10X Candidate Experience's podcast

Top Videos You Need For Every Stage Of The Recruiting Process Host: Jeff Weidner Guest: Maury Hanigan Season 2 Episode 14 People on our YouTube channel and our Facebook page have been asking me for additional ideas on what type of video content can be created throughout that entire recruiting process. Most are used to creating employer branding videos, and they're dumping candidates into the top of the funnel or they've got some other branding videos to help with onboarding and stuff, but there's a big chasm in between. So we're gonna be talking about what other kind of videos you can use throughout that recruiting process to keep candidates engaged. My guest is the CEO of SparcStart. Please welcome to the show, Maury Hanigan. www.linkedin.com/in/mauryhanigan Be a guest on the 10X Candidate Experience Show: https://podcasts.PopmixMedia.com/podcasts Published also in YouTube: https://youtu.be/py5X0XyC96c

How Recruiting Firms Can Improve the Candidate Experience Host: Jeff Weidner Guest: Gavin Johnston Season 2 Episode 13 Recruiting is simple, but it's not easy...Learning how to recruit, it has a bit of sales, a little bit of marketing, a lot of social media, management, messaging, copywriting. You have to know so many different skill sets. It is really confusing and quite intimidating for the brand new recruiter. Today I've got a really great guest. We're gonna be talking about candidate experiences, especially from the recruiting and staffing side. He is a trainer, a coach, a recruiter, and he's launching a bunch of new stuff around training recruiters, how to start their own business, and how to become a recruiter. Please welcome to the show, Gavin Johnston. https://www.linkedin.com/in/gavinjohnston1 https://www.everythingaboutrecruitment.com Be a guest on the 10X Candidate Experience Show: https://podcasts.PopmixMedia.com/podcasts Published also in YouTube: https://youtu.be/lP9JIBIPLwI

What To Do If You Haven't Made The Hire After 60 Days Host: Jeff Weidner Guest: Luke Doubler Season 2 Episode 12 Recruiting agencies, recruitment marketing companies, staffing companies, they're all saying that, "This is the hardest, absolute craziest market we've ever worked in." Candidate ghosting is a major issue and I am not seeing that typically problems and frustration cause innovation. So what should you do when you've got a difficult to fill requisition jobs open for about 60days? In this episode, we're gonna be discussing some issues we have in the recruitment industry, how to manage difficult to fill requisition jobs, and what kind of candidates are really getting recruited quickly right now. My guest is the founder of Recruiter Central. Please welcome to the show, Luke Doubler. www.linkedin.com/in/lukedoubler

How to Manage Employer Branding Campaigns Host: Jeff Weidner Guest: Brandon Schott Season 2 Episode 11 In this episode, we're gonna be talking about global employer branding strategies and different campaigns, and how do you manage all this with different competing priorities and fun stuff like that. My guest is the vice president for talent acquisition at EIS. Please welcome to the show, Brandon Schott. Be a guest on the 10X Candidate Experience Show: https://podcasts.popmixmedia.com/podcasts Published Links: Youtube https://youtu.be/VJQOm0lDiAQ

Customizing the Candidate Experience Based on Job Titles Host: Jeff Weidner Guest: Colin LaBeau Season 2 Episode 10 We always talk about candidate experiences, but it came to me that maybe different kinds of job titles, or different kinds of candidates would be deserving of a different candidate experience... My guest is the president of FoxHire, which is an employer of record company. We will be discussing how to customize the candidate experience based on Job Titles. Please welcome to the show, Colin Labeau. Be a guest on the 10X Candidate Experience Show: https://podcasts.popmixmedia.com/podcasts Published Links: Youtube https://youtu.be/U3QOHwZVMI8

