Smarter Freelancing: Freelance Work | Getting Clients | Freelance Writing | Freelance Design | Ed Gandia-logo

Smarter Freelancing: Freelance Work | Getting Clients | Freelance Writing | Freelance Design | Ed Gandia

Business & Economics Podcasts >

Smarter Freelancing is the show that teaches you how to earn more in less time ... doing work you love ... for better clients. It doesn't matter if you're just now thinking about going out on your own, if you've been freelancing for a long while, or if you're somewhere in the middle. This podcast will help you create a freelance business that gives you the time and financial freedom to live your purpose. In this engaging, nuts-and-bolts show, Ed Gandia, co-author of the bestselling book The Wealthy Freelancer will walk you through the practical, “doable” systems and strategies he has developed in his own freelancing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other freelancers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff.

Smarter Freelancing is the show that teaches you how to earn more in less time ... doing work you love ... for better clients. It doesn't matter if you're just now thinking about going out on your own, if you've been freelancing for a long while, or if you're somewhere in the middle. This podcast will help you create a freelance business that gives you the time and financial freedom to live your purpose. In this engaging, nuts-and-bolts show, Ed Gandia, co-author of the bestselling book The Wealthy Freelancer will walk you through the practical, “doable” systems and strategies he has developed in his own freelancing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other freelancers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff.
More Information

Location:

United States

Description:

Smarter Freelancing is the show that teaches you how to earn more in less time ... doing work you love ... for better clients. It doesn't matter if you're just now thinking about going out on your own, if you've been freelancing for a long while, or if you're somewhere in the middle. This podcast will help you create a freelance business that gives you the time and financial freedom to live your purpose. In this engaging, nuts-and-bolts show, Ed Gandia, co-author of the bestselling book The Wealthy Freelancer will walk you through the practical, “doable” systems and strategies he has developed in his own freelancing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other freelancers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff.

Language:

English


Episodes

#033: How to Adapt Your Freelance Business to a Rapidly Shifting Marketplace

5/28/2015
More
The freelance marketplace has become more competitive. But just because there are more freelancers than ever before doesn't mean you have to succumb to competitive pressure. Not if you make key adjustments in how you position yourself ... and what services (and value) you deliver. In this week's show you'll hear from someone who's done this successfully. His name is Tristan Kneschke and his company is Exit Editorial, a post-production company that does video editing and color grading...

Duration:00:35:04

#032: How to Have a Stress-Free Conversation with Your Prospects

5/14/2015
More
For many of us, the initial conversation with a prospect can be stressful. Maybe you need the work. Or you really want to land this client. And you don't want to screw up the opportunity by saying the wrong thing. In this episode, you'll hear from RC Peck, a seasoned pro at having productive and highly effective prospect conversations. RC is not a freelancer. But I've brought him into the show because we can all learn from the mindset and techniques he's developed about these initial...

Duration:00:39:21

#031: Booking Yourself Solid

4/30/2015
More
Michael Port's Book Yourself Solid was one of the most important books I read when I was freelancing part time while working my day job. It was a big reason why I was able to grow my business so quickly. I loved how Michael broke down the process of filling up your pipeline with high-quality clients. He described the process in a very methodical way that I could understand. But he also addressed the critical "softer" side of building a solo business. In this interview, I get to chat...

Duration:00:44:37

#030: How to Get a 10X Return on Your Next Conference

4/16/2015
More
I've always been a big proponent of investing in targeted conferences and events. It's not just about what you learn, it's about the people you meet, the conversations you have and the insights you gain. In other words, the intangible things no one can really put a price on. However, I'm the first to admit that I don't always get the most value from the conferences I attend. Why? Mainly because of poor planning on my part. And many times I just don't know what I'm supposed to do!...

