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Printavo Presents: Lessons

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Printavo is an easy to use, cloud-based tool for print, embroidery, and sign shops to manage their shop. We keep your shop organized by handling scheduling, estimating, quote approvals, work flow, payments, accounting and more. Printavo works with shops from 1 to 50 employees in size all over the world to help become more efficient and organized

Printavo is an easy to use, cloud-based tool for print, embroidery, and sign shops to manage their shop. We keep your shop organized by handling scheduling, estimating, quote approvals, work flow, payments, accounting and more. Printavo works with shops from 1 to 50 employees in size all over the world to help become more efficient and organized
More Information

Location:

United States

Description:

Printavo is an easy to use, cloud-based tool for print, embroidery, and sign shops to manage their shop. We keep your shop organized by handling scheduling, estimating, quote approvals, work flow, payments, accounting and more. Printavo works with shops from 1 to 50 employees in size all over the world to help become more efficient and organized

Twitter:

@printavo

Language:

English

Contact:

312-488-9065


Episodes

Superior Ink's Superior Print Shop Culture: Sustainable Screen Printing

5/29/2019
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"If you're a good person, hungry, and driven – there are good things to come" Superior Ink's Dominic Rosacci sat down with us for an incredible interview. We wrote about his past and his future in screen printing around sustainability, purpose and creating shop culture.

Duration:00:48:28

Shop Talk: A Huge Marketing Opportunity For Print Shops Is Customer Service

5/19/2019
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Bruce from Printavo and Steven from Campus Ink discuss why customer service is a HUGE marketing opportunity for custom print shops. Your shop CAN compete against multi-billion dollar operations!! How? High-quality, consistent, personal, customized service for every customer: https://www.printavo.com/blog/customer-service-is-a-marketing-opportunity This simple exercise makes mistakes, spoilage, and shipping problems so much less stressful: "Write out on one page how your shop responds to...

Duration:00:24:17

A New Kind of Screen Printing Machine? Meet EZPress: Semi-Automatic Screen Printing

5/14/2019
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EzPress is a bolt-on unit for automated screen printing on a manual press. 21 year old Cameron Maciel from Riverside, CA realized the need for equipment like this when his own screen printing business grew. Cameron is leading the charge to fill a gap in the market. He envisions a press with the consistency and dependability of an automatic, but small enough for shops that can't expend the resources to purchase an automatic screen printing press. Cameron's story and ideas are so awesome....

Duration:00:21:21

A Guide to DTG Printing With Ryonet's Luke Ryerkerk

5/9/2019
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Ryonet's Luke Ryerkerk sat down with Bruce for an honest discussion about the pros and cons of DTG printing. Direct to garment printing can be a touchy subject among screen printers. Read the full recap here: https://www.printavo.com/blog/dtg-printing-ryonet-interview What's the best DTG printer? When should you consider buying or leasing a direct to garment printer? What sort of business thrives with DTG printing – and which businesses should avoid it?

Duration:00:52:24

From 90s Skate Punk To World - Class Contract Screen Printing- Motion Textile’s Tom Davenport

3/28/2019
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Tom Davenport is part of Motion Textile's DNA. A low-profile but extremely high-quality print shop, California's Motion Textile has a 50,000 square foot production facility solely focused on making the best possible print. In this candid interview, Tom walks us through his storied history with screen printing (starting as a punk rock skateboarder in 1996), growing through the Great Recession, up to his recent sale of Motion Textile. Learn more:...

Duration:00:46:47

From Manual to Automatic Screen Printing Press With Success Print Shop

3/16/2019
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Success Print Shop: one man. One automatic press. One shipping container in rural Texas. 26 years old. Look no further for your dose of inspiration to keep pushing forward. Jonathan Ornelas takes "massive action" to the next level. Read the full recap here: https://www.printavo.com/blog/manual-to-automatic-screen-printing-with-success

Duration:00:40:35

Rowboat Creative Interview- Extraordinary Custom Printing

3/7/2019
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“A magic shop. Screen printing, embroidery, dye sublimation, direct to garment, fulfillment, alterations. You name it, we do it.” We interviewed Lucas and Joe from Rowboat Creative, one of Chicago's (and the world's) most imaginative print shops, at ISS Long Beach 2019. Are they an agency? A creative firm? A brand activation boutique? Yes – and more. Try Printavo: https://www.printavo.com They've built an awesome culture in their 60,000 square foot warehouse and production facility in Logan...

Duration:00:20:02

Oklahoma Shirt Company’s Justin Lawrence: Conquering Oklahoma

2/26/2019
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From 18 to 39 employees. A relocation. Two new automatic presses. Employee heartbreak. And through it all: becoming Oklahoma City's favorite screen printer. Check out this candid interview with Oklahoma Shirt Company owner Justin Lawrence filmed at ISS Long Beach 2019. Bruce from Printavo, simple shop management software, asks Justin about how his values and vision have changed. Try Printavo: https://www.printavo.com Visit Oklahoma Shirt Company: https://oklahomashirtcompany.com Check out...

Duration:00:09:59

Shop Talk: Customer Care for Print Shops

2/25/2019
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Listen in as Steven Farag and Bruce Ackerman discuss why barbershops – and Amazon – provide a great model for screen printing shops to copy. The secret is in the way they manage Customer Care, communicate, and provide a customized experience. Try Printavo: www.printavo.com This in-depth discussion has too much great info to summarize here. Check out Printavo Merch: www.printavo.com/merch Follow us on Instagram for all of the latest updates: www.instagram.com/printavo Join us at PrintHustlers...

