Wealthy Wellness Biz: Online Business, Branding & Marketing for Wellness Entrepreneurs-logo

Wealthy Wellness Biz: Online Business, Branding & Marketing for Wellness Entrepreneurs

Entrepreneurship

Building a wellness business that heals shouldn’t hurt. Do you wish that you could find a resource for building a wellness biz that finally makes things “click”? Join award-winning brand strategist and wellness entrepreneur, Nicole Harlow each week as she breaks down the intricacies of building a wellness biz into bite-sized chunks. These short episodes are designed to help you build your biz on-the-go with actionable items in every show. If you’re a health-based entrepreneur, wellness brand, functional medicine practitioner, health coach or naturopathic doc trying to start or scale an online business, you’ll love learning about how to build an online business, online marketing and lead generation.

Location:

United States

Description:

Building a wellness business that heals shouldn’t hurt. Do you wish that you could find a resource for building a wellness biz that finally makes things “click”? Join award-winning brand strategist and wellness entrepreneur, Nicole Harlow each week as she breaks down the intricacies of building a wellness biz into bite-sized chunks. These short episodes are designed to help you build your biz on-the-go with actionable items in every show. If you’re a health-based entrepreneur, wellness brand, functional medicine practitioner, health coach or naturopathic doc trying to start or scale an online business, you’ll love learning about how to build an online business, online marketing and lead generation.

Language:

English


Episodes
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Embracing Authenticity: The Future of Social Media Marketing in 2024

12/12/2023
Ever wondered how to boost your social media strategy for 2024? What if we told you that it's not about chasing vanity metrics but about authenticity and engagement? We're peeling back the curtain on the forecasted social media trends for 2024, placing the emphasis squarely on authenticity and community building. Let's take a voyage together through the rapidly evolving digital landscape, where influencers give way to personal brands, and vanity metrics lose their shine to the warmth of genuine engagement. In the audio journey, we go a step further to elucidate how podcasts could be your golden ticket to revenue growth, especially in the health sector. Not just that, we also throw light on the necessary steps you should undertake to polish your social media profiles for the upcoming year. Whether it's the need for a succinct bio or the power of on-brand highlights, we've got you covered. So, get ready to embolden your social media strategy and elevate your brand to astounding heights, and remember, authenticity is your new best friend!

Duration:00:24:54

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Planning Your Wellness Business for 2024: Streamlining Offers, Retaining Clients, and Leveraging Podcasts for Growth

12/5/2023
Do you ever wonder how your unique personality can fuel your business strategies? Well, I'm Nicole Harlow, and I'm excited to share my process of planning for 2024 on this episode of Wealthy Wellness Biz podcast. An intriguing twist is that this time, I'll be broadcasting live on Instagram from my new office, a great chance for you to jump in on the conversation! We'll be taking a deep look at the evolution of my business focusing on the streamlining of offers, and the critical importance of recurring offers and maintaining long-term clients. We'll traverse the front end value of offers, my approach to social media, as well as the value ladder. By the end of this, I promise, you'll be equipped to make more strategic and intentional decisions for your business. But that's not all, we'll also explore how podcasts can be a game-changer for your business growth. Particularly, if you operate in the health industry, you'll be fascinated by how podcasts can significantly contribute to your revenue. I'll be sharing benefits of our free masterclasses, "Wellness Clients on Demand: Podcasting for Your Health-Based Business" and "Confidence to Be Seen as the Face of Your Wellness Business." Stay tuned to get all these insights and make sure you follow @brandbetterco on Instagram for updates on future topics and live sessions.

Duration:00:29:41

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Utilizing Facebook to Boost Your Wellness Business: Strategies, Pros, Cons and Future Avenues

9/14/2023
Ever thought about engaging Facebook as a powerful tool to grow your wellness business? Curiosity piqued? This episode uncovers the dynamic landscape of Facebook for businesses, particularly for wellness entrepreneurs and clinicians, providing a fresh perspective on how this social media titan has evolved and its place in a comprehensive social media strategy. We'll also delve into the bitter reality of dwindling organic reach, yet highlight the compelling reasons why Facebook is an absolute necessity for your business, akin to having a business card or a website. Jump in as we disclose the untapped potentials of Facebook, diving into the world of paid advertising and strategic use of Facebook groups. Discover how cross-posting can enhance your visibility, explore the pros and cons of private groups and contemplate other innovative ideas for community building. As we question the value of Facebook in your digital presence, we'll also ponder if it's possible to realize significant community engagement or ROI without paid ads or a dedicated group. Wrapping up the episode, we touch upon the fascinating sphere of community management and future topics to delve into. And, guess what's coming next week? We're embarking on a journey into the visually enticing world of Instagram. You wouldn't want to miss that, would you?

