Digital Marketing for Humans

In this episode, we interview Brandon Leibowitz. He is the owner and CEO of SEO Optimizers. They are a digital marketing agency helping businesses get more visibility and more exposure online, resulting in more sales and leads. Brandon shares how the idea of SEO Optimizers came about, what happens behind the scenes, and some useful tips on getting Google’s trust and ranking up on search engine sites. In this episode, we discussed: Brandon shared the fact that Google changes algorithms daily, making it a challenge to stay up-to-date with these changes, especially because they won’t tell you what these changes are. In our marketing brainstorm, we come up with the following: Connect and learn more about Brandon Leibowitz and SEO Optimizers here: Website: https://seooptimizers.com/ LinkedIn: https://www.linkedin.com/in/brandonleibowitz/ YouTube: https://www.youtube.com/c/brandonleibowitz WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite. Your feedback is important to us.

In this episode, we interviewed Wade Lamberth, a meteorologist and the CEO of WeatherEye. Having a background in the Navy, Wade is heavily oriented in operational risk management to do military planning. For this reason, doing risk analyses for the weather is a transition and also a continuation of what he does. Wade shares how WeatherEye helps people be prepared for severe weather conditions that can affect their daily activities. He also talks about targeting the right people, having the right messaging, and making genuine connections in business. In this episode, we discussed: One of the issues Wade is dealing with is awareness. It’s not much about brand awareness but awareness of having a solution to the problems that come with different weather conditions. In our marketing brainstorm, we come up with the following: Connect and learn more about Wade Lamberth and WeatherEye here: Website: https://weathereye.en.softonic.com LinkedIn: https://www.linkedin.com/in/wade-lamberth/ WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite. Your feedback is important to us.

In this episode, we interviewed Melissa Moody, the CMO of Gated. Gated is a technology solution that helps professionals get only the most relevant e-mails in their inboxes. It started with the founder’s problem with being bombarded by irrelevant sales e-mails. He later thought the solution he found can also be terribly valuable for everyone. Melissa shares how they continuously shift the way people communicate at Gated. They believe that the way to win in today’s world, where more and more AIs are being developed to make content and play the algorithm game to reach people, is to bring value that aligns with human needs. In this episode, we discussed: Michelle talks about the challenge of having a clear brand voice and nailing the messaging around what they are and what they do. We came up with the following things they can do next to solve this challenge: Connect and know more about Melissa Moody and Gated here: Website: https://www.gated.com Finding Focus Podcast: https://podcasts.apple.com/ph/podcast/finding-focus-protecting-your-attention-in-a-noisy/id1635153064 LinkedIn: https://www.linkedin.com/in/melissammoody/ WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite. Your feedback is important to us.

