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The MadTech Podcast

Technology Podcasts

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

Location:

United Kingdom

Description:

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

Language:

English


Episodes
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MadTech Daily: Amazon Prime Video Reaching 19m UK Consumers; Omnicom Media Group Partners with Snap

10/4/2024
MadTech Daily: Amazon Prime Video Reaching 19m UK Consumers; Omnicom Media Group Partners with Snap; Publicis Group UK Launches leSHOP Agency

Duration:00:02:36

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MadTech Daily: Google Trial Wraps Up; Reuters and CNN Launch Paywalls

10/3/2024
On today's MadTech Daily: Google Trial Wraps Up; Reuters and CNN Launch Paywalls; Europe Demands YouTube, Snapchat and TikTok to Expose Algorithm Secrets

Duration:00:02:31

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MadTech Daily: Bing Introduces AI-Powered Overviews; Microsoft to Pay Publishers for Content used by Copilot Daily

10/2/2024
On today's MadTech Daily: Bing Introduces AI-Powered Overviews; Microsoft to Pay Publishers for Content used by Copilot Daily; Oasis Ditch Dynamic Pricing

Duration:00:02:19

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MadTech Daily: Epic Games Aims Antitrust Accusations at Google and Samsung; YouTube Content Down over Legal Dispute

10/1/2024
On today's MadTech Daily: Epic Games Aims Antitrust Accusations at Google and Samsung; YouTube Content Down over Legal Dispute; Brazil Imposes New Fine for X

Duration:00:02:07

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MadTech Daily: Tesco Media and Insight Platform Extends The Trade Desk Partnership; Half of Premier League Clubs Breaking Gambling Ads Code

9/30/2024
On today's MadTech Daily: Tesco Media and Insight Platform Extends The Trade Desk Partnership; Half of Premier League Clubs Breaking Gambling Ads Code; New California Law Targets Digital Goods Purchases

Duration:00:02:07

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VML’s Kiessé Lamour on Perplexity’s Advertising Model, TikTok vs Amazon and the FTC’s Scrutiny of Social Media Platforms

9/27/2024
In this MadTech Podcast episode, ExchangeWire Editor Aimee Newell Tarín is joined by Head of Content John Still and Kiessé Lamour, Global Head of Media, Commerce at VML to discuss the latest in media, marketing and technology.

Duration:00:32:33

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MadTech Daily: OpenAI Plans to Become For-Profit; X Releases First Transparency Report Since Musk Takeover

9/27/2024
On today’s MadTech Daily: OpenAI Plans to Become For-Profit; X Releases First Transparency Report Since Musk Takeover; Japan's FTC Concludes Google Unfairly Blocked Rival Yahoo

Duration:00:02:29

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ICO's Stephen Bonner on the Importance of Data Compliance

9/26/2024
In this podcast special, ExchangeWire's head of content John Still is joined by the Information Commissioner's Office's deputy commissioner to discuss the ICO's recent study around the data compliance of the UK's top 100 websites

Duration:00:18:07

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MadTech Daily: ASA Bans Nike and Sky Ads; TikTok Launches Search Ads Campaign

9/26/2024
On today's MadTech Daily: ASA Bans Nike and Sky Ads; TikTok Launches Search Ads Campaign; Max Streaming Arrives to APAC

Duration:00:02:07

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MadTech Daily: Origin Trials Commence; Barb Expands Campaign Planning Tool

9/25/2024
On today's MadTech Daily: Origin Trials Commence; Barb Expands Campaign Planning Tool; Pluto TV Partners with French AVOD Platform M6+

Duration:00:02:05

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MadTech Daily: Perplexity in Talks with Brands for Digital Ads Model; ITV Encourages Advertisers to Embrace GenAI

9/24/2024
On today's MadTech Daily: Perplexity in Talks with Brands for Digital Ads Model; ITV Encourages Advertisers to Embrace GenAI; Roblox Building Walled Garden

Duration:00:02:16

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MadTech Daily: YouTube’s Pause Screen Ads Roll Out to All Advertisers; FTC Denounces Social Media Giants’ Data Use

9/23/2024
On today's MadTech Daily: YouTube’s Pause Screen Ads Roll Out to All Advertisers; FTC Denounces Social Media Giants’ Data Use; Publicis Groupe Acquires Mars United Commerce

Duration:00:02:14

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Publicis’ Ranga Somanathan on Singapore’s Elections Bill, Google’s Confidential Matching and Financial Audits in Programmatic

9/20/2024
On today’s MadTech Podcast, ExchangeWire COO Lindsay Rowntree is joined by CEO Rachel Smith and Ranga Somanathan, Publicis CEO to discuss the latest in media, marketing and tech.

Duration:00:45:29

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MadTech Daily: YouTube and Shopee Launch Shopping in Southeast Asia; Spotify Ad Revenue at $2.1bn

9/20/2024
On today's MadTech Daily: YouTube and Shopee Launch Shopping in Southeast Asia; Spotify Ad Revenue at $2.1bn; Roku Launches Ads Manager

Duration:00:02:00

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MadTech Daily: Google Wins Appeal Against EU Antitrust Fine; Very Media Group Launches

9/19/2024
On today's MadTech Daily: Google Wins Appeal Against EU Antitrust Fine; Very Media Group Launches; Tortoise Media in Talks to Buy The Observer ATS London highlights Jeff GreenAndrew CasaleCuration

Duration:00:02:35

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MadTech Daily: Sky Betting and Gaming Caught in Cookie Chaos; TikTok Takes On the US

9/18/2024
On today's MadTech Daily: Sky Betting and Gaming Caught in Cookie Chaos; TikTok Takes On the US; IAB’s New Retail Media Standards

Duration:00:02:27

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MadTech Daily: ITV Launches Discount Finding Extension; UK to Ban Junk Food Ads

9/17/2024
On today's MadTech Daily: ITV Launches Discount Finding Extension; UK to Ban Junk Food Ads; The Hague Bans Fossil Fuel Ads

Duration:00:01:50

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MadTech Daily: Apple Allows Alternative App Stores on EU iPads; Spotify Strives to Grow Video Catalogue

9/16/2024
On today's MadTech Daily: Apple Allows Alternative App Stores on EU iPads; Spotify Strives to Grow Video Catalogue; OpenAI Launches New Model

Duration:00:02:21

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ExchangeWire on Google’s Ad Stack Trial, Online Overtaking TV News and ATS London Highlights

9/13/2024
On this team episode of the MadTech Podcast, head of content John Still is joined by CEO Rachel Smith and COO Lindsay Rowntree. Following our ATS London event this week, they look back at highlights from the day as well as discussing news stories regarding Google's ongoing ad stack trial and online finally overtaking TV news for the first time in the UK.

Duration:00:40:46

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MadTech Daily: Audience Measurement Tool ‘Lantern’ Launched by ITV, Sky and C4; Coca-Cola Harnesses Curation

9/13/2024
On today's MadTech Daily: Audience Measurement Tool ‘Lantern’ Launched by ITV, Sky and C4; Coca-Cola Harnesses Curation; Google vs DOJ Trial Update

Duration:00:02:48