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Periodic Effects: Cannabis Business Podcast

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E038 Getting Beyond Business Plateaus

Good talking with Hunter Caputo, CEO of The Caputo Group. Hunter brings great insights from his past experience of supporting and growing businesses inside and outside of cannabis. We cover finances, HR support, distribution, planning for federal legalization and what it takes to move beyond plateaus that every business hits. Companies and Brands we reference ORCA, CCA, NCIA, Oregon Sungrowers Guild, Canna Help You.


E037 Beyond Organic Craft Cannabis

Conversation with Erik Leib, Founder of Ananda Farms, a producer in Oregon. We talk the future of craft cannabis, going beyond organic practices, and looking at the soil, topography and climate in which it’s grown, known as the terroir. Will consumers start buying based on the terroir as they do with wine? Companies and Brands we reference Cascadia Herbals, Fireside, Breeze Botanicals, Sun God Medicinals, New Leaf Midtown, Open Vape, Diamond Cannabis, Substance Cannabis Market, Panacea,...


E036 The Coolest Cannabis Farm in Oregon

Loved this talk with Lee Henderson, Co-Founder and Brand Manager at HiFi Farms. We discuss how Lee started the business, the transition from the medical market to recreational and creative ideas for solidifying a strong brand presence. JOB OPPORTUNITES: HiFi is looking to hire going into summer, discussed in the episode. Companies and Brands we reference Portugal the Man, Gro-Tech, Craft Cannabis Alliance, Emma Chasen, Farma, East Fork Cultivars, Yerba Buena, Pilot Farm, BDS Analytics,...


E035 Hemp CBD Market in North Carolina

Informative talk with Justin Hamilton, CEO of Hempleton Investment Group, a business focused on the Hemp CBD market in and around North Carolina. From genetics to growing to processing to retail shops, Justin’s team is involved in every step of the supply chain, and we learned a lot from him in this conversation. JOB OPPORTUNITIES: Justin is hiring for many different positions as they continue to grow and expand, discussed at end of episode. If you’re looking for work in North Carolina...


E034 Science of Cannabis Series_06

Another great talk with Emma Chasen on the Science of Cannabis. We discuss a new article published by Dr. Ethan Russo and Dr. Caroline MacCallum titled “Practical Considerations in Medical Cannabis Administration and Dosing”. We also cover a stream of technical questions we received from listeners.


E033 Leading the Infused Chocolate Category

Loved this talk with Christine Smith, Founder and CEO of Gron Chocolate. We cover how Christine moved from a successful career in architecture to cannabis infused chocolate, how you expand after getting into almost every dispensary in Oregon and a new source of CBD that Gron is using to sell infused chocolates across state lines, permeating their brand for future expansion. JOB OPPORTUNITY: Gron is looking for a Marketing Director, discussed at end of episode.


E032 Modern Cannabis Shop and Lifestyle Brand

Great talk with Heidi Fikstad, Co-Founder and Brand Manager at Moss Crossing, a Cannabis Retailer in Eugene, Oregon. We cover Heidi’s startup journey, company ethos and her branding, marketing and educational approach. INVESTMENT OPPORTUNITY: Moss Crossing is looking for funding to further growth and expansion, discussed in episode.


E031 Branding Cannabis Extracts and Vape Products

Conversation with Sabrena Peterson, Director of Marketing for REL Vape, an extract and vape pen company in Oregon. We discuss how Sabrena met her Co-Founders and started REL Vape, new technologies coming to market and how she thinks cannabis extracts will evolve.


E030 The Friendliest Dispensary in Oregon

Loved this talk with Jaime & Shea Conley, Co-Founders of Mindrite, a cannabis retailer in Portland, Oregon. We discuss building an educated team, putting the patient and customer first, keeping a medicinal focus in a rec market and their plans for calculated growth and expansion. GET our eBook “8 KEYS How to Launch a Successful Cannabis Edible Business” at


E029 From Brewmaster, to Soda Pop, to Cannabis Edibles

Informative talk with Ross Hunsinger from Hapy Kitchen. We discuss Ross’s path from brewmaster schooling, to soda pop maker to starting a cannabis edible business. Also how Ross sees the industry evolving and some insights on what businesses can do to stay competitive. JOB OPPORTUNITY: Ross asked that motivated individuals interested in the cannabis industry reach out to Hapy Kitchen with a resume and cover letter. Discussed in the episode. GET our eBook “8 KEYS How to Launch a...


