School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

In this month's "Question of the Month," I wanted to explore the discrepancy between Spotify's perceived dominance and the actual listening habits of podcasters. Despite frequent headlines touting Spotify as the number one streaming platform, my personal statistics and community feedback tell a different story. By surveying my audience about their platform preferences, I uncovered that Apple remains the top choice for most listeners, challenging the narrative often presented in media reports about Spotify's market leadership. Thanks to everyone who chimed in! Gear Review: HollyLand Lark M2s Wireless Lavalier System Quick Take: I was genuinely impressed by the Holly Land Lark M2s - this tiny microphone packs a surprisingly warm sound. At around $150, it's a solid investment for podcasters and content creators. Key Features: Rodecaster Duo Pro Tip: Grab this from Sweetwater. They offer: Noise Reduction: The app's built-in feature is decent - not perfect, but definitely helpful. Pro move? Set up both mics on separate channels so you can fine-tune your audio in post-production. Bottom Line: The Lark M2s is a compact, versatile mic system that punches above its weight. Definitely worth checking out for podcasters looking to upgrade their audio game. Takeaways: Hollyland Lark M2S Links referenced in this episode: Hollyland Lark M2S Wireless Lavalier Systemschoolofpodcasting.comthehoodratrecap.comcreateartpodcast.comfindapodcastabout.xyzpassacls.comtkbpodcaststudios.com

So, today I'm diving into the mess that can be podcast burnout. You know, that moment when your favorite hobby morphs into a job you dread? Yeah, we’ve all been there. We're chatting about big names like Marc Maron and others who decided to call it quits and how that’s not just okay, but totally legit. Spoiler alert: sometimes stepping back is the best move you can make. I’ll sprinkle in some sarcasm and laughs as we explore the absurdity of it all—because let’s face it, if we can’t laugh at our struggles, what’s the point, right? If you've been thinking about starting a podcast but feel it's too crowded, realize all those podcasters who started back in 2005 might be being pulled in new directions that have them thinking about podcast retirement. Takeaways: Mentioned In This Show Marc Maron Announces He's Ending the WTF Show Rob Walch Talks Marc Maron on the Feed Erik K Johnson End Podcast Talent Coach YouTuber Tom Scott Says Goodbye 6.5M Subscribers YouTuber The Game Theorist Says Goodbye 19.6M Subscribers YouTuber Caylus says goodbye to 18.7M Subscribers What Makes This Show Ggreat? - Marc Maron Edition sop705 My Spouse Has Dementia Show with Zita Christian Daniel J. Lewis is BACK! Clockify Free Time Tracker More insights at schoolofpodcasting.com/989 Mentioned in this episode: Starting a podcast can be daunting. Fear of failure, uncertainty about where to begin, and doubts about your abilities can hold you back. But what if you had a guide? The School of Podcasting is here to help you confidently launch, grow, and monetize your podcast. With over 20 years of experience and tons of successful podcasts launched, I'll walk you through every step. From planning to promotion, you're never alone." Learn at your own pace with video courses, join a supportive community, and get unlimited coaching. Say goodbye to fear and hello to success." Start your podcasting journey today...