How to Create Content for Each Stage of the Recruiting Process Host: Jeff Weidner Guest: Nathan Jefferson Season 2 Episode 9 If you're trying to build awareness and interest, then absolutely being on those social feeds, getting it out on LinkedIn and Facebook, and wherever your audience is, GitHub, et cetera, you absolutely need to build awareness and garner interest. There's specific types of content that you can do for that. However, if you're trying to push a candidate to make a decision about whether or not they should apply, or push a candidate into taking action, clicking on a link, or, you know, even going through an application process, or a setting up for an interview, then there's different types of content for that because they're in different stages. So if you look at the four stages of marketing, there's awareness, interest, decision, and action, and if you were to push content, push content that is geared towards having them make a decision about whether or not they apply, and they don't even know who you are, then it's kind of lost on them. Today we're gonna be talking about how do we create different types of content to address different issues within the entire recruiting funnel. My guest is the host of The Content Recruiting Podcast. Please welcome to the show, Nathan Jefferson. https://www.linkedin.com/in/nathanjefferson Be a guest on the 10X Candidate Experience Show: https://podcasts.popmixmedia.com/podcasts Published Links: Youtube https://youtu.be/U3QOHwZVMI8

How to Use Employee Generated Content to Build your Employer Brand Host: Jeff Weidner Guest: Steven Brand Season 2 Episode 8 It is a challenge for a lot of organizations to show that they are different from their competitors, and at the same time present it in a way that everybody will recognize and understand. Finding ways to help the employer brand be distinctive from all the other noise or competitors in the marketplace is critical for any organization. Our guest is the employer brand manager of Mambu and he shares the importance and use of employee generated content in building the company's employer brand. Please welcome to the show, Steven Brand. https://www.linkedin.com/in/steven-brand-7b8b596/?originalSubdomain=uk Be a guest on the 10X Candidate Experience Show: https://podcasts.popmixmedia.com/podcasts Published Links: Youtube https://youtu.be/rFVrunS_Ulc

3 Steps to Implementing Agile Recruiting Methodology Host: Jeff Weidner Guest: Trent Cotton Season 2 Episode 7 Sometimes, recruiting can be an insane loop -- a job opens, you look for candidates, they go through the interview process, a candidate gets hired, and then he quits, so we go back to zero. Our guest is the author of Sprint Recruiting. He wrote, "without an efficient process with checks and balances, organizations look more chaotic mayhem than finely tuned machines. A large part of the disfunction starts with the lack of efficiency in what is known as traditional recruiting." He presented the four pitfalls of recruiting at most organizations and the AGILE recruiting methodology. In today's episode, my guest and I discussed the three steps to implementing the agile recruiting methodology. Please welcome to the show, Trent Cotton. https://www.linkedin.com/in/trentcotton/ https://www.amazon.com/Sprint-Recruiting-Innovate-Iterate-Accelerate-ebook/dp/B08SLB3GGM Be a guest on the 10X Candidate Experience Show: https://podcasts.popmixmedia.com/podcasts Published Links: Youtube https://youtu.be/9OQ8A0rhuFA

Aligning a Candidate Experience to a Company Culture Host: Jeff Weidner Guest: Dan Cockerell Season 2 Episode 6 Company culture is your company's mission. It is your company and employees' work ethics and values. It is what holds and binds your company, leadership, and employees. Our guest was the Vice President of Disney's, The Magic Kingdom Park. Throughout his career at Disney, he learned many life and leadership lessons. He shares those in his book, How's the Culture in Your Kingdom. https://www.amazon.com/Hows-Culture-Your-Kingdom-Leadership/dp/1642798444?_encoding=UTF8&qid=1633709343&sr=1-2&linkCode=sl1&tag=maberica-20&linkId=179d33454c953be1677437b7fbaf9d7d&language=en_US&ref_=as_li_ss_tl In today's episode, my guest and I will discuss the importance of aligning the candidate experience to its culture, why companies should be transparent about how it is in their organization, and how their employees work. Please welcome to the show, Dan Cockerell. https://www.linkedin.com/in/dancockerell/ https://dancockerell.com/ https://cockerellconsulting.com/ Published Links Youtube https://youtu.be/CcUZ9NTYKus Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Join our group: https://www.facebook.com/groups/10xcandidateexperience

