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The Buy Box Experts Podcast

Business & Economics Podcasts

The Buy Box Experts podcast is designed for a brand executive audience. Today, brand teams are repeatedly challenged by the unique pressures that the Amazon channel introduces. Join us to learn from investors, solution providers, large brands, and other key individuals who have evolved their channel management perspective to deal effectively with Amazon channel, turning this marketplace into a significant sales opportunity, properly aligned with other channels where the brands participate.

The Buy Box Experts podcast is designed for a brand executive audience. Today, brand teams are repeatedly challenged by the unique pressures that the Amazon channel introduces. Join us to learn from investors, solution providers, large brands, and other key individuals who have evolved their channel management perspective to deal effectively with Amazon channel, turning this marketplace into a significant sales opportunity, properly aligned with other channels where the brands participate.

Location:

United States

Description:

The Buy Box Experts podcast is designed for a brand executive audience. Today, brand teams are repeatedly challenged by the unique pressures that the Amazon channel introduces. Join us to learn from investors, solution providers, large brands, and other key individuals who have evolved their channel management perspective to deal effectively with Amazon channel, turning this marketplace into a significant sales opportunity, properly aligned with other channels where the brands participate.

Language:

English


Episodes

How National Brands Handle The Unique Internal and External Challenges of the Amazon Channel - Episode 2

10/19/2021
Darcy Meier is the Director for eCommerce Category and Customer Development at Newell Brands, the company behind trusted names like Graco, Baby Jogger, Sharpie, and Dymo. Darcy was also Senior Director for eCommerce at Vi-Jon, where she managed the company’s private label relationship with Amazon and developed their multi-year e-commerce business strategy. Throughout her career, she’s also worked at Amazon as a Vendor Manager and Walmart as a Buyer. In this episode… As more buyers shop...

Duration:00:41:22

How National Brands Handle the Unique Internal and External Challenges of the Amazon Channel

10/12/2021
Vivek Rastogi is the Director of Ecommerce at Colgate-Palmolive, the firm that sells household brands like Colgate, Speed Stick, Irish Spring, Softsoap, Tom's of Maine, and others. Vivek held numerous leadership roles over the past 15 years, spanning across different geographies and countries,.including being responsible for the Amazon Channel for more than three years. He holds an MBA from S.P. Jain Institute of Management & Research and a degree from St. Stephen's College. Over the last...

Duration:00:34:29

Using an Executive Coach to Focus Your Business

10/5/2021
Claus Rosenberg is the Founder and CEO of multiple firms that simplify the journey for entrepreneurs building their businesses. He has built 12 companies, had over 1,000 employees, and raised over € 20 million (over $23 million) in funding. He has also worked as an advisor to several companies and was Madrid’s Chapter Director for Startup Grind. In this episode… Being an entrepreneur or business owner does not mean that you have to know everything. There are many aspects involved in...

Duration:00:33:23

Understanding Amazon's New Third-Party Seller Insurance Requirements

9/28/2021
Scott Letourneau is the CEO of Nevada Corporate Planners, a company that helps e-commerce sellers launch their US businesses and address issues with entity formations, sales tax compliance, banking, and more. Scott is also the CEO of Sales Tax System, a firm that works with startup e-commerce sellers and retailers worldwide to help them effectively register for sales tax in the US. Matt Lovell is a Founding Partner of Well Insurance, a full-service e-commerce insurance agency. Well...

Duration:00:40:21

Marketing Your Brand on Amazon Is So Much More Than Just PPC Advertising

9/21/2021
Liz Adamson is the VP of Advertising at Buy Box Experts. She has been working in e-commerce for over a decade, including founding her firm, Egility, which merged a couple of years ago with Buy Box Experts. Liz specializes in helping brands develop marketing and advertising strategies for e-commerce growth. Over the years, she has worked with brands that leverage the Amazon channel by guiding their executives through all aspects of marketing beyond just PPC. In this episode… There are many...