Duration:00:09:41

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Mastering Instagram for Optimal Business Growth

9/14/2023
Ready to unlock the Instagram puzzle and transform your business? This week on Wealthy Wellness Biz, we're pulling back the curtain on the hidden potential of Instagram for your brand. From the power of Instagram stories and Instagram Live to the intricacies of its algorithm, we're taking you on a deep-dive into this popular platform. Beyond being a mere photo-sharing app, Instagram is a force to be reckoned with in brand building, content curation, and relationship building. Here's a question: What if your Instagram account could be as unique and engaging as a beautiful little snowflake? We've got the answers on how to achieve this, leveraging the different content creation options to captivate your audience. Let's talk about the importance of a strong brand voice and how Instagram can help amplify it. But it's not all smooth sailing; we also discuss the challenges of the platform, from grappling with the algorithm to facing stiff competition. Tune in to uncover the invaluable insights that could redefine your Instagram strategy and propel your business to new heights.

Duration:00:17:27

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Unleashing the Power of TikTok: A New Frontier for Business Growth and Brand Identity

9/14/2023
Think TikTok is just for kids? Convinced that it's not a platform for serious content? Well, it's time to shed those misconceptions! In this vibrant discussion, we dive into the whirlwind world of TikTok, exploring its potential as a powerful tool for business growth. We debunk the myths around this platform, tackle the challenges it presents, and highlight how its algorithm can tailor content to your audience. Plus, we discuss why podcast producers and social media clients should consider adding TikTok to their strategy for a vibrant and exciting change of pace. But the conversation doesn't stop at TikTok! We also venture into a comparison of TikTok and Instagram for brands. While Instagram is known for its polished and professional aesthetic, TikTok thrives on raw and creative content. We delve into how to leverage TikTok's unique features, viral trends, and the art of creating snackable content that captures your audience's attention. So, if you're ready to embrace the fun, creativity, and engagement potential of TikTok, then buckle up and let's dive into the exciting world of this social media juggernaut.

Duration:00:14:08

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Leveraging YouTube: Power Strategies to Boost Your Podcast and Business Visibility

9/14/2023
Are you ready to unlock the power of YouTube? It's time to strategize and optimize. YouTube isn't just about cat videos and workout tutorials. As the second largest search engine in the world, it's an invaluable tool for search engine optimization (SEO). Tune in to today's episode to learn how to make the most of this platform to enhance your podcast and business visibility. From keywording your episode titles to repurposing your content, we'll walk you through how to boost your online presence. It's not just about repurposing content, YouTube also offers a unique space for creating original, educational, long-form content. Particularly for educators, health coaches, and niche specialists, this provides a significant opportunity for growth. We'll guide you through the potential of YouTube Shorts and how to strategically use these for increased visibility. Also, we'll share insights on how to create a content calendar and set up your videos for success. Whether you're already on YouTube or considering it, this episode will equip you with the knowledge and strategies you need to leverage YouTube in your social media stack.

Duration:00:09:00

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Unlocking the Power of Social Media for your Brand

9/14/2023
Are you ready to harness the power of social media for your business? You're in the right place. In our latest series, we're giving you a hands-on approach to construct your very own social media marketing strategy. We'll show you how to be authentic, how to sidestep fleeting trends, and reveal that you don't need to conquer all platforms to be successful - just one can do the trick. We'll also guide you to assemble a tech stack that aligns with your goals and persona. Plus, we'll be covering the power of social media and reasons why you should invest your attention in it. We explore further into the realms of social media, discussing its power and how it can be wielded to foster relationships with potential and existing clients. We'll share tips on how to engage new clients and cultivate deeper relationships with the current ones. Choosing the ideal social media platform for your business can be tricky, but don't worry, we got you covered. We'll assist you in picking the platform that suits you best and guide you to create content that resonates with your ideal customer. And, if you've been wondering about Twitter for business, stay tuned! We're going to dive into the pros of using Twitter for business, and the distinctions between personal and business accounts on this platform. Get ready to unlock the potential of social media for business growth.

Duration:00:25:27

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5 Strategic Mistakes ALL Wellness Entrepreneurs Make Starting a Podcast

11/2/2022
Hi and welcome to Wealthy Wellness Biz - I’m your podcast host Nicole Harlow – CEO of Brand Better®, brand strategist and podcast producer for wellness businesses. This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz. Today’s episode is about podcasting and if you’re interested in digging deeper into how a podcast can help bring you wellness clients on-demand -- join our latest free masterclass here. FUN FACT (and I'm dating myself a lil' bit here) -- I started my first podcast around 2014, so I've had quite a few years to mess up ... learn from mistakes ... grow ... make more mistakes ... you get the idea. Plus working as a brand strategist and podcast producer for wellness brands and clinician entrepreneurs allows me a behind-the-curtains glimpse that not many podcasters get. Along the way I've established the 5 biggest mistakes that I see ALL (and yes, I do mean ALL) wellness entrepreneurs make when they start their podcast. Whether you're just getting started or already on episode 314, I hope you find value in this episode! Where to next: Wellness Clients On-Demand - Podcasting for Your Health-Based Business Confidence to Be Seen as the Face of Your Wellness Business Profitable Wellness Podcast Program branding agencypodcast production team

Duration:00:23:33

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Add 6-Figures of Revenue this Year with a Wellness Podcast

10/17/2022
Hi and welcome to Wealthy Wellness Biz - I’m your podcast host Nicole Harlow – CEO of Brand Better, brand strategist and podcast producer for wellness businesses. This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz. Today’s episode is about podcasting and if you’re interested in digging deeper into how a podcast can help you add 6-figures of revenue to your business in the next 12-months, I’d love to invite you to join our latest free masterclass using the link in the shownotes. SO, here’s a fact: For 2023, I'm encouraging (ok, low-key begging) all of my wellness brand strategy clients that want to scale to multiple 6-figures and beyond to start a branded podcast. Here's why ... Every year, media groups like Statistica, Triton Digital, and Edison Research run digital media surveys to measure trends, understand listener behavior, and track podcast growth worldwide Over 60% of U.S. consumers listen to podcasts, and that number grows every year. 35-54 are monthly podcast listeners (the most popular age group for podcast consumption).Each week, more Americans listen to podcasts than have Netflix accounts.80% of listeners listen to all or most of every podcast episode they start. That’s just listenership and demographics, but it gets even more compelling when you dive into the marketing and purchasing power side of podcasting. Podcasting is a highly effective marketing tool for wellness entrepreneurs looking to grow their reach. Here’s how podcast stacks up as an advertising platform 60% of podcast listeners have bought something from a podcast ad.72% of listeners who have listened to a podcast for four or more years have purchased a sponsored ad.69% of respondents say podcast ads increase their awareness of products, brands, and services.81% say they pay attention to podcast ads more than they do to radio, TV commercials, billboards, and even digital ads on social media.Ad revenue from podcasting is projected to exceed $2 billion by 2023. That's a lot of potential smart and savvy people with your voice in their airpods, listening to your message and learning with you. In this guide I'm going to share how you can win with podcasts! The parasocial nature of podcasting helps to create stronger relationships with an audience than email newsletters, digital ads, or most other forms of marketing. By sharing industry insights and actionable tips with their listeners each and every week, entrepreneurs establish themselves as experts in their niche, leading to more brand awareness, more trust, and more sales. In today’s episode, I want to share my 5 income stacks that can help you to add an extra 6-figures of revenue to your wellness business this year. HINT: if you haven't started your podcast, yet ... right now is the perfect time to start. Here are some things you can do: ON-DEMAND MASTERCLASS: Wellness Clients On-Demand - Podcasting for Your Health-Based Business ON-DEMAND MASTERCLASS: Confidence to Be Seen as the Face of Your Wellness Business Join the

Duration:00:29:36

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Introvert's Guide to Starting a Wellness Podcast

10/16/2022
Hi and welcome to Wealthy Wellnes Biz - I’m your podcast host Nicole Harlow – CEO of Brand Better, brand strategist and podcast producer for wellness businesses. This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practicitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz. Today’s episode is about podcasting and if you’re interested in digging deeper into how a podcast can help you add 6-figures of revenue to your business in the next 12-months, I’d love to invite you to join our latest free masterclass using the link in the shownotes. – One of the things that always surprises people about me is that I’m in introvert (it’s true, INFJ here!) And I think what surprises them is that they seeing me putting myself out there in business, hosting a podcast, teaching workshops … appearing confident and grounded in being front-and-center in my business. While that’s true now, it’s been a process of development – with practice I’ve learned how to foster a sense of confidence being the face of my business, taught myself techniques to support my nervous system and probably most importantly, leaned heavily on automations that makes it seem like I’m everywhere at once … while I’m actuality I’m curled up in my fuzzy blankets drinking tea and reading a book. On today’s episode of Wealthy Wellness Biz, I want to share my thoughts on why I think that not only is it totally possible to start your own wellness podcast as an introvert … but I actually think that introverts make some of THE best podcast hosts. So if you’re an introvert listening to this and you’re thinking “I don’t think I could ever put myself out there” like that, I want to share with you 5 reasons why I believe podcast is an awesome content creation medium for introverts just like us. Where to next: Wellness Clients On-Demand - Podcasting for Your Health-Based Business(ON-DEMAND MASTERCLASS) Confidence to Be Seen as the Face of Your Wellness Business(ON-DEMAND MASTERCLASS) Join theProfitable Wellness Podcast Program Learn more about workingbranding agencypodcast production team Subscribe to the podcast

