Launch Your Private Podcast

In this coaching episode, Lindsay and Nora work with Dr. Angela Draper, founder of Game Change Her, to optimize her 16-episode private podcast lead magnet called "The Great Lock-In of 2025." Angela helps women in educational leadership develop their skills through her HERS framework (Heart, Emotional Intelligence, Relationships, and Systems). Discover how to refine messaging, target the right audience, and create promotional strategies that convert browsers into engaged subscribers ready for your next program launch. Topics Covered: Links mentioned: https://angeladraper.my.canva.site/home More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this episode, we reconnect with Natalie Koussa, creator of the Trust Funnel, who has turned her successful private podcast strategy into a service helping coaches, consultants, and service providers convert leads through audio. Discover how she structures private podcasts that consistently outperform traditional lead magnets, why positioning matters more than subscriber count, and the specific framework she uses to help clients create bingeable content that builds trust and drives sales. Topics Covered: Links mentioned:- https://nataliekoussa.com/natalieKoussa.com/leaguehttps://nataliekoussa.com/visiblehttps://www.instagram.com/nataliekoussa_/ More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this episode, we explore how marketing coach Sophia Parra, creator of Pocket CMO, reimagined the traditional summit format using private podcasts. Discover how she eliminated the exhausting parts of summit hosting while maintaining the relationship-building and list-growth benefits. Learn her async strategy that converted at 1.5% and created lasting business relationships with 70% new collaborators. Topics Covered Links mentioned https://www.gotocoach.clubhttps://www.instagram.com/sophiaparra/https://www.gotocoach.club/growyourlisthttps://www.gotocoach.club/fortheloveof More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this milestone solo episode, Lindsay and Nora celebrate 100 episodes of Launch Your Private Podcast by sharing the biggest insights they've learned from interviewing Hello Audio users. They break down five key insights from standout guests who achieved remarkable results, plus five fundamental truths that every business owner should know before launching their private podcast. From quadrupled conversion rates to million-dollar funnels, discover the real-world proof that private podcasts work. Topics Covered Links Mentioned https://app.helloaudio.fm/Dolby.iohttps://help.helloaudio.fm/en/articles/10263163-hello-audio-remastering-powered-by-dolby-io More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this episode, we explore Shannon Matson's multi-faceted approach to private podcasting with the founder of The Social Bungalow. Discover how Shannon combines quizzes with private podcasts to create highly engaged leads, uses audio content for evergreen nurturing, and achieved a $100K launch day by pre-framing her audience through strategic audio consumption. Topics Covered Links mentioned: http://thesocialbungalow.comhttps://thesocialbungalow.com/define-your-unique-sales-edgehttps://thesocialbungalow.com/wtf-is-happening-online More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this coaching episode, Lindsay and Nora work with Amber Taylor, founder of Amber Taylor Coaching and holistic relationship coach, to develop a private podcast lead magnet strategy. Discover how to craft messaging that resonates with high-achieving women who feel stuck at capacity, and learn the key elements needed to create a lead magnet that converts to a $5,000 coaching package. Top Tips and Takeaways Links Mentioned: https://www.ambertaylorcoaching.com/app.helloaudio.fm/feed/afa05e5b-8eea-41f8-ad5b-133bff25abc0/signup More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this episode, we explore how Kronda Adair, founder and CEO of Karvel Digital, uses private podcasts to keep her retainer clients engaged and informed. Discover how she transforms voice recordings into polished client updates using AI tools, and learn why audio communication strengthens client relationships better than traditional email updates. Plus, uncover unexpected use cases for audio in contractor onboarding and internal team training. Topics Covered: Links mentioned: https://www.linkedin.com/in/krondaadairhttps://instagram.com/karveldigitalhttps://www.tiktok.com/@krondakarvelhttps://www.threads.net/karveldigitalhttps://karveldigital.com/automation-club More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this coaching episode, Lindsay and Nora work with Profesora Kris, founder of Speak Spanish Easy, to develop strategies for converting her growing public podcast audience into subscribers for her private Spanish learning offers. Discover proven methods for creating seasonal content series, industry-specific lead magnets, and authentic audio experiences that build trust and drive conversions for language