JD Sutter's posts

Transcript and notes are at jdsutter.me/ccm8.

I go over 4 options for legally using music in a podcast. Show notes are at jdsutter.me/ccm7. Email me at show@jdsutter.me.

Show notes are are jdsutter.me/ccm6. Send your feedback to show@jdsutter.me

You may have already heard that September 30th has been named as National Podcast Day. Steve Lee from netcaststudio.com and a team of other great folks are heading up this initiative. The goal behind this project is to bring more awareness to this medium. But you may be thinking, "What can I do for National Podcast Day?" Before I answer this question let me clarify one thing. Just because this initiative was started by podcasters in the United States doesn't mean that it is ONLY for folks in...

If you've been podcasting for very long, you've probably realized that you need several different variations of your cover art for different purposes. You need various sizes for your iTunes image, your .mp3 metadata, your website, social media accounts, etc. But have you ever considered podcast branded items for your show as a means of monetization? You know, coffee mugs, t-shirts and the like. If so, then carefully examine your artwork before just slapping it on any old product in Zazzle or...

Are you familiar with the term "market research"? It's a pretty common phrase in the business world. It refers to the practice of checking out the target demographic for your product or service. This is an over simplification of the concept, of course, but it'll do for now. There is another component of market research that I want to hone in on today and that is competitor analysis. When planning and strategizing your approach for your blog or podcast I think it is extremely important to not...

I was recently privileged to have a coaching session with Erik K. Johnson, the Podcast Talent Coach, regarding my audio drama fan podcast, Audio Theatre Central. During the course of our discussion the topic of an email list came up. Now as an online content creator, you may know that a mailing list can be an essential part of your marketing efforts and a good source of revenue. You can market your own products or affiliate products via your mailing list while at the same time providing high...

In each episode I will dive into one single topic regarding podcasting, blogging, new media, and online content creation. It could be about an article he's read, a piece of gear he's recently acquired or just anything that's on his mind at the time, but each episode will be under 10 minutes; quick and to the point. This show is also an experiment for me. I'm using this show as a test of the audioBoo platform also it is a test of the short form podcast as well as I'm going to be attempting to...