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Beer and Golf are social activities, then why are you struggling with Social Media Marketing. The Taps and Tees Show brings real marketing advice that is making an impact in Craft Beer and Golf World. Short Weekly conversations for people passionate about marketing, golf and beer!

Beer and Golf are social activities, then why are you struggling with Social Media Marketing. The Taps and Tees Show brings real marketing advice that is making an impact in Craft Beer and Golf World. Short Weekly conversations for people passionate about marketing, golf and beer!
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Location:

United States

Description:

Beer and Golf are social activities, then why are you struggling with Social Media Marketing. The Taps and Tees Show brings real marketing advice that is making an impact in Craft Beer and Golf World. Short Weekly conversations for people passionate about marketing, golf and beer!

Language:

English


Episodes

Integrity in selling

6/20/2018
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Being honest and showing integrity are two of the most important qualities when it comes to growing a successful and reputable Craft Beer or Golf Brand. With the rise of technology comes the even greater responsibility of being transparent. Businesses who fail to be transparent with their community and clients will find themselves on the slippery slope to business disaster. Today’s episode is all about why you should be leading your business with integrity and honesty. The Show...

Duration:00:14:58

Hey we Got an award.... Again

6/13/2018
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One of the most influential ways to establish your business’s’ expert authority is through attaining awards. There’s a huge variety you can apply for on both a national and international scale. But how effective are multiple awards when it comes to growing your business? Does it increase your credibility the more awards you receive? Does it attract more ideal clients? Or does it pool you in a red sea of ‘me-too’ businesses? In today’s episode, Marty talks specifically how he has used...

Duration:00:09:26

Being Social with The Grateful Dead

6/6/2018
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When you think of marketing in today’s day, email, social media and SEO commonly spring to mind. All these new-age internet marketing strategies cloud many people’s memory - there was in fact a time before this new digital marketing era. Sure, the television, radio and print advertising days are long gone, however, there are still a select few marketing philosophies that have stood the test of time and are still just as relevant today as they were 100 years ago. Today, Marty shares some of...

Duration:00:12:17

Social media with a strategy

5/30/2018
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Today, social media is one of the most influential tools in your business’s marketing arsenal. Do it correctly, and you’ll create a strong connection with your prospects and customers. But most marketers and business owners often make the big mistake of diving head first into social media without a strategy. To get the most out of social media and create the best customer experience possible, you have to have a clear strategy that not only builds strong relationships but also delivers...

Duration:00:14:58

Why should I hire you, Because We aren't Full of Sh*t

5/23/2018
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In recent years, social media has exploded and driven many businesses to put a huge focus on their social media marketing. Today, more of people's time is spent on social media than ever before, and because the barrier to entry is set so low, it’s relatively easy for businesses to begin using social media to grow their brand. But just because ‘it’s free’ doesn’t mean everybody is taking full advantage and maximizing their efforts on social media. In today’s Taps and Tees Show, Marty...

Duration:00:16:22

Picking my brain, The invoice is in the mail

5/16/2018
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Time is your most valuable asset. No matter what you do, you can’t buy it back. Unlike money and other resources, you can’t SPEND time then go and earn more of it. It’s not there to buy, rent or borrow. It’s there to be used wisely and to enjoy the benefits. So what should you do when someone asks to ‘pick your brains’ and how should you ask someone if you could ‘pick their brains’ without being annoying or disrespectful? Tune in to today’ show and learn how Marty safeguards his time and...

Duration:00:15:58

Being a Rock Star, sure I'll sign my book

5/9/2018
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As technology progresses in today’s modern day, it’s of a widespread belief that businesses must take advantage of this technology to stay ‘successful’ and easily accessible to customers. Modernizing goes much deeper than simply upgrading your computer or downloading the latest update. It’s all about understanding the current state of ‘social media’ and where your audience's attention is. But sometimes, modernizing may not be the best way for your business, as you’re going to discover in...

Duration:00:11:51

Modernizing isn't always the answer

5/2/2018
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As technology progresses in today’s modern day, it’s of popular belief that businesses must take advantage of this technology in order to stay ‘successful’ and easily accessible to customers. Modernizing goes much deeper than simply upgrading your computer or downloading the latest update. It’s all about understanding the current state of ‘social media’ and where your audience's attention is. And sometimes, modernizing may not be the best way for your business, as you’re going to discover...

Duration:00:11:30

How you're affecting the community

4/25/2018
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When talking about community within the context of social media, it can have lots of different meanings depending on who you ask which creates confusion for the majority of craft beer and golf brands/businesses. For you to get real results from your social media marketing, it’s essential you focus a portion of your time building AND nurturing a community of people who love your brand. Today, you’re going to learn how you can leverage social media by pulling people together to create a...

Duration:00:16:22

Organic doesn't work

4/18/2018
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Facebook plays a critical role in the success of most businesses today. It’s a fantastic way to connect with your customers and share information about your business - almost instantaneously. But recently, Facebook’s organic reach has been steadily declining, dying a slow, painful death which has made it harder than ever to reach people organically. It’s becoming very much a ‘pay to play’ social media platform - which is understandable. At the end of the day, Facebook is a business. But...

Duration:00:20:01

SO, What is your Story

4/11/2018
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The heart and soul of any brand is deep-rooted in human connection. You’re dealing with people, solving their problems and providing a great customer experience. A great story gives your brand a living, breathing pulse. Telling your brand’s story is a powerful strategy for building relationships and bringing people closer to your brand. So how do you do it? How do you tell your brand’s unique story in a world of noise? Today show will show you exactly how to tell your story the no bs...

Duration:00:14:59

Its Great Beer Now What?

4/4/2018
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Welcome to The Taps And Tees Show: The podcast dedicated to showing people passionate about golf and craft beer, the no BS way of marketing their brand in a noisy online world to get real results. In this pilot episode, your host Marty Mcdonald talks about his marketing agency; Bad Rhino Inc, his love for all things beer and golf, as well as an insight for future shows to come. Here Are The Highlights: - How to leverage paid online marketing to get the most for your brand (4:40) - The...

Duration:00:12:25

Taps and Tees Intro

3/16/2018
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Beer and Golf are social activities, then why are you struggling with Social Media Marketing. The Taps and Tees Show brings real marketing advice that is making an impact in Craft Beer and Golf World. Short Weekly conversations for people passionate about marketing, golf and beer!

Duration:00:00:23