Ideal Practice

In this episode, I’m taking time to look back at what I wish I’d known when I started my private practice as a young therapist in the early 90s. (SO many things, y’all.😑) Back then, I was juggling a toddler, a full-time job as a department head, managing 2 adoptions, and starting a brand-new business. And back then, we didn’t have the kind of resources that are available today, so I was figuring it all out alone. In this personal reflection, I’ll share the lessons, missteps, and wisdom I sooo wish someone had handed me — especially around boundaries, money, even the structure of my business - and especially, the need to believe in myself more. In this episode, you’ll learn: so many new practice ownershealthyactually (I still need this, lol.)We’ll also talk about how your growth as a business owner keeps unfolding at every stage — and why that’s a beautiful thing. 🥰 Because here’s the thing… You really can build a practice that sustains you, instead of one that quietly drains you - if you only knew a few things that I myself didn’t learn for a very long time. ~Wendy P.S. If money is part of your growth edge right now, my mini-course Mind Over Money will help you shift your mindset in the sweetest way possible — and in just 5 minutes a day for 31 days. See the link below - and use promo code IDEAL50 to get it over half off, for just $47. This is the course I wish I’d had in my early 30s. It’s light, even fun - but powerful — and it will meet you right where you are. _____________ MENTIONED Mind Over Money™ >> Use Promo Code: IDEAL50 to get $50 off. Sweet! Learn more at www.WendyPittsReeves.com/mind Evolve™ (Coming February 2026! >> Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Listen. I get it. Money can be one of the hardest things to talk about — especially for therapists, healers, and wellness professionals who pour their hearts 💟 into their work. That’s why I’m bringing back one of the best episodes from the Ideal Practice archives — all about the messy, emotional relationship healers have with money. This is a conversation about boundaries, integrity, and abundance — and how talking about money with your clients is not just practical, but deeply therapeutic. In this episode, you’ll hear… hurts (No one talks about this, y’all. )and even healingand still people-forwardYou’ll also hear how your willingness to name the “money elephant” in the room will strengthen trust with almost every client you serve. And when you learn these skills, my friend, your fear about any money talk will begin to fade — and you’ll start seeing it as a natural part of good, ethical care. I know. #Radical, right? Here’s a little challenge for you… If you’ve got a client that you need to talk to about the money side of your relationship, don’t wait another week. Choose one account, one overdue balance, or one fee conversation — and let’s address it, how about it? Be clear. Be kind. And take that step today. You will feel better, and there’s a good chance they will too. You got this! ~Wendy P.S. #Truth >> Especially if there’s a problem, your clients are already thinking about money — whether you address it or not. Take the pressure off both of you by naming it clearly, kindly, and with confidence. They’ll appreciate it!! _______________ MENTIONED Mind Over Money™One of my most popular courses, open just in time to help insulate you from holiday stress. Develop a whole new abundance mindset with inspiration AND strategy in just 5 minutes a day for 31 days. You’ll thank me later. :) Use the Promo Code “Ideal50” to get $50 off. (Sweet!) Learn more atwww.WendyPittsReeves.com/mind. Evolve™ (Coming February 2026!)A self-paced version of my signature coaching program to help you build a practice that fits your life. More details coming soon… Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

This week, I’m sharing a quick Thanksgiving-week reflection on why I still believe in private practice, even when the work feels hard… along with a simple exercise to help you reconnect with the good stuff in all of this. (If you ever ask yourself if the hassle of owning a business is worth it - that exercise will help.) As we head into the holiday here in the U.S., I know many of you have a lot on your plate. 🦃 #Understatement So I thought it might be nice to just take a quick pause before we all get REALLY busy and remember why the work we do matters. So. Much. Private practice isn’t always easy. Hardly ever, really… There are long days, last-minute cancellations, challenging client moments, and financial lessons we’d rather not learn. There’s the dance of managing a practice on top of having a life. And some seasons feel heavier than others. All of that is real. So in this Reflection, I’ll share a few stories, insights, and reminders that help me stay grounded when things get tough… …including a different way to think about gratitude. Lord knows that gratitude doesn’t erase the challenges — but it does give them context. And it can reconnect us to the deeper purpose behind our work. So in this episode, you’ll hear… even in the tough timesPerhaps especially in the tough times. actuallysacredreconnectI’ve got a great exercise that can help you spot, savor, and store the small wins that make your practice meaningful too — the kind you can return to whenever you need a lift. Good stuff. Important. Grounding. I hope you have a lovely Thanksgiving - and if you’re off this week… yay for you! 🎉 I also hope you get a moment - or three - to breathe, and as we say here in the South - count your blessings. :) Thanks for tuning in, my friend. ~Wendy P.S. Hey - if this episode encourages you, share it with someone who might need a little reminder of why their work matters, too. 🙌 And just in case I haven’t said it lately – I’m really grateful you’re here. ____________ MENTIONED Mind Over Money™One of my most popular courses, open just in time to help insulate you from holiday stress. Develop a whole new abundance mindset with inspiration AND strategy in just 5 minutes a day for 31 days. You’ll thank me later. :) Use Promo Code: Ideal50 to get $50 off. Sweet! Learn more at www.WendyPittsReeves.com/mind. Evolve™ (Coming February 2026!)A self-paced version of my signature coaching program to help you build a practice that fits your life. More details coming soon… Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