Employer Brand: Perception Versus Reality Host: Jeff Weidner Guest: Elle Aldridge Season 2 Episode 5 I think a lot of companies don't really understand that the market is going to determine what your company culture is like anyway, it's gonna be a perception. As a candidate you're gonna read through the pros and cons and all the different reviews of your company... Glassdoor and a couple other companies out there have those types of company reviews built into the job boards, et cetera. When candidates read those reviews, like it or not, that's what's out there. When these candidates see those one star reviews, most of them that are reading, going through those reviews, would realize that, "Hey, I didn't like the company because they have a yellow logo," there are those types of reviews on there. So, just realize that the good candidates that you're looking for, if they're reading those reviews, will recognize that the negative review isn't gonna have as much of a negative impact on them. Usually you can overcome that when you're talking to the candidate during the interview process. Our guest today is the Executive Vice President for Recruiting at Talentcare, and we will be discussing Employer Branding, how and where to start building your EVP. Please welcome to the show Elle Aldridge. Published Links Youtube https://youtu.be/CcUZ9NTYKus Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Join our group: https://www.facebook.com/groups/10xcandidateexperience

Creating an Employee Value Proposition for Your Startup Host: Jeff Weidner Guest: Nicola Kleinmann Season 2 Episode 4 One of the main questions that I get in forums and stuff, "we've got our employer brand piece and that's going out to our social media channels, but where should we start with our direct-to-candidate messaging? Do we do it on LinkedIn? Do we reach out on Facebook or should we be doing email campaigns or text message campaigns?" You should be getting advice from your candidate audience... What kind of content are they looking for? How do they wanna receive that content? If we were trying to hire 700 truck drivers, I'm not gonna go on LinkedIn because that's not where the audience is. There are other locations where they hang out, better channels to not only locate them and identify them, but also engage them. So we engage them on the cut channels where your audience is and figure out the messaging capabilities of those platforms. Our guest today is the founder of Your People Associates, and we're going to be discussing how to create an employee value proposition for startup companies. Please welcome to the show Nicola Kleinmann. Published Links Youtube https://www.youtube.com/channel/UCRRwVsc2oJKfI42OktXupYg Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Join our group: https://www.facebook.com/groups/10xcandidateexperience

How to Build a Diversity Recruiting Strategy and Candidate Experience Host: Jeff Weidner Guest: Jackye Clayton Season 2 Episode 3 Diversity means a lot of different things, and just because you're looking for single white females, between the ages of 25 and 35, it doesn't mean you're not gonna also be recruiting black females or Asians or whatever... Race and gender are the two big ones. However, it is not just about that. It is more about diversity of thought than anything else. Our guest today is the VP of Talent Acquisition and DEI at Textio, and we're going to be discussing how to build a diversity recruiting strategy and improve your candidate experience. Please welcome to the show Jackye Clayton. Published Links Youtube https://www.youtube.com/channel/UCRRwVsc2oJKfI42OktXupYg Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Join our group: https://www.facebook.com/groups/10xcandidateexperience