learning businesses. Coaching Focus Links mentioned: https://stan.store/speakspanishezhttps://speakspanisheasy.com/free-sse-masterclass-waitlisthttps://www.skool.com/fluencyuniversity/about?ref=181e03e07f46404c979021929e085447 More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this Episode In this coaching episode, Lindsay and Nora work with Sherita Harkness, founder of Trading Fours and Chief Play Officer, who successfully converted two major corporate clients using a private podcast at a single conference. Discover practical strategies for B2B consultants and speakers to use private podcasts as both lead magnets and pre-sales tools, especially when selling intangible services to skeptical decision-makers who need evidence-based content to understand the value of your methodology. Topics Covered: Links: http://t4zpowerplay.comhttps://www.linkedin.com/in/sheritat4z/app.helloaudio.fm/feed/28496e20-bc45-4288-805c-f0ebae7f6b92/signup More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this coaching episode, Nora and Lindsay work with Njeru Nthigah, founder of Business Implementation Academy, to develop a strategic private podcast lead magnet. Discover how to create audio content that meets overwhelmed course creators where they are emotionally and guides them toward a clear implementation path. Learn how to position your expertise to build trust with prospects who have decision fatigue from previous failed attempts at launching their businesses. Topics Covered Links mentioned http://www.businessimplementationacademy.com More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this coaching episode, Lindsay and Nora work with Yuval Yeret, an organizational consultant, to refine his private podcast strategy for reaching busy B2B product leaders. They tackle the challenge of positioning expertise-driven content that cuts through industry buzzwords and connects with executives who need practical solutions for scaling their organizations. Discover proven strategies for B2B private podcast positioning, messaging that resonates with time-strapped decision-makers, and traffic generation tactics specifically designed for consultants. Topics Covered: Links mentioned: http://yuvalyeret.com More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this special roundup episode, we explore how successful event creators are using private podcasts to enhance their summits, bundles, and live events. You'll hear from Claire Paniccia, Elizabeth Goddard, and Erin Kelly as they share proven strategies for structuring feeds, driving engagement, and creating more accessible experiences that convert before, during, and after their events. Topics Covered More From the Featured Guests Claire Paniccia is a business coach for neurodivergent online entrepreneurs and creator of the Annual Neurodiverse Entrepreneur Summit, focused on making business content accessible for those who don't fit traditional molds. https://neurodiverseentrepreneursummit.com Elizabeth Goddard is a multi-offer online business strategist and course creator who hosts virtual summits and digital product bundles, pioneering the use of free private podcast feeds for all summit attendees. https://www.elizabethgoddard.co.uk Erin Kelly is the CEO and Co-founder of Member Vault, a course and membership platform. She has successfully run multiple audio summits using private podcasts for list growth, affiliate rewards, and enhanced content consumption. https://membervault.co/ More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this special roundup episode, we explore powerful ways businesses are using private podcasts to supercharge their launch strategies. You'll hear from Holly Haynes, Kendra Hennessy, and Julie Ciardi as they share real-world tactics for warming up prospects, building trust with strangers, and converting listeners into buyers through strategic audio content. Topics Covered More From the Featured Guests Holly Haynes is a business strategist who specializes in helping women build full-time businesses on part-time schedules without relying on social media algorithms. She has successfully launched her signature program Antisocial School eight times using private podcasts as her primary nurture tool. http://www.hollymariehaynes.com Kendra Hennessy is the founder of Mother Like a Boss, where she makes house cleaning more manageable for regular moms and families. She uses private podcasts extensively across both free and paid content, with multiple feeds supporting her various programs and launches. http://www.motherlikeaboss.com Julie Ciardi is the founder and CEO of Ignite Her, a coaching company that helps other coaches start and scale their businesses using human design. She has perfected a launch strategy that uses private podcasts to warm up cold traffic from ads, resulting in multiple six-figure launches. http://www.julieciardi.com More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this special roundup episode, we explore powerful ways businesses are using private podcasts to educate, support, and retain their clients and students. You'll hear from Kim McCarter, Tammie Bennett, and Dr. TK as they share real-world strategies for structuring feeds, designing engaging episodes, and driving results. This episode offers a unique back-to-back format where each guest answers the same questions, giving you multiple perspectives on teaching with private podcasts without lengthy backstories. Topics Covered More From the Featured Guests Kim McCarter is the founder of Black Girls Manifest Too and creator of Self-Made Success System. Her work focuses on helping life coaches, consultants, and done-for-you service providers move beyond hustle into structured high-revenue business models through premium sales, authority positioning, and aligned strategy. http://www.smssacademy.com Tammie Bennett is a life and business coach who hosts the Show Up Society public podcast and pop-up group coaching memberships. She specializes in helping people show up consistently in their businesses and lives through accessible coaching formats. https://showupsociety.com Dr. TK (Tekesia Jackson Rudd) is a licensed clinical psychologist and therapist business coach who serves mental health providers across five countries. She integrates private podcasts into her Private Practice Academy and various membership programs to provide personalized, asynchronous coaching experiences. http://www.doctortk.com More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this special roundup episode, we explore powerful strategies for growing email lists using private podcasts as lead magnets. You'll hear from Brittany Herzberg, Amanda Karlstad, Andrea Jones, and Natalie Koussa as they share real-world tactics for creating audio content that not only attracts subscribers but builds lists filled with highly engaged, ready-to-convert prospects. Discover how these experts design their content, promote their audio lead magnets, and achieve remarkable results like 95% sales call close rates and 3x faster client conversions. Topics Covered More From the Featured Guests Brittany Herzberg is an SEO strategist who believes your content should be working harder than you do. She helps podcasts, blogs, and websites rank on Google so clients can be found without burning out from social media, using a "work smarter, not harder" approach. brittanyherzberg.com Amanda Karlstad is a master business coach who helps her coaching clients scale to multi-figures and beyond. She has been successfully using private podcast lead magnets for several years to attract amazing clients into her mastermind programs. amandakarlstad.com Andrea Jones is a mindful marketing strategist and former social media strategist who helps online business owners create simpler, smarter business solutions, especially for busy entrepreneurs. She runs the Mindful Marketing Lab membership. andreajones.co Natalie Koussa is a podcast guesting and positioning strategist for coaches, service providers, and founders who don't want to spend their life on social media. She helps clients become known, booked, and positioned as the only choice with brand new audiences through podcast guest campaigns. nataliekoussa.com More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this episode, we explore how Dani Sheriff, founder of the HA Society, transformed her membership experience by replacing traditional video replays with private podcasts. Discover how she reduced churn to just 1% while serving women dealing with hypothalamic amenorrhea (a sensitive fertility issue that requires deep community support and long-form educational content). Links mentioned: Instagram: https://instagram.com/thehasociety HA Infertility Blueprint: https://thehasociety.com/blueprint Webinar about starting an Hello Audio coaching practice: https://www.holistichapractitioner.com/coachtraining If you enjoyed today's episode, please: @helloaudiofmhttps://ratethispodcast.com/lypphelloaudio.fm/pricing

In this episode, we explore Michelle Pontvert's approach to hosting online events using private podcasts. Discover how this "easy events enthusiast" created a 33-contributor audio event in just 34 hours, achieved an 872-person listen-through rate, and saw a 40% uptick in overall business sales. Learn why Michelle chose audio over traditional summit formats and how she designed an experience that benefits hosts, collaborators, and listeners equally. Links mentioned: https://www.michellepontvert.com https://www.michellepontvert.com/event-debrief https://www.michellepontvert.com/quiz https://www.instagram.com/michellepontvert https://www.facebook.com/michelle.pontvert If you enjoyed today's episode, please: @helloaudiofmhttps://ratethispodcast.com/lypphelloaudio.fm/pricing

Are you a coach, consultant, or course creator using a private podcast to attract and nurture leads but finding that your audience just isn’t hitting “play”? In this coaching episode of Launch Your Private Podcast, we sit down with Evelyn Eliza, a self-talk strategist and former therapist, to optimize her private podcast lead magnet, Self-Talk Shifts. Evelyn’s podcast is built to serve entrepreneurial women struggling with inner conflict, helping them shift self-talk from critical to supportive. But like many creators, she faced the all-too-common challenge: low listener consumption after opt-in. Timestamps: [0:00] Introduction to the episode and Evelyn Eliza's audio lead magnet and how it's structured. [8:32] Messaging challenges: does “self-leadership” resonate with her ideal client? [13:46] The three self-talk patterns that interfere with self-leadership. [18:17] Discussion on lead magnet name and low listener consumption rates and strategies to boost consumption [26:44] Creative strategies like Easter eggs to re-engage listeners. [29:28] When to optimize titles, sequencing, and content for better conversions. [31:13] Advantages of using a pop-up podcast model to add urgency. [33:17] Drip model vs. on-demand content delivery in Evelyn’s main program. [37:46] Addressing belief sequencing inside the podcast content for conversion. [39:15] Evelyn’s car analogy: shifting the view of self-talk from backseat chatter to dual drivers. [43:12] Gathering feedback through calls, voice notes, and incentives. [45:05] Redefining success: honoring preferences instead of pushing past comfort zones. Links mentioned: Evelyn's private podcast: rewriteyournarrative.com/private-podcast Self-talk Shifts Private Podcast opt-in page: https://rewriteyournarrative.com/private-podcast Threads: https://www.threads.com/@selftalksynergy Instagram: https://www.instagram.com/selftalksynergy/ Self-talk Synergy System program https://rewriteyournarrative.com/self-talk-synergy-system If you enjoyed today's episode, please: @helloaudiofmhttps://ratethispodcast.com/lypphelloaudio.fm/pricing

Wondering how to turn your high-performing content into a compelling lead magnet? Join us in this episode of Launch Your Private Podcast as we coach Joyce Layman, a seasoned visibility strategist and author, on how to transform her mindset-based content into a private podcast lead magnet that deeply resonates with her audience. Joyce came into the conversation with content that outperforms everything else, but it's centered around mindset, not marketing tactics. Together, we unpack how to align what’s working with what she’s selling and how to use private podcasting to bridge the gap between curiosity and conversion. Timestamps: [0:00] Intro to Joyce Layman and why her audience is tired of social media [5:56] Joyce walks through her membership, group program, and micro offers [7:41] Her audience struggles with tech and low-performing lead magnets [9:18] Repurposing a PDF into a private podcast that leads to her offers [13:02] Joyce plans to enhance and restructure her lead magnet content [16:19] Her top-performing episodes are about mindset and the RAS [18:33] Using mindset as the “holy sh*t” moment to build belief early [22:12] Messaging ideas like “Train your brain to be seen” take shape [28:06] How a private podcast can bridge mindset and visibility strategy [32:14] Final recommendation: test both the PDF and RAS audio lead magnets [35:19] Joyce previews her upcoming Micro Audio Summit Links mentioned: http://www.joycelayman.com If you enjoyed today's episode, please: @helloaudiofmhttps://ratethispodcast.com/lypphelloaudio.fm/pricing

Feeling stuck trying to position your private podcast in your offer stack? You’re not alone. In this coaching episode of Launch Your Private Podcast, we sit down with Kayla Caldwell—a licensed Profit First strategist and founder of a financial coaching firm for a hands-on strategy session on how to turn her private podcast into a paid starter kit that actually converts. Kayla’s private podcast is packed with mindset shifts, practical worksheets, and a values-first approach to financial growth. But the real challenge? Messaging it in a way that cuts through resistance, connects with overwhelmed business owners, and leads to higher-ticket offers. Timestamps: [0:00] Introduction to Kayla Caldwell and why she created a private podcast as the first step in her offer ladder [3:05] The PEACE framework and how it supports her private podcast content. [5:10] Messaging challenge: Kayla feels stuck on how to promote the private podcast asset. [11:50] Walkthrough of the 10-episode private podcast structure. [14:10] Coaching advice: Lead with emotional transformation, not spreadsheets. [22:45] Binge vs. drip: How to guide different listener behaviors. [24:15] Include CTAs in every episode and drive engagement with emails. [27:35] Reverse-engineer funnel numbers based on VIP client goals. [30:15] Message toward confidence and peace in uncertain times. [37:45] Redefining “profit” as freedom and quality of life. Links mentioned: http://kcvirtualbookkeeping.com https://www.instagram.com/kcvbookkeeping/ https://www.linkedin.com/in/caldwellkayla/ If you enjoyed today's episode, please: @helloaudiofmhttps://ratethispodcast.com/lypphelloaudio.fm/pricing