Duration:00:43:29

Top Sales Tax Compliance Strategies for e-Commerce Sellers

9/14/2021
Kelly Stojka is an Account Executive with TaxJar, a sales tax software company that helps businesses of all sizes automate and manage their sales tax lifecycle across multiple channels. TaxJar’s cloud-based platform simplifies sales tax compliance to remove barriers for growth for businesses. Prior to TaxJar, Kelly held Account Executive roles at a number of software and service firms, including Flock and Lokion. She holds a bachelor's degree in cognitive science from the University of...

Duration:00:29:45

Strategies for Investing in Health and Wellness Brands on Amazon

9/7/2021
Yadin Shemmer is the Founder and CEO of Intrinsic, a company that acquires and accelerates digital-first health and wellness brands. Before that, Yadin served as the CEO and President of three pharmaceutical and health-related businesses, all of which had successful exits. Yadin holds an MBA from the London Business School and a BA in Psychology from the University of Pennsylvania. In this episode… Starting and successfully scaling an e-commerce brand in the health and wellness sector can...

Duration:00:31:03

Amazon Editorial Reviews: How To Leverage These To Build Your Brand

8/31/2021
Jack Bijou is the Head of Growth at Riverbend Consulting, a consulting company that helps Amazon sellers with account reinstatements and protection, FBA reimbursements, and editorial reviews. Prior to joining Riverbend Consulting, Jack was the Head of Sales at PRIMEXCHANGE and the Head of Growth at Project Retail. He studied Business Management and Marketing at the City University of New York’s Brooklyn College. In this episode… As an Amazon seller, do you know how Amazon's editorial...

Duration:00:35:10

How Are 3P Brands Handling Sharp Increases in Overseas Shipping Costs?

8/24/2021
Sanjay Chandiram is the Co-founder and CEO of Kaliber Global, a premier brand collective and top 100 private label toy seller on Amazon. He also founded ProMark, a leading Amazon brand management agency, in 2018. Previously, Sanjay worked at companies including PwC, Kaiser Permanente, and Infosys BPM, where he gained diverse management consulting, process optimization, and project management experience. He holds an MBA from the Indian Institute of Management Bangalore. Chuck Gregorich is...

Duration:00:37:15

The Best Approach to Documenting SOPs for e-Commerce Brands

8/17/2021
Yoni Kozminski is the Founder and CEO of Escala, a low-cost, boutique process improvement and digital transformation consultancy for Amazon and e-commerce businesses. Escala reinforces sellers' abilities to scale their businesses to multimillion-dollar status and beyond. As a serial entrepreneur, Yoni is also the Founder and CEO of MultiplyMii, an offshore staffing solution for global Amazon and e-commerce businesses. He also hosts the Successful Scales podcast, where he speaks to business...

Duration:00:35:33

Helping Amazon Sellers Sell

8/10/2021
Carlos Alvarez is the Founder and CMO of Wizards of Ecom, an in-person and online e-commerce school that is taught by sellers for sellers. As an Amazon white hat marketer and consultant, Carlos also leads Wizards of Amazon, the world’s largest Meetup group for Amazon sellers. His goal is to help brands take advantage of selling on Amazon and encourage entrepreneurs to gain financial independence through e-commerce and digital marketing. Carlos has over 20 years of e-commerce experience and...

Duration:00:34:10

Leveraging Direct-to-Consumer Sales and Creating a Unique Selling Point on Amazon

8/3/2021
Andy Slamans is the Co-founder of Amazing Freedom, a program that helps people build businesses on Amazon and scale to $1 million per year in sales. Within Amazing Freedom, Andy also runs the mastermind group, Amazon Seller Tribe, where he teaches sellers how to grow private label brands of their own. In addition to this, Andy is a multimillion-dollar brand creator who has successfully launched his own 7-figure brands on Amazon. His goal with Amazing Freedom is to empower other sellers to...

Duration:00:34:25

The Benefits of Joining Amazon Seller Mastermind Groups

7/27/2021
Ian Sells is the Founder and CEO of Million Dollar Sellers (MDS), a network of entrepreneurs with specific e-commerce knowledge and verified annual revenue of over $1 million. With more than 400 members, MDS represents over $4 billion a year in sales, much of it through the Amazon Marketplace. Ian is also the CMO of Elite Seller, an all-in-one Amazon seller software suite, and the CEO of RebateKey, a rebate and coupon site that helps savvy online shoppers save hundreds of dollars a...

