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Wait What Really Ok

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Wait What Really Ok is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, marketing and promotion by delivering up to date, easy to understand information that can be applied to your marketing, regardless of your business.

Wait What Really Ok is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, marketing and promotion by delivering up to date, easy to understand information that can be applied to your marketing, regardless of your business.
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Location:

WA

Description:

Wait What Really Ok is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, marketing and promotion by delivering up to date, easy to understand information that can be applied to your marketing, regardless of your business.

Language:

English


Episodes

Why would you hire a branding strategist to help you with a book?

10/16/2017
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Why would you hire a branding strategist to help you with a book? Wait What Really OK Podcast Episode 71 hosted by Branding Strategist, Speaker, and Author Loren Weisman, discusses the extra piece to bring to the creation of your book while you are writing it. In the writing phase of books, all to often the idea is to just get it published and once it is read, the sales will magically appear. The other misconceptions and assumptions come in to play when authors think about branding at the...

Duration: 00:22:56


What is Brand Strategy Discovery? A core element that many miss.

10/9/2017
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What is Brand Strategy Discovery? A core element that many miss. Wait What Really OK Podcast Episode 70 hosted by Brand Precision Marketing Strategist and Counselor Loren Weisman, goes in on the idea of the discovery phase of branding. Are you looking into the comparisons and those that run close to your brand and your concepts when you are creating your brand? Take the time to do the discovery as you create the blueprint for your brand. Look at what others are doing and how you can...

Duration: 00:16:01


Does your online content need room service and housekeeping?

10/2/2017
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Does your online content need room service and housekeeping? Wait What Really OK Podcast Episode 69 hosted by Brand Precision Marketing Strategist and Counselor, talks about items you might want to update, delete and fix online. Does your online content need room service and housekeeping? Or maybe just a clean up, an update or a freshening up? As we all get better with posts and better with our content and information that we share but we often neglect the content, posts, audios, pictures...

Duration: 00:20:45


What is the worst podcast ever? Well, this is my worst episode ever.

9/25/2017
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What is the worst podcast ever? Well, this is my worst episode ever. Wait What Really OK Podcast Episode 68 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman delivers a gabbing dumpster fire of an episode. On little sleep and making little sense, Loren talks about how not all content has to be perfect and how well branded content, even if it is not the best, can still help to promote better content you have. It is not about perfect, and this episode is far from...

Duration: 00:19:17


What is inner peace outer abundance and who is Kim Ha Campbell

9/11/2017
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What is Inner Peace Outer Abundance and who is Kim Ha Campbell? Wait What Really OK Podcast Episode 67 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman talks about Kim Ha Campbell and her new book, Inner Peace Outer Abundance. Loren talks about meeting Kim Ha Campbell, working with her and his personal experience with learning Inner Peace Outer Abundance. While in the process of a rebrand for Kim and the completion of her final version of Inner Peace Outer...

Duration: 00:22:17


Brand Strategist Speaker Talk Title Sheet for me. Do you have yours?

8/7/2017
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Brand Strategist Speaker Talk Title Sheet for me. Do you have yours? Wait What Really OK Podcast Episode 65 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman talks about his talk titles and how to create your own if you are a speaker. Short videos are great and something in your bio that says you also speak can work for some, but do you have a talk title sheet as well as a more detailed outline to show people what you talk on and the bullets in the talk helps....

Duration: 00:18:03


When is the best time to buy a car? Overused marketing pitches.

7/24/2017
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When is the best time to buy a car? Overused marketing pitches. Wait What Really OK Podcast Episode 64 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman talks about those sale and marketing tactics that are used over and over again. Have you ever experienced those ads that come on saying the best time to buy a car is now, only to hear the same basic advertisement a month later? This overused, overhyped and over done tactic is losing steam and annoying people more...

Duration: 00:23:36


Becoming a more effective speaker with authenticity and authority.

6/26/2017
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Becoming a more effective speaker with authenticity and authority. Wait What Really OK Podcast Episode 62 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman discusses a few simple tips and applications to apply to your speaking engagements. While there are many so-called speaking coaches and groups that help to make you a better speaker, many of them only help to create a contrived and templated style of public presentation. In this world of anyone can become a...

Duration: 00:27:48


How do you make a crowdfunding campaign succeed?

6/12/2017
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How do you make a crowd funding campaign succeed for your vision? Wait What Really OK Podcast Episode 62 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman talks about crowd funding and the considerations to keep in place when starting a campaign. Setting up an effective crowdfunding campaign takes planning with a focus on the perception and marketing of that campaign. All too often people jump the gun, do not prepare and forget to strategize the plan. How do you...

Duration: 00:24:01


What does a brand strategist do to create media endurance?

6/5/2017
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What does a brand strategist do to create media endurance? Wait What Really OK Podcast Episode 56 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman dials in to the ideas around creating a stronger media endurance for brands. A great deal of brands lift off or are launched before they are ready. And while those brands can get a boost upon launch, they tend to not go that high and quickly crash in to obscurity. In building the brand, going deeper in to the product...

Duration: 00:24:44


What is the difference between intention and perception online?

5/29/2017
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What is the difference between intention and perception online? Wait What Really OK Podcast Episode 59 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman discusses the yin and yang of intention and perception. While some have all the best intentions, the perception surrounding the delivery and presentation can come off completely different than intended. When you think about what you are saying and how it could be misread and misinterpreted, you can align your...

Duration: 00:23:01


Practicing the concepts you preach allows for better trust & proof.

5/15/2017
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Practicing the concepts you preach allows for better trust and proof. Wait What Really OK Podcast Episode 58 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman digs into the concepts around practicing what you preach by practicing the concepts you preach. All too often people explain what they can do for you; they have not been able to do it for themselves. When it comes to branding, marketing, promoting and other areas of strategy and development, many will give...

Duration: 00:21:04


Why should I stop saying certain words when it comes to sales?

5/8/2017
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Why should I stop saying certain words when it comes to sales? Wait What Really OK Podcast Episode 57 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman has words with words that we should all be removing from our sales and pitches both verbally as well as in written materials. These should also be removed from our social media posts and especially the headlines. We are in a war of words with so many overused and fluff words that have become so commonplace and...

Duration: 00:19:23


I am sorry things suck. But suck it up. Personal problem posting

4/24/2017
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I am sorry things suck. But suck it up. Personal problem posting. Wait What Really OK Podcast Episode 56 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman talks about those that talk too much about personal problems online. While sharing certain problems can be one thing, there are so many that are sharing way too many issues and hurting their online foot print. Not to mention, it just comes off like that Alexander and the horrible, terrible, very bad day…...

Duration: 00:27:10


How authenticity and honesty can be awkward and uncomfortable.

3/27/2017
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How authenticity and honesty can be awkward and uncomfortable. Wait What Really OK Podcast Episode 54 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman sits down with Motivational, Informational & Inspirational Speaker & Trainer Kim Ha’Campbell to discuss the awkward and uncomfortable effects of being authentic and honest. Truth hurts sometimes but it also heals. When all you experience is cheerleading with out true leadership and leading, you end up staying on...

Duration: 00:26:55


Motivation without information? Inspiration without an action plan?

3/20/2017
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Motivation without information? Inspiration without an action plan? Wait What Really OK Podcast Episode 53 hosted by Brand Precision Marketing Strategist and Counselor, Loren Weisman revisits the life coach problem and the problem that so many life coaches are causing those that buy in to their pitches. Its the new magic elixir and yet as old as the earliest self help books, these life coach, business coach types that have all the answers to business, while never having been successful in...

Duration: 00:27:27