Product Mastery Now for Product Managers, Leaders, and Innovators
Business & Economics Podcasts
Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To learn about all seven areas and assess your strengths in product mastery, go to my website — https://productmasterynow.com — and click the Podcast button at the top of the page. Hosted by Chad McAllister, product management professor and practitioner.
Location:
Monument, CO
Description:
Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To learn about all seven areas and assess your strengths in product mastery, go to my website — https://productmasterynow.com — and click the Podcast button at the top of the page. Hosted by Chad McAllister, product management professor and practitioner.
Twitter:
@ChadMcAllister
Language:
English
Contact:
7192351217
Episodes
487: Product Innovation Management: First of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD
4/29/2024
How product managers can master product innovation management Today we’re talking about product innovation management, one of the seven knowledge areas for product mastery. These are the knowledge areas that make us successful as product masters who know how to create new value for our customers. They also lead to more influence in our organizations. […]
Duration:00:32:54
486: The 7 Knowledge Areas of Product Mastery – with Chad McAllister, PhD
4/22/2024
The essential knowledge areas that give product managers more influence and success Today we’re talking about the seven knowledge areas for product mastery. These are the knowledge areas that make us successful as product masters who know how to create new value for our customers. They also lead to more influence in our organizations. This […]
Duration:00:32:21
485: How product managers can navigate “Big-Bet” transformations – with John Rossman
4/15/2024
The habits that set apart transformational product leaders Today we are talking about why organizations are increasingly facing the need to transform and how to navigate those changes. If you have experienced a big change, you already know firsthand how challenging it is. All of us need to know the principles that make transformations successful, […]
Duration:00:35:33
484: Making customer research easier – with Prashant Mahajan
4/8/2024
Tools for making voice-of-the-customer insights more accessible to product managers Today we are talking about aspects of the Market Research knowledge area for product mastery. Specifically, we are discussing how to overcome challenges collecting actionable customer insights. Helping us with this is Prashant Mahajan, the founder of Zeda.io. Prashant is an experienced product manager and leader, having guided […]
Duration:00:30:41
483: Nailing the customer experience to improve product value – with Jason Friedman
4/1/2024
How product managers can design their customer experience journey We all want to create products that customers find valuable and even delightful. But accomplishing that is complicated, and some teams lose focus on the real objective or start without a clear vision for what they need to accomplish. How can using the customer experience journey […]
Duration:00:37:58
482: People-first product leadership for higher performing teams – with Diana Stepner
3/25/2024
How product managers can empower their teams Today we are talking about how product leaders can create more effective teams by using a people-first leadership approach. Joining us is Diana Stepner, Head of Product for Education at the Chan Zuckerberg Initiative. Her approach to product leadership empowers individuals, fosters collaboration, and connects with people in […]
Duration:00:27:47
481: Lessons learned developing medical products – with Ron Richard
3/18/2024
Product management insights from medical innovations Today we are talking about product management and innovation of medical products. Throughout my career, I’ve often found the best insights for improving my product work by learning from other industries, so even if you are not involved in medical products, you’ll be able to apply the practices you […]
Duration:00:28:31
480: Putting Design Thinking into practical action – with Tom Granzow
3/11/2024
The Discover, Analyze, Create, Develop Design Thinking Framework for product managers You’ve heard about Design Thinking or even tried it. It is a simple-to-understand tool for solving problems, developing strategy, and most commonly for us product professionals, for developing a new product or service. And while it is simple to understand, that doesn’t mean it […]
Duration:00:34:34
479: Beyond the pint glass–Learnings from creating the new Molson Coors Non-Alcohol portfolio – with Marlon Hernandez
3/4/2024
Product management insights from Molson Coors’s non-alcohol portfolio transformation I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This discussion is with Marlon Hernandez, whose session is titled “Beyond the pint glass: Learnings from creating the new Molson Coors Non-Alcohol portfolio.” After over 233 years of brewing […]
