The MadTech Podcast

Charlotte Thomson, head of women's football at Copa90, joins ExchangeWire's head of content John Still and COO Lindsay Rowntree to discuss DAZN's UWCL YouTube channel, Burnley FC Women's use of TikTok, the Women's World Cup broadcasting rights, and more.

In this The MadTech Podcast Special, Konrad Feldman, co-founder and CEO, Quantcast, and Grace Bailey, senior agency and digital marketing manager at Auto Trader, join ExchangeWire CEO Rachel Smith to discuss the wider CTV ecosystem, the effectiveness of the channel, and the technology available to make the most of it.

In this The MadTech Podcast Special, Alkimi Exchange's Adam Chorley and Chandrasekhar Narayana analyse the findings of the Web3 in Media Insights & Attitudes report, discussing media buyers' understanding of Web3, barriers to adoption and how brands are utilising the technology.

Joshua Sternberg, executive editor, Morning Brew, joins ExchangeWire's head of content John Still and CEO Rachel Smith to discuss Linda Yaccarino's appointment as Twitter CEO, the sale of Vice Media after it files for bankruptcy, and identity as a targeting tool.

On this week's episode of The MadTech Podcast, Rob Beeler, founder and CEO, Beeler.Tech, joins ExchangeWire research lead Mat Broughton and CEO Rachel Smith to discuss TikTok's Pulse Premier, The Guardian licensing its IP for contextual targeting, the CMA's AI probe, and more.

On this week's episode of The MadTech Podcast, ExchangeWire's CSO Ciarán O'Kane and head of content John Still join staff writer Hannah Dillon to discuss Apple and Google's draft anti-tracking specification, the CMA blocking Microsoft's deal to buy Activision Blizzard, and the AA/WARC's downward forecast for UK ad spend.

On this week's episode of The MadTech Podcast, Patrick Kelly, head of digital, ITV Commercial, joins ExchangeWire COO Lindsay Rowntree and CEO Rachel Smith to discuss UK brands' reliance on third-party cookies, Newsworks' 'Trust Calculator' for brands and agencies, and the demand for increased streaming ad options amongst US viewers.

On this week's episode of The MadTech Podcast, content strategist Jo Redfern, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss the recovery of SVOD subscriptions in the UK, Google's move into the FAST space, Netflix's advancement into gaming, and more.

On this week's episode of The MadTech Podcast, Harriet Kingaby, co-founder of the Conscious Advertising Network, joins ExchangeWire senior editor Mat Broughton and CEO Rachel Smith to discuss Meta's introduction of a personalised ad opt out, concerns around TikTok's impact on young people, the AOP calling out data scraping, and more.

On this week's episode of The MadTech Podcast, Amina Folarin, chief executive officer, UK group, at Oliver Agency, joins ExchangeWire editor Grace Dillon and head of content John Still to discuss how brands are experimenting with Web3, the importance of live events, and more.

On this week's episode of The MadTech Podcast, Dan Calladine, head of media futures at dentsu, joins ExchangeWire editor Grace Dillon and senior editor Mat Broughton to discuss the AVOD revenue growth, concerns around chatbot misinformation, the state of the metaverse, and more.

Catch up on the panel discussion from The Road to ATS Singapore. Caroline Campbell (StackAdapt), Avis Easteal (LUXAsia), Gurman Hundal (MiQ), Silas Lewis-Meilus (Haleon), and Raj Parekh (Mediacorp) joined Lindsay Rowntree to discuss what's shaping the industry across APAC in 2023.

South China Morning Post's Chief Operating Officer, Kevin Huang, joins ExchangeWire's John Still to discuss how the 120-year old publisher has made waves in a digital world. In this episode, Huang dives into the importance of adaptability in a digital world, accuracy and quality journalism, and how data can be used to rebuild trust in mainstream media outlets.

On this week's episode of The MadTech Podcast, Thomas Walters, founder and Europe CEO of Billion Dollar Boy, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss the UK's creative sector, HSBC rescuing SVB UK for £1, Spotify's shift towards discoverability, and more.

In this special edition of The MadTech Podcast, Nick Pringle, SVP executive creative director at R/GA, joins ExchangeWire's John Still to discuss what the recent surge in Generative AI may mean for the ad industry, focusing on what the emerging technology could mean for creativity.

On this week's MadTech Podcast, Laura Wade, EssenceMediacom's VP, content and innovation EMEA, joins ExchangeWire head of content John Still and COO Lindsay Rowntree to discuss sustainability within the ad tech industry, focusing on consumer demands around ESG in the UK, Walmart's foray into tech, Character.AI's $1bn valuation and more.

On our twenty-fourth edition of The MadTech Podcast Special, Emma Newman, chief revenue officer, EMEA at PubMatic joins ExchangeWire head of content John Still. Together, Newman and Still discuss digital supply chains, covering issues including efficiency, transparency, and the key challenges impacting digital supply chains in ad tech.

Catch up on the panel discussion from The Road to ATS London. Karen Eccles (The Telegraph), Ed Mullins (StackAdapt), Richard Ottoy (Sharethrough), Celine Saturnino (Total Media), and Tim Willcox (PubMatic) joined Ciarán O'Kane to discuss some key areas of focus for the industry in 2023.

On our twenty-third edition of The MadTech Podcast Special, we turn our attention to the US Department of Justice's case against Google, which seeks to split up its ad business. In a lawsuit filed on Tuesday (24th January), the DoJ alleged that Google abuses its power as one of the biggest providers and auctioneers of online advertising.