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Bella In Your Business: Pet Industry Business Podcast

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Location:

United States

Twitter:

@bellas_pets

Language:

English


Episodes

Episode 122: Disaster Preparedness In Your Pet Sitting Company

11/14/2018
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Nicole Brown Packin is the CEO of Miami Pet Concierge based out of Miami, Florida. Since MPC’s opening in 2007, Nicole has continued to grow and learn as much as she can about animal welfare. She earned her Small Animal Massage Practitioner (SAMP) Certificate in Maintenance, Performance, and Rehabilitation Massage from Northwest School of Animal […]

Duration:00:20:49

Episode 121: Adventure, Experience and Storytelling With Mia Voss

11/7/2018
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Mia is an experience junkie and wants to take you along with her. She has been building an online audience for years, enticing them with engaging interviews on every topic imaginable. Mia has been the producer, host and guest on more than 300 online show episodes and has interviewed more than 500 guests. Mia combines […]

Duration:00:19:43

Episode 120: Relationship Marketing & Buyer Personas With Jessika Phillips

10/31/2018
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Jessika Phillips helps people master Relationship Marketing, Speaker, as a relationship marketing evangelist she is often sought after for her approach to marketing. She’s the passionate Founder of NOW Marketing Group and host of the largest social media marketing conference in Ohio, Social Media Week Lima as well as the host of a weekly live […]

Duration:00:28:08

Episode 119: Creating Authentic Video For Your Pet Business With Chris Bryant

10/24/2018
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With new pet sitting and dog walking companies popping up every day (not to mention Rover & Wag), setting ourselves apart is becoming increasingly difficult in a world full of noise. One of the top ways that you can set yourself apart is by using authentic VIDEO in your business. Today, I sit down with […]

Duration:00:24:40

Episode 118: Leveraging Technology in Social Media With Brian Fanzo

10/18/2018
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Leveraging technology can take many different forms: video, audio, social media, and more. The real key ingredient is one-to-one interactions in a public forum. This week Brian Fanzo discusses how to do just that. Brian Fanzo inspires, motivates and educates businesses on how to leverage emerging technologies and digital marketing to standout from the noise […]

Duration:00:25:54

Episode 117: Why You Should Attend Conferences Outside Your Industry

10/10/2018
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Michael Stelzner is the founder of Social Media Examiner, author of the books Launch and Writing White Papers, and the man behind Social Media Marketing world – the industry’s largest conference. He’s also host of the Social Media Marketing podcast, founder of the Social Media Marketing Society, and the central character in The Journey, an […]

Duration:00:29:08

Episode 116: Instagram Secrets For Your Pet Business With Jenn Herman

10/3/2018
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It’s no secret that Instagram can be a powerhouse social media platform for your business – but I see so many business owners that are just NOT using it to its fullest potential. If you’ve been wanting to dive deep into the inner working of Instagram and learn useful Instagram secrets, then today is your […]

Duration:00:34:02

Episode 115: How Your Pet Business Can Support Your Life Goals

9/26/2018
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Carrie Wallick is the owner iCare4pets. She has been in business for 4 years and started using employees for almost a year and a half. Carrie was a former teacher for 8 years until she decided she wanted a career change and began brainstorming ways she could use her passion for animals to support her […]

Duration:00:25:57

Episode 114: How To Have Your Community Begging To Partner With Your Pet Business

9/19/2018
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Imagine if you could have the town talking about your business? Or if you could have other pet businesses contacting you to work with you and partner with your pet business? Maybe the local pet store having a flyer in every bag that leaves their store with a purchase and your company’s name on the […]

Duration:00:37:50

Episode 113: How Social Proof Can Help Increase Your Conversion Rate

9/12/2018
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Social proof can be an excellent way to establish trust and credibility for you and your pet sitting business. When we talk about social proof, we mean borrowing third-party influence to sway/persuade potential customers. Today, Erika & I will discuss the different types of social proof, the pro’s and con’s of each, and how you […]

Duration:00:35:02

Episode 112: What Your Pet Business Can Gain From Facebook Contests

9/5/2018
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Facebook Competitions can be proven to be a very useful tool in your business for becoming active in your community and even signing on new clients. However, It’s important to realize that when you run a competition you are not going to get 100’s of new customer inquiries. What you will get though is an […]

Duration:00:38:41

Episode 111: How To Use Buyer Personas To Reach The Right People

8/29/2018
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It’s difficult to start marketing for your business if you don’t know who you’re selling to. This is where buyer personas come in, a.k.a your “dream client.” In this episode, Erika & I sit down to discuss all things buyer personas such as what they are, how to make them, and how you can use […]

Duration:00:43:03

Episode 110: How To Use Facebook Groups To Grow Your Local Pet Sitting Business

8/22/2018
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Facebook Groups are a powerful tool on social media that can serve a number of different purposes to help your pet sitting company. They can be an asset in finding new clients, networking with other local businesses, and becoming a driving force in your community. This week, Erika and I take a deep-dive into all […]

Duration:00:42:24

Episode 109: Organically Growing Your Instagram Following For Your Pet Sitting Or Dog Walking Business

8/15/2018
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Are you hearing that Instagram is a great way to get more followers and customers but just confused as all heck on how to use it? Maybe you started using it but have no idea how you can convert your time and energy in the platform into tangible success? Do you just blindly post without a strategy […]

Duration:00:39:52

Episode 108: 8 Things You Need To Do On Your Facebook Page To Grow Your Pet Business

8/8/2018
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For most of us, Facebook is one of (if not THE) #1 social media websites that we use in our business. It’s such a useful tool for so many things including getting our businesses out there, finding new clients, and even finding new staff. Plus, it’s a great way to network with other local businesses […]

Duration:00:36:23

Episode 107: The Importance Of Site Design, Usability, & Frequent Monitoring Of Your Website

8/2/2018
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This week, Erika Godwin and I sat down to discuss all things relating to your website! I like to say that this is your 24/7 business card, so it is important that it’s always in tip-top shape. Today we’ll talk about site design, how to tell if your website needs an upgrade, why you should […]

Duration:00:33:56

Episode 106: Bootstrap Marketing Ideas For Your Pet Business (Gain An Extra $10k Per Year!)

7/25/2018
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When we talk about marketing, there is truly an endless arena of ideas and tactics that we can use for pet business owners to get our name and our brand out there. It can be digital or old-fashioned pounding of the pavement. It can be print or even just a simple graphic on social media. […]

Duration:00:37:07

Episode 105: How To Rank For The Right Search Terms On Your Pet Business Website

7/19/2018
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Sometimes it can be hard to choose the right terms for Google. There have been a lot of changes in search behavior and search guidelines in the last few years, and they’re constantly evolving. So, you’ve got to understand how to research and use keywords in the current environment which will help you rank for […]

Duration:00:28:00

Episode 104: Scaling A Dog Walking Business Fast With Unique Internal Office Systems

7/11/2018
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Heather Gaida is the founder, owner, and operator of Trusty Tails Pet Care in Hoboken, New Jersey. Heather started walking dogs in 2006 when she was working on her master’s degree in education. Upon graduating, she loved walking dogs SO much that she decided to continue dog walking instead of going into teaching. Heather prides […]

Duration:00:24:15

Episode 103: How Mental Health And Therapy Can Help Your Business With Sarah El Sherbini

7/5/2018
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Sarah El Sherbini is a lifelong pet lover with an entrepreneurial spirit. After graduating with a Bachelor’s degree in design, she didn’t become a designer. She went full force into the pet care industry, launched PetsGo Pet Care in 2015, and never looked back. PetsGo provides complete and total peace of mind every day to […]

Duration:00:21:26