Duration:00:22:26

Shop Talk: How To Do $1M In Online Store Sales

2/19/2019
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Bruce Ackerman from Printavo sits down with Steven Farag from Campus Ink to talk about how he got to $1M in online store sales for screen printing and custom merchandise. Steve's shop was the first on Printavo Merch [Beta] – our solution for simple online stores – and his insight is valuable. Bruce and Steve discuss: - Building a customer profile for great Merch customers - Developing store-specific minimums - Calculating an upcharge and treating the store as a premium service - Why Printavo...

Duration:00:25:01

Shop Talk: How to Do $1M in Online Sales

2/18/2019
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Bruce Ackerman from Printavo sits down with Steven Farag from Campus Ink to talk about what $1M in online sales for screen printing and custom merchandise have taught him. Steve's shop was the first on Printavo Merch [Beta] – our solution for simple online stores – and his insight is valuable. Bruce and Steve discuss: - Building a customer profile for great Merch customers - Developing store-specific minimums - Calculating an upcharge and treating the store as a premium service - Why...

Duration:00:47:12

7 Ways To Get Another Sale Right Now

1/28/2019
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How do I close another sale? How do I bring in another business? We hear this question a lot at Printavo. If you're looking to grow, here's 7 ways to get another sale right now! 1. Old school! Go door to door. Don't sell, just create a connection. Send a great follow-up. Show them similar jobs that you've already printed! 2. Use email. Personalize. "Do you have 15 minutes this week? I'd love to be able to show you a couple of samples that we printed for another business in town!" 3. Post on...

Duration:00:04:47

9 Ways to Compete Other Than Being the Cheapest

1/25/2019
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You can't kill your screen printing shop with prices that are too low. So how exactly do you add value to your custom printing orders? 1. Design for the story behind the shirt. Why did that group, school, team, or organization decide to get custom printed merchandise? That can lead your design and let you connect with the story. 2. Drop off orders. Delivering to their door for a small fee can really differentiate your shop. 3. Bag-and-tag. This makes the end customer feel a lot more special....

Duration:00:05:56

Automate Marketing for Your Screen Printing Shop

1/24/2019
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Marketing your screen printing business is difficult. Retargeting is an automated advertising strategy that improves your brand's visibility and credibility. Retargeting puts you in the background of prominent websites your customers visit – without you lifting a finger. The two primary retargeting services are: 1. AdRoll 2. Perfect Audience It works by adding a tracking pixel to your website, setting an advertising budget, and running the ads you choose. You can control the precise...

Duration:00:04:12

Shop Talk #1: Hiring Your First Sales Rep

1/23/2019
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When do you hire a sales rep for your screen printing and custom merchandise shop? How do you pay them? What should they actually do? These questions come up again and again. Luckily, Steven Farag from Campus Ink shared his first-hand experience with hiring a dedicated outside sales representative. Steven discusses recruiting, training, incentives, salary, commissions, lead generation, and measuring value with Bruce Ackerman from Printavo. This question and answer session will resolve your...

Duration:00:27:47

8 Ideas for 2019 Resolutions in Your Shop

1/4/2019
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2018 has been wrapped up and we hope it was a solid growth year for everyone. As the new year begins, it's great to list out your goals for 2019. We create a list of 8 potential ideas you can use to craft your own list. 1. Raise Prices. As business owners, we undervalue what we offer. It's natural to think that someone won't pay our asking price so we undercut. As printers, we do this to get more business out of the gate. It's dangerous to the industry as a whole and doesn't accurately...

Duration:00:05:15

Top 10 Screen Printing Tips to Take Into 2019

1/2/2019
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Take these 10 tips with you into 2019! We dug into our archives and unearthed some of the best moments from our videos in 2018. Try Printavo: https://www.printavo.com Videos featured: Building a Brand in a Commoditized Market - Matt Williams - PrintHustlers Conf 2018 https://youtu.be/_1V1EbC2MsY 3 Branding Tips for a Screen Printing Shop https://youtu.be/uBUgCBfM9zg Kevin Baumgart, Building A Sales Machine (PHC2018) https://youtu.be/k8hvtomvT4Q Use Virtual Assistants In Your Shop - Here's...

Duration:00:09:17

A Tip From Jeff Bezos To Screen Printers

12/21/2018
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We too often become wrapped up in "what's next". What will the next greatest technology be or equipment I need at the shop? Which competitor do I need to worry about? It can be exhausting to go through this repetitive cycle especially if you're using it as a guide for your team. Jeff Bezos, Founder & CEO of Amazon made the quote in 2015: --- I very frequently get the question: "What's going to change in the next 10 years?" And that is a very interesting question; it's a very common one. I...

Duration:00:02:47

Get More Sales: Talk to Customers With Confidence

12/14/2018
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When Talking to Customers, Be Confident and Show Your Expertise Everyone wants their customers to be happy. And that requires using the right words, especially since more and more customer interactions take place through writing (email, live chat, even Twitter). Start the conversation by establishing a personal rapport. Show the customer that you’re listening to their problem or complaint, and then shift to a take-charge attitude, using confident, assertive language. Use dominant language...

Duration:00:04:27

24 Years Old - $2M Shop: Meet Ian Scherber

12/11/2018
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With a little luck and a lot of hard work, Ian Scherber made his own custom T-shirt business from virtually nothing. Hear Ian's amazing story: he went from a scrawny high school freshman that made a quick buck printing shirts for his football team to a serious Print Hustler with a major screen printing business – while getting married & completing his college education! Try Printavo: https://www.printavo.com Visit Duluth Screen Printing: https://www.duluthscreenprinting.com/

Duration:00:55:14