Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode of the Service Business Mastery podcast, host Josh Crouch talks with Eric McGrath, leadership coach, EOS Implementer, and Chief Excellence Officer at Driven Leadership. They talk about how Eric helps business owners grow by building better leaders and teams. Eric shares how the EOS system improves structure, goal setting, and meetings that lead to action. He explains how emotional intelligence, one-on-one check-ins, and strong team roles help solve problems and build trust. Eric also highlights why self-growth and leadership habits are key for long-term business success. This conversation focuses on Eric McGrath’s work helping business owners lead with clarity and structure. Eric shares how using EOS, setting clear goals, and improving meeting habits help teams grow. He explains how emotional intelligence, one-on-ones, and strong team roles build trust and solve problems. The discussion highlights why good leadership, personal growth, and clear systems are key to long-term success in any business. In this episode, here's what you can expect to learn: How EOS brings structure and clarity to your business. Why strong leadership habits lead to better team performance. How regular one-on-ones build trust and solve issues early. Why do clear roles and accountability help teams grow. How personal growth makes you a better business leader. Timestamps ⏰ 00:00 - Episode Recap 02:48 - Meet Eric McGrath of Driven Leadership 03:54 - Eric’s Journey into Leadership Coaching 05:06 - Why EOS Matters for Business Growth 07:13 - Visionary vs Integrator: Finding Balance 09:50 - Setting Rocks, Scorecards & To-Do’s with EOS 12:34 - Building Meeting Structures That Work 14:58 - How EOS Solves Team & Growth Challenges 21:54 - A Real Story: Changing Leadership Style 28:24 - Psychological Safety and Team Success 34:03 - Why Emotional Intelligence is a Must for Leaders 42:40 - The Power of One-on-Ones in Team Building 49:18 - Final Thoughts and How to Reach Eric McGrath If you enjoyed this chat with Eric McGrath, please leave us a review (5 stars would mean a lot 😉). Links & References: LinkedIn: Eric McGrath Driven Leadership Website: Driven Leadership This episode is kindly sponsored by: Free-2-grow Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode of the Service Business Mastery podcast, host Tersh Blissett talks with Michael Caito, CEO of Map Consulting, an Active Member of EO and YPO and Former Co-Founder of Restaurants on the Run. They discuss Michael’s journey from entrepreneur to CEO and how he grew his business by focusing on disciplined leadership and goal setting. Michael shares how creating strong routines, building a reliable team, and continuous learning helped him scale his company. He also explains how coaching and accountability were key to improving leadership skills and ensuring long-term business success. This conversation focuses on Michael Caito's journey from entrepreneur to CEO. Michael shares how disciplined leadership and goal setting were key to his growth. He explains how building strong routines, creating accountability, and focusing on continuous learning helped him scale his business. The discussion highlights the importance of a solid team and structured leadership for long-term success and stability in business. In this episode, here's what you can expect to learn: How to Transition from Entrepreneur to CEO: Michael explains how focused leadership and goal setting helped him grow his business. Why Strong Routines Lead to Success: Learn how building clear habits and accountability can improve leadership and stability. Using Leadership for Growth: Michael shares how disciplined leadership and team building lead to long-term success. Building a Solid Team: Hear how creating a strong team and setting clear expectations drive business growth. Growing Through Learning: Understand why continuous learning and coaching are essential for becoming a better leader and scaling your business. Timestamps ⏰( 00:00 - Episode Recap 03:32 - Meet Michael Caito, CEO of Map Consulting 05:00 - Transitioning from Entrepreneur to CEO 05:48 - Building Disciplined Leadership for Business Success 09:09 - Setting Clear Goals to Drive Growth 14:25 - The Importance of Building a Reliable Team 15:50 - Why You Should Keep Growing Even During a Business Sale 18:38 - How Accountability and Goal Setting Lead to Long-Term Growth 20:18 - How Strong Leadership Drives Team Performance 23:47 - Becoming a CEO-Level Leader: Key Takeaways 26:27 - The Six Key Functions Every Entrepreneur Must Master to Become a CEO 33:05 - Two Overlooked Keys to Business Growth: KPIs and Manager Training 35:58 - Final Thoughts, Resources, and How to Connect with Michael Caito If you enjoyed this chat with Eric McGrath, please leave us a review (5 stars would mean a lot 😉). Links & References: LinkedIn: Michael Caito MAP Entrepreneurs'​ Organization YPO Restaurants on the Run Website: MAP YPO Entrepreneurs'​ Organization This episode is kindly sponsored by: Free-2-grow Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode of the Service Business Mastery podcast, hosts Tersh Blissett and Josh Crouch chat with Jacob Gee, Chief Financial Officer at Gee Heating and Air, and Wil Kinsey, Director of Sales at Conduit WC. They discuss how HVAC businesses can boost profits through extended warranties and reinsurance. Jacob and Wil explain how setting up a warranty company can help contractors keep more of the premium money and reduce risks. They also share how simple warranty plans improve customer trust and financial security, leading to steady business growth without extra complexity. This conversation focuses on using extended warranties and reinsurance to grow HVAC businesses. Jacob and Wil explain how setting up a warranty company helps contractors keep more money and lower risks. They share how simple warranty plans improve customer trust and financial stability. The talk emphasizes how clear goals and offering peace of mind can lead to steady growth and fewer complications in business. In this episode, here's what you can expect to learn: How Extended Warranties and Reinsurance Help HVAC Businesses: Jacob and Wil explain how offering warranties