State of Candidate Engagement Host: Jeff Weidner Guest: Shannon Pritchett Season 2 Episode 2 Shhh can’t you hear that. That is the sound of another candidate ghosting a recruiter. I mean it’s been a long held tradition that recruiters and companies were supposed to ghost candidates. It was almost passed a law in many states but now the tables are turned. The most common complaint I hear from recruiters is I got ghosted by a candidate. The candidate not only didn’t show up for the interview but they didn’t call, didn’t show and won’t return any of my calls, texts or emails. Man that is a harsh pill to swallow. Karma is a bitch… My guest today has a passion for talent acquisition that can be traced back to her early days as a novice recruiter. Tasked with a mission for professional development, she latched onto the blogs of CareerXroads, ERE, SourceCon, and AIRS Training. She is currently the Head of Marketing and Community at Hiretual and they have just released their 2021 State of Candidate Engagement Report. Please welcome to the Show Shannon Pritchett. https://www.linkedin.com/in/sourcingshannon/ Published Links Youtube https://www.youtube.com/channel/UCRRwVsc2oJKfI42OktXupYg Facebook https://www.facebook.com/groups/10xcandidateexperience Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Spotify Video Pending Apple Podcasts https://podcasts.apple.com/us/podcast/10x-candidate-experiences-podcast/id1588787377 TuneIn http://tun.in/pkJu8 Google Podcasts https://podcasts.google.com/feed/aHR0cHM6Ly8xMHhjYW5kaWRhdGVleHBlcmllbmNlLmxpYnN5bi5jb20vcnNz Stitcher https://www.stitcher.com/podcast/popmix-media-llc/10x-candidate-experiences-podcast iHeart radio https://iheart.com/podcast/87932792/ Amazon Music https://music.amazon.com/podcasts/437038c8-ce05-488b-8ff1-bcb9d126e7e3

3 Tips for How to Write an Effective Job Ad Host: Jeff Weidner Guest: Mitch Sullivan You know job ads that really stand out because they are more interesting to read. Job ads that are more likely to get noticed by the right candidates. Even those coveted passive candidates and hard to find candidates. My next guest started in the recruiting industry over 30 years ago. If you spend any time on Linkedin you’ve probably seen his posts because he is always showing up in my newsfeed and posting articles and insights into recruiting and candidate engagement. He’s the founder of CopywritingForRecruiters.com and today we’re going to be talking about a tried and tested formula for how to write effective job ads that you can implement on all your future LinkedIn invites, emails, and even in candidate conversations. Please welcome to the show Mitch Sullivan. https://www.linkedin.com/in/mitchsullivan/ Published Links: Youtube https://www.youtube.com/channel/UCRRwVsc2oJKfI42OktXupYg Facebook https://www.facebook.com/groups/10xcandidateexperience Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Spotify Video Pending Apple Podcasts https://podcasts.apple.com/us/podcast/10x-candidate-experiences-podcast/id1588787377 TuneIn http://tun.in/pkJu8 Google Podcasts https://podcasts.google.com/feed/aHR0cHM6Ly8xMHhjYW5kaWRhdGVleHBlcmllbmNlLmxpYnN5bi5jb20vcnNz Stitcher https://www.stitcher.com/podcast/popmix-media-llc/10x-candidate-experiences-podcast iHeart radio https://iheart.com/podcast/87932792/ Amazon Music https://music.amazon.com/podcasts/437038c8-ce05-488b-8ff1-bcb9d126e7e3

How to Master the Candidate Application process to Improve Candidate Experience Host: Jeff Weidner Guest: Leah Daniels During a job search there are 2 things that frustrate candidates more than anything else. Finding a job on a job board, Clicking on the Apply link and Filling out a bunch of information only to be forwarded to the real application on the company’s website where you have to fill it out all again.And secondly submitting a resume and getting the obligatory yea we got your resume notifications and then never hearing from them again. Not even a rejection letter. Making a great first impression should be the highest priority in any company’s recruiting process. Which is part of making a great application experience. My guest today is the Chief Commercial Officers of JobSync.IO. With Jobsync Employers no longer need to have candidates click-off job sites like Indeed and Facebook to provide a complete application directly into their ATS. With JobSync employers reduce CPA and reduce time to hire by keeping candidates on the jobsite. Please welcome to the Show Leah Daniels. https://www.linkedin.com/in/leahndaniels/ The JobSync Recruitment Marketing Roundtable: https://www.jobsync.io/rmrt/ The JobSync Blog: https://www.jobsync.io/blog/#blog The JobSync Demo request: https://www.jobsync.io/request-a-demo/

