Brand Architect-logo

Brand Architect

Literature

At the crossroad between marketing and tech the podcast is covering topics related to tech, startups, marketing, personal branding, audience building and communities. What’s you’ll have here will help you establish and grow a human brand. And believe me human brands always win!

At the crossroad between marketing and tech the podcast is covering topics related to tech, startups, marketing, personal branding, audience building and communities. What’s you’ll have here will help you establish and grow a human brand. And believe me human brands always win!

Location:

United States

Description:

At the crossroad between marketing and tech the podcast is covering topics related to tech, startups, marketing, personal branding, audience building and communities. What’s you’ll have here will help you establish and grow a human brand. And believe me human brands always win!

Language:

English


Episodes

Storytelling, Messaging and Positioning with Mark Evans

8/18/2020
In this episodes we discuss: Importance of the storytelling in marketing What kind of stories could you tell The importance of transparency How to find your differentiator what is a fractional CMO The future of work

Duration:00:54:56

Social Media and Online Communities with Felix Sander

8/3/2020
In this episode we talk about Importance of the online communities How Appics managed to build such a loyal community Influencer marketing Authenticity online Importance of he cooperation with other partners Future trends of the social media platforms

Duration:00:41:03

Discussing Marketing Tech Startups with Timothy Peterson

7/27/2020
In this episode we spoke about: Personalisation in marketing Community building How to choose your niche The personality behind tech brands How to get leads from LinkedIn Being real on social media Building and showcasing expertise online

Duration:00:56:20

First Customers, Personal Brands and Marketing with Luc Bohunicky

7/19/2020
In this episode we spoke about: The importance of the marketing involvement from the start The need for the tech and marketing departments to work closely together The role of the ego of the tech founders How do reach out to potential early adopters in a right way Non linear career paths The value of (real) diversity and tech recruitment Tech startup branding and the importance of building founder personal brand

Duration:01:02:56

Diving into Advanced LinkedIn Strategies with Andy Foote

6/17/2020
My today's guest is Andy Foote. Andy is LinkedIn content and brand coach, founder of LinkedInsights.com and creator of FOOTE-NOTES podcast. In this episode we discuss: how much has LinkedIn changed over the years "overnight" success what to do when you're invisible on LinkedIn LinkedIn engagement pods LinkedIn algorithm how to succeed on the LinkedIn platform

Duration:00:58:26

How to Become the Story Everyone is Sharing with Dennis Moseley-Williams

5/26/2020
In this episode we speak about The value of experience The experience economy Brand and commodities Becoming the story everyone is sharing Experience in marketing

Duration:02:19:15

Creativity, stories and data driven marketing

5/19/2020
In this episode we speak about - data driven marketing and human stories - importance of personalising content - how one chooses target audience - advertising and promotion - how to find unique angle

Duration:02:15:46

LinkedIn and Personal Branding

5/12/2020
In this episode we discuss: Online content creation Personal branding and positioning The 7 Vs framework LinkedIn and its algorithms How to choose the right platform Monetizing your content

Duration:00:52:48

The Art of Making Things Done

4/14/2020
false

Duration:00:59:46

How to Build and Clone Businesses with Jonny Andrews

4/6/2020
In this episode we speak about: How to build audiences of buyers from scratch Virtual events How to adjust your marketing during the COVID 19 How to create a content that builds an audience Cold emails and their impact on your brand How do you choose a the right business mentor? Predictions for post coronavirus period

Duration:01:03:28

Marketing for Business Growth

3/29/2020
Today I spoke with Chris Walker. Chris is the founder and CEO of Refine Labs. Their Revenue Engine Optimization formula helps B2B companies grow revenue, increase pipeline velocity, and lower customer acquisition costs. In this interview talk about - how to start and grow your business - short term focused companies and the power of word of mouth - cold messaging on social and personalization - should you market during the coronavirus crisis - how to re-evaluate and adjust your business for...

Duration:00:53:23

Brand Architect is Back!

3/29/2020
false

Duration:00:05:56

Books and Blockchain Publishing

7/29/2018
Today's conversation is with Josef Marc. Josef is the CEO and co-founder of Publica. Publica is probably one of my favourite blockchain concepts (am planning to try it out soon!). That is because it includes all the areas of my interests all in one place: writing and self publishing, blockchain, ICOs, crypto and reading. How cool is that? In this episode we speak about Josef's journey and the Publica platform. You will get the details of what is it and how it works and why should you try...

Duration:00:43:05

Lingerie and Crypto

6/28/2018

Duration:00:41:45

Talk with Bitcoin Maximalist from 99 Bitcoins

6/18/2018
Today I speak to Ofir Beigel. Ofir is from Israel and he is the founder of 99 Bitcoins. Since he started 99 Bitcoins in 2013 it has grown immensely and today we are helping more than 1.4 million new Bitcoiners each month.

Duration:00:45:38

Love for Crypto

4/25/2018
Scott is one of the most passionate crypto lovers I have met so far. Hope you'll like our conversation. Join our Telegram chats here.

Duration:00:37:14

Fiction and Crypto

4/9/2018
Back story Initially, this was a Facebook live that I did in summer 2017. This is my conversation with Eric Vance Walton. Eric is a fiction author. Like many authors he was happy to when Amazon came along with its Kindle Direct Publishing program and he took the self-publishing route. At first Eric's biggest best social media was Facebook where he had set up his author page. Then, as it always happens Facebook decided to change its algorithm yet again and as a result Eric was forced to...

Duration:00:41:51

Bad Crypto Talk

3/26/2018
It took a while before we finally found the right time for this podcast, but eventually, we made it. The Bad Crypto Podcast guys - Joel and Travis and I recorded this episode live on Facebook.

Duration:00:35:48

The Full Time Crypto Curious

2/11/2018
To join our discussions and share your views - make sure you become part of our telegram community by clicking here! Today I am talking to Jacob Papageorgiou. He works at the London Block Exchange as head of education in the crypto academy. In this episode we speak about: Mentioned Resources DataDash The Internet of Money Mastering BitcoinInvestopediaBaby Pips99 Bitcoins Also BABB token sale is still live and there are less than 20% left. You can buy BAX tokens here. We have more than...

Duration:00:40:34