can keep more money in contractors' hands and reduce risks. Why Simple Plans Lead to Success: Learn how simple warranty structures and clear goals can improve financial security and customer trust. Using Smart Strategies for Growth: Jacob and Wil share how focusing on warranties and reinsurance can help businesses grow without unnecessary complications. Improving Customer Satisfaction: Hear how offering warranties gives customers peace of mind and boosts their experience. Growing Through Strong Foundations: Understand why staying consistent with warranty programs and setting clear goals leads to long-term business growth. Timestamps ⏰ 00:00 - Episode Recap 02:33 - Meet Justin Riley and What UpFrog Does 04:41 - Market Trends: Soft Demand and Smart Advertising 07:06 - Why Timing and Lead Cycle Matter for Marketing 09:41 - Simple Installs vs. Complex Systems: What Sells Best 12:48 - Building a Better Booking System and Lead Follow-Up 16:08 - The Semper Fi Story: Scaling from $5K to $80M 19:48 - Lower Job Costs and Better Financing Options 23:40 - Challenges of Communicating Systems and Callbacks 28:35 - Selling the Service, Not Just the Equipment 30:40 - Focusing on Strengths to Grow Your Business 34:21 - When and Why to Invest in Branding 37:20 - Data-Driven Marketing: Tracking Every Dollar 40:36 - The Role of Grassroots and Social Media Content 49:10 - Justin on Balancing Business and Family Life 53:46 - New Tools Coming Soon for Small Contractors If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Jacob Gee Gee Heating and Air Website: Gee Heating and Air This episode is kindly sponsored by: Free-2-grow Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode of Service Business Mastery, hosts Tersh Blissett and Josh Crouch sit down with Justin Riley, President of UpFrog. They explore how UpFrog helps HVAC businesses grow through online pricing tools and smart ad strategies. Justin explains how tracking customer buying habits, improving follow-up, and simplifying installs can lead to better results. He also shares the value of using data for marketing decisions and why consistency is key to fast, reliable business growth. This talk covers key points like using online pricing, smart ad strategies, and consistent follow-up to grow HVAC businesses. Justin explains how tracking lead times, simplifying installs, and using real data helps boost sales. He shares why understanding customer behavior and focusing on proven methods leads to better results and steady business growth. In this episode, here's what you can expect to learn: How UpFrog Helps HVAC Businesses Grow: Justin shares how UpFrog uses online pricing and smart ads to drive more sales and better leads. Why Timing and Simplicity Matter: Learn how knowing when customers are ready to buy and offering simple installs can improve results. Using Data to Make Smart Moves: Justin explains how tracking lead behavior and follow-up rates helps businesses grow smarter. Boosting Customer Experience: Hear how avoiding complex installs and focusing on clear communication keeps customers happy. Growing Through Consistency: See why staying consistent with lead handling and smart hiring leads to fast, reliable business growth. Timestamps ⏰ 00:00 - Episode Recap 02:33 - Meet Justin Riley and What UpFrog Does 04:41 - Market Trends: Soft Demand and Smart Advertising 07:06 - Why Timing and Lead Cycle Matter for Marketing 09:41 - Simple Installs vs. Complex Systems: What Sells Best 12:48 - Building a Better Booking System and Lead Follow-Up 16:08 - The Semper Fi Story: Scaling from $5K to $80M 19:48 - Lower Job Costs and Better Financing Options 23:40 - Challenges of Communicating Systems and Callbacks 28:35 - Selling the Service, Not Just the Equipment 30:40 - Focusing on Strengths to Grow Your Business 34:21 - When and Why to Invest in Branding 37:20 - Data-Driven Marketing: Tracking Every Dollar 40:36 - The Role of Grassroots and Social Media Content 49:10 - Justin on Balancing Business and Family Life 53:46 - New Tools Coming Soon for Small Contractors If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Justin Riley UpFrog Website: UpFrog This episode is kindly sponsored by: Free-2-growSera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte --------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this Service Business Mastery podcast episode, hosts Tersh Blissett and Josh Crouch chat with Dr. Adam Boender, the strategic implementor at QA, Regen Consultants, and Paul Bakhtiar, the business strategist at Helios Consultants, about how business owners can feel better and live healthier. They talk about how hormone and peptide therapy can help with energy, focus, and weight. The guests explain how stress and age affect health, and why testing, good food, and simple routines can make a big difference in daily life. This talk covers key points like how hormones and peptides can boost energy, focus, and health. Dr. Adam and Paul explain how stress, age, and poor habits affect the body. They share why testing, good sleep, better food, and staying active help business owners feel better and live stronger lives. In this episode, here's what you can expect to learn: Why Health Gets Ignored: How stress and busy lives lead business owners to feel tired and out of shape. How Hormone Help Works: Learn how simple tests and treatment can boost energy, mood, and focus. The Power of Peptides: Find out how peptides support recovery, sleep, and brain clarity. Making Smart Health Changes: Hear how eating better, moving more, and tracking progress can improve life. Living Strong at Any Age: See how balance and routine help you feel good and stay sharp long-term. Timestamps ⏰ 00:00:00 - Episode Recap 00:03:48 - Why Health Often Gets Ignored by Business Owners 00:06:48 - Meet Dr. Adam and Paul & Their Wellness Backgrounds 00:09:28 - Moving from Chiropractic to Full Health Optimization 00:11:16 - Breaking Down Peptides and What They Do 00:16:07 - Understanding Hormone Therapy and Its Benefits 00:20:43 - How Stress, Food, and Environment Affect Your Health 00:26:04 - Real Stories of Transformation and Better Living 00:32:14 - Injections vs. Pellets: What Works Best and Why 00:39:56 - Peptides for Sleep, Focus, and Mental Clarity 