If you’ve ever found yourself feeling exhausted, under-appreciated, and wondering if private practice is really worth it, this episode is for you. In this replay of one of our classics, I’m going back to one of the very first conversations we ever had on the podcast: what an Ideal Practice actually is, and why giving yourself permission to do things your way changes everything. We’ll talk about how most of us slide into a “default” practice that fits everyone but us—and what it looks like to turn that around with a few honest, clarifying questions. Yeah. This is going to help you. :)) In this episode, you’ll learn: how to transition to something way better.ore mindset shift behind an Ideal Practiceyou (You may like this and you may not, lol.)howReal-life examplesreflectionAnd you’ll hear some of my favorite truths from this early episode, like: (Am I right???!)All of this so that you can start designing a practice that pays an honorable rate, reflects the good you do in the world, and actually feels like it was built for you. If this episode stirs something up for you, set aside 30 minutes this week, grab a notebook, and walk yourself through the five clarifying questions I share. Notice what already feels ideal—and what absolutely doesn’t. Then choose one small change you’re willing to make next. When you do, I’d love to hear about it. Tag me on social or send me a quick note and tell me what you’re changing in your practice next. ~Wendy P.S. If you love this episode, would you give us a 5 star review? Just scroll to the bottom of the show page in Apple Podcasts where you’ll see the reviews that are already there, and find “Write a Review” in a tiny link underneath. Thank you!!! _________________ SPECIAL OFFER Heading into the holidays brings up allll kinds of mixed emotions, worries and joys for our clients, and for ourselves. What better time to practice focusing on abundance, and learn how to attract better income, better energy, and better flow in your private practice? Check out Mind Over Money, my sweet mini-course that may be just what you need right now. And use the Promo Code “Ideal50” at check out to get over half off, too. BOOM! Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Seasons change — and so does the rhythm of our work. In today’s short “Behind the Mic” reflection, I want to tell you a little about why things on the Ideal Practice podcast might sound a little different for a while — and what’s coming next. Over the next few months, I’ll be alternating between short reflections and replays of some of my favorite episodes that are packed with value. This new rhythm gives me space to create something I’m really excited about — the self-paced, DIY version of my live course, Evolve. Whoooeeeee….! Ever wish you had a roadmap to help establish a solid foundation and grow your practice at your own pace — without adding more to your already full plate? This will be for you. So tune in today for a quick, heartfelt update about honoring your own seasons, working with intention, and our evolution as practice owners. Sometimes the most generous thing we can do is to create space for what’s next. That’s what I’m doing here. This week’s message is brief, but important. And hey! Why don’t you shoot me a note and let me know what you think about my plans. Am I on the right track here? :) I think I am. 😎 In the meantime, I’d love to know — what kind of “seasonal shift” are you in right now? Send me a DM on Facebook or an email and tell me. 💬 And have a great week! ~Wendy P.S. If you’re craving a slower, more intentional way to grow your practice, stay with me through this new season — and get ready for Evolve, coming February 2026. _______________ MENTIONED: My Interview with Joe Sanok, Host, Practice of the Practice Podcast in Episode #170. _______________ HAVE YOU HEARD? You can get my popular min-course on how to transform your money mindset from one of lack, to one of abundance - and just in time for the holidays. Use the promo code "Ideal50" at check out and save $50 - over half the usual fee. Look at that! You're already attracting more abundance! Check out Mind Over Money right here; www.WendyPittsReeves.com/mind . Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Hey everyone! You’re in for a treat and a half today! 😍 On the podcast this week, I sat down with the one and only Joe Sanok, popular founder of Practice of the Practice and host of one of the most successful, longest-running podcasts in our field. Joe helps therapists build a private practice that they absolutely love … one that makes money, serves people deeply, AND doesn’t burn you out in the process. Heading into this interview, I was eager to hear his backstory, and he did not disappoint. :) In this episode, Joe shared how he stumbled into private practice almost by accident, and the journey that his career took to bring him all the way to where he is today … guiding and inspiring the next generation of therapists. We're not just talking tactics and strategies here, y’all (though we cover plenty of those). We're digging into the personal evolution that happens when you grow a business. In this episode, you'll learn: 3P Processnever think of your business as your baby10 different ways you can serve a single client…simple pricing ruleWhether you're just starting out, growing a group practice, or wondering what's next, there's something here for you. Joe is one of the most respected leaders and teachers in the private practice world, and this interview shows why. So give this a listen. And maybe - just maybe - start dreaming a little bigger about what your practice could become. 🤩 Lots of love, ~Wendy P.S. What was your #1 takeaway from this conversation? Send me a DM on Facebook or an email at Wendy@WendyPittsReeves.com and tell me. And if you enjoyed this episode, be sure to leave us a 5 star review too. Thanks! _______________ TODAY’S GUEST: JOE SANOK Joe Sanok launched Practice of the Practice in 2012, first as a blog, and later as a podcast, so he could talk about what he was learning about business, marketing, and private practice. In the years since, he's sold his very successful group practice, became an author, a keynote and TEDx speaker, a business consultant, and podcaster. His show, The Practice of the Practice Podcast, is the #1 podcast for therapists and one of the top podcasts in the world. He's been featured in multiple outlets and is the author of Thursday is the New Friday. Joe has been named a top therapist resource for his podcast, blogging, and consultant services. Check out his signature program: The Practice Academy. His Website: https://practiceofthepractice.com/ His Podcast: https://practiceofthepractice.com/listen-to-the-podcast/ Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Okay, let’s talk about this, folks. I know a lot of us break out in hives at the mere thought of marketing. 😜 And yet - some of the most talented healers I know sit with open appointment slots while people who need their help are scrolling Psychology Today, completely lost. It's heartbreaking on both sides. 💔 But we can fix that. :) So today, I’ve found someone who can help. Aaron Price is quite the therapy evangelist, who’s cracked the code on this whole thing. He helps therapists bridge the gap between "I know I can help…" and "but how do the right people actually find me?". And now, he even has a unique tool that he designed and developed himself, Therapy Profile Pro, that I loved learning about. I know how to write a smart profile, and have helped countless therapists do exactly that. And even with that, I found this conversation to be incredibly helpful. In this episode, you'll learn: and eye openingactually worksnot to wasteand how to use those for your advantageThis episode really was filled with actionable tips you can implement today. And Aaron was kind enough to offer a discount code for Ideal Practice listeners who want to take advantage of his software. I am not an affiliate, y’all. I just liked what he had to share, and I think what he has to offer is probably worth a look. So grab a cup of coffee and give this one a listen. Because when you learn to market authentically and strategically, you're not just filling your caseload – you're making it easier for the people who need your unique gifts to actually find you. #win/win 😎 ~Wendy P.S. If you aren’t a therapist, you will still find his tips helpful for whatever online marketing you may do. Not. Even. Kidding. :) P.P.S. Have you left a review for us yet over on Apple Podcasts or Spotify? Hint hint…. _______________ TODAY’S GUEST: AARON PRICE Aaron Price is a marketing expert and software engineer who specializes in building marketing tools for private practice therapists. As the founder of Therapy Profile Pro, Aaron has helped over 1,000 therapists enhance their Psychology Today profiles, refine their professional focus, and attract more of their ideal clients authentically and ethically. Before founding Therapy Profile Pro, Aaron led marketing for multiple education and climate tech companies. He has also been attending therapy himself for the past few years—a journey he describes as life-changing. Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Ever feel like you're screaming into a void when it comes to marketing your practice? 😵 If so, you're going to love what I have for you today, because I'm talking with the brilliant Marina Gee about something that could completely transform how you connect with your ideal clients: authentic storytelling. And that might even mean telling YOUR story. (Even though we’re often taught specifically not to do that…) Marina is a digital marketing strategist who runs an agency specifically focused on helping healthcare professionals and private practice owners. She's passionate about helping heart-centered practitioners (like you!) cut through all the digital noise and build genuine trust with the people who need your services most. In this episode, you'll learn: most effective way to build trustspoiler: it doesn’t involve dancing on TikTok!and what you should be sharing with them insteadand valuablethree types of personal stories every practice owner can shareand why they don’t need to be as personal as you thinkI have to tell you: this conversation completely shifted how I think about sharing personal experiences with clients. Because here's the thing … Your credentials matter, but your story is what makes people say, "This is the person I want to work with". So give this one a listen. Because your people are out there looking for exactly what you offer. Let's help them find you. ~Wendy P.S. “Okay Wendy - you’ve got me thinking…“ If that’s what you find yourself saying as you listen, would you please share a little love with a 5 star review and a few words over on Apple Podcasts or Spotify? _______________ TODAY’S GUEST: MARINA GEE Marina Gee is a dynamic marketing strategist, entrepreneur, and creative visionary dedicated to empowering brands through storytelling and purposeful strategy. As the founder of MG Media Creative, she blends innovation with intuition to elevate health, wellness, and private practice businesses. Marina’s voice has been featured on leading podcasts like ‘The Soul of Business' and ‘Pastor Plus' and in publications including ‘Bold Journey Magazine’ and ‘Canvas Rebel’. Bilingual in Spanish and English, she’s passionate about authentic connection, global impact, and building heart-led businesses. Marina’s mission is simple: help others show up, stand out, and succeed with clarity and confidence. Her Website: www.mgmediacreative.com Facebook: www.facebook.com/mgmediacreative1 LinkedIn: www.linkedin.com/company/mg-media-creative Instagram: www.instagram.com/mgmediacreativeagency Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Hey there everyone, Have you ever hired someone to handle your insurance billing, only to have it turn into a total mess? Maybe even a nightmare? 😵‍💫 If so, you're not alone in that! Today, I’ve shared with you the unvarnished truth about my own experience with insurance billing companies. Because over the course of 20+ years in private practice, I switched billing providers seven different times. Yes... Seven. Times. It was quite the journey. Not gonna lie. 😒 But here's the thing. There are times when hiring a billing company is EXACTLY the right thing for you to do. And handled well, it can bring you peace of mind, better cash flow, and even more business. But handled poorly, it can cost you. A lot. Today, I thought it might help if I told you some of the mistakes I made - and lessons I learned - so that you can get this right from the start! In this episode, you'll hear: The one type of billing company that never worked out most important rulewhat questions to askgo-to resourcesSo give this a listen. Because after going through 7 of these companies and countless headaches, I've learned a thing or two that might just save you years of frustration. To your success, ~Wendy P.S. While you’re here, can I ask a favor? If you enjoyed this episode, please take 2 minutes to share a 5 star review and maybe a few words over on Apple Podcasts. Your support means more than you can imagine, and helps us get discovered by others who could use this kind of help. Thank you! 🙏 _______________ MENTIONED: Episode 57: Take Your Practice on the Road with Kym Tolson Course: Bill Like A Boss Episode 165: What If Insurance Billing Wasn’t So Hard? A Helpful Conversation with Jeremy Zug Podcast: The Claim Game _______________ COACHING: Need a Quick Start Consult? Got a problem in your practice that you can’t solve? Have an idea you want to try but don't know where to start? A Quick Start Consult gives you access to high quality coaching without the expense of a full blown coaching commitment. I'm serious about your success - so we don't just talk about your business. We work on it - together. Click here for details. QUICK START CONSULT: https://www.wendypittsreeves.com/consult Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Buckle up, y’all, because we’re getting into one of the most critical (and most avoided!) topics in private practice ownership … paying yourself an actual salary. I'm talking with the brilliant Carla Titus, a fractional CFO who helps mental health group practices and healthcare providers get financially healthy. Carla works with everyone from solo practitioners to seven-figure practices, and she’s the kind of person who speaks truth to us in a way that we need to hear it. :) Because here's the thing … You're not running a charity. You're running a business. And CEOs don't work for free – so why should you? In this episode, you'll learn: really Hint: it’s not because you don’t have the cash.completely flip the way you think about starting a businessCarla also coined my new favorite phrase: "financial treatment plan." That's exactly what we need, isn't it? The same intentional, systematic approach we use with our clients, but applied to our money. We get that language! When you stop treating your practice like volunteer work and start paying yourself what you're worth, everything changes, my friend. You show up differently. You serve better. And you actually enjoy running the business you worked so hard to build. Give her a listen. ~Wendy P.S. Carla was a high-energy, straight-talking, positive-thinking, downright inspiring guest. If you thought so too, would you mind giving her (and us!) a 5 star rating over on Apple? Thank you! _______________ TODAY’S GUEST: CARLA TITUS Carla Titus is a finance expert with over 17 years of combined corporate financial planning, analysis, strategy, and online business experience. She provides fractional CFO services and financial consulting to business owners looking to grow their business profitably. Carla is the owner of ‘Wealth & Worth Within’. Her mission is to empower business owners to achieve financial clarity and peace of mind, so that they can get back to what they enjoy. Her Website: https://www.wealthworthwithin.com/ Her Podcast: CEO Financial Clarity Corner _______________ MENTIONED: Full Focus Planner by Michael Hyatt On Carla’s Podcast: Breaking the Cash Crunch Cycle: How to Stop Living Paycheck to Paycheck in Your Business Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

I’m so excited about today’s conversation, guys, which is a weird thing to say about … insurance. 😵‍💫 Today’s guest, Jeremy Zug from Practice Solutions, lives and breathes mental health billing (yes, that's a thing!). And he doesn't sugarcoat it. Mental health billing IS harder than medical billing. Insurance companies DO play games with us. That little voice in your head telling you this stuff is complicated and frustrating? You're absolutely right. But here's what Jeremy knows that most of us don't - there's a better way to play this game. In this episode, Jeremy walks us through his unique approach that completely flips the traditional billing process on its head. (I so wish I'd known this 20 years ago!) In this episode, you'll learn: this one tip alone could save you thousandsred flagsbeyond just payment ratessix must-havesListen, I know many of you would rather have a root canal than deal with insurance billing. I get it. I've been there, got the scars to prove it. 