Wayne on Stories in Business Podcast

Grateful to be featured on the Stories in Business Podcast. Wanted to share this with the Periodic Effects Podcast listeners. Really happy to start talking with non-cannabis media outlets to cross that bridge and get cannabis education to more people not familiar with cannabis.


E028 Terpenes & Cannabis, The Next Wave

Informative talk with Ben Cassiday, Co-Founder of True Terpenes. We cover a lot of bases in this episode, useful for anyone in the cannabis industry. We talk going from startup business to scaling up quickly, building a strong team and get really technical on the science of terpenes. JOB OPPORTUNITY: True Terpenes is hiring as they continue to expand, discussed in episode. GET our eBook “8 KEYS How to Launch a Successful Cannabis Edible Business” at


E027 Branding a New Cannabis Product

Great talk with Zane Witzel, Founder of Cannador. A lot of tips and tricks for Cannabis Businesses in this one! We talk Marketing, Public Relations, Branding and how Zane built an ancillary manufacturing business with zero past engineering or product design experience. LINK to our eBook “8 KEYS How to Launch a Successful Cannabis Edible Business”


E026 LIVE Q&A Science of Cannabis Series_05

Topic: The Life Cycle of Cannabis Compounds. Live Audience Q&A Podcast with Emma and Mary from Sativa Science Club. We talk about what happens to Cannabis Cannabinoids, Terpenes and Flavonoids post harvest from curing to processing to consumption and the effects we experience. THANK YOU to Grove Made for letting us use their space to host the Live Q&A Podcast. Check out their craft artisan products handmade in Portland, Oregon at


E025 Evolving Cannabis Brands & Business Culture

Great talk with Laura Rivero, Operations Manager at Yerba Buena, an Oregon Producer. We talk branding a cannabis grow, new ways of doing business and developing a resilient team culture. REGISTER for our Live Q&A Podcast on January 26th in Portland, Oregon


E024 Science of Cannabis Series 04

Back for Round 4 in our Science of Cannabis Series with Emma Chasen from Sativa Science Club. We revisit the dichotomy of Sativa and Indica classifications, why education is so critical and what we can all do to empower ourselves and others. REGISTER for our Live Q&A Podcast on January 26th in Portland, Oregon


E023 Oregon’s Future, Jeff Sessions & Cole Memo

Insightful talk with Adam Smith, Founder of Craft Cannabis Alliance. Discussing the future of Oregon’s craft cannabis industry, keeping it locally owned, the Oregon Brand, what federal legalization might look like and how to market by movement building. OPPORTUNITY: CCA is looking for volunteer work, discussed in episode. LINK to our eBook “8 KEYS How to Launch a Successful Cannabis Edible Business”


E022 College Advice to become Lead Grower

Great questions asked from a University of Arizona Student wanting to enter the cannabis industry. Interviewed 4 different Grow Owners and CEOs on what degrees to focus on, other course work to take and what to do now to be best prepared at graduation. Interviewed / Jathan Stitch, Owner of Oregon Roots / Jesse Peters, CEO of Eco Firma Farms / Danny Sloat, Owner of Alpin Stash / Mason Walker, CEO of East Fork Cultivars LINK to our eBook “8 KEYS How to Launch a Successful Cannabis Edible...


E021 Neuroscientist Develops Cannabis App

Loved this talk with Dr. Adie Poe, Neuroscientist and Co-Founder of Habu Health. We discuss her knowledge of drug pharmacology, clinical trials, pain biology, the brain’s mechanisms of addiction and how her new business will transform the selection and consumption of cannabis.


E020 Oregon Producer’s Advice to Thrive

Inspiring talk with Jesse Peters, CEO and Co-Founder of Eco Firma Farms, an Oregon rec producer. Discussing what it takes to not only survive, but thrive, in the cannabis industry with advice to differentiate your business and stand out in a crowded market. JOB OPPORTUNITY: Eco Firma Farms is hiring, discussed in the episode. Connect with Phylos Bioscience. LINK to our eBook “8 KEYS How to Launch a Successful Cannabis Edible Business”


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