In this episode, I talk to Edan Krolewicz, founder of ExactBuyer. ExactBuyer helps you find the exact people you should be talking to and gives the information you need to reach out to those people in a reliable way. Edan shares how he functions best, his company’s vision, and how they are different from the other tools that are already out there. He shares the importance of diving deeper into different industries and getting into where exactly you should be. In this episode, we discussed: As Edan shares his goal to stand out in a marketplace that has a lot of bad players, we discuss the following things to help him achieve that goal: Connect and know more about Edan here: LinkedIn: https://www.linkedin.com/in/edankrolewicz/ Website: https://www.exactbuyer.com/ Link: The Community Club https://www.community.club/ WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I interviewed Jonathan Tallman, the CEO, and Co-founder of Meaningly. Jonathan has been practicing product management for so many years. He has a degree in English Language and Literature and right now, he is working in the world of computer visual language. Jonathan walks us through his experiences working with Meaningly and some of the most important lessons he learned through this journey. In this episode, we discussed: 1. About Meaningly, Inc., their starting point, and their core team. 2. The lessons he learned from his previous experiences in his career. 3. The importance of letting the sales experts do their job. 4. His journey with Meaningly. 5. Meaningly's ideal customers for each of their products. 6. How they identify the ad campaigns that will perform well. With where they are in business today, there are limits to the activities that they can generate and we came up with the following extra steps that they can do to bring them to the next level for sales: 1. As you hire an STR, bring in someone very good at what they do and can work independently. 2. Establish a digital footprint. a.) Try to see if you can leverage some alternative ad platforms. b.) When you start getting customers, collect reviews from them on public platforms. c.) Put yourself out there. (e.g. going to or starting podcasts) WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, Skyler Reeves, the CEO of Ardent Growth, talks me through his business and how he found his niche. As a child, Skyler was into arts until he discovered his affinity for Math and Computer Science. He also served in the military, observing different cultures among people. His company, Ardent Growth, helps e-commerce brands understand which content they need to make and in what order to get results as fast as possible. In this episode, we discussed: At present, Skyler's company is trying to figure out how to re-establish themselves and build that top-of-the-funnel awareness. He discussed the things that he had tried doing, and we also came up with the following: Connect and know more about Skyler Reeves and Ardent Growth here: https://www.linkedin.com/in/skylerreeves/ https://ardentgrowth.com WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I talk with Seth Erickson, the CEO of Storify Agency. He helps companies tell better stories about what they are doing, why they exist, and why they have value to other people. Seth also talks about his book, How to Hack Humans: Storytelling for Startups. We discuss his future goals and some ideas to help him achieve them. In this episode, we discussed: People usually associate Seth’s storytelling skills with extroverted people. On the contrary, Seth is in fact, an introvert. Although human interaction may be dreadful for introverts like him, it is his goal to reach out and help more people through what he does. We came up with the following to help him get to his goals: Connect and know more about Seth Erickson and Storify Agency here: Website: https://www.storifyagency.com Download the first chapter of his book for free: https://www.storifyagency.com/humans WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I interviewed Carmel Finnan of Story Dialogue. She shares about her long journey of finding out what she wanted to do, the longer journey of discovering how she can do it, and the fulfillment of finally doing it. Carmel talks about the real deal about dialogue and how, when properly executed, it will maximize the effectiveness to deliver its purpose. We discussed her concern of standing out against the increasing noise in the marketplace, especially in social media, and we’ve come up with some really great ways to address it. Listen up and learn! In this episode, we talked about: Carmel raised her concern about the increasing noise in social media and how her message can be heard above it. We arrived with the following ways to do this: Connect and know more about Carmel Finnan of Story Dialogue here: LinkedIn: https://www.linkedin.com/in/carmelfinnan/ Website: https://storydialogue.com/blog/author/carmel/ WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I chat with Emily McGuire of Flourish and Grit. We talk about her journey in her business, including how she thought of the name and how it represents the business's principles. Emily teaches us how working hand in hand with these principles affects their clients’ businesses. Emily walks us through the email marketing experience as perceived on the other side of the fence, the customers, and how Flourish and Grit work backward to maximize the value of email marketing for their client's business. We discussed their common struggle, which is identifying their niche and how to work with that. Listen up and enjoy! In this episode, we discussed: Emily shares her struggle of finding the ideal customer to market to and how to tailor their marketing according to that niche. We discussed the following strategies that could help her in this particular area: Connect and know more about Emily McGuire and Flourish and Grit here: LinkedIn: https://www.linkedin.com/in/mcguireemily/ Website: https://www.flourishgrit.com WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I interviewed Angel Ribo, the CEO of The CEO Confidant. This man literally has traveled the world in his entire life, helping people start and grow their businesses. As if that’s not amazing enough, he is also fluent in a couple of languages. Angel shares his journey of helping hundreds of CEOs internationally and what he learned from those experiences. He talks about supporting more than a thousand underprivileged kids in Latin America to become entrepreneurs using local resources through his organization called Wisdom for Kids. In this episode, we discussed: Angel shares his goal of 1 million daily reach for his content, and we brainstorm on some ways to achieve it coming up with the following things to help him achieve that goal: Connect and know more about Angel and Thew CEO Confidant here: LinkedIn: https://www.linkedin.com/in/angelribo/ Instagram: https://www.instagram.com/theceoconfidant Pinterest: https://pl.pinterest.com/angeletgaruda/ Facebook: https://www.facebook.com/Angel-Ribo-286015821824654/ Twitter: https://twitter.com/angeletgaruda WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I had a chat with a very good friend of mine, Karan Nijhawan. He is the Founder of Jube. Karan shares how a disappointing experience at a networking event gave birth to the idea of his business. He talks about the importance of the environment to the growth of each individual. We had a productive brainstorm about some marketing ideas on how to achieve his goals for his business. In this episode, we discussed: As Karan shares the pivot that he is currently applying to his business, shifting from high ticket clients to serving more people at a more affordable price, we discuss the following things to help him achieve that goal: Connect and know more about Karan and Jube here: Instagram: https://www.instagram.com/letsjube/ Website: https://solopreneursuccessclub.com LinkedIn: https://www.linkedin.com/in/karannl/ WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I had a chat with Andrew Cabasso. He is the Founder of Postaga, a software tool that helps marketers connect and build a relationship with their audience through email outreach. We talk about how business people can save resources in the long run by spending time validating their idea first with the target market. He also shares the benefits of having a co-founder rather than doing everything yourself. Listen up, and you will find a lot of value in this episode. In this episode, we discussed: As Andrew shares the things that he would want more time for, we discuss the following things to help him in that area: Connect and know more about Andrew and his company: Website: https://postaga.com Twitter: https://twitter.com/andycabasso LinkedIn: https://www.linkedin.com/in/andrewcabasso/ Facebook Group: https://www.facebook.com/groups/GrowTogetherSEO/ WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I had a chat with Perry Baker, a two-time professional Rugby Player of the year awardee. He is the founder of Perry Baker, LLC, which is his personal brand. We talked about the Rugby Camps that he organizes on a consistent basis for those who want to learn more about the skills needed in Rugby sports. Listen up as we discussed the means and way to achieve his goal for these Rugby camps. Enjoy! In this episode, we talk about: As Perry shares with us his long term goal of turning his Rugby camps to different academy branches eventually, we discuss the following things to help him get closer to that goal: Connect and know more about Perry and his company: Website: https://www.perrybakerrugby.com WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen, and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I chat with Bill O’ Brien, Owner of Apex Nutrition Group and a professional lacrosse athlete. Apex Nutrition Group was founded out of necessity as Bill became concerned with supplements and their effect on his own body as an athlete. Bill shares his valuable learnings in entrepreneurship and the fascinating effects of supplements on your body, may you be an athlete or a regular person who wants to maximize nutrition for your well-being. Join us and enjoy! In this episode, we talk about: As Bill shares with us his 5-year goals for his company, we discuss the following things to help him achieve those: WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen, and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this episode, I sat down with Ezra Goldman, Founder, and CEO of Upshift. Upshift is a fractional car subscription company that aims to revolutionize transportation in the urban setting. It has the convenience of having a car you can use every time you need it sans the hassle of maintenance. We had an exciting throw of ideas on how to address current and future concerns for their business. Listen up and learn from this value-packed episode. In this episode, we talked about: As Ezra shares with us their plans and concerns in their business, like parking constraints and availability, we brainstormed and came up with some interesting ideas and solutions: WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen, and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