😬 But avoiding this stuff doesn't make it go away. It just costs you money and creates problems in your therapeutic relationships. So let’s learn how to do this better - for our clients’ sake, and our own. Give this a listen. ~Wendy P.S. Even if you don’t or can’t accept insurance in your practice, you may still find this an eye opening conversation. Would love to hear from you if you do! _______________ TODAY’S GUEST: JEREMY ZUG Jeremy Zug is a nationally recognized leader in healthcare operations and financial optimization for mental and behavioral health professionals. An expert in insurance billing and revenue cycle management, his career drives financial health and operational excellence for these professionals. In 2017, Jeremy co-founded Practice Solutions with his wife, Kathryn. This expanded medical billing company offers billing services, professional support, and educational resources to thousands of mental and behavioral healthcare providers for optimal revenue cycle management. Their combined knowledge, stemming from private practice experiences in college, underpins the company's success in supporting financial well-being. His Website: Practice Solutions His Podcast: The Claim Game _______________ COACHING: Need a Quick Start Consult? Got a problem in your practice that you can’t solve? Have an idea you want to try but don't know where to start? A Quick Start Consult gives you access to high quality coaching without the expense of a full blown coaching commitment. I'm serious about your success - so we don't just talk about your business. We work on it - together. Click below for details. QUICK START CONSULT https://www.wendypittsreeves.com/consult Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Hey there, everyone! A common question I get from practice owners is: “What kind of content should I be creating to market my practice?” Should you be blogging? Doing video? Starting a podcast? I get it. The options are endless, and each has its own learning curve. That’s why this week, I’m sharing my own content creation journey—the wins, the flops, and a few good lessons I’ve learned over the years. Here’s some of what you’ll hear: and yourselfandMost of all, you’ll learn the key questions to ask yourself when choosing the format that fits you best. Whether you’re just starting out or ready to refresh your marketing strategy, this episode will help you get clear on where to focus your energy. Give this a listen—I think it’ll help you breathe easier as you build your authentic online presence. ~Wendy 💜 P.S. If you’re enjoying the podcast, could you help me spread the word? Do you know 2 friends who could really use a boost of encouragement each week? Please share this episode with them. They’ll thank you! _______________ MENTIONED: Episode #163: I've Got a Great Logo - Does That Mean I've Got a Great Brand? A conversation with Michelle Knox. Blue Yeti: Samson Q2U: Auphonic: Buzzsprout: _______________ FREE RESOURCE: Assess Your Progress with the IP360 SCORECARD. As a coach of mine used to say, running a business is a full contact sport. There are SO many different parts of it to keep up with, manage, think about, and create - at every step of the way. How do you know what to work on first or where to focus your energy? How do you tell where your weaknesses are and where you're solid? Well I’ve got you covered! The IP360 Scorecard, based on the 7 Pillars of an Ideal Practice, is designed to give you a practical, actionable, big-picture review of your practice as it stands. And you can complete it in less than 10 minutes. Click on the link below to get your free copy today. The IP360 Scorecard Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! Today, I'm talking with the truly talented Michelle Knox, a brand strategist and designer who has become not only one of my closest friends, but also one of my most trusted advisors over the years. Michelle helps women entrepreneurs, small businesses, and nonprofits cut through the noise and create messaging that actually makes the right people stop and pay attention. In this episode, we’ll dive deep into why most people are starting their branding journey completely backwards, and how to fix that before wasting another dollar on pretty graphics that don't convert. Michelle breaks down her powerful "3 C's" framework and shares some seriously eye-opening stories about what happens when you finally get clear about who you really serve. (And, uhm, we’ll include a behind-the-scenes look at my own brand evolution that I hadn't exactly planned to share…😅). In our conversation, you'll learn: essential stepthinkone fear that you must facedo Michelle also shares that standing out isn't about being louder (or prettier or more poetic or more clever or…whatev’s). It's about being clearer. #TRUTH: Bland branding might feel safe, but it's also invisible. One of the things I love about Michelle is her ability to call it out when she sees me making a mistake in my own branding. Today - you will learn from her too, just as I have. Give it a listen. ~Wendy P.S. Did this make you think? If so, good. That’s what my goal is here on the Ideal Practice podcast. And if that happens often - if you love the value that we bring to you each week - would you please give us a 5 star review and a few words over on Apple Podcasts? _______________ TODAY’S GUEST: MICHELLE KNOX Michelle Knox is the owner of Lone Red & Co., an online branding & marketing collaborative. They help entrepreneurs with decades of experience brand their mastery so they can market with confidence, earn more money, create a bigger impact, and feel inspired about what's next in their businesses (and lives!). In addition to Lone Red & Co.'s marketing services, Michelle also offers growth consulting to small businesses and nonprofits who are looking to grow their revenue and impact. Partnering with them to identify and fix the leaks in their marketing and sales systems so they can scale without having to hire more staff. Her Website: lonered.com LinkedIn: linkedin.com/in/loneredandco/ _______________ MENTIONED: And excellent book: Start With WHY, by Simon Sinek Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! Are you a relationship expert in one way or another? Feel like that’s something you have a pretty good handle on? As healers - especially therapists - we often consider ourselves experts on what it takes to develop healthy relationships - but how often do you think about the relationship you have with yourself? The truth is, many of us struggle with