Ever wonder why some podcasts spread like wildfire while others wither on the vine? Well, it turns out that a whopping 60 to 80% of podcasts are discovered through good old-fashioned word of mouth. Yeah, that means if your podcast isn’t getting shared, there’s a reason. So, what’s the secret sauce that makes people hit that share button? In this episode, I research the world of shareable content — you know, the kind that makes your friends feel like they need to hear it. Spoiler alert: it’s all about that emotional connection and delivering value. Plus, I’ll throw in some advice on being a better podcaster and maybe even a better dad. We also take a listen to the Zoom Podtrak P2 Mentioned In This Show Zoom Podtrak P2 Microphones Compatible with the Zoom Podtrak P2 Samson Q2U USB Microphone Rode Podmic USB Lean Learning: How to Achieve More by Learning Less from Pat Flynn (audible) Voice of Greece Podcast Castahead.net - Podcast Producing and More Libsyn Ads Removes Limits (please note this IS programatic ads check the CPM) Ask the Podcast Coach (free podcast consulting) Pat Flynn on Episode 421 What Makes People Share Question of the Month 2021 Home Gadget Geeks Takeaways: Mentioned in this episode: Do You Need a Podcast Coach Bill Gates, Steve Jobs, Oprah Winfrey, and many others have had COACHES to help them with an outside view to help them shape their content. I will start my 20th year in podcasting and would love to help you follow the best practices of podcasting, and avoid the common mistakes and avoid those steps that lead to burnout. School of Podcasting Live Appearances I'd love to meet you in person, I'm currently coming to July 12th, 20025 Higher Ed Podcon, Chicago, Ill AUGUST 18-21, 2025 Podcast Movement, Dallas, TX. September 26-28, 2005, Empowered Podcasting Conference, Uptown Charlotte, NC For more information and links, click the link below. If you'd like for me to speak at an in-person or online event, go to schoolofpodcasting.com/contact

Today we start with the news of Marc Maron retiring his podcast, and a possible shake up at the New Media Show (two shows with 16+ years). So who will fill their space you? Bri Leever is a community building strategist at Ember Consulting and host of the show "Dear Bri." I saw her present at a webinar put on by Hearbeat (my favorite community tool) and immediately joined her community (which lead to me asking her on the show). Full show notes at schoolodposcasting.com/987 Mentioned in the Show: Ember Consulting Bri's Community of Community Builders Heartbeat Community Tool Circle Community Tool Mighty Networks Skool Community Tool Honeycomb App Dear Bi Podcast Circle vs Skool Video School of Podcasting Community Takeaways: Mentioned in this episode: You Have A Message That Needs to Be Heard You have a message that needs to be shared. Discover the art of podcasting at the School of Podcasting. We teach you to shine a light on your stories, inspiring others one episode at a time. Let your voice be your legacy. Go to www.schoolofpodcasting.com/join School of Podcasting Live Appearances I'd love to meet you in person, I'm currently coming to July 12th, 20025 Higher Ed Podcon, Chicago, Ill AUGUST 18-21, 2025 Podcast Movement, Dallas, TX. September 26-28, 2005, Empowered Podcasting Conference, Uptown Charlotte, NC For more information and links, click the link below. If you'd like for me to speak at an in-person or online event, go to schoolofpodcasting.com/contact Where...

Adding YouTube to your podcasting game? Well, grab a seat because Thomas Umstadt Jr. is here to share what works and what doesn't. We’re talking about the nitty-gritty of taking your audio-only podcast and slapping it onto the video platform that everyone and their grandma seems to be on. Thomas recounts his journey from simple audiograms to full-blown video episodes, sharing the highs and lows of his transition. Spoiler alert: it turns out that just tossing your podcast audio onto YouTube won’t cut it. You need to think about titles and thumbnails—yes, those flashy little images that scream ‘click me!’ As he explains, those are your first impressions; if they’re not catchy, your content might as well be invisible. He dives into the technicalities too, discussing everything from gear and lighting to the importance of having a good backdrop (hello, bookshelves!). Plus, he shares some gold nuggets about audience demographics that might just make you rethink how you approach your content. So whether you’re on the fence about YouTube or just curious about what the fuss is all about, this episode is packed with insights that might just give your podcast the boost it needs. Mentioned In This Episode Novel Marketing.com (Thomas's website and podcast) Author Update Show Tube Buddy (YouTube tool that coaches you) VidIQ (another tool to help you with YouTube) Elgato Prompter Pikzel YouTube Thumbnail Maker 1 of 10 YouTube Thumbnail Maker Captivate and Buzzsprout Media Hosts with Dynamic Content Capabilities School of Podcasting - Plan, launch, and grow your podcast Takeaways: Did you get value from this show? You can give some of the value back and say thanks. Mentioned in this episode: Live Appearances I'd love to meet you in person, I'm currently coming to July 12th, 20025 Higher Ed Podcon, Chicago, Ill AUGUST 18-21, 2025 Podcast Movement,...

