Married To The Boss

In this episode of Married to the Boss, Mike and Mayra delve into the transformative power of AI in the realm of marketing. Discover how artificial intelligence is revolutionizing content creation, enhancing customer engagement, and streamlining social media management. With detailed insights into analytics, we’ll show you how to make data-driven decisions to boost your business performance. Learn the best practices for harnessing AI-driven analytics to gain deep insights into your audience and boost your marketing strategies. Whether you're a seasoned marketer or just starting out, this episode will provide you with practical tips and insights to elevate your marketing game with AI.

Mike and Mayra take a break from their scheduled program to focus on mindful thankfulness in the spirit of our annual Thanksgiving holiday. ​ Gratitude (positive emotion) involves being thankful and appreciative for all the good things in your business and personal life.​ Research has found its benefits for mental and physical well-being. In this episode, our hosts provide you with pointers to help you cultivate gratitude.​

Ready to transform your website with AI chat? In this episode, Mike and Mayra dive into the practical steps you need to get started with AI chat integration, ensuring a seamless implementation process. We cover key considerations you should keep in mind, from choosing the right tools to addressing potential challenges. Discover the best practices for maintaining privacy and security, keeping your customer data safe while providing top-notch service. Explore a range of cost-effective chat tools and the steps to get them up and running on your site without breaking the bank.

Inventory, logistics, customer service, new product prediction. Concerns that keep ecommerce business owners up at night. Keeping up with the pace of new technology and consumer expectations compounds the difficulty of maintaining a successful online business. Eliminate them by introducing AI into your ecommerce platform for online store success. Did you know that 74% consumers say they are more likely to do business with a company if they could message rather than call them? It’s true! There is more to unpack, so tune in to learn more about this interesting discussion topic. In this episode, Mike and Mayra discuss how you can leverage AI to increase your online store success.

There is much a-do-about-AI today. AI is fostering innovation across various industries. It has also inspired new business models and opportunities. There is a surplus of information surrounding the subject that it creates confusion and valid concerns for business owners. Mike and Mayra provide a simple explanation of what AI is about and will leave you with clear understanding of how AI can streamline operations and reduce costs. Plus, they highlight real-world examples of integrating AI to enhance productivity. In the first episode of a four-part series, they focus on how entrepreneurs can leverage these to stay ahead of the curve.

Married to The Boss has been missing in action for a couple of years. But, its back with a renewed focus and customer service is top of mind. Customer service is in decline in various business sectors; including the travel industry -- which is sad. But, why? The reasons are many, but cut cutting measures have created a less than satisfactory customer service experiences in many industries. What can your business do to set your business apart? Tune in to hear simple strategies to help you navigate these challenges better and capitalize on the opportunity to exceed customer expectation.

Every business has experienced at some point having to make tough decisions and coping during difficulty times. Mike and Mayra share how they rolled with the punches.

Mike and Mayra return after months of unexpected problems that kept them busy and explain how the pandemic affected their small business. In this short episode, they provide an explanation behind their absenteeism and express their optimistic outlook for a fresh new start.

In this short episode, Mike and Mayra provide an explanation behind their absenteeism and express their optimistic outlook for a fresh new start.

Client management, also referred to as customer relationship management (CRM), refers to how a company handles and develops its relationship with customers and future clients. Client management is important for businesses of all shapes and sizes because satisfied customers are more likely to buy more products or services from that business, leave positive reviews that will build brand reputation and trust. Plus, it brings in new customers either through word of mouth or through a referral...

In this week's episode, Mike and Mayra discuss how a business handles and develops its relationship with customers and future clients has a direct affect on reputation and loyalty.

Red Nose Day is a campaign to help children living in poverty in America and around the world. Through the power of entertainment, Red Nose Day raises money and awareness to ensure children who need our help the most are safe, healthy and educated. The last Red Nose Day was on Thursday, May 21, 2020. On that day, millions of Americans, celebrities and businesses came together to fundraise, donate, and tune in for a special night of programming on NBC. Mike and Mayra share their experience...

Mike and Mayra share their experience participating in the annual Red Nose Day campaign and explain how you can help children in need, both here in the United States and around the world.

What does pricing in 2021 look like? The answer is...it depends! Of course social media and web presence will continue to be important in the year. However, how you price your product or service will take center stage in 2021 due to the prolonged uncertainty surrouding the present state of the COVID-19 at least until vaccines reach the general public. Mike and Mayra discuss how business owners must adapt their pricing strategy to stay afloat amid pandemic.

Listen as Mike and Mayra discuss how business owners must adapt their pricing strategy to stay afloat amid pandemic.

Staying alive during the 2020 Covid-19 pandemic has been tough. However, year 2021 does not seem like it will be any better as quickly as we’d like. No doubt, the business world has been rattled in the wake of Covid-19. The unexpected chain of events due to the economic decline have led to stressful situations. Many employees have lost their jobs and entire businesses had to permanently close their doors. Despite the uncertain times, entrepreneurs must manage to adapt and make it through....

Staying alive during the 2020 Covid-19 pandemic has been tough. Mike and Mayra discuss strategies business owners can immediately use to make pivots to keep forging ahead.

There are plenty of occasions that call for giving your employees gifts such as Christmas, birthdays, to say thank you for their help in building your business or simply to celebrate an accomplishment. In any of those cases, you don’t have to spend a lot of money to show someone you appreciate them – especially during Christmas time. Buying presents for your staff may seem like a generous thing to do, but it is very doable if you plan ahead and put a price limit on gifts. Mike and Mayra...

Showing appreciation to those who helped you get through the year is a nice gesture that shouldn't break the bank. Listen to learn how!

Whether you celebrate Christmas in a big way or not, there is no reason to forgo any party ideas due to cost constraints. You'll still want to keep the festivities fun and that may seem challenging if your startup or small business is on a shoestring budget. Fortunately, there are literally dozens of ways to host an amazing company party - without breaking the bank! This week, Mike and Mayra share their ideas for hosting your party while keeping cost to a minimum and the fun factor to a...