Duration:00:51:57

#029: David Nihill on Using Humor to Become a Better Public Speaker

4/2/2015
More
Delivering talks to very targeted groups can be a great way to generate new freelance business. Especially if used in conjunction with other smart marketing strategies. But to captivate your audience and keep them engaged, you have to be an effective speaker. Fortunately, this is a learnable skill. Just ask David Nihill, who until recently was petrified of speaking in public. Then he took a deep dive into the subject and studied some of the most skilled communicators in any field —...

Duration:00:34:19

#028: How Focus@Will Improves Focus, Productivity and Creativity

3/19/2015
More
Music has been a big part of my life since I was a kid. But for years I had the hardest time finding music that enabled me to focus on my work. I spent hours carefully curating playlists on iTunes. I tried dozens of Pandora stations. And, of course, I tried the old standby — classical music. Nothing ever worked consistently. And then in 2013 I discovered Focus@Will, an online service that plays music that's scientifically designed to improve and sustain your focus. After an hour of...

Duration:00:31:03

#027: Value Pricing with Kirk Bowman

3/5/2015
More
You don't hear much about value pricing (often called "value-based pricing") in the freelance community—at least not in the creative side of freelancing. But it's catching on with freelancers who are trying to shift to a more consultative approach to their services. I've been meaning to bring up this topic... But I wanted to bring in a guest who could speak to this from real-world experience—not from theory. I finally found the guy. His name is Kirk Bowman. Kirk has worked as an...

Duration:00:35:11

#026: A Hiring Manager Explains What He Looks for in a Freelancer

2/19/2015
More
We spend a lot of time on this show talking about how find and land better-paying clients, how to work smarter and how to develop the mindset you need to succeed in this business. You've heard from me and from fellow freelancers. You've heard from industry experts, well-known speakers and authors. But I've yet to bring on someone who hires freelancers. Someone who can speak to what it's like evaluating freelance talent and working with us. That's what this episode is about. In today's...

Duration:00:37:03

#025: Brian Casel on 'Productizing' Your Services

2/5/2015
More
Made to order. That's what most of us do. We deliver customized services to our clients. It's simple and straightforward — at least on paper. The client describes what they need, and you turn around and deliver a customized, made-to-order product. This model works. It's what most clients want. And when done right, it can be very profitable. But is that the only way to deliver professional services? No. There are other models that can be just as profitable ... and even more...

Duration:00:44:36

#024: Why So Many Women Struggle in Business — and What to Do About It

1/22/2015
More
I remember when one of my female colleagues first told me about the struggles many self-employed women face. It was about 10 years ago. "Yes, there's discrimination," she said. "But much of it is self-sabotage. We just weren't brought up like men. We're not supposed to be driven and assertive." I was shocked. Yet the more I talked with other women freelancers and entrepreneurs, the more I realized that this is a huge issue. We've addressed this issue before here at the Academy. In...

Duration:00:36:51

#023: The State of Independence in America — What’s Happening in Today’s Freelance Economy

1/8/2015
More
Is freelancing a growing trend or a fad? And if it's growing, who's really profiting from this massive shift in the labor force? If you've followed me for a while, you probably know that I'm a big "trend junkie." I even put together two comprehensive reports on the state of freelancing, back in 2011 and 2012. But I've never come close to the information and insights that MBO Partners has produced over the past few years, mainly through their State of Independence reports. Ever since...

Duration:00:51:56

#022: Amy Porterfield on How to Generate Hot Freelance Leads with Facebook Ads

12/11/2014
More
To explain how you can use Facebook to generate highly targeted leads for your freelance business, I've brought in one of the world's most recognized experts on the topic ... the one and only Amy Porterfield. In this week's podcast, Amy explains why Facebook is such a powerful tool to generate potential clients cost effectively. And she walks you through a simple campaign you can set up and deploy immediately.