Today, we are talking about keeping your audience listening after they press play. This starts with an opening hook. To have hooks that grab your audience and make them want to hear your episode, there are some common characteristics: Relevance: A good hook connects directly to the theme or topic of your episode. It should hint at what’s to come without giving everything away. Emotional Impact: Evoking curiosity, excitement, or even controversy can create an emotional connection with your audience, prompting them to stay tuned. Clarity and Brevity: Your hook should be clear and to the point. Complexity can confuse listeners and cause them to lose interest. Promises Value: Whether it’s information, entertainment, or inspiration, a strong hook promises something valuable to the listener. All of this relies on you knowing who your target audience is. A hook that works on a business podcast may not work on your gaming show. Ever wondered why some podcasts just suck you in while others make you want to run for the hills? Well, let’s break it down, shall we? The opening hook of your podcast can make or break your listener retention. You could have the most riveting content planned, but if your intro is as exciting as watching paint dry, good luck keeping anyone around. We’re talking about how a killer hook can capture attention faster than a cat meme on social media. Dive into the psychology of why people stick around and learn five solid strategies to craft hooks that actually work. Spoiler alert: it’s not just about being clever. It’s about being relevant, emotional, and concise. So, grab your headphones, and let’s unravel the magical art of the podcast hook that’ll have your audience begging for more! Takeaways: 5 Example Hook Types: Engaging Questions:Personal Anecdotes:Shocking Facts:Intriguing Scenarios:Relatable Problems: Mentioned in This Episode School of Podcasting Ask the Podcast Coach Power of Podcasting Network Podcast Review Show Podcast Hook Example Cheat Sheet Audience Survey: schoolofpodcasting.com/survey25 Mentioned in this episode: Check Out Dave's Newsletter

What if I told you that most interviews are mind-numbingly boring, and you're probably doing them wrong? Today I interview Tracy Johnson, and after decades in radio and working with countless shows, he's written a book, Mic Drop Moments, that shares the secrets to transforming mediocre conversations into absolute "Didya Hear That?!" moments. In this episode, we pull back the curtain on selecting guests that will electrify your audience, ask questions that make people lean in, and tell stories that keep listeners hanging on every word. Whether you're a seasoned podcaster or just starting out, what we share will completely change how you approach interviews forever. So if you're ready to stop settling for bland, forgettable conversations and start creating audio magic, hit play right now. The Triple Threat Filter for Interview Guests: 1. Familiarity - How well-known is the guest to your audience? - A familiar guest brings built-in interest and recognition - More famous guests typically make better interview subjects - Provides an immediate connection for listeners 2. Relevance - Does the guest's story or background matter to your audience? - Must align with your podcast's theme and target listeners - Simply being famous isn't enough if the content doesn't resonate - The guest should provide value specific to your show's focus 3. Interest/Entertainment - Can the guest tell a compelling story? - Ability to be engaging, dynamic, and captivating - Brings unique perspectives or unexpected narratives - Makes the host look good by providing memorable content Aim to have at least two out of three criteria met. If you lose two out of three, the interview will likely be challenging to make interesting. The ultimate goal is to leverage the guest's story to enhance your podcast's entertainment value. The 3E's of Entertainment: 1. Enhance - Add extra details to make the story more interesting - Go beyond the basic facts - Ask questions like "What were you thinking at that moment?" - Create additional context that wasn't initially present - Make the story more vivid and engaging 2. Exaggerate - Slightly amplify the story's impact - Turn a small moment into a bigger narrative - Example: A small fish becomes "the biggest catch of the season." - Create dramatic tension without losing the core truth - Make the story more memorable and exciting 3. Embellish - Add creative storytelling elements - Stage the story for maximum entertainment value - Take a brief moment and turn it into a full narrative - Example: A simple backstage conversation becomes an epic ping pong challenge - Use creative license to make the story more compelling As audiences crave authenticity, Tracy isn't saying to lie, but you can bring in adjectives that trigger the theater of the mind. Resources Mention Mic Drop Moments Book Tracy Johnson Media Website School of Podcasting Episode 677 The Ultimate Guide to Hosting and Guesting Podcast Interviews

