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Sales Influence Podcast

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Today's buyer is more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How Clients Buy" by using the latest studies in consumer behavior and neuromarketing to sell more effectively!


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Today's buyer is more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How Clients Buy" by using the latest studies in consumer behavior and neuromarketing to sell more effectively!




AI Will Eliminate Jobs - #419

AI will eliminate, not displace, jobs over the next few years with almost 20% of jobs globally being eliminated.


AI Wrecks the Sales Market - #418

AI will change how we sell and how buyers buy.


AI Makes Buying Easy - #417

Here's how AI Makes Buying Easy and how selling will be a secondary activity in the sales process.


7 Rules for Sales Masters ( Top Performers) -#416

7 Rules for Sales Masters ( Top Performers) with Victor Antonio


Client says, "I'm busy call me later." #415

The client says, "I'm busy call me later." What do you do?


Asking Painful Questions using a Psychological Chute #414

Asking Painful Questions using a Psychological Chute is all about guiding the client, prospect or customer's attention. This was highlighted in Robert Cialdini's book Pre-Suasion.


Mastering Video Prospecting with Jarrod Best-Mitchell, Sales Influence(r)

In this episode of the Sales Influence podcast I interview Sales Trainer, LinkedIn Coach, and Co-Founder of Sales as a Profession Jarrod Best Mitchell where we talk about tactics and strategies for video prospecting and getting more business.


Reduce Buying Friction - SIP #413

Learn how to Sell More by Reducing Buyer Friction using Demand-Side Sales tactics to understand buyer #indecision #statusquo and #friction.


Overcoming Sales Mistakes with Andrew Sykes, Sales Influence(r)

On this episode of the Sales Influence podcast, Victor Antonio is joined by Andrew Sykes to discuss trust in sales. Andrew shares his experience transitioning from an actuary to a salesperson and how he has spent the past three decades researching and teaching about how humans think, feel and act when it comes to buying. Together, they deconstruct what it means to build trust with customers and how it can affect the overall sales process.01:09 Mathematical deconstruction of sales. 04:00 Mistakes in Sales Presentations. 08:02 Sales habits and deliberate practice. 10:15 Killing vices to create habits. 13:48 Motivation and dopamine. 19:01 Practice culture in sales. 20:00 Sales Skills Coaching. 23:20 Coaching for Sales Managers. 27:44 Sales feedback and practice. 29:23 Practicing and accepting feedback. 32:34 Building trust through personal stories. 35:39 Deliberate practice for managers.


Increase Average Deal Size with Decoy Pricing Options - SIP #412

If you're looking to Increase Average Deal Size or sell a high ticket item, consider using Decoy Pricing Options which allow you to shift a buyer's price point or perception. Resources: Sales Velocity Academy: MetaVerse Sales Training: Sales Keynote Speaker- Trainer:


Sales Relationship Matrix with Barry Trailer, Sales Influence(r)

In this Sales Influence Podcast, Barry Trailer of Sales Mastery and I jump into what's changed in the world of selling, what top performers are doing and yes, we define the relationship matrix. LMS Sales Velocity Academy: MetaVerse Sales Training: Sales Keynote Speaker- Trainer:


Building Better Proposals with Joe Ardeeser, Sales Influence(r)

Joe Ardeeser, founder talks about helping businesses build better proposals to win bigger deals more often on this episode of the Sales Influence podcast.


Sales Innovation Paradox with Dr. Howard Dover, Sales Influence(r)

As sales professionals and sales leaders, we are in the midst of one of the most interesting and disruptive times as technology impacts our worlds. Professor and Author, Dr. Howard Dover shares insights from his book, The Sales Innovation Paradox: Harnessing Modern Methods for Optimal Sales Performance. In this conversation, you'll discover how technology continues to change both the buyer and the seller. We explore the reasons why innovations in sales technology don't always seem to deliver returns. You'll learn the powerful keys to navigating this dynamic environment we call sales!


Unlock Your Full Potential with Udi Ledergor, Sales Influence(r)

Udi Ledergor is a five-time Marketing leader at B2B start-ups and is currently the CMO at Gong, the Revenue Intelligence category leader helping go-to-market teams close more deals and accelerate growth by capturing, understanding and acting on their most important asset – customer interactions.


Transformative Speaking with Marcus Sheridan, Sales Influence(r) - EP 563

This is one of the best conversations I've had with a fellow speaker who in my opinion 'gets it'! I ask Marcus Sheridan, author of They Ask, You Answer about his approach to training and speaking, especially when it comes to audience interaction. Marcus talks about blocking objections, framing conversations, and handling 'hostile' audience members. #marcussheridan #salesinfluence


Practicing Sales Excellence with Kevin 'KD' Dorsey, Sales Influence(r)

Kevin 'KD' Dorsey is a Sales Leadership Coach, SaaS Sales Consultant & Advisor, and is simply one of the best at understanding what makes a sales team work. In this podcast, we cover a host of issues and KD does not disappoint in giving practical advice to help your sales team. Sponsored by BigTinCan,


Flipping Your Sales Lens with Bob Moesta, Sales Influence(r)

Bob Moesta is an innovator, entrepreneur, and the co-creator of the Jobs to Be Done Theory to investigate consumers’ motivations and decision-making processes. The co-founder and president of the ReWired Group, Moesta helps leaders and companies repeatedly innovate and reliably predict and drive lasting success. An experienced product developer and engineer by training, Bob has worked on and helped launch more than 3,500 new products, services, and businesses across nearly every industry, including education, health care, defense, auto manufacturing, software, financial services, and construction. Bob is a guest lecturer at The Harvard Business School, MIT Sloan School of Entrepreneurship, and Northwestern University’s Kellogg School of Management. This podcast is sponsored by Bigtincan - Find out more at


Million Dollar Mango with Donald Kelly, Sales Influence(r)

In this podcast I speak with a true hustler, entrepreneur and great sales trainer, Donald Kelly. His story is inspirational and is guaranteed to inspire you to sell more! This podcast is sponsored by Bigtincan, a sales enablement platform to help salespeople create, connect and convert.


Get Inside Your Buyer's Brain with Tim Riesterer, Sales Influence(r)

Join me and Tim Riesterer on the buying motives of the human brain. This is a great discussion with empirical data to back up the conversation on this Sales Influence Podcast. #timriesterer #salesinfluence


The Silent Influencer with Rob Ashton, Sales Influence(r)

The way we write is wrong! Few people really understand how the words we read and write affect what we think and do. Rob's on a journey to uncover and share the science behind it, so we can all build better working and personal relationships through email and personal communications. This Sales Influence podcast is sponsored by