The Sales Playbook Podcast

There's a new cold email tactic making the rounds that 9 out of 10 times will make you look like a liar, but; There's a much better (and more honest) way to approach the tactic that creates genuine dialogue with your prospects! In this week's episode of The Sales Playbook Podcast, we're gonna go there!

Isn't it amazing how we can have 99 great things going on but an encounter with one idiot, becomes the focus? In this week's episode of The Sales Playbook Podcast, we're going to explore some sound advice from a multi-millionaire (270 million net worth). I'm also going to open up and tell you how I almost lost my business several years ago because of doing the exact opposite of this man's advice!

We always think about demos in the traditional sense of perhaps an overview of our solution, showing functionality, etc. In this week's episode of The Sales Playbook Podcast, I'm going to open 5 new doors for you!

Busy decision makers LOVE to scroll through emails and oftentimes they miss THE most important points we were trying to articulate. In this week's episode of The Sales Playbook Podcast, we're going to look at 3 super important things; 1) WHY decision-makers scroll in the first place 2) We'll take a look at the latest eye scan research to see HOW (as in the specific pattern) they scroll. 3) I'll show you 12 things you can use, within the body copy of your cold email to; Slow the scroll! This week's episode of The Sales Playbook Podcast is brought to you by our Ultimate Prospecting Course. Click HeRe for details!

The subject line on your cold emails can dramatically improve your open rates and they can even dramatically REDUCE the probability of your email getting flagged for spam! In this week's episode of The Sales Playbook Podcast, we're going to talk about several things you can do to improve your subject lines in an all caps, EPIC way!

I have 3 FREE cold email templates for you and you can have them for FREE, no purchase necessary! My way of saying "Thank you" to all the awesome people who support me!

I came across a super cool and super simple concept called "The 100 Hour Rule" and it's about to become your new best friend!

Sadly, 80% of those who set goals for 2024 have already given up on them! Additionally, you have lots of sales reps who haven't given up but still aren't accomplishing what they hoped to this year! I got you covered my friend and we talk about something super simple you can do on this week's episode of The Sales Playbook Podcast

Ask these 3 simple questions as you set the first meeting with a prospect and you set yourself up for a much smoother sales cycle!

If you've been noticing that deals have been taking longer to close, this episode is for you, because; I have 2 very specific tactics that can help!

In this week's episode of The Sales Playbook Podcast, we're going to talk about a silent killer in sales so powerful; It will DESTROY your commission checks!

In this week's episode of The Sales Playbook Podcast, we're going to talk about a prospecting mistake so deadly it can ruin your pipeline. Oh, and we're going to talk about how you can keep it from happening to you!

Most people abandon their goals between the third week of January and the first week of February. In this week's episode of The Sales Playbook Podcast, we're going to talk about how you can turn the odds around in your favor!

If you ever wished that MORE decision makers would answer their phones, and there was a way to make that call less cold, less salesy, and WITHOUT any cutesy gimmicks; You should check out this episode of The Sales Playbook Podcast, ASAP! Oh, and this tactic can help you get more callbacks too, but there, I went and said too much!

I have some awful news regarding cold sales emails that I'm going to share in this week's episode of The Sales Playbook Podcast, but; It isn't all bad news because I have 3 simple things you can do to DRAMATICALLY impact your cold email success rate!

There's a quote everyone loves to say in sales that can absolutely hurt your results, and; In this week's episode of The Sales Playbook Podcast, we're gonna go there!

You'll want to listen to this one ASAP!

There's something absolutely AWFUL that shows it's ugly face this time of year, and; The worst part is that it's been creeping into your week little by little, until; Right now when you REALLY begin to feel it; Then it gets worse! In this week's episode of The Sales Playbook Podcast, we're gonna go there!

In this week's episode of The Sales Playbook Podcast, we talk about the proverbial "Elephant in the room; (Will AI replace sales reps?)