Money, money, money! Yeah, I know, we’re all rolling our eyes thinking, "Ugh, not another boring finance chat!" But hold onto your wallets, because this isn’t your grandpa’s finance talk. Our buddy Ray Edwards, a top-notch copywriter, shares a jaw-dropping story about how he made a cool million but ended up in bankruptcy—wait, what? How does that happen? I spill the beans on my own bankruptcy saga, sharing how emotional decisions can lead us down a slippery slope. And hey, we’re not just here to mope; we’ve got Steve Stewart from the Podcast Editors Academy joining us to sprinkle in some wisdom about putting profit first. Buckle up, because we’re throwing in some sarcastic humor while we unravel the absurdity of our financial choices! Takeaways: Companies mentioned in this episode: Ray Edwards Steve Stewart Podcast Editors AcademyProfit First bookNovoRelayWave AppsAcornsSofiGordon FiremarkRalph Estepp Cronometer Fitness TrackerSchool of Podcasting Mentioned in this episode: Question of the Month: Got a Question For the Question of the Month? We've done this before. What would you ask if you were me? What question would you ask a group of podcasters? Be sure to say a little bit about your show and your website so we can give you a shoutout. I need you to answer by May 23rd, 20225. Question of the Month Check Out Dave's Newsletter With Behind the Scenes Content In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community Podcasting Observations Worry Free Podcasting Are you ready to take your podcasting dreams to the next level? Look no further than the School of Podcasting. With over 19 years of experience, I’ve helped countless individuals plan, launch, grow, and monetize their podcasts the right way. My comprehensive courses cover everything from content...

Normally, I try to stay positive and encouraging. Maybe I still am, as I encourage you not to fall for these Podcast Tools (often based on AI) that promise great success and wealth without doing any work. Here are some of the things this company (who will remain nameless) promised: in minutes Takeaways: Mentioned In This Episode Conan O'Brien Needs Some Cash Podnews Weekly Review Podnews Daily Will “Verified” Downloads Ruin Podcast Advertising School of Podcasting Video of Fake Countdown Timer Mentioned in this episode: Join the School of Podcasting and Get Access to Step by Step Courses When you join the School of Podcasting you get UNLIMITED one-on-one coaching, an awesome community and courses like: Planning Your Podcast Podcasting Gear Growing Your Podcast Podcast Monetization and many more - all for one low price. School of Podcasting Check Out Dave's Newsletter With Behind the Scenes Content In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community Podcasting Observations Question of the Month: Got a Question For the Question of the Month? We've done this before. What would you ask if you were me? What question would you ask a group of podcasters? Be sure to say a little bit about your show and your website so we can give you a shoutout. I need you to answer by May 23rd, 20225. Question of the Month

Ever find yourself staring at a blank screen, just waiting for the podcast gods to drop some divine inspiration in your lap? Yeah, me too. But don’t worry, we’re exploring the world of podcast ideas today! I asked you, the wonderful listeners, how you come up with your brilliant episode topics, and trust me, some of the answers are pure gold. From scavenging through old notes to eavesdropping on pharmacy conferences, we’ve got tips and tricks to keep those creative juices flowing. So, whether you’re a newbie or a seasoned podcaster struggling for content, jump in and let’s figure this out together—because who doesn’t love a good brainstorming session, right? Participants Kim Newlove https://www.thepharmacistsvoice.com/ https://www.perrysburgpodcast.com/ Dan LeFebvre https://www.basedonatruestorypodcast.com Justin Blackett https://www.shipshapepodcast.co.uk/ Takeaways: Links referenced in this episode: schoolofpodcasting.comthepharmacistsvoice.comperrysburgpodcast.comshipshapepodcast.co.ukbasedonatruestorypodcast.cominoreader.comfeedly.comNotejoy

Data is like your podcasting superpower, folks! If you want to grow your show, you gotta get your hands on the right stats. Seriously, knowing what’s working and what’s not can save you from wasting your time. We dive into the nitty-gritty of how to collect and use data from places like Apple and Spotify to figure out your audience and their habits. Don’t worry, we’ll also have a laugh or two about how confusing all this can be, because who doesn’t love a good irony sandwich? So, buckle up, and let’s turn those numbers into something that actually helps your podcast shine! Data Sources: podcastsconnect.apple.com You can see how many Apple followers you have, and how far they are listening (and compare episodes to median and best numbers. podcasters.spotify.com You can see how many Spotify followers you have as well as demographic data of your audience. You can also see how far people listen. You can also see how often your show was shown, and how that lead to people listening. podcasters.amazon.com You can see how many people on Amazon Music are following you, how many downloads you get and how far people listen Your Media Host This could be Captivate, Buzzsprout, Blubrry, Transistor, Libsyn, etc (I do not recommend Spotify). Here you can see how many downloads you get per episode, and see the location of your audience. Google Analytics Here you can see the top pages of your website, among many other things. You can find it at analytics.google.com YouTube YouTube statistics are impressive and show you an insane amount of detail. The stat I look at is how far people watch. Keep in mind a video on a YouTube short is anything above zero Audience Survey When in doub,t ASK YOUR AUDIENCE. This is the #1 way to get direct feedback from your audience. Check out the book, "The Audience in Listening" by Tom Webster, regarding creating a survey (or use the one built into Podpage). Takeaways: Links...

So, let’s dive into the wild world of podcasts on YouTube, shall we? This episode is all about the big question: should your podcast even be on YouTube? Spoiler alert: I don’t have a definitive answer, but I’m armed with some juicy facts to help you figure it out. I tackle the age-old debate between audio and video, and you'll learn that while YouTube has a gigantic audience, audio podcasts have a much better chance of getting discovered. I mean, who wouldn’t want 564 listeners to hunt down their content instead of just 38 viewers? So, grab your favorite snack, kick back, and let’s get into the absurdity of the podcasting landscape—because why not? Clarify This Discussion We are talking about put video (actual video not a static image). For this discussion, a podcast is audio (even though it can be video). Takeaways: Mentioned How to Podcast Like Joe Rogan video. Samson Q2u Microphone Audio Tecnica ATR2100 USB Mic Zoom Podtrac P4 Sonzy ZV-E10 II DSLR Camera Mentioned in this episode: Check Out Dave's Newsletter With Behind the Scenes Content In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community Podcasting Observations Question of the Month: Where Do You Get Ideas For Your Podcast? I saw this in a Facebook Group and thought it would be a question for all of us to chime in on. "What do you use... "How do you ... ...come up with ideas for your podcast? I need your answer by 4/25/25 Go to www.schoolofpodcasting.com/question Question of the Month Worry Free Podcasting Are you ready to take your podcasting dreams to the next level? Look no further than the School of Podcasting. With over 19 years of experience, I’ve helped countless individuals plan, launch, grow, and monetize their podcasts the right way. My comprehensive courses cover everything from content creation to tackling technology, ensuring you sound professional and confident. Join our supportive community of podcasters, access weekly group coaching, and receive unlimited one-on-one consulting. Don't let fear hold you back. With my 30-day money-back guarantee, you can start your podcasting journey risk-free. Go to schoolofpodcasting.com/join and be on your way to podcast success. School of Podcasting

Are you using AI? Or better yet, which AI tool are you using? That's the big question we’re tackling today! We listen to fellow podcasters to find out about their favorite tools and whether they save time or make things messier. Spoiler alert: Sometimes, it feels like we’re just swapping one headache for another! Plus, I just got back from Podcast Movement Evolutions, so get ready for some juicy insights. Participants: aigostocollege.comlivewellandflourish.comdailysportshistory.comaskralph.comthepharmacistvoice.comperrysburgpodcast.comcreateartpodcast.comfindapodcastabout.xyzwelcometoearthstories.comschoolofpodcasting.com Ai Tools for Podcasters Otter AI Elevenlabs Magai Poe Perplexity Claud Captive (Media Host) Descript Notebook LM Resound.ai ChatGPT Vista Social Also Mentioned podcastpartnership.comCastahead MediaFollow the show Takeaways:

You can totally monetize a podcast even if your audience is smaller and niche. It's like having a tiny but super passionate fan club instead of a massive crowd that’s half-asleep. Today, we’re chatting with Ray Arnett from aroundthelayout.com, who lives, eats, and breathes the world of model railroads. He’s got some wild ideas about partnerships that don’t rely on the usual sponsor route, and trust me, it’s more interesting than it sounds. Monetizing a Smaller Audience Think making money off a podcast is just for the big shots? Well, let's pop that bubble! This episode digs into how even those tucked away in the tiniest of niches can make some cash. If you're a model train enthusiast with a handful of loyal listeners, you’re in for a treat. Ray Arnott Shares All the Lessons Ray's not just talking numbers; he’s all about engagement and connections, proving that sometimes having a smaller audience means having a more dedicated one. Forget about chasing those elusive sponsorship deals; Ray's got a different game plan. He shares how forming partnerships with like-minded businesses has been the real money-maker for him. So grab your conductor's hat and hop on board as we explore the wild world of niche podcast monetization. Get ready to learn that with the right approach, even a handful of listeners can lead to big bucks! Takeaways: Links referenced in this episode: schoolofpodcasting.comaroundthelayout.comHeartbeat Community ToolRedirect.PizzaCancer and Comedy PodcastSchool of Podcasting Affiliate Program Mentioned in this episode: Check Out Dave's Newsletter With Behind the Scenes Content In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community Podcasting Observations Question of the Month: Where Do You Get Ideas For Your Podcast? I saw this in a Facebook Group and thought it would be a question for all of us to chime in on. "What do you use... "How do you ... ...come up with ideas for your podcast? I need your answer by 4/25/25 Go to www.schoolofpodcasting.com/question Question of the Month Starting a podcast can be daunting. Fear of failure, uncertainty about where to begin, and doubts about your abilities can hold you back. But what if you had a...

Today, we’re exploring the world of partnerships versus sponsorships with the fabulous Stephanie Thompson. The key takeaway? Partnerships are better at growing your show. Forget just pocketing cash for a shout-out; we’re talking about meaningful connections that can actually grow your audience. Stephanie explains how she snagged partners before she even had a following—zero downloads, folks! So, if you’ve been thinking about how to take your podcast game to the next level, this chat is for you. Grab your earphones and get ready to learn how to team up with brands that vibe with your message! Want Another Story of Someone Who Got a Sponsor Before Launching? Check out The Riches are in the Niches With Harry Duran episode 767 Takeaways: Links referenced in this episode: podcastexpertlab.comschoolofpodcasting.comprofitfromyourpodcast.comcastahead.netbeyondbourbonstreet.comProfit From Your Podcast BookThe Day My Vagina Broke Book Mentioned in this episode: Help When You Don't Know Where To Start I get it. I talk to people looking to launch or grow their podcast. "“There’s too much gear/software — I don’t know what I need.” Microphones, mixers, hosting platforms, editing software — it’s easy to get lost. Analysis paralysis kicks in fast. I help podcasters. I've been doing it 20 years. Let me help. Dave Jackson schoolofpodcasting.com/join School of Podcasting Podcast Expert Lab 7-step podcast partnership success: This course pays for itself after just ONE partnership. Imagine getting paid to talk about what you love with brands that align with your audience. Complete this on-demand course at your own pace, using short, bite-sized videos and actionable tasks to boost your podcast growth and income. You don’t need to be famous—you just need the drive to grow and the strategy to earn! Podcast Expoert Lab Question of the Month: Let's Talk AI Form a listener, are you using AI, if so what tools, what do you create, and do you spend more time tweaking the results that it would be quicker to just do it yourself? Go to www.schoolofpodcasting.com/quesiton and I need your answer by 3/21. Be sure to tell us a little bit about your show and...

Molly Ruland stops by to explain how she started a branded podcast that brought in so many clients from season one that she had to pause it. For Molly, it is all about starting and building relationships with her guests. By conducting targeted outreach, she added 500 marketing people to her LinkedIn network, improving the relevance of her feed. When it comes to SEO, AI is interesting, but she advises against using "podcast lingo" and emojis in podcast show notes and metadata. Instead, she recommends focusing on using relevant keywords. We should be advising AI to use relevant keywords in our descriptions and have it use the AIDA approach. Takeaways: Because of My Podcast: Ralph Estep Jr Ralph has been an accountant for 30 years. Because of his podcast, Intuit approached him to share and teach about the experience of moving from local copies of their software (Quickbooks and others) to the web-based version. Check out Ralph's show at www.askralphpodcast.com Links referenced in this episode: schoolofpodcasting.comaskralphpodcast.comheartcastmedia.comCamp Content ShowTom Petty and Axl Rose Mentioned in this episode: I'd Love To Meet You - Here is Where I Will Be I will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to www.schoolofpodcasting.com/where If you would like to me speak at your even (on or offline) go to www.schoolofpodcasitng.com/contact Where Will I Be? Starting a podcast can be daunting. Fear of failure, uncertainty about where to begin, and doubts about your abilities can hold you back. But what if you had a guide? The School of Podcasting is here to help you confidently launch, grow, and monetize your podcast. With over 20 years of experience and tons of successful podcasts launched, I'll walk you through every step. From planning to promotion, you're never alone." Learn at your own pace with video courses, join a supportive community, and get unlimited coaching. Say goodbye to fear and hello to success." Start your podcasting journey today with the School of Podcasting. Join now and take the first step towards turning your passion into a reality. Visit SchoolOfPodcasting.com to get started. No fear, just success. School of Podcasting 2025 Audience Survey Question of the Month: Let's Talk AI Form a listener, are you using AI, if so what tools, what do you create, and do you spend more time tweaking the results that it would be quicker to just do it yourself?

After a lot of feedback on the first episode about podcast newsletters, I wanted to answer more questions, and this time I brought Paul Gowder to help. We’ll discuss what tools to use and what content to include. If you really want to skip this whole newsletter thing, we've got some backup plans for you, too. Paul not only has wisdom about newsletters, but we also talk about building his community. Spoiler alert: You might even want to ditch social media for this! Buckle up, because we’re about to make your newsletter dreams a reality. Takeaways: Mentioned In This Episode schoolofpodcasting.compaulgouder.comPaul's Free Strategiespaulgowder.com/emailtoolsPaul's Email Jump StartWhat to expect at your first Powowschoolofpodcasting.com/972schoolofpodcasting.com/974Social Media News Live Tools Mentioned: SustackSendfoxMailerliteKitNewsletter DatabaseLiz Wilcox TemplatesGroup Leads Mentioned in this episode: Do You Need a Podcast Coach Bill Gates, Steve Jobs, Oprah Winfrey, and many others have had COACHES to help them with an outside view to help them shape their content. I will start my 20th year in podcasting and would love to help you follow the best practices of podcasting, and avoid the common mistakes and avoid those steps that lead to burnout. School of Podcasting Question of the Month: Let's Talk AI Form a listener, are you using AI, if so what tools, what do you create, and do you...

I ask my audience what their top pet peeves are just drive them nuts. We're spilling the beans on all the annoying things that make us want to tear our hair out while listening. We've got it all covered from podcasters who take forever to get to the good stuff to the dreaded mid-sentence ads that pop up like uninvited guests at a party. We also chat about the classic blunders that drive listeners nuts, like out-of-context clips and those cringe-worthy audio issues. So, grab your headphones and get ready to laugh and commiserate as we call out all the podcasting faux pas that need to be put to rest! Thanks to the Participants in This Episode Steve Stewart from SteveStewart.me and the Podcast Editor Academy Kim Newlove from the Pharmacist's Voice and the Perrysburg Podcast Mark Lawley from the Practical Prepping show. Todd the Gator from the Guardian Downcast show. Zo Richardson from the Back Look Cinema show. York from Welcome to Earth Stories Show. Dave Jackson from the School of Podcasting. Takeaways: Additional Links referenced in this episode: PodpageCaptivateYouTube Billion ViewsDe-Throwned (?)" Joe Rogan Mentioned in this episode: I'd Love To Meet You - Here is Where I Will Be I will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to...

Forget social media; if you want to drive traffic, newsletters are where it’s at. Seriously, I’ve been crunching the numbers and guess what? My newsletter is pulling in way more visitors than my half-hearted attempts at tweeting or posting on Facebook. Yeah, shocking, I know. It’s like trying to catch a fish with a toothpick when you could just use a net, right? So, in this episode, we’ll look at why newsletters are the real MVPs of traffic generation, sharing some juicy stats and personal tales that’ll have you reconsidering your social media obsession. Buckle up, because we’re about to turn your traffic woes into wows! I also share some behind the scenes of a future episode. Takeaways: Links referenced in this episode: School of Podcasting schoolofpodcasting.com Audience Survey schoolofpodcasting.com/survey25 SOP Episode on UTM schoolofpodcasting.com/896 Dave's Newsletter podcastingobservations.com schoolofpodcasting.com/newsletter schoolofpodcasting.com/daily Gary Arndt Everything Every Daily https://everything-everywhere.com/ Gary Interviewed on the School of Podcasting https://schoolofpodcasting.com/how-gary-arndt-adopted-the-audience-growth-strategy-from-the-movie-industry/ Podnews Report Card podnews.net/report-card Leave Dave a Review schoolofpodcasting.com/apple Captivate Media Hosting No Payments 'Till April supportthishow.com/captivate Podcast Marketing Trends Survey (Please Fill Out) https://podcastmarketingacademy.typeform.com/to/DR7WmJbF Paul Gowder Email Tips https://www.paulgowder.com/ Liz Wilcox Email...

We're diving into the wild world of podcasting and pulling some juicy lessons from the legendary Saturday Night Live as it hits the big 5-0. Seriously, SNL didn’t just survive; it thrived, and we’re here to steal some of that magic for our own shows. From knowing your audience to embracing the weirdness, there’s a treasure trove of insights that can help us all level up our podcasting game. Forget about being boring—SNL took risks, and guess what? It paid off! So, buckle up and get ready to channel your inner SNL spirit, because we’re about to get creative and maybe a little absurd. Takeaways: Mentioned in this episode: Do You Need a Podcast Coach Bill Gates, Steve Jobs, Oprah Winfrey, and many others have had COACHES to help them with an outside view to help them shape their content. I will start my 20th year in podcasting and would love to help you follow the best practices of podcasting, and avoid the common mistakes and avoid those steps that lead to burnout. School of Podcasting I'd Love To Meet You - Here is Where I Will Be I will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to www.schoolofpodcasting.com/where If you would like to me speak at your even (on or offline) go to www.schoolofpodcasitng.com/contact Where Will I Be? Check Out Dave's Newsletter With Behind the Scenes Content In each issue of Podcasting Observations, I share my thoughts on what is happening in the podcasting space, my latest content, and things that have caught my eye. I also may ask for your opinion. Join the free community Podcasting Observations