Duration:00:30:59
478: Discovering the heart of innovation Part II – with Merrick Furst, PhD
2/26/2024
How product managers can create products that customers cannot be indifferent to In episode 468, Dr. Merrick Furst introduced us to the discipline of deliberate innovation and how companies can create products customers absolutely must have. The purpose of this podcast is to help you create products your customers love. Products your customers must have […]
Duration:00:00:28
477: Three-step VOC system – with Andrea Ruttenberg, PhD
2/19/2024
Market research essentials for product managers Today we are talking about the knowledge area called market research. How do you know that the product you’re developing will actually create value for customers, that they’ll love it, and that they’ll buy it? Have you done the right things to have confidence of these outcomes, or are you […]
Duration:00:34:44
476: Improving decision quality during stage gate reviews – with Wayne Fisher, PhD, and David Matheson, PhD
2/12/2024
How product management teams can make better innovation decisions I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This discussion is with two speakers who did a joint session, Dr. Wayne Fisher and Dr. David Matheson, whose session is titled “Improving decision quality during stage gate reviews.” […]
Duration:00:34:55
475: A CPO’s perspective on amazing product teams – with Amruta Moktali
2/5/2024
How to build high-performing product teams Today we are talking about amazing product teams—what is involved in creating one and then how to manage it. Joining us is Amruta Moktali, Chief Product Officer at Skyflow, the world’s first and only data privacy vault delivered as an API. She’s spent over a decade mastering the complex […]
Duration:00:29:22
474: Emotionally fit leadership for product managers – with Dr. Emily Anhalt
1/29/2024
How to become an emotionally fit product leader We are talking about mental health for product managers and leaders—specifically product managers moving into leadership roles and those who are already in leadership roles. We’ll call this emotionally fit leadership. Dr. Emily Anhalt is a psychologist, emotional fitness consultant, and the co-founder and Chief Clinical Officer […]
Duration:00:30:23
473: The Mindsets of Breakthrough Innovators – with Matt Phillips
1/22/2024
Five mindsets every product manager should cultivate I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This discussion is with Matt Phillips, whose session is titled “The Mindsets of Breakthrough Innovators.” Matt shared that successful innovators and entrepreneurs think differently from other people. Further, the way they […]
Duration:00:30:18
472: The intersection of art, design, and business – with Paul Stonick
1/15/2024
How SCADpro is elevating product management through design We are talking about some of the lessons from integrating art, design, and business needs that have been learned by SCADpro—the Savannah College of Art and Design’s in-house design, research, and innovation studio—which is generating innovative designs and products for the world’s most influential brands, including Google, […]
Duration:00:29:20
471: How product managers best interview users – with Steve Portigal
1/8/2024
Mastering the art of customer conversations – for product managers As a product person, you know or at least have heard how important it is to talk with customers. Also, if you are not a complete newb, you also know you can’t simply ask the customer what they want. Instead, what do you ask them—how […]
Duration:00:34:42
470: Strategies for enhanced product innovation in organizations – with Andy Binns
1/1/2024
Insights for product managers on fostering innovation in corporate environments Today we are talking about how established organizations can innovate, resulting in new products and ventures. Most of us who have been in established organizations, know this can be challenging as a culture of innovation is often lacking. Joining us is Andy Binns, a management […]
Duration:00:33:56
469: Voice of Customer in Product Design – with Tony Belilovskiy
12/25/2023
How product managers can turn customer dissatisfaction into innovation I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This discussion is with Tony Belilovskiy, whose session is titled “Voice of Customer in Product Design.” Tony will be sharing with us how you can turn customers’ perceptions (that […]
Duration:00:34:16
468: Discovering the heart of innovation Part I – with Merrick Furst, PhD
12/18/2023
How product managers can create authentic demand Today we are visiting the topic that is at the heart of this podcast—creating products customers love. To do that, we are joined by one of the co-authors of the new book The Heart of Innovation: A Field Guide for Navigating to Authentic Demand. Our guest is Dr. […]
Duration:00:39:53