the very foundation of all healthy connections: trust. And especially: with trusting ourselves. Today I'm talking with Human Connection expert Railey Molinario, who is passionate about the concept of "Relationship Intelligence™". She says there is a missing component we can all use to truly develop the life we dream of having - and it starts with learning to listen to ourselves. In this episode, you'll learn: and how to make sure yours are thrivingone skill (Oooh - that’s interesting!)change your lifesimple hackI’ll be happy when …This conversation is packed with a ton of truth bombs, y'all, but here's what I really want you to hear… You are worth the life of your dreams. You are worth following through on the promises you make to yourself. You are worth creating boundaries that honour your values – especially as someone whose work is helping others. So give this one a listen. And then maybe grab a journal and ask yourself the best question ever: If you could wake up tomorrow and be anywhere, doing anything – what would your life look like? Because if it’s in your heart, it’s meant for you. Trust me. But more than anything, trust yourself. (Because you really can make it happen.) Here’s to the power of your dreams, ~Wendy P.S. Got a dream you can’t imagine coming true?? Or maybe, a dream you CAN imagine, but just don’t know where to start in order to get there? I’d love to hear about it. Send me an email at wendy@WendyPittsReeves.com, and I’ll answer you personally! ______________ TODAY’S GUEST: RAILEY MOLINARIO Railey Molinario, founder of RI (Relationship Intelligence™), is an international speaker empowering therapists, leaders, and changemakers to build thriving relationships, both personally and professionally. Abandoned at birth and raised in a traumatic home, Railey left at 16 and rebuilt her life through emotional mastery and strategic connection. Today, she teaches RI (Relationship Intelligence™), a proven method to create aligned, intentional relationships that fuel healing, leadership, and legacy. Through her coaching, corporate work, and global movement, Railey is helping therapists and entrepreneurs elevate their impact by mastering the one skill that changes everything: human connection. _______________ THIS WEEK’S JOURNAL PROMPT: If you could wake up tomorrow and be anywhere, doing anything – what would your life look like? _______________ Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! Hey there, everyone! Last week, I had a wonderful conversation with Gordon Brewer, host of The Practice of Therapy podcast, about how to keep your private practice going when your life is completely falling apart. It touched me so deeply that I wanted to come back this week and dive in with some of my own thoughts. Because here's the thing... life happens to all of us sooner or later, right? Whether you're clocking in for someone else or running your own show, challenges are a fact of life. But when you're the CEO of your practice, you don't always have the luxury of just calling in sick. You've got clients counting on you, maybe staff who depend on their paychecks, and your own financial wellbeing hanging in the balance. 😵‍💫 So how do you keep your practice going even if it feels like everything is crumbling around you? Well, there are lots of ways, turns out. And today, I thought I’d share a bit of guidance from my own 25+ years of hard-earned experience - keeping practices running through some pretty intense life storms. In this episode, you'll hear: key to keeping your sanity best way to prepare yourself might be heading for troubleEXACTLYwhen disruption hitsThis episode was a personal one for me, because - well - #life. I've navigated infertility treatment while launching my first practice, managed international adoptions while moving houses, and later - handled divorce, illness, aging parents, and out-of-state moves - all while keeping the business doors open and serving my clients well. It didn't get easier over the years, but I definitely got better at it. So today, I want to share some ideas for how you too can navigate choppy waters when the storms come - because they will. Give it a listen. ~Wendy P.S. Do you have a favorite way of coping at your practice when life gets messy? Send me an email at wendy@WendyPittsReeves.com and share your experience. I’d love to hear! P.P.S. If you’re enjoying the podcast (as many of you tell me you are!), could you help me spread the word? Are there two friends or colleagues you know who could really use a boost of encouragement each week? Please share this episode with them. They’ll thank you! _______________ MENTIONED: Episode #160 - How Do You Serve Clients When You're Barely Surviving, Yourself? A Conversation with Gordon Brewer Episode #146 - I Had No Idea How Important a Professional Will Was - And Then I Met Robyn Miller. _______________ FREE RESOURCES: COACHING: Need some help with your practice? Got a problem in your practice that you can’t solve? Have an idea you want to try but don't know where to start? A Quick Start Consult gives you access to high quality coaching without the expense of a full blown coaching commitment. I'm serious about your success - so we don't just talk about your business. We work on it - together. Click here for details. QUICK START CONSULT: Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! Today I’m sitting down with the ever-steady and ever helpful Gordon Brewer to talk about something we don't discuss nearly enough – how to keep your practice thriving when life gets really, really hard. 😓 Gordon is the owner of Kingsport Counseling Associates, a group practice, and host of The Practice of Therapy podcast. (Gordon is way ahead of me. He’s approaching his 400th episode!) He also has an extremely powerful story to share … For 13 years, Gordon successfully ran and grew his practice all while at the same time serving as primary caregiver for his beloved wife through her battle with breast cancer, brain surgery, and eventual passing in 2023. 