For this episode, our guest, Ian Eyberg, Co-Founder and CEO of NanoVMs, shares the intricate but fascinating world of software engineering and security. His business insights and goals are inspiring and would definitely help many people, even those who are not tech-savvy. In this episode, we talked about: As Ian shares with us their current and long term goals, we dived right into marketing consultation and talked about the following: WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen, and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

In this month's episode, we welcome Liz Mazzei, Director of Marketing at Provenance Meals, a health-focused meal delivery service. In this episode, we talk about: equity-based crowdfunding campaign Liz shares with us her short-term and long-term goals for the company, and we discuss the following points: 1. Addressing the challenges in outsourcing their marketing. 2. Way of communication to make outsourcing more effectively. 3. The use of feedback and providing proper context to maximize outsourcing. WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen, and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

For this episode, professional soccer player of Charlotte Independence and founder of Prime Focus Goalkeeping, Brandon Miller, talks about his journey from being a goalkeeper to establishing his business Prime Focus Goalkeeping. He shares with us the valuable lessons he learned that he could apply not only in soccer but also in business. You can also listen to his podcast, The Last Line: Soccer Podcast. In this episode, we talk about: We also discuss some strategies to take their marketing to the next level, and here are some of the points. WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen, and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.

For this episode, our guest, Antonia Richardson, is a dynamic woman who wholeheartedly took motherhood to the next level. Not only is she balancing her life as a mother and her career, but she is also helping other moms by journeying with them through motherhood. She hosts the podcast Talk Space&Co. Her heart for service led her to spearhead a non-profit organization, MomSpace&Co, which helps bring resources to moms about motherhood, business, and life in general. In this episode, we talk about: 1. Her transition from being a reserved, quiet mom to being a very good person at connecting with other people and eventually becoming the founder of MomSpace&CO. 2. Her biggest lesson about protecting your brand and learning the concept of ownership. 3. How sharing your struggle will benefit both you and other people who might be going through the same thing. 4. How to navigate through your business doing it either part-time or full time. 5. Enjoying motherhood and being the best mom that you could be. Antonia shares with us her short-term and long-term goals in her business, and we discuss here how she can achieve it through these points: 1. Different social media platforms, the role of each, and how to maximize it. 2. The use of a newsletter and creating content that will deliver what you aim for. 3. How to pitch properly. WHAT IS DIGITAL MARKETING FOR HUMANS? Digital Marketing for Humans is an interview-style podcast aimed squarely at business owners. It's hosted by a business owner. Around 90% of the guests are business owners. It's a platform that shares the stories of business owners, which other business owners might find useful. Each episode is unique because everyone's story is unique. We cover the journey of each guest, starting with why they chose to go the entrepreneur route, where they are today, and what they've learned in the process. We cover what it takes to build a sustainable business. The good, the bad, and the ugly; it's all in there. I really think there's something for everyone so take a listen, and learn something new. Thank you for listening to the podcast. Kindly leave us a review at https://ratethispodcast.com/pascivite.