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The Smart Nonprofit Master Class

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Episode 10 -Using Facebook Groups to Increase Donors & Volunteers

In this episode, we interview Jenny Wheelus, Client Services Director for Hope Pregnancy Center. Jenny shares a strategy that helped her nonprofit increase her social supporter base by 400% and increased the frequency of online donations by up to 1500%. Tired of marketing strategies that aren't working? Well, listen to this episode.

Duration: 00:27:59

Episode 9 - The Basic Nonprofit Website Structure

It seems that every nonprofit we work with tries to reinvent the wheel when it comes to the structure of their websites. But, with so many successful models of nonprofit websites available online, you don't have to be one of them. Are you wondering what it would take for your nonprofit to have an effective web presence that increases donors, volunteers, and supporters? Then read on.

Duration: 00:27:55

Episode 8 - Writing Your Nonprofit Vision

Vision is the primary driver for any effort that has been successful. It fuels us to serve our communities and the world at large. But, sometimes, encapsulating and articulating it is difficult for many nonprofit founders, making it hard for others to follow them into the battle. Join us as we explore the world of vision, tour several examples, and learn how to effectively zoom in on the core pieces of the one you have.

Duration: 00:21:38

Episode 7 - Cut to the Chase... How Do I Start a Nonprofit Organization?

There are tons of tutorials and walkthroughs aimed at helping you start a nonprofit organization. But, so many of them are focused on selling you services that it can make the process seem confusing. Nonprofit Websites CEO, Jose Gomez, takes a few moments to review the most critical steps to help you start your nonprofit organization the right way as fast as possible.

Duration: 00:25:45

Episode 6 - What SEO Means to Nonprofit Websites?

Search engine optimization for nonprofit organizations is a hot topic these days. With marketing companies calling almost daily, soliciting for business, it's more important than ever to understand the impact of SEO on your nonprofit organization and how it fits into an overall internet marketing strategy.

Duration: 00:24:16

Episode 5 - How to Dramatically Improve Response to Your Nonprofit Website Content

Creating a website takes a lot of effort. Although many nonprofit leaders tend to overly focus on the general aesthetics and homepage presentation, the other pages of the website oftentimes lack the same level of thought and effort. Don’t get me wrong, the homepage and design is important. However, if visitors to your website are not guided through the right process to get them to do what you want them to do, you’re missing tons of new relationships and potential supporters. Luckily, there...

Duration: 00:19:50