💔 And yet somehow, even through all of that, he managed to build a sustainable practice that could support his family, serve his clients, and give him the flexibility to be present for what mattered most. How did he do that? And what can we learn from his experience? In this episode, you'll discover: specific systems that allowed him to step away from his practice when neededONE thing non-negotiables’ that helped get him throughThe truth is, folks, we never know what's coming our way. And sometimes, life may have a way of demanding everything from us right when we think we can't give any more. But as Gordon shows us, when you build the right foundation and tend to some healthy business basics right from the start, you can weather almost anything (all while still serving your clients and supporting your family). Give this one a listen. ~Wendy P.S. If this topic resonates with you, you may also want to be sure you listen to Episode 146, where I spoke with Robyn Miller about how important it is to have a professional will. P.P.S. And hey, if you enjoyed this episode, can you give us a thumbs up? Maybe even a 5 star review and a few words over on Apple Podcasts or even Spotify? _______________ TODAY’S GUEST: GORDON BREWER L. Gordon Brewer, Jr., MEd, LMFT, therapist | podcaster | trainer | speaker | writer, is a licensed marital and family therapist and an AAMFT Approved Supervisor. Gordon is also the voice behind The Practice of Therapy Podcast, providing information and resources for clinicians starting, growing, or scaling private practices. Gordon has worked in the human services and mental health fields for over 30 years. He has previously worked in agency settings and is currently in private practice as a therapist. He is the owner of a group therapy practice, Kingsport Counseling Associates PLLC, located in Kingsport, TN. He has also served as an adjunc Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! Today, I’m excited to have the incredible Rosanne Carter joining us here on the podcast to talk about something that is near and dear to her heart: nervous system co-regulation and why understanding this concept could completely transform your practice (and your life). Rosanne is a psychotherapist and consultant who specializes in helping parents, children, and early childhood support professionals understand their OWN nervous systems so they can be more present and more regulated in their work and relationships. But here's why I love Rosanne's story so much … She came to private practice from a place of complete burnout, not at all sure that she could make this work. But in just 3 years, she's built a thriving 6-figure practice, not only with some super savvy business smarts, but also by learning to honor her own nervous system instead of overriding it constantly. In this episode, you'll learn: can completely change how you show up as a therapistsneaky signs that you're overriding your nervous systemA simple but powerful techniqueWe've been taught that pushing through, working harder, and ignoring our body's signals is somehow noble or professional. But as Rosanne says so beautifully: "Self regulation is not a luxury, it's leadership." And you know what? She’s right. So give this one a listen, guys. Because taking better care of yourself - and your nervous system! - is also part of having an Ideal PracticeTM. ~Wendy P.S. “Okay Wendy - THAT was interesting….!“ If that’s what you find yourself saying as you listen, would you please share a little love with a 5 star review and a few words over on Apple Podcasts or Spotify? _______________ TODAY’S GUEST: ROSANNE CARTER Rosanne Carter is the founder of Kavana Consulting and an Infant & Early Childhood Mental Health Therapist with 20+ years of experience. As a hard-of-hearing clinician raised by Deaf parents, Rosanne brings deep insight into communication, culture, and nervous system dynamics. Grounded in neuroscience, attachment, and polyvagal theory, her work supports families and professionals in building nervous system awareness and co-regulation skills. Rosanne specializes in translating research into practical tools that strengthen connection and resilience in parent-child and professional-child relationships. Her work is rooted in the belief that nervous system understanding transforms relationships and fosters meaningful, lasting change. Her Website: www.kavana-consulting.com Instagram: www.instagram.com/msrosannecarter Facebook Group: www.facebook.com/groups/275235528901335/ Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! She was on the edge of burnout… …getting sick more often, and having to cancel appointments with clients she loved - all because she’d lost any semblance of control over her calendar. Funny isn’t it? How easy it is for us to get ourselves in trouble - just because we want to be there when our clients need us, or - heck - because we’re trying to make a living. But it happens - a lot. And it breaks my heart. I used to be the same way - until I finally made the decision to try something new, and maybe - just maybe - change the way I set up my work week, just by changing the way I handled a client’s requests for an appointment. Such a small thing. Such a big impact. It took me a good three years before I was finally willing to try it, to set up a scheduling app in my practice so that clients could schedule without calling me. I fought that idea because I thought I would be giving up control - and I couldn’t have been more wrong. In this episode, you’ll learn: losing controltotally serve your clientsstillstep by step processAND I’ll share with you how my client got her life back - and so can you. Seriously - I know the way most of us handle this. We pull out our little planner at the end of a session, look at our client, and say, “So! When would you like to come back?” And the back and forth begins. There’s a better way, y’all. And your clients will love it as much as you do. Give this a listen. ~Wendy P.S. Have you shared your review yet over on Apple Podcasts? If you do, not only will that make me