00:46:40 - Testing, Tracking, and Building Your Health Plan 00:55:26 - What Is the CEO Stack and Why It Matters 01:00:56 - Why Women’s Hormone Health Is Often Overlooked 01:02:25 - Contact Info and Listener Discount Offer If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Dr Adam Boender Paul Bakhtiar Helios Consultants Website: Helios Consultants This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode of service business master podcast, host Josh Crouch sits down with Nick Jascomb, Sales Manager at CallRail. They discuss how CallRail’s tools help businesses track calls, measure marketing performance, and improve lead follow-up. Nick shares how AI-powered insights quickly identify valuable leads and boost customer experience. He also talks about the importance of using data to make smarter marketing decisions and grow your business. This talk covers key points like using call tracking, understanding marketing data, and improving follow-up to boost business growth. Nick explains how AI insights help identify quality leads, track customer behavior, and make smarter marketing decisions. He shares why using data to measure success helps companies improve customer experience and grow their brand. In this episode, here's what you can expect to learn: How CallRail Helps Businesses Grow: Nick explains how CallRail’s tools track calls and improve marketing performance. Why AI Insights Matter: Learn how AI-powered summaries help identify quality leads and boost follow-up. Making Data-Driven Decisions: Nick shares tips on using data to make smarter marketing choices. Improving Customer Experience: Hear why tracking call behavior helps businesses provide better service. Growing with Smart Tracking: See how tracking all marketing channels leads to stronger growth and better results. Timestamps ⏰ 00:00 - Recap of the Episode 02:44 - Meet Nick Jascomb and His Journey with CallRail 04:06 - How CallRail Helps Businesses Track Calls and Improve Marketing 07:24 - Using AI Insights to Identify Quality Leads 11:31 - Honhoiw Data Helps Make Smarter Marketing Decisions and Attributions 15:36 - Boost ROI with Call Tracking Across All Marketing Channels 19:33 - Using Data to Fine-Tune Marketing Strategies 22:54 - The Power of Tracking and Measuring Every Marketing Effort 24:23 - Why Data-Driven Decisions Lead to Stronger Business Growth 27:00 - How AI Can Speed Up Reporting and Insights 29:18 - Understanding Call Behavior to Improve Team Training 33:04 - Tracking Client Interactions: Unlock Success with Smart Marketing Data 36:16 - AI Search and Its Attributions in Call Tracking and Marketing 38:53 - Details about CallRail and Its Free Trial If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Nick Jascomb CallRail Website: CallRail This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode, recorded live at EPIC 2025 in Orlando, hosts Tersh Blissett and Josh Crouch chat with Jen McKee, owner of Kee Hart Marketing and host of The Kee to Growth podcast. They explore how Jen’s early success with a plumbing client on TikTok led her to start her agency. She shares why simple videos and real storytelling help brands grow. Jen also talks about how testing content, using strong hooks, and staying real online can build trust and stronger businesses. This talk covers key points like using simple videos, understanding TikTok’s algorithm, and testing content to grow a strong brand. Jen shares why staying real, using good hooks, and focusing on storytelling help companies build trust and lasting success with their audience. In this episode, here's what you can expect to learn: How One Client Changed Everything: Jen’s first plumbing client helped spark her journey into marketing for the trades. Simple Videos Win Big: Learn why natural, real videos perform better than polished, fancy ones. Mastering TikTok’s Algorithm: Jen shares tips on reaching the right audience with strong hooks and stories. Growing by Testing Content: Hear why trying different ideas helps find what works best online. Building Trust Through Real Content: See how staying true and consistent builds stronger brands. Timestamps ⏰ 00:00 - Recap of the Episode 03:26 - Meet Jen McKee and Her Social Media Journey 04:54 - How a Plumbing Client Led to a New Career 05:57 - Early Days on TikTok and Getting Results 07:15 - Why TikTok’s Algorithm Works Differently 10:15 - How Location Shapes Content and Markets, & Why Simple Videos Win 12:02 - Talking About TikTok Shop and Consumer Behavior 15:51 - Making Ads Feel Native to Boost Success 19:12 - Finding the Right Hooks for Great Videos 21:32 - Testing Content to Find Winners and Prioritizing Engagement Over Views 23:45 - Dealing with Trolls and Negative Comments 27:57 - Why Building a List is Key to Long-Term Success 34:57 - Tips for Batch Creating Content Like a Pro 41:13 - Smart Scheduling and Cross-Platform Engagement 45:45 - Mixing Personal and Business Posts for Stronger Brands 55:23 - Photo Management, AI Ideas, and How to Stay Organized If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Jen McKee Kee Hart Marketing Website: Kee Hart Marketing The Kee to Growth Podcast This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode, hosts Tersh Blissett and Josh Crouch chat with Kristen Deese, who is the Chief Financial Officer at The Virtual CFO for the Trades, Paradise Home Services, and AGS Installations, INC. Kristen shares how running home service businesses with her husband led her to help other owners understand their numbers. She explains why knowing the difference between a CPA and a CFO is key to making smart money moves. Kristen also talks about fixing cash flow issues, training teams on KPIs, and building profit the right way. Her simple advice helps business owners grow with confidence. This talk covers key points like knowing your numbers, training your team to hit KPIs, and fixing cash flow problems early. Kristen shares why understanding the role of a CFO is so important and how better money habits help grow a strong business. She explains how owners can feel more confident by using clear financial reports and staying focused on real profits. In this episode, here's what you can expect to learn: How Real-World Experience Wins: Kristen’s path from running service businesses to becoming a Virtual CFO. Why Knowing Your Numbers Matters: Learn the power of reading reports and using them daily. Fixing Cash Flow Problems: Kristen shares simple ways to avoid money mistakes that hurt growth. The CFO vs CPA Difference: See why having the right financial help changes everything. Tracking KPIs for Success: Learn how clear goals and simple tracking can grow your business fast. Timestamps ⏰ 00:00 - Recap of the Episode 02:56 - Meet Kristen Deese: From Trades to Virtual CFO for Home Services 06:40 - What Business Owners Don’t Know About Their Numbers 08:15 - CPA vs CFO: What’s the Real Difference? 11:21 - The Pain of Big Tax Bills and How to Avoid Them 17:02 - Cash Flow Mistakes and Profit First Struggles 18:15 - When to Hire a Bookkeeper, CPA, or CFO 22:20 - Avoid Negative CFOs and Keep the Right Perspective 24:51 - The Three Reports Every Business Owner Should Watch 30:51 - Why P&Ls Can Look Good but Bank Accounts Don’t 33:12 - Kristen’s Power Profit Workshop: What to Expect 36:31 - Teaching KPIs and Getting Teams to Hit Their Goals 37:45 - Working with Your Spouse: Lessons from Kristen and Tersh If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Kristen Deese The Virtual CFO of Trades Website: Kristen Deese Personal Website Paradise Home Services AGS Installations INC This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit.No coding required! 👉 Enroll Today - https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode, recorded live at Rilla Masters 2025 in Las Vegas, hosts Tersh Blissett and Josh Crouch chat with Dustin Van Orman, Marketing Manager and President of Business Development and M&A at Any Hour Services - Electrical, Plumbing, Heating & Air.They explore how Dustin’s early love for fixing things led him to HVAC and owning businesses. He shares how weekly leadership training and a strong team culture helped keep 90% of employees. Dustin also talks about private equity, offering tips on how to make smart choices and keep your business values. His simple advice helps others grow without losing what matters most. This talk covers key points like weekly leadership training, keeping a strong work culture, and holding on to great team members, and big parts of growing a solid business. Dustin shares why choosing the right private equity deal matters and how staying true to your values helps build lasting success with your team. In this episode, here's what you can expect to learn: How a Childhood Hobby Sparked a Career: Dustin’s love for fixing things led him into HVAC and business. Keeping Great Employees: Learn how weekly leadership training helps keep 90% of staff. Smart Private Equity Choices: Dustin shares how to choose the right deal without losing your values. From Tech to Business Leader: Hear Dustin’s story of learning by doing and growing along the way. Building a Winning Team: See how trust and culture lead to a strong and lasting team. Timestamps ⏰ 00:00 - Recap of the Episode 04:04 - Meet Dustin Van Orman and His HVAC Roots 06:26 - From Fixing Bikes to Building a Business 07:52 - How Childhood Hobbies Shape Great HVAC Technicians 11:07 - The Moment That Changed Dustin’s Career Path 14:19 - The “Just the Service Guy” Story, Journey, and What Changed 16:57 - Turning a Near-Death Ice Accident into Life-Changing Lessons and Direction 23:47 - Why Any Hour Has 90% Employee Retention 26:31 - Leadership Training and Weekly Team Growth 33:21 - How Strong Culture Drives Team Loyalty 35:56 - Dustin’s Thoughts on AI and Business Tools 42:01 - Advice on Choosing the Right Tools and Learning from Successful Operators 44:01 - Recruiting Tips from Gas Stations to Sidewalks 47:47 - Real Talk About Private Equity in the Trades 50:08 - Advice for Business Owners Facing Big Decisions 54:06 - What Makes a Good PE Partner and Smart Growth 57:43 - Defining Alignment in Business Partnerships and the Importance of Education If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Dustin Van Orman Website: Any Hour Services - Electrical, Plumbing, Heating & Air This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte ---------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode, recorded live at the Real Masters 2025 event in Las Vegas, hosts Tersh Blissett and Josh Crouch sit down with Mike Venidis, Chief Experience Officer of RYNO Strategic Solutions, LLC. They discuss Mike’s inspiring journey from surviving a traumatic event to becoming a digital marketing leader in the home services industry. The conversation explores the rapid rise of AI in search, the importance of trust and reputation in the digital world, and how businesses can stay visible and relevant. Mike also shares actionable tips on using creativity, strategy, and tech adaptation to build a lasting brand presence. This discussion highlights key elements such as adapting to AI-driven search trends, building digital trust, and managing online reputation, crucial strategies for staying competitive and ensuring long-term business visibility. In this episode, here's what you can expect to learn: Turning Hardship Into Purpose: Hear how Mike Venidis used life challenges to fuel his passion and leadership. Getting Ahead with AI: Learn how AI tools are changing search and why adapting early gives you the edge. Trust Is Everything: Discover why being honest and real online helps you win with customers. Be Seen Everywhere: Understand why showing up on multiple platforms boosts your brand’s impact. Smart Marketing Moves: Get tips on using AI, reputation tools, and the right platforms to grow your business. Timestamps ⏰ 00:00 - Episode Recap 03:25 - Meet Mike Venidis and His Journey from Trauma to Tech 05:45 - Life After Being Shot: Resilience and Purpose 09:33 - The Rise of AI in Search and Why It Matters 11:51 - Understanding AI Sources and Trust in Digital Platforms 15:49 - Comparing AI Tools: ChatGPT, Claude, and Perplexity 20:36 - Apple, Google, Bing, and the Battle for AI and Map Data 25:09 - Deepfakes, Tech Fears, and Data Sourcing Concerns 28:36 - Device and Map Differences Across Platforms, Apple, OpenAI, and the Market Gap 30:03 - Apple Maps, Yelp, and Ignored Opportunities 34:09 - Understanding Tech Alliances and Defaults 36:51 - Fear Mongering or Real Threat? Staying Ahead 39:07 - TikTok as a Search Tool and Content Discovery, and the power of repetition and Rule of Seven 42:21 - TikTok Trends and Brand Awareness via Creativity 44:26 - Closing Thoughts and Mike’s Final Message If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Mike Venidis Website: RYNO Strategic Solutions, LLC This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte ------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this episode, recorded live at AHR 2025 in Orlando, hosts Tersh Blissett, Co-Founder and Chief Experience Officer at Trade Automation Pros, and Joshua Crouch the Founder of Relentless Digital Marketing Solutions, explore the use of AI and automation in the service industry. They discuss the complexities of integrating technology into traditional business models and maintaining core operational processes. Tersh and Josh share valuable insights on optimizing customer service and internal workflows, the importance of process optimization, and their personal experiences with digital marketing tools, offering practical advice on leadership and adapting to technological changes. This discussion highlights key elements such as optimizing business processes using AI, maintaining core operational efficiencies during technological integration, and ensuring effective customer engagement and employee adaptation, essential for long-term business success. In this episode, here's what you can expect to learn: Tech-Driven Growth: How service businesses use AI and automation to adapt and thrive. Leadership in Transition: Managing change and communication in the era of technology. Strategy Meets Emotion: Balancing automation with emotional intelligence for success. Insights into Action: Leveraging digital expertise for strategic business planning. Building Resilience: Sustaining business through core processes and customer engagement. Timestamps ⏰ 00:00 - Episode Introduction 04:03 - Background and Experience with AI in Service Industries 06:00 - Phone Tap: Using AI Call Analysis to Uncover Booking Gaps and Max Lead Conversion 08:14 - Optimizing, Automating, and Delegating: Transforming Processes for Efficiency 12:23 - Recording and Refining Processes: Ensuring Scalability and Flexibility for Any Situation 13:56 - Benefits of Automation in Customer Service and Marketing 17:15 - Embracing the Four-Hour Workweek Mindset: Balancing Automation and New Priorities 20:47 - Calculating Time Savings Through Automation: The Power of Task Efficiency 23:39 - When Not to Automate: Key Customer Journey Moments 29:53 - AI Note-Takers: Streamlining Service Calls and Detailed Recordings for Efficiency 33:42 - Simplifying SOPs with ChatGPT: Automating and Customization for Your Business 42:58 - Implementing SOPs with Your Team: Training, Buy-In, and Consistent Review If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Tersh Blissett Josh Crouch Company Details: Trade Automation Pros Relentless Digital Marketing Solutions This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit.No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte ------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode, recorded live at the BDR Spark 2025 event, hosts Tersh Blissett and Joshua Crouch speak with Samantha Brazie, General Manager at Progressive Heating, Air and Plumbing. They explore the complexities of navigating the HVAC industry amidst the challenges of private equity acquisitions and maintaining a family-owned business ethos. Samantha shares valuable insights on preserving company culture, the importance of community engagement, and her personal journey from telemarketer to general manager, offering practical advice on leadership and adapting to market changes. This discussion highlights key elements such as maintaining company values amidst industry shifts and ensuring sustained community involvement and employee satisfaction, essential for long-term business success. In this episode, here's what you can expect to learn: How Family Businesses Stay Strong: Learn how smart decisions help family-owned businesses grow and stay stable, even with big industry changes. Leading in Tough Times: See how Samantha Brazie handles important roles and keeps communication open during major shifts. Mixing Strategy with Emotion: Understand why balancing smart planning with emotional intelligence is key to business success. Using Experience to Grow: Find out how deep industry knowledge and careful planning lead to better business strategies. Building a Strong Business: Learn how company culture and community support can help businesses last and succeed. Timestamps ⏰ 00:00 - Episode Recap 03:32 - Samantha Brazie's Background in HVAC and Transition from the Restaurant Industry 06:12 - Challenges and Values in Non-Owner Roles within a Company 09:08 - Impact of Private Equity on Company Culture and Retaining Family-Owned Business Values in a Competitive Market 09:46 - Acquiring Talent and Managing Consistency Amidst Workplace Changes Post-Private Equity 12:04 - Optimizing Hiring Processes and Company Culture with AI, Values Alignment, and Theft Prevention 13:49 - Enhancing HVAC Efficiency and Community Engagement Through Technology and Branding Strategies 19:26 - Balancing Business Needs with Community Support to Maximize Marketing Impact 20:48 - Brand Awareness and its Influence on Business Operations 24:10 - Networking and Learning at Industry Events 31:40 - The Importance of Coaching for Professional Accountability and Growth If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Samantha Brazie Website: Progressive Heating, Air and Plumbing This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte ------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this episode, hosts Tersh Blissett and Joshua Crouch talk with Austin Helms, the Founding Partner of Halftime Rentals - Portable Toilets and the Founder of NuBlue Electric, Plumbing, and Air. They discuss the challenges of growing a service business and how to build a strong team. Austin shares simple ways to use technology to make work easier, save time, and grow faster. He also talks about why businesses need to accept change and stay ready for the future to stay ahead in the