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Welcome to Masters and Mavericks, the exclusive podcast dedicated to innovation in global cross-marketing, global social media and more. Hosted by Textappeal and Newsroom founder Elliot Polak, Masters and Mavericks is a monthly programme designed to highlight individuals as well as organisations that are disrupting established brand ideologies and social media challenges with fresh concepts and new business ideas for today’s digital marketplace




Talking Global Creativity with Nick Bailey

Nick Bailey is the former CEO and current Chief Creative Officer at Isobar, a full service, global digital marketing agency with more than 4,500 employees across 70+ offices. Nick’s expertise in developing creative marketing solutions for organisations extends back more than 10 years, helping to cultivate rich and colorful insights in the arena of global creativity.

Duration: 00:31:37

View From The Top with/ Lucien Boyer, Special Cannes 2016

Lucien Boyer, Chief Marketing Officer at Vivendi For this bonus episode, we have Lucien Boyer, Chief Marketing Officer at Vivendi. Previously, Lucien worked in a variety of senior roles at Havas Sports and Entertainment, ultimately serving as President and CEO. Through this podcast, Lucien presents some great insights and opinions in terms of important marketing concepts. Answering “long” to the term “local difference “ without hesitation, Lucien cites some very valid examples within the...

Duration: 00:26:08