Recruiting Chatbot Use Case, Benefits and How to Set One Up Host: Jeff Weidner Guest: Martyn Redstone Episode 8 10X Candidates Experience Within the recruitment process, there are various different conversations that happen between the recruiter, the candidate and the hiring manager. A lot of these are extremely repetitive and mundane, sapping the time of recruiters and taking them away from more meaningful and worthwhile activities. You know, like Building relationships, talking to hiring managers or even making job offers. Our guest today is dedicated to bringing the best opportunities to the best talent in chatbots, voicebots, conversationalAI and conversationalUX. He’s the founder of Peopletech Consulting Limited Jobs which can be found on the internet at https://pplbots.com Please welcome to the show Martyn Redstone https://www.linkedin.com/in/mredstone/

How to Make Your Employer Brand More Consistent; Employer Branding Strategies. OK imagine this. You just spent months creating an Employer Brand and Employee Value Proposition that really resonates with internal employees and external Applicants. One of the most difficult things now is to keep your Employer Branding consistent across a variety of channels and recruitment marketing campaigns. Today we’re going to be discussing how you can maintain brand consistency across various platforms, channels and campaigns. My guest is Haley Sasser and she has some great insights on How To Make Your Employer Brand More Consistent Please welcome to the show Haley Sasser. Host Jeff Weidner Guest Haley Sasser Episode 7 The 10X Candidate Experience Show Published Links Youtube https://www.youtube.com/channel/UCRRwVsc2oJKfI42OktXupYg Facebook https://www.facebook.com/groups/10xcandidateexperience Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Spotify Video Pending Apple Podcasts https://podcasts.apple.com/us/podcast/10x-candidate-experiences-podcast/id1588787377 TuneIn http://tun.in/pkJu8 Google Podcasts https://podcasts.google.com/feed/aHR0cHM6Ly8xMHhjYW5kaWRhdGVleHBlcmllbmNlLmxpYnN5bi5jb20vcnNz Stitcher https://www.stitcher.com/podcast/popmix-media-llc/10x-candidate-experiences-podcast iHeart radio https://iheart.com/podcast/87932792/ Amazon Music https://music.amazon.com/podcasts/437038c8-ce05-488b-8ff1-bcb9d126e7e3

Candidate Journey Touchpoints for a Great Candidate Experience Host: Jeff Weidner Guest: Chelsea Horvath Episode 6 Welcome to the 10X Candidate Experience Show Did you ever wonder what goes through a candidate’s mind when they make a decision to click on your job ad, apply to your job or even accept your job offer? Understanding the candidate journey is kinda important to the candidate experience so stick around. We have some great tips for you on how to increase candidate engagement. Today’s guest is a relative newcomer to the recruitment marketing space. While I usually have SME’s on that have decades of experience in EB, EM or CE I’ve always thought it was important to give newcomers access to a platform so their ideas and voices can be heard also. Some of the best ideas can be generated from taking a fresh perspective or a new approach and I think my next guest will help open up the conversation around a few tactics and strategies in Recruitment Marketing that are a lot different than your traditional post, search and pray. My guest today is a recruitment marketing specialist in the healthcare industry. She is very passionate about Recruitment Marketing, Talent Engagement, Employer Branding and finding ways to innovate and improve recruiting processes throughout the organization. Please welcome Chelsea Horvath. Published Links Youtube https://www.youtube.com/channel/UCRRwVsc2oJKfI42OktXupYg Facebook https://www.facebook.com/groups/10xcandidateexperience Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Spotify Video Pending Apple Podcasts https://podcasts.apple.com/us/podcast/10x-candidate-experiences-podcast/id1588787377 TuneIn http://tun.in/pkJu8 Google Podcasts https://podcasts.google.com/feed/aHR0cHM6Ly8xMHhjYW5kaWRhdGVleHBlcmllbmNlLmxpYnN5bi5jb20vcnNz Stitcher https://www.stitcher.com/podcast/popmix-media-llc/10x-candidate-experiences-podcast iHeart radio https://iheart.com/podcast/87932792/ Amazon Music https://music.amazon.com/podcasts/437038c8-ce05-488b-8ff1-bcb9d126e7e3

How to develop a content marketing strategy for your employer brand. Episode 5 Guest Jessica McFadden Host Jeff Weidner The fact is a lot of brands struggle trying to decide what content to create for your employer brand. How do you know what content is going to appeal to a variety of candidate audiences? We’re going to be answering those questions and more on this episode of the 10X Candidate Experience show. So stick around. How to develop a content marketing strategy for your employer brand. Would you like to increase the quality of your candidate pool? Tell stories. Would you like to increase candidate conversion rates? Tell stories. Would you like to increase offer acceptance rates? Tell stories. Are you looking to increase your employer brand’s reach across social media channels? Tell stories. Stories are the best way to communicate your company culture. communicating company culture is at the heart of what it means to be in employer branding. Throughout history there has been no better way that humans can truly have an impact on each other’s lives than through telling stories. Stories have been proven to be inextricably linked to what it means to be human. If you are looking to make a deeper connection with candidates and employees, it’s important to tell the stories. Our guest is a Marketing strategist and content creator. She is passionate about communicating with people and businesses, and helping others do the same. On today’s show we will be discussing how to develop a content marketing strategy that will have a massive impact on your employer brand strategy. Please welcome Jessica McFadden - Best Employer Branding Projects for Your First 100 Days: https://storiesincorporated.com/best-employer-branding-projects/ Be a guest on the 10X Candidate Experience Show https://podcasts.popmixmedia.com/podcasts

Hey, hey yea you...Do your Job Posts Suck? how to write a job description step by step Welcome to Episode 4 of the 10 X Candidate Experience show. I’m your host Jeff Weidner and today we have an incredibly talented guest who has Mastered the Art how to write a job description step by step. They can teach your team how to write a job description , how to write more effective copy that interrupts and fully engages your candidate audience so you can attract the right talent to apply to you r jobs. They are also a Speaker that has connected with tens of thousands of recruiting, HR, and tech entrepreneurs on topics from niche sourcing to recruitment marketing strategy and candidate experience overhauls. Their style is simple, straight-forward, and to the point. I love the fact that they focus on practical tips and case studies that they’ve seen work in this market and they add their own personal spin and sense of humor to everything. Please welcome to the show Katrina Kibben from Three Ears Media. Having a great job posting is the first step in how to improve the candidate experience. Hey Katrina welcome to the show. Guest: Katrina Kibben Katrina’s Profile https://linkedin.com/in/katrinakibben Websites https://katrinakibben.com/ (Blog) https://threeearsmedia.com/ (Company Website) How to Write a Job Post Course + Coaching: https://www.threeearsmedia.com/store/p30/write-a-job-post-course-coach.html If you need to learn how do i write a compelling job description. Watch this video is you are wondering: How do I make my job description stand out? How to write a job description and job specification? How do i write a compelling job description? How to improve candidate experience? SUBSCRIBE Youtube https://www.youtube.com/channel/UCRRwVsc2oJKfI42OktXupYg Find us on: Facebook https://www.facebook.com/groups/10xcandidateexperience Spotify https://open.spotify.com/show/5sa7YfOJCVmx5pZ8k049dW Spotify Video Pending Apple Podcasts https://podcasts.apple.com/us/podcast/10x-candidate-experiences-podcast/id1588787377 TuneIn http://tun.in/pkJu8 Google Podcasts https://podcasts.google.com/feed/aHR0cHM6Ly8xMHhjYW5kaWRhdGVleHBlcmllbmNlLmxpYnN5bi5jb20vcnNz Stitcher https://www.stitcher.com/podcast/popmix-media-llc/10x-candidate-experiences-podcast iHeart radio https://iheart.com/podcast/87932792/ Amazon Music https://music.amazon.com/podcasts/437038c8-ce05-488b-8ff1-bcb9d126e7e3 #jobdescription #howtowriteajobdescription #candidateexperience #employerbranding #recruitmentmarketing