industry. The conversation touches on how to handle fast business growth, the importance of creating a good team and using technology to streamline operations and ensure long-term business success. Austin highlights the role of Service Nation, an organization that supports service professionals by providing valuable education and networking opportunities. He also shares insights about the Boston Education Summit, where business owners can connect and learn from industry experts. This episode offers practical advice for navigating the complexities of scaling a business, embracing innovation, and building a strong, adaptable team. We're excited to partner with Service Nation for this episode. Don’t miss the upcoming Service Nation event in Boston, an excellent opportunity to connect and learn! For details and to register, visit Event Registration: https://web.cvent.com/event/71e536cf-dc4d-4942-854c-af514ac496ac/summary In this episode, here's what you can expect to learn: Planning for Growth: Learn how good planning helps a business grow fast and run smoothly while handling problems. Building a Strong Team: Find out why Austin Helms believes having a trusted team is key to business success. Making Smart Choices: See how learning from past experiences helps in making better business decisions. Adapting and Growing: Discover how new ideas and smart strategies help a business grow in a strong and steady way. Using Technology for Success: Learn how technology makes work easier and keeps customers happy in the service industry. Timestamps ⏰ 00:00 - Episode Recap 03:30 - Episode Intro with Austin's Entrepreneurial Journey and Beginnings 06:33 - Building a strong team and leveraging technology to scale business operations. 10:04 - Challenges of rapid expansion and tech's role in scaling. 15:52 - Getting Connected with Service Nation and Discussing Multiple Locations 20:50 - Discussing the Boston Education Summit and Networking Value 24:14 - Discussing Austin's Keynote at the Boston Education Summit and Scaling the Business. 29:29 - Discussing Profit Share Interests, Expansion, and Lessons Learned 39:02 - Discussing Growth Trade-offs and Entrepreneurial Struggles If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Follow the Guests: LinkedIn: Austin Helms Website: Halftime Rentals - Portable Toilets NuBlue Electric, Plumbing and Air Service Nation Boston Event This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte ------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this episode of Service Business Mastery podcast, hosts Tersh Blissett and Joshua Crouch engage with Daniel Fuentes and Nikolai Matveev, founders of Cardinal Plumbing, Heating and Air. They look into the challenges of implementing online scheduling systems in a service business, covering everything from technological integration to operational efficiency. Daniel and Nikolai provide valuable insights on navigating the digital transformation, effective adaptation strategies, and preparing for future advancements in service industry technologies. This discussion emphasizes crucial aspects such as optimizing online booking systems and ensuring long-term operational efficiency for both the service providers and the company. Timestamps ⏰ 00:00 - Episode Recap 03:42 - Episode Intro with Discussing Online Bookings and Market Attributions. 06:17 - Daniel shares his business journey, role, & how he integrates tech after meeting Nikolai. 12:12 - Talking About Strategic Technology Implementation 14:35 - Managing and optimizing online scheduling and operational insights. 12:22 - Adjusting Online Scheduling Fees and Autobot Customizations 22:48 - The Full Process Behind the Marketing Attributions 26:32 - Understanding Marketing Attribution and ROI 36:00 - Discussing AI Integration with Online Booking Systems 43:08 - Understanding Customer Drop-off Points in Online Scheduling 46:36 - Discussing the Future of Cookies and Online Privacy 52:00 - How data-driven customer avatars shape smarter marketing strategies. In this episode, here's what you can expect to learn: Technological Integration Planning: Learn how strategic planning enhances the implementation of online scheduling systems and operational efficiency. Managing Key Roles: Discover how Daniel and Nikolai manage essential team members during technological updates. Strategic Decision-Making: Explore how insights and strategic thinking facilitate informed management decisions. Expertise and Innovation: See how combining technical knowledge with innovative planning leads to superior operational results. Technological Enhancement in Services: Gain strategies for effectively integrating technology to improve service business efficiency and stakeholder satisfaction. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Unlock Your Special Autobot Discount Now! 🌟 Save $1,500 on Autobot setup exclusively through our podcast. No long-term commitments required. Pay only for the results you see. Transform your booking system with state-of-the-art automation today! Use code "𝗦𝗕𝗠" for $1500 off setup fees Follow the Guests: LinkedIn: Nikolai Matveev Daniel Fuentes Cardinal Plumbing Heating & Air Inc Website: Cardinal Plumbing Heating & Air Inc This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte ------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this episode, recorded live at the Service World Expo 2024 in Orlando, Florida, hosts Tersh Blissett and Joshua Crouch engage with Joe Strittmatter, Former Owner, Strittmatter A/C, Heating & Plumbing, Former Regional President at Granite Comfort LP, and Brian Cohen, a business strategist specializing in HVAC transactions at SF&P Advisors. They delve into the challenges of selling a service business, covering everything from the emotional aspects to strategic planning. Joe and Brian provide valuable insights on navigating business negotiations, effective succession planning, and preparing for life after the sale. This discussion emphasizes crucial aspects such as business valuations and ensuring long-term success for both the seller and the company. Timestamps ⏰ 00:00:00 - Episode Recap 00:03:57 - Episode Intro and Joe Strittmatter Talks About His Business Journey 00:06:19 - Meeting Brian and learning from a failed business deal. 00:08:05 - Brian Introduces His Role and Experience 00:11:30 - Talking About Planning for a Business Owner's Future 00:14:14 - Managing and protecting assets after selling a business and legal insights from Service Nation. 00:23:32 - Market Trends with Hot Topics and Economic Predictions 00:26:12 - Discussing Call Volume and Business Efficiency 00:33:22 - The Role of AI in Business Efficiency 00:41:40 - Discussing Dispatch Software and Technician Revenue 00:44:41 - EBITDA's Impact on Business Operations and Marketing Decisions 00:57:23 - The Importance of Understanding Break-Even Points in Business 01:01:38 - Closing remarks on Investment Trends and the Impact on Business Multiples In this episode, here's what you can expect to learn: Planning for Business Sale Success: Learn how careful planning improves the success of selling businesses and makes operations better. Handling Important Roles: Find out how Joe Strittmatter and Brian Cohen manage important team members and keep everyone informed during business changes. Using Emotions and Smarts in Talks: Discover how using feelings and smart planning helps in business talks. Mixing Knowledge with Plans for Better Results: See how using deep knowledge and careful planning leads to better business outcomes. Growing Service Companies Well: Learn strategies for growing service businesses well, increasing their value, and making stakeholders happier with insights from Joe Strittmatter and Brian Cohen. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Brian Cohen Joe Strittmatter Website: SF&P Advisors Granite Comfort LP This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte —----------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this episode, recorded live at the Business Uncensored event in Chattanooga, Tennessee, hosts Tersh Blissett and Joshua Crouch talk with Matt Michel, a speaker, writer, and rancher at Ranchlands of Texas LLC, and Brandon Jacob, the Principal of Contractors Financial Opportunity LLC. They explore the challenges of selling a service business, from emotional struggles to strategic decisions. Matt and Brandon share valuable insights on business negotiations, succession planning, and preparing for life after the sale. This discussion highlights key factors like business valuations and long-term success for both the seller and the company. Timestamps ⏰ 00:00 - Meet Matt Michel & Brandon Jacob: Insights into Their Expertise 04:05 - The Brief Overview and Journey of Selling a Business 09:38 - Talking About the Day We Sold the Business 13:10 - Discussing Backgrounds with Industry Evolution Investment Trends 16:50 - How Private Equity Changes Company Culture 23:37 - Discussing Pay Structures and Employee Reactions 29:42 - Talking About How to Deal with Brokers and Lawyers 43:05 - Family Business and Future Generations: A Strategic Perspective 50:24 - Closing the Conversation: A Peek into Brandon's Published Works In this episode, here's what you can expect to learn: Discover how strategic planning enhances business sale success and operational efficiency. Learn about managing stakeholder communications and key employee roles with Matt Michel and Brandon Jacob to optimize transition processes. Explore the integration of emotional intelligence and strategic insights in business negotiations. Understand how combining expert knowledge with strategic foresight leads to superior outcomes in business sales. Uncover strategies for service companies to scale effectively, maximize sale value, and improve stakeholder satisfaction with insights from Matt Michel and Brandon Jacob. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Matt Michel Brandon Jacob Website: Ranchlands of Texas LLC Contractor Financial Opportunity LLC Learn more and Reach out to Brandon Jacob: +1 713 443 8311 Order the Books of Matt Michel and Brandon Jacob on Amazon Now: For What It’s Worth Operations Exit Strategy Contractor Stories This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Learn how to automate tasks, save time, and increase your profit. No coding required! 👉Enroll Today - https://bit.ly/3CZTDte ----------------------------------------------------------- Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this engaging episode, recorded at the Nexstar Event in Orlando, Florida, hosts Tersh Blissett and Joshua Crouch sit down with Kate Cinnamo, the Executive Director of Explore The Trades. Kate shares her expertise on the critical role of education and partnerships in the trades industry. They discuss the importance of addressing the technical talent gap, the utilization of educational resources to support industry growth, and personal stories that underscore the impact of strategic educational initiatives on professional and industry development. Kate also emphasizes the role of Explore The Trades, an organization that facilitates connections between the education sector and the trades industry, promoting collaboration, learning, and ongoing development in a dynamic environment. In this episode, here's what you can expect to learn: The importance of educational partnerships in closing the technical talent gap. Ways contractors can support and engage with educational programs in their communities. Practical approaches for using educational resources to address labor shortages in the trades. How fostering understanding of trades in early education can influence career choices and industry health. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Timestamps ⏰ 03:43 Introduction of Kate Cinnamo as the Executive Director of Explore the Trades. 05:43 Understanding the Role of Contractors in Education Partnerships. 07:02 Conversations on Career Choices for Kids and Self-Growth 17:54 Pandemic Lessons: The Growing Appeal of Hands-On Training 20:02 Personal stories on the impact of education in the trades industry. 24:06 How Contractors Contribute to Education and Community Growth 31:53 Connecting with Explore the Trades to Help Contractors Support Trade Education and Local Initiatives. Links & References: LinkedIn: Kate Cinnamo Explore The Trades Website: Explore The Trades This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this episode, recorded live at Business Uncensored Event in Chattanooga, Tennessee. Hosts Tersh Blissett and Joshua Crouch are joined by Zac Garside, Founder of "Done-For-You Email Marketing." They explore the evolving landscape of email marketing within the Service Industry, addressing current trends, challenges, and the critical role of adapting email strategies to Market Changes. 