very happy, but there’s a really good chance that I’ll read it as part of a future episode. Would love to hear from you, my friends! xoxo _______________ MENTIONED: Acuity SchedulingCalendlyGenBookGoogle CalendarOnceHubSimple PracticeTherapy Notes_______________ COACHING: Need some help? If your crazy all-over-the-map schedule is only PART of the problem you’re facing, maybe you and I should take a closer look and see if we can get your private practice to a better place. Consider scheduling yourself a Quick Start Consult. I'm serious about your success - so we don't just talk about your business. We work on it together. (And I have a simple follow up option if you need a little more!) Click below for details. QUICK START CONSULT: https://www.wendypittsreeves.com/consult Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! Do you ever feel like your practice is held together by nothing more than rubber bands and band-aids? Feel like you're constantly putting out fires instead of actually growing the business you dreamed of? If this sounds familiar, you'll love what I have for you today, because I'm talking to the ever-so-organized Ariana Refsdal about creating systems that actually work for creative, intuitive healers like us. Ariana is a business systems expert who helps mission-driven entrepreneurs streamline their back office operations through a more holistic approach. And, she knows that organizing our office isn’t what we get excited about - so she wants to make this easier for all of us. The better things are behind the scenes, the better we’ll be with our clients - right? Right! (She gets us, friends.) So in this episode, you'll learn: and why you need them sooner than you think!get out of your own wayAND makes them feel supported from day one firstThis conversation really hit home for me. Because here's what I know about you… You're amazing at the clinical work, the healing work, the magic you were called to bring to your clients. But if behind-the-scenes chaos is keeping you up at night or distracting you during sessions, then something's got to give. So give this one a listen. Because when your business runs smoother, you just feel better. You do better work, you show up more for your clients… …and you make more money too. 😎 What’s not to love about that?! ~Wendy P.S. Can you help a friend out? I will be reaching out to other podcasts soon as a potential guest myself, so I can share some of what we do here on Ideal Practice for others. What podcasts do YOU listen to that you think I should reach out to? Please reach out to let me know! _______________ TODAY’S GUEST: Ariana Refsdal is an Aligned Business Strategist who helps mission-driven entrepreneurs simplify their systems, optimize their operations, and build a business that supports the life they actually want to live. With a background in virtual support, project management, and strategic planning, she bridges the gap between vision and execution—especially for purpose-led founders who feel stuck in the back end of their business. Ariana believes your business can be both impactful and easeful, and she’s here to help you reclaim your time, attract aligned clients, and move forward with clarity and confidence. Her Website: www.inspiredvirtualcollaborations.com LinkedIn: www.linkedin.com/in/inspiredvirtualcollaborations Her Gift for You: www.inspiredvirtualcollaborations.com/systems-mini-guide Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message! Today, we’re going to get out of the office, out of our heads, and back into our bodies, my friends. Woot! 🥳 In this episode, I've brought back one of my favorite guests - the brave and oh-so-creative Gary Katz - for a deep dive into the magic of experiential work. Gary is a licensed therapist and founder of the Center for Intimacy Recovery, a group practice with services now in seven states around the U.S. He's also the most wonderfully creative human who takes therapy way beyond the traditional office setting. We're talking surf therapy in New York, boxing classes with clients, even summer camp for 80 year olds … But there's more. Gary has brought that same creative spirit he uses in his clinical work to the connections he has with colleagues, too. With his "Therapy Tribe", he’s created a whole community for mental health professionals that is equally creative - and fun! - with pickleball, salsa dancing, summer camps and Mexico retreats! (He thinks we therapists need more play in our lives. I think he’s right.) In this episode, you'll learn: physical exhaustionparticularly those with a history of abuse or traumacompletely transformed BEFOREbecause this is NOT something you do casuallysuper simpleincredibly powerful So, if you've ever had a little voice in your head whisper, "What if I tried something different with my clients?" - this episode is for you. Because maybe, just maybe, YOUR willingness to step out of your comfort zone is the exact medicine your clients need to step out of theirs. Give it a listen. ~Wendy xoxo P.S. So was I right? Did you love this? If so, could you give us a quick review or thumb’s up over on Apple Podcasts or Spotify? Thank you SO much! _______________ TODAY’S GUEST: Gary Katz is a psychotherapist and founder of The Center for Intimacy Recovery, centered in New York, which focuses primarily on intimacy and relationships. The practice has grown into a large group practice of 20 therapists, 12 weekly groups (all private pay), now with therapists in 7 or 8 states across the country. Without a sense of intimacy with oneself, people can’t fully experience intimacy with someone else. Our hearts are fragile so we develop strategies to keep them safe and avoid getting hurt. The Center for Intimacy Recovery helps clients find ways to have the intimacy and connection in life that we are all seeking. Website: www.intimacyrecovery.com Email: garykatz@intimacyrecovery.com Support the show Wendy Pitts Reeves, LCSW Host, Ideal Practice Private Practice Coach and Mentor www.WendyPittsReeves.com Wendy@WendyPittsReeves.com