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The Business of Digital Podcast

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Location:

United States

Language:

English

Contact:

8152805310


Episodes

E61 – What Makes Good Leadership?

8/12/2018
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Leadership in an industry and in your company isnt something you can cover in 20 minutes but the guys try and get the conversation started at least to answer "What Makes Good Leadership?".

Duration:00:21:30

E60 – What is Agile Marketing

8/5/2018
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Guest Frank Days joins the podcast to talk scrums, Jira, product marketing, waterfalls and oh yeah - Agile Marketing. Listen to learn What is Agile Marketing.

Duration:00:22:55

E59 – Content Calendar Examples & Templates – Different Approaches

7/29/2018
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You often hear that you need a content plan or content calendar but what it looks like, how it works, and what works for your team/company likely will be different than what works for others. Every company has different hurdles and issues for pushing content and social updates live so why would someone think that a single type of calendar would work for everyone?

Duration:00:20:37

E58 – How to Grow a Digital Marketing Team

7/22/2018
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Get tips on how to grow a digital marketing team. The episode starts with hiring, moves to training, and ends with retention for your in-house or agency team.

Duration:00:25:32

E57 – Pitch Deck Best Practices

7/15/2018
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Pitch Deck Best Practice Podcast Whether you an agency pitching new business, an in-house marketer pitching your project to a boss/CEO or if you are pitching your business idea to VCs it is likely you...

Duration:00:23:04

E56 – How Should a Business Handle Holidays (Blogging & Social Media)

7/8/2018
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Every month & quarter there is at least one holiday that can impact a business' normal hours, operations & sales. Get tips on social media posting and blogging.

Duration:00:22:04

E55 – Is There Value in Twitter