Duration:00:37:01

#021: Forget Goals! Focus on Habits Instead (Pt. 2 of 2)

11/25/2014
More
In the previous episode, I shared my recent experiments with habit development techniques ... and why I'm getting away from traditional goal setting. Today's show is the second part of this important discussion. I've brought in my colleague James Clear to delve deeper into the topic. James has done extensive research in the area of habits. He's also transformed his business and his life as a result of implementing cutting-edge yet simple habit-building techniques. In this interview, we...

Duration:00:34:17

#020: Forget Goals! Focus on Habits Instead (Pt. 1 of 2)

11/13/2014
More
I'm pretty much done with traditional goal setting. I'm talking about your standard "I'm going to get X result by this specific date" approach to setting goals. It's not that this approach doesn't work. It certainly does (sometimes). I'm doing away with it because it's missing a core element of making the goal a reality—the daily and weekly action that needs to happen in order for the goal to manifest. Without that key element, you're just shooting in the dark. In this episode, I...

Duration:00:36:39

#019 How MBO Partners Is Changing the Way Freelancers Work with Clients

10/30/2014
More
Freelancing can be a very lonely business. Not just in terms of physical isolation, but also in the way of getting help to run your day-to-day operations. Most of us don't have staff to take care of business operations and administration. Or a CFO and legal team to deal with finances, payroll and regulatory hassles. Or an IT director to manage our tech infrastructure. We're expected to do it all. And that can be exhausting! That's where a company like MBO Partners can help. MBO...

Duration:00:43:51

#018: Taking Bolder and Smarter Risks in Business and in Life: An Interview with Riskology.co’s Tyler Tervooren

10/1/2014
More
The biggest breakthroughs I've experienced in my business and personal life have come from taking what seemed to be big risks. Not the crazy, jumping-off-a-cliff-with-a-wingsuit kind of risk. I'm talking about stepping far enough outside of my comfort zone that I changed for the better. Even if the desired outcome never materialized. If you want to take your freelance business to the next level, you HAVE to start thinking differently about risk. Risk is a natural part of growth. And...

Duration:00:38:27

#017 Jason Blumer on When to Hire an Accountant — and How to Pick the Right One for You

9/18/2014
More
There comes a point when most freelancers wonder if (and when) they should find a good accountant. It's an important decision. And there's much more to it than finding someone to do your taxes. But when is the right time to look? Where do you start your search? What should you look for when evaluating potential accountants? My guest for this episode is Jason Blumer of Blummer CPAs — a firm that works with creative professionals and agencies. In this talk, Jason answers all these questions...

Duration:00:44:33

#016: Crystal Coleman on Launching a Sideline to Supplement Your Freelance Business

9/4/2014
More
Who said you had to limit yourself to your core services as a freelancer? And who said you couldn't launch a separate side business that allows you to practice a hobby or passion? That's one of the beauties of self-employment. You can chart your own course and make your own rules. In today's episode, I interview my VP of operations, Crystal Coleman. Crystal has been instrumental in helping me grow my coaching and training business over the past 4-1/2 years. One of the many things I...

Duration:00:35:44

#015: Ilise Benun Reveals a 3-Tier Pricing Strategy That Works Like Crazy

8/21/2014
More
Do you typically quote prospects exactly what they ask for? Most freelancers do. But what if you gave your prospect more options? What if you proposed two or three variations on the original scope of work? Would that just create confusion? Or could it present an opportunity to serve the prospect better while potentially increasing your income on that project? In today's show, Ilise Benun talks in detail about a 3-tier pricing strategy that's working like gangbusters for freelancers who...

Duration:00:26:50

#014: Jared Easley on How to Starve Your Self-Doubt and Realize Your True Potential

8/7/2014
More
I'm really excited about today's show because I get to address what I believe is one of the most important topics in the freelance community—boosting self-confidence. This is a topic I've addressed before in my High-Income Business Writing Podcast (Episode #22: "7 Tips for Developing Stronger Self-Confidence." But for this episode, I wanted to bring in someone who talks about this subject every single week. His name is Jared Easley, and he's the host of the Starve the Doubts...

Duration:00:36:23