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Confessions of a Business Owner

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EP:051 EFFECTIVENESS over Efficiency

Getting the most out of our time is one of the most vital skills any business owner can have. There are many factors surrounding this, but what truly determines how well you can maximise the time you have is EFFECTIVENESS. That is, determining if what you're getting done is relevant to your most important goals. In this video, Kim and Charley talk about their own customised effectiveness strategies, and how they implement these on a day-to-day and week-to-week basis. To learn more about the...


EP: 050 The Ultimate 48 Hour Author with Natasa Denman

Natasa Denman, the mastermind behind the 48 Hour Author System, gives us some excellent nuggets of wisdom in this episode, from how establishing strong personal connections still creates the best impact for your business growth, to all her best and worst practices for writing, publishing, and marketing books, all geared toward helping you get the most leads and conversions for your business. Mentioned in the Podcast: - Shut Up and Write Your First Book by Natasa Denman - Guilt Free...


EP:049 The Theory of Constraints-- Working Out The Kinks in Your Business

If you're experiencing or finding limitations in certain parts of your business, this episode may be for you. In this episode, Kim and Charley will walk you through the Theory of Constraints as popularised by Eli Goldratt, and how it applies to entrepreneurs working out the kinks in their business framework, as well as their best practices in dealing with said constraints. Mentioned in the Podcast: The Theory of Constraints by Eli Goldratt


EP:048 The Five Levels of Leadership with Travis Jones

Many business owners have a certain idea of what Leadership entails, but a lot of us have found ourselves stuck in some level of it for quite a while, somehow not able to progress and grow our company along with ourselves. In this episode, Travis Jones of RBT Gyms and the Think Tank tells us about the FIVE Levels of Leadership, and how every entrepreneur can identify THEIR level, as well as how they can go beyond it to the next one. Mentioned in the Podcast: The 21 Irrefutable Laws of...


EP047: Our Best Referral Strategies and How YOU Can Emulate Them For Your Business

Digital marketing can be a powerful machine for lead-generation, but algorithms and policies are ever-changing, and they can get very expensive. For Kim and Charley, smart business strategies should always include a very organic foundation-- REFERRALS. Trust, quality of service, and networking can go a long way, and in this episode they talk about their best referral strategies as well as how YOU can emulate them. Mentioned in the Podcast: The Five Love Languages by Gary Chapman To learn...


EP046: Building a Thriving Digital Marketing Agency with Ilana Wechsler

Coming from a 10-year career as a data analyst, Ilana Wechsler was the perfect candidate for starting a Pay-Per-Click/digital marketing agency. She started with one account that she completely rebuilt and turned into a thriving lead-generation machine, and is now heading her own agency as well as passing on her expertise on PPC on her own website, Green Arrow Digital, and podcast, Talking Web Marketing. In this episode, she talks about some realisations she came to while running her own...


EP045: YOU are the Biggest Problem in Your Business

Many business owners hit a certain peak in their growth and find themselves staying there, with no progress in sight. One can blame it on their staff, on their framework, on their clients, or on the business itself, but what if the problems in a different thing entirely? What if it's YOU all along? In this episode, Kim and Charley talk about how they came to the realisation that THEY were the biggest things holding their business back, and what they did to get out of it. To learn more about...


EP044 The 7 Levers of Business with Pete Williams

How do you get on the fast track to business growth? In this episode, Pete Williams gives us a very clear-cut strategy through the 7 Levers of Business and the Compound Effect-- two excellent frameworks that are discussed further in his book, Cadence: A Tale of Fast Business Growth, available on Amazon, Audible, and all major bookstores! Mentioned in the podcast: Cadence: A Tale of Fast Business Growth by Pete Williams Built to Sell: Creating a Business That Can Thrive Without You by John...


EP:043 Are You Running an Adult Day Care Centre?

Many business owners unwittingly find themselves neck-deep in an "adult day care centre"-- where they spend eight hours a day attending to their staff instead of growing their business. How do you get out of this rut? Kim and Charley talk about their experiences of running their own day care centres, and what they had to change and learn to get out of it. To learn more about The Association, go here:


EP:042 How Matt Jones Built The Site Shed by Targeting the Tradie Market

Matt Jones went from working in the tradie industry to heading his own marketing and web development business catering to tradies all over Australia. In this episode, he tells us how he used his experiences and specialisation to build one of the best business resources for tradies in the country. Find Matt in these sites: The Site Shed Tradie Web Guys Instagram


EP:041 "Five Things I Wish I Knew When I First Started My Business" with Linh Podetti

Linh Podetti, outsourcing specialist and recruitment extraordinaire, shares with us her best realizations as an experienced business owner-- 5 things that would definitely help anyone starting out their own ventures or going through their first few years of entrepreneurship. Mentioned in the podcast: The E-Myth Revisited: Why Most Businesses Don't Work and What to Do About It by Michael E. Gerber Built to Sell: Creating a Business That Can Thrive Without You by John Warrillow Rich Dad's...


EP:040 Why Money Alone is Not What You Should be After

Why does Martin Ebongue consider Peace of Mind as ten times more valuable than money and time? Learn from the International Man of Mystery how to get out of your business and let the business run without you. Mentioned in Podcast: Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team by Simon Sinek Find Martin through these links: Website: Free training courses: Join My VIP contacts:...


EP:039 The Consequences of Running a Business While Ignoring Risk (Part 2 on Risk)

In Part 2 of our series on Risk, Kim and Charley discuss how to deal with it, as well as some very effective counters that work with different types of business risk. To learn more about The Association, go here:


EP:038 The Secret Behind Successfully Engaging Communities with Diana Tower (Part 3)

In the last episode of our 3-part interview with Diana Tower, she talks about engaging with communities as a member: the strategies for getting maximum value, successfully networking, and establishing lasting relationships that go beyond online communities. Check out Calendly here: Grab your FREE downloads pack from Diana Tower here:


EP:37 The Consequences of Running a Business While Ignoring Risk (Part 1 on Risk)

Kim and Charley talk about the consequences of starting a business without taking into account the five different types of risk you most commonly encounter, along with some cringe-worthy real-life scenarios that drive the point home. To learn more about The Association, go here:


EP:036 The Secret Behind Engaging Communities with Diana Tower (Part 2)

Diana confesses her biggest fears and the challenges she faced while building her business, from wondering if she was "good enough" to finding just exactly how much the value of her expertise can be, with the right client. Grab your FREE downloads pack from Diana Tower here:


EP:035 There's Riches in Niches (Part 2)

HOW do you find your niche? Kim and Charley discuss different, valuable steps in finding your area of expertise and transforming it into a profitable, sustainable business niche. Check out The Funnel Division here: To learn more about the association, go here:


EP:034 The Secret Behind Engaging Communities with Diana Tower (Part 1)

Diana and Charley discuss the strategies behind successful community building and management, the Dos and Don'ts of managing communities, and the secrets that help you create and maintain engagement. Grab your FREE downloads pack from Diana Tower here:


EP:033 There's Riches in Niches (Part 1)

Kim and Charley talk about the importance of having a niche, why it increases your expertise as well as the quality of service you provide to clients, and other benefits of focusing on ONE particular field of business. Download your free There's Riches in Niches Worksheet here.


EP:032 - Ben Simkin Confesses the Secret to Winning Facebook Ads “Emotions”

Ben Simkin Confesses the Secret to Winning Facebook Ads “Emotions” To learn more about the association, go here: