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The MadTech Podcast

Technology Podcasts

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

Location:

United Kingdom

Description:

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

Language:

English


Episodes
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RedCircle’s Mike Kadin on the Programmatic Audio Landscape

7/1/2025
In this episode of the MadTech Podcast Special, Mike Kadin, founder and CEO, RedCircle, joins ExchangeWire's Mat Broughton to discuss programmatic audio. During the discussion, Kadin reveals: - How programmatic ad tech is evolving within audio according to listener habits - How brands can ensure brand safety and measurable impact across audio - The current and future relationship between creators, advertisers, and audio platforms

Duration:00:17:19

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MadTech Daily: Google’s Emissions Surge 51%; Canada Drops Tech Tax Amid Trump Trade Talks

7/1/2025
In today’s MadTech Daily, we discuss Google’s soaring carbon emissions, Canada dropping a tech tax amid Trump trade talks, and Facebook requesting Meta AI access to unshared camera roll photos.

Duration:00:02:36

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MadTech Daily: Google Launches Offerwall to Boost Publisher Revenue; IAB Launches Framework to Standardise Gaming Ad Metrics

6/30/2025
In today’s MadTech Daily, we cover Google launching Offerwall to boost publisher revenue, IAB launching a framework to standardise gaming ad metrics, Apple changing EU App Store terms with a new fee structure, and Apple and Google being told to drop the DeepSeek app by a German watchdog. We also discuss Meta facing potential daily fines over pay-or-consent model.

Duration:00:02:23

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dentsu APAC’s Uma Ranganathan on Australia’s Social Media Ban Tech Trial, Ageism in Advertising, and Trading Truces

6/27/2025
In this MadTech Podcast episode, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and Uma Ranganathan, head of solutions development at dentsu APAC. They discuss the tech trial carried out in Australia as the country moves towards fully implementing a ban on social media platforms for under 16s, the UK's advertising watchdog criticising ageism in ads, and the trading truce between China and the US.

Duration:00:31:22

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MadTech Daily: US Judge Sides With Meta in AI Copyright Lawsuit; Authors Sue Microsoft Over AI Training on Books

6/27/2025
In today’s MadTech Daily, we discuss a US Judge siding with Meta in an AI copyright lawsuit, authors suing Microsoft over AI training on books, and subscriptions surpassing display ads for UK digital publishers.

Duration:00:02:27

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MadTech Daily: US Court Backs Anthropic on AI Training Copyright; Japan FTC Penalises Dentsu Over Olympic Bids

6/26/2025
In today’s MadTech Daily, we discuss a US federal court backing Anthropic on an AI training copyright lawsuit, Japan’s FTC penalising Dentsu and others over Olympic bids, as well as IPA’s TouchPoints data revealing mobile topping TV in UK consumers’ screen habits.

Duration:00:02:39

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MadTech Daily: CMA Proposes Search Overhaul to Curb Google’s Dominance; FTC Intervenes in $13.5bn Omnicom-IPG Merger

6/25/2025
In today’s MadTech Daily, we cover the CMA’s proposed search overhaul to curb Google’s dominance, the FTC’s intervention in the Omnicom-IPG merger, and the eSafety commissioner’s call to include YouTube in Australia’s under-16s social media ban. We also discuss the UK’s launch of a £380m plan to power creative industry growth.

Duration:00:02:32

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MadTech Daily: Google Offers Search Overhaul to Dodge EU DMA Fine and Pulls Out of Deal with Aussie Publishers; Apple Mulls Perplexity AI Acquisition

6/24/2025
In today’s MadTech Daily, we discuss Google’s search overhaul offer to dodge an EU DMA fine and Google backing out of its deal with Aussie publishers. Apple also mulls an acquisition of Perplexity AI, while being sued by shareholders over AI disclosures. Additionally, we discuss Snapchat acquiring student app Saturn.

Duration:00:03:08

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MadTech Daily: BBC Threatens Perplexity AI Over Content Scraping; Australia’s Social Media Ban for Under 16s Moves Closer to Implementation

6/23/2025
In today’s MadTech Daily, we discuss the BBC threatening legal action against Perplexity AI over content scraping, Australia’s social media ban tech trial, and the ASA slamming stereotyping of older people in ads.

Duration:00:03:02

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Mediacorp’s Raj Parekh on AI Search Reshaping the Industry, Perplexity Paying Publishers, and UK Broadcasters’ Battle Against the Streaming Giants

6/20/2025
In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Raj Parekh, head, digital sales at Mediacorp. They discuss how AI search is reshaping the industry, looking particularly at how it's affecting publishers; in the same vein, they look at Perplexity AI's programme for publishers. They also examine UK broadcasters' battle against the streaming giants.

Duration:00:31:49

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MadTech Daily: Google Hit in €4.1bn Android Fine Battle; Microsoft Considers Abandoning Negotiations with OpenAI

6/20/2025
In today’s MadTech Daily, we discuss Google being hit in a €4.1bn Android fine battle, Microsoft considering abandoning high-stakes negotiations with OpenAI, OpenAI ending work with Scale AI after its Meta deal, as well as Omnicom closing Cannes Lions with a YouTube livestream deal.

Duration:00:02:26

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MadTech Daily: Netflix Inks Linear TV Deal with TF1; Trump to Delay TikTok Ban for a Third Time

6/19/2025
In today’s MadTech Daily, we discuss Netflix inking a linear TV deal with TF1, Trump delaying the TikTok ban for a third time, TikTok Shop launching in Japan, and the CMA tossing Google’s Privacy Sandbox a lifeline.

Duration:00:02:29

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WPP Media’s Kate Scott-Dawkins on the User-Generated Content Boom, the Evolution of Search, and the Rise of Retail Media

6/18/2025
In this MadTech Podcast Special, ExchangeWire editor Aimee Newell Tarín is joined by Kate Scott-Dawkins, president, business intelligence, at WPP Media, to explore key topics from the company’s latest global advertising forecast revealed on 10th June. Kate expands on:

Duration:00:18:30

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MadTech Daily: WhatsApp to Introduce Ads; Sainsbury’s to Launch AI-Powered Retail Media Platform

6/18/2025
In today’s MadTech Daily, we cover WhatsApp introducing ads, Sainsbury’s launching an AI-powered retail media platform, Disney adding Amazon to DRAX, and Ad Net Zero expanding emissions standards across media channels.

Duration:00:02:06

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MadTech Daily: UK Broadcasters to Launch Self-Serve TV Ad Marketplace; Roku & Amazon Deal Targets 80% of US CTV Audience

6/17/2025
In today’s MadTech Daily, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to target 80% of the US CTV audience as well as Google cutting ties with Scale AI after Meta’s investment, and its $32bn Wiz acquisition facing antitrust scrutiny. Finally, we discuss Omnicom moving to fully acquire Clemenger Group.

Duration:00:02:48

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MadTech Daily: UK Data Bill Passes Without AI Copyright Clause; UN Urges Ad Industry to Ditch Fossil Fuel Companies

6/16/2025
In today’s MadTech Daily, we discuss the UK Data Bill passing without the AI Copyright transparency clause, a UN rapporteur urging green accountability while TikTok launches carbon measurement, and ITV unveiling a TV Outcomes Planner to support SMEs.

Duration:00:02:22

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Pixels’ Alex Powell on WPP’s Woes, Publishers’ Social Referral Traffic and the Rise of Agency-SPP Partnerships

6/13/2025
In this MadTech Podcast episode, ExchangeWire head of marketing Grainne Reid is joined by research lead Mat Broughton and Alex Powell, founder of Pixels, to discuss the latest in ad tech, media, and marketing. They look at Mark Read's decision to step down from his position as CEO at WPP, publishers seeing an increase in referral traffic from social media, and the rise of partnerships between media agencies and supply-side platforms.

Duration:00:35:29

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MadTech Daily: Disney and Universal Sue Midjourney for Copyright Infringement; WhatsApp Backs Apple in Data Battle Against UK

6/13/2025
In today’s MadTech Daily, we discuss Disney and Universal suing Midjourney over AI copyright infringement and WhatsApp joining the legal action against the UK’s demand for Apple’s ‘back door’ data. We also look at DoorDash acquiring Symbiosys for $175M, PMG acquiring Momentum Commerce, and FERMÀT raising $45M to advance AI-powered commerce.

Duration:00:02:30

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MadTech Daily: Publishers Hit by Drop in Traffic from Google’s AI Tools; Mars Shifts its $1.7bn Global Media Account from WPP to Publicis

6/12/2025
Today’s MadTech Daily looks at publishers seeing a drop in traffic as a result of Google’s AI tools, Mars’ $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta’s plans to acquire a stake in Scale AI for $14.8bn.

Duration:00:02:31

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The Independent’s Andy Morley on the Launch of their New Content Studio

6/11/2025
In this MadTech Podcast Special, ExchangeWire editor Aimee Newell Tarín is joined by Andy Morley, chief revenue officer at The Independent. They discuss the launch of the publisher’s new content studio, announced at Advertising Week Europe on 2nd April. Morley expands on:

Duration:00:22:47