📈🛠 Zac Garside shares expert insights on Improving operational efficiency through tailored email campaigns and the advantages of using AI to enhance customer engagement. This conversation offers valuable tips for service businesses looking to excel in a competitive market by optimizing their email marketing tactics. Timestamps ⏰ 00:00 - Meet Zac Garside: A Glimpse into His Expertise 02:48 - How Education Shapes Email Marketing Trends 09:08 - Debunking Myths in Email Marketing with Zac Garside 13:24 - How AI Enhances Email Marketing Techniques 15:48 - Tackling Email Challenges: Sender Reputation and Shared Ips 20:59 - Top Reasons Why Email Campaigns Fail 31:04 - How Storytelling Transforms Audience Engagement in Email Marketing 36:48 - Zac Demonstrates Live: Crafting Engaging Content 41:18 - Mastering Storytelling in Email Marketing 47:40 - From Emails to Social Media: Creative Content Strategies 49:54 - Navigating Google Ads and Spam Bots: A Digital Dilemma Learn how to automate tasks, save time, and increase your profit. No coding required! Enroll Today - https://bit.ly/3CZTDte In this episode, here's what you can expect to learn: Discover how tools like Avoca enhance booking rates and operational efficiency. Learn about automating call handling and customer interactions with Zac Garside to save time and resources. Explore the integration of new technologies with a personal touch in customer service. Understand how merging technology with expert knowledge leads to superior outcomes. Uncover strategies for service companies to scale effectively, reduce costs, and improve customer satisfaction with insights from Zac Garside. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Zac Garside Done-For-You Email Marketing Website: Done-For-You Email Marketing This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this episode, Recorded live at Business Uncensored 2024, hosts Tersh Blissett and Joshua Crouch sit down with Danielle Putnam and Suzanne Wedeven from The New Flat Rate team. They discuss industry trends, challenges, and the importance of pricing strategy adjustments to cope with market shifts. 📈🛠 Danielle and Suzanne share insights on enhancing operational efficiency through strategic price book updates and the benefits of coaching in navigating these changes. This conversation is filled with practical tips for service businesses aiming to thrive in dynamic conditions. Timestamps ⏰ 03:38 - Introduction to the Episode Along with Guests Danielle Putnam and Suzanne Wedeven. 04:22 - Industry Trends: Sales Decline, Call Volume Impact & Pricing Inflation. 05:51 - Box Replacements vs. Repairs: Pricing Challenges & Automation Solutions 09:25 - Optimizing Business Processes & Time Management Before Automation 13:09 - Boosting Efficiency: Delegation, Virtual Assistants & Performance-Based Pay Considerations. 18:03 - Maximizing Industry Events: The Power of Networking & Effective Strategies 23:14 - Breaking Into Industry Circles: Networking, Planning & Engagement at Events 26:43 - Adapting to Industry Changes: Tech Trends, Experience & Consumer Education 30:53 - Closing Remarks and Appreciation for Event Participation. In this Episode, here's what you can expect to learn: Exploring how tools like Avoca boost booking rates and operational efficiency. Automating call handling and customer interactions to save time and resources. Integrating new technologies while retaining a personal touch in customer service. Merging technology with expert knowledge for superior outcomes. Strategies for service companies to scale effectively and reduce costs while improving customer satisfaction. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Links & References: LinkedIn: Danielle Putnam Suzanne Wedeven The New Flat Rate Inc Website: The New Flat Rate Inc This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk

Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com In this insightful episode, recorded at the Nexstar Event in Orlando, Florida, hosts Tersh Blissett and Joshua Crouch engage with Leah Paige, a customer experience coach with Nexstar and a Real Estate Advisor/Realtor at Coldwell Banker Seacoast Realty. Leah shares her expertise on leadership and coaching within the service industry. They explore the significant impact of embracing failures and learning from them, the integration of AI and automation into service business practices, and the personal anecdotes that highlight the transformative power of personal development on professional success. Leah also highlights the role of NexTeams by Nexstar, a platform that connects coaches and members, fostering collaboration, learning, and continuous growth in a dynamic environment. In this episode, here's what you can expect to learn: The crucial role of personalized coaching and embracing failures in leadership development. Strategies for integrating AI and automation to enhance customer and employee experiences How personal growth directly influences professional performance and service delivery. If you enjoy the episode, please don’t hesitate to leave us a review (5 stars preferably 😉) Timestamps ⏰ 03:28 Introduction of Leah Paige as the Customer Experience Manager & Real Estate Advisor. 04:29 The challenges and strategies in coaching for service business 06:04 The importance of personality types in coaching 14:55 Practical coaching strategies for service managers 17:57 How attire influences professional performance 20:06 Guest anecdotes on personal and professional growth 28:36 Importance of CSR Coach and Leadership on Service Business 35:43 The role of authenticity and vulnerability in leadership 41:24 Closing thoughts and the importance of continuous learning. Links & References: LinkedIn: Leah Paige Nexteam Talent Website: Seacostrealty This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Rilla Lace.ai Autobot.ai Avoca.ai Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk