first on Sterling & Stone.

Duration: 00:51:19


SPP282 Rerun of Why Indie Authors Should Attend Live Events (SPP #126)

9/27/2017
More
In this Re-Run, Johnny, Sean, and Dave discuss the value of meeting each other in person and how that energy translates into better partnerships. Johnny talks about how attending the CopyBlogger and Author Marketing Live events has translated into business growth unintentionally. Sean nails down the difference between attending a live event with an agenda […] The post SPP282 Rerun of Why Indie Authors Should Attend Live Events (SPP #126) appeared first on Sterling & Stone.

Duration: 00:51:47


SPP281 Creating an Email List When You’re Just Starting Out

9/20/2017
More
Here at Sterling and Stone, we have our own in-house email ninja: Christine Niles. She understands list building in a way that is accessible to both novice and seasons authors. In this episode, Christine explains how go from Zero-to-List in less than an hour. Christine explains the extent of her work at Sterling & Stone […] The post SPP281 Creating an Email List When You’re Just Starting Out appeared first on Sterling & Stone.

Duration: 00:57:51


SPP Bootcamp Bonus Episode

9/19/2017
More
Curious about Bootcamp? Writing a bestselling book doesn’t have to be overwhelming. After publishing over 100 books across several genres, the bestselling authors at Sterling & Stone Story Studio have developed and efficient process for every book they write. This process was developed in collaboration with their community, so they want to give you a […] The post SPP Bootcamp Bonus Episode appeared first on Sterling & Stone.

Duration: 00:14:21


SPP280 Autoresponders for Fiction With Andre Chaperon

9/13/2017
More
You’ve heard the sage advice: “if you want to make it as an indie author, you have to start a mailing list right now!” But where do you start? How do you keep your list engaged? How do I send the taboo “buy my book” email without feeling like a total sellout? Meet Andre Chaperon. […] The post SPP280 Autoresponders for Fiction With Andre Chaperon appeared first on Sterling & Stone.

Duration: 00:59:17


SPP279 A Beginning Writer Analyzes His Journey with Matthew Beers

9/6/2017
More
We’ve spent a long time talking about our success, and we’ve talked about being strong marketers who also pump out great words. But what about the ‘arteests’ among us? Today’s guest, Matthew Beers is one of those who no longer looks as indie publishing as a last resort, but as an incredible opportunity. Matthew explains […] The post SPP279 A Beginning Writer Analyzes His Journey with Matthew Beers appeared first on Sterling & Stone.

Duration: 00:52:59


SPP278 Military Wife Katie Cross

8/30/2017
More
Katie is an indie author who also happens to be a military wife. She’s married to a Green Beret. Very few people realize what being a military spouse means, and how it affects every facet of your life, including being an indie publisher. Aside from giving up her career as a pediatric nurse, she’s moved […] The post SPP278 Military Wife Katie Cross appeared first on Sterling & Stone.

Duration: 00:50:34


SPP277 Being Fiercely Indie with Hawk and Cleaver

8/23/2017
More
Dave is especially excited about today’s show. Not only do we have two indie horror authors, they also both have British accents. Dan and Luke, aka Hawk and Cleaver, who are ahead of the curve in smaller publishing companies popping up and serving indies specifically. Hawk and Cleaver started out as 4 indie authors – […] The post SPP277 Being Fiercely Indie with Hawk and Cleaver appeared first on Sterling & Stone.

Duration: 00:53:13


SPP276 Using Amazon Ads with Brian Meeks

8/16/2017
More
Brian is amazing with Amazon ads. He recently released Mastering Amazon Ads. In writing it, he experimented with all the ways a writer can use the ads. It can be mystifying, so Brian lays out the basics in today’s episode. Brian explains how he worked with a group of 50 beta readers and how the […] The post SPP276 Using Amazon Ads with Brian Meeks appeared first on Sterling & Stone.

Duration: 01:03:53


SPP275 How to Get Through a Difficult Story

8/9/2017
More
When you’re trying to write better stories faster, eventually, you’re going to hit a difficult story. Maybe every story is difficult. Today, Johnny, Sean, and Dave discuss how they get through THEIR difficult stories, and how you can use their tactics to finish your novel. Is your writing a drudgery? Johnny talks about how he’s […] The post SPP275 How to Get Through a Difficult Story appeared first on Sterling & Stone.

Duration: 01:00:10


SPP274 Reader Psychographics with Michelle Spiva

8/2/2017
More
Michelle Spiva does WTF amazing things. Aside from writing ‘the naughty,’ she has taught nearly 10k people how to write fiction. She brings a background of psychology and analytics, so Michelle is the person you talk to when you have a block. Today, they talk about reader psychographics: how readers of all ages are changing […] The post SPP274 Reader Psychographics with Michelle Spiva appeared first on Sterling & Stone.

Duration: 01:03:14

See More