Duration:00:40:01

Trends and Concerns in Amazon Mastermind Groups

7/20/2021
Steve Simonson is a lifetime entrepreneur who has founded, purchased, and sold numerous companies over the past 30 years. Currently, he is the Founder of the Catalyst88 MasterMind and the Managing Director of SYMO Global, a consultation practice with a team of experienced marketing and operational executives. Steve also runs the Awesomers.com podcast and website for entrepreneurs. In this episode… Within mastermind groups, it’s easy for the conversation to solely focus on the small stuff —...

Duration:00:41:18

The Value of Systemizing Your Private Label Brand When Preparing for an Exit

7/13/2021
Norm Farrar, also known by his nickname, “The Beard Guy,” is the Co-founder of the Centurion League, a mastermind group for Amazon-centric private label sellers. He is an entrepreneur, speaker, and e-commerce expert who is passionate about helping business owners create a strong support network and achieve their highest potential. Norm is also the host of the Lunch with Norm podcast, as well as the President of HONU Worldwide, the Co-founder of AMZ and Beyond, and the CEO of prReach. In...

Duration:00:38:49

How to Prepare Your Private Label FBA Business For an Exit From the Start

7/6/2021
Kevin King is the Founder of Billion Dollar Seller Summit, an event for large sellers leveraging the Amazon channel. He is also the Co-founder of Freedom Ticket, a training and mentoring program for Amazon private label sellers. In addition to this, Kevin runs Helium 10 Elite, a webinar and networking program for advanced sellers looking to scale their businesses quickly. Kevin has been involved in e-commerce for over 25 years, and he first began selling on Amazon and eBay in 1999. Since...

Duration:00:38:25

How to Build Brand Loyalty with Amazon Customers

6/29/2021
Brandon Young is the Head of the Inner Circle Mastermind for private label brands leveraging the Amazon channel. He also runs Seller Systems, a mastery training company for entrepreneurs, brand owners, and brand managers. At Seller Systems, Brandon and his team teach sellers how to research, start, and scale their Amazon e-commerce businesses. Brandon began selling on Amazon in 2015, starting with arbitrage and reselling. Seeking a more scalable business model, he pivoted to wholesale and...

Duration:00:40:24

Building and Selling Your FBA Private Label Business

6/22/2021
Melissa Simonson is an e-commerce expert and the General Manager of Empowery eCommerce Cooperative, a nonprofit that helps e-commerce entrepreneurs join forces with like-minded brand owners. Melissa has spoken at a number of events, including the Empowery Women’s Conference, the White Label Expo, and more. She is passionate about helping e-commerce entrepreneurs improve their businesses and achieve success. In this episode… How can you scale your Amazon private label business from zero to...

Duration:00:33:43

Best Practices for FBA Investors

6/15/2021
Dr. Oliver Dlugosch is the Co-founder and Senior Vice President of Operations at Razor Group, a Berlin-based company that buys Amazon FBA merchants. Before this, Dr. Dlugosch worked as a Senior Consultant at McKinsey & Company and managed the marketing for Fortuna Düsseldorf, a German soccer club. He earned his Ph.D. in Economic Sciences from The University of Freiburg (Albert-Ludwigs-Universität Freiburg) and his master’s and bachelor’s degrees from the University of Düsseldorf. Brian...

Duration:00:36:43

What Sellers Need To Know About Amazon DSP

6/8/2021
Mindy Fashaw is the Chief Operating Officer at Pacvue, an enterprise platform that helps brands, sellers, and agencies optimize their e-commerce advertising. Clients use Pacvue to programmatically manage their campaigns on Amazon, Walmart, and other marketplaces in order to lower costs, grow share of voice, and increase sales. Before joining Pacvue, Mindy held leadership roles at Amazon and Newell Brands. Dave Vermeulen is the Director of DSP Advertising for Buy Box Experts. In 2001, Dave...

Duration:00:38:15