Duration:00:34:56

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Core Biz Principles Series: Setting Your Prices for Success

9/29/2022
Figuring out how to price your programs and services can be one of the most frustrating parts of running a business. Aim too low and you won’t feel valued for your work … Aim too high and you’ll trigger some internal blockages around selling … So how to we reach that happy medium, sweet spot of pricing that feels good to ourselves and our clients? Join me in today’s episode where I’m going to be sharing my personal philosophy on pricing. Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:44:39

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Core Biz Principles Series: Creating a Client Avatar

9/22/2022
One of the biggest things I hear at Brand Better is “I don’t know who my avatar is.” Seriously, I hear this allllllll the time. It’s one of the biggest problems that people work with me to solve, it really is just. that. Important. And just so we’re clear, an avatar is different from your niche. Niche is the space in your industry that you serve. Avatar is a little more personal … it’s that perfect client … it’s the type of person you’d love to work with. In this week’s masterclass, I want to spend some time working on developing your ideal client avatar (in some ways it’s almost like crafting your dating profile, lol) Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:43:19

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Core Biz Principles Series: The Riches are Truly in the Niches

9/15/2022
Whether you pronounce it nitch or neeeshe (all fancy like me), the fact is: you need one. In the online world, it’s kind of a non-negotiable to have a defined niche that you serve, or else good luck because you’re about to get totally lost in a sea of generic. Washed on the shores of online businesses that “serve everyone.” But, I know you don’t want to narrow down your choices and feel like you’re only catering to a few … … how will people find me?! … what if no one shows up?! … what do I do if I pick a niche I wind up hating?! All valid questions that I’m going to address in this week’s masterclass all about narrowing down your business and serving a niche. Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:31:27

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Branding Tips to Signal You're "Expensive But Worth It"

9/8/2022
I feel like the holy grail of selling high-ticket services (including health coaching and wellness packages) is when clients feel like you’re “expensive but worth it.” It reminds me of a time in my life when I got semi-obsessed with building the perfect wardrobe. I remember at the time reading Nina Garcia’s The One Hundred, a book about all of the fashion pieces that every “stylish woman” must own. Cue the hunt for the perfect essentials for my closet … which spiraled me into an intense internal convo around price-per-wear and investing in quality pieces that would last for a long time. As high-ticket service providers, coaches, etc. it’s our responsibility to be able to communicate the value and transformation that comes from our prices, just like the best luxury brands do. These days you won’t necessarily find me draped in designer, but I do try to make sure that I’m making a wise “investment” with the things that I fill my closet with. In this week’s Wealthy Wellness Biz Podcast, I’m sharing my best branding tips to signal to potential clients that you’re “expensive but worth it,” so that you can close those high-ticket deals with your new clients feeling like they’ve made a great choice! Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:11:45

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10 Ways to Get Known as THE Expert in Your Niche

9/1/2022
So you’ve done all of your clinical training, started working with clients and feel proud of the work that you do … only to bring your business online and feel like a teeny, tiny little fish in a really, really big pond. I’m sure you’ve seen the faces in your industry that have become well-known experts … maybe even household names. The ones with NYT bestselling books Waiting lists for their 1:1 services High-profile affiliate and sponsorship relationships TV appearances The EXPERTS in your niche. So how does one go about becoming one of those experts … because it’s not just luck and it’s also not a position that necessarily goes to the smartest or the one with the most degrees. Tune in to this week’s Wealthy Wellness Biz Podcast where I’ll be sharing 10 ways to get known as THE expert in your niche. You might be surprised at just how simple some of these are. Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:06:58

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The 4 Things You Need to Have in Your “Personal Brand Kit”

8/25/2022
I recently saw a meme about how fascinating it is that men walk around the city all day long without anything but what’s in their pockets. I felt seen. What do you mean, you don’t need two pairs of sunglasses, extra lip balm, every credit card that you own, stamps, 6 pens, hair ties, backup hair ties when those ones break, tweezers, and napkins in order to go about your day?! LUCKILY if you’re used to managing the inner workings of a purse, putting together a “personal brand kit” should be a familiar concept. Every business needs to have 4 things in their brand kit that is ready to go when the media / podcast opps / summit speaking opps come your way. Tune into this week’s Wealthy Wellness Biz Podcast to find out what those four things are and how to get yours ready to go! Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:08:01

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The 4 Brand Stories Every Wellness Biz Owner Needs

8/18/2022
Gather ‘round children, it’s storytime! But not in the witches-in-the-forest-eating-children kinda way. It’s a you-need-this-for-your-brand kinda way. As humans we are wired for stories and some very smart and eloquent folks (Joseph Campbell and Carl Jung, I’m looking at you!) have boiled down our human experience into a weaving of a few archetypal stores, sometimes called The Hero’s Journey. If all of that is sounding a bit esoteric and out-there, here’s the low-down …. There are a few stories every brand needs to be able to tell in order to connect with potential clients in a deeper, more human way. In today’s episode of the Wealthy Wellness Biz Podcast I’m going to break down the 4 stories that I think every wellness biz owner needs to have in their back pocket. Sprinkle these on your website, social media, sales pages and the next time you get interviewed for a podcast! Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:10:46

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Questions to Ask to Clarify Your Message

8/11/2022
When your brand messaging is on-point, it flies straight like an arrow and hits your ideal client in a way that inspires (and hopefully inspires them to action.) Marketing success can be boiled down to a pretty simple equation. Educate your audience on the transformation you provide >> client lines up with wanting that transformation >> you apply your system and help them achieve said transformation >> everybody wins. You can see in this equation how important it is to have clear messaging so things don’t get muddled. But sometimes (well, a lot of times if we’re honest …) it doesn’t always feel easy to explain our own message, let alone explain it to others what it is that we DO. In this week’s episode of the Wealthy Wellness Podcast, I’m going to share a few great questions to ask yourself when your message is feeling a bit muddled. Because the clearer your message can be, the straighter that arrow will fly! Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:10:34

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The 5 Triggers That Will Strengthen the “Know, Like and Trust Factor” in Your Messaging

8/4/2022
FOMO (for me it’s more like JOMO), IYKYK, TL;DR, FWIW … all acronyms that have slid into our public lexicon in the last decade, but as a business owner there’s one acronym that rules them all that you have GOT to get down with. KLT KLT stands for “Know, Like and Trust” - and it should be your guiding north star for your marketing and sales decision, so it’s a topic that I want you to get reaaaaaaaally familiar with. In today’s Wealthy Wellness Biz podcast episode I’m sharing the 5 triggers that will strengthen the “know, like and trust factor” in your messaging … and I’ll also share more details on what KLT actually is and why you should care about bringing more of this into your business! Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:19:17

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BTS with Chiropractic Mentor Dr. Tamara MacIntrye of The Prana Foundation

7/28/2022
In this week’s episode, I’m chatting with my friend and Brand Better client Dr. Tamara McIntrye … or Dr. Mac as we love to call her! Dr Mac is an internationally recognized chiropractor and mentor. She is committed to heart centered service and and high touch education which has pervaded every aspect of her career. She believes that embedded in the art of doctoring is the antedote to the limitations and obstacles experienced by Doctors in their authentic expression as care providers. Her mission is to empower others with a greater understanding of health, healing, empowerment and self-expression. This week we’re going deep about the process of building a business and what it’s like for Dr. Mac to co-own several businesses. Find out more about Dr. Mac at @drtamaramacintyre and www.drtamaramacintyre.com Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch the free masterclass ⇒ https://girlmeetsbody.krtra.com/t/WeYXq4shP2Xc 04. Grab the "Tools We Love" Toolkit Grab the tools ⇒ https://girlmeetsbody.krtra.com/t/BRVzKXa3tLa4 05. Take the BrandPOP® Quiz and find out what makes your brand POP Take the quiz ⇒ https://girlmeetsbody.krtra.com/t/PjrnxheuqACp 06. Grab the free BrandPlanner Toolkit Grab the toolkit ⇒https://girlmeetsbody.krtra.com/t/SsfoV6pEKnXc 07. Prefer to connect on Insta? Here's where you can find us. Follow along on Instagram. ==> https://www.instagram.com/brandbetterco/ 08. Prefer to connect on TikTok? Here’s where you can find us. Follow along on TikTok ⇒ https://www.tiktok.com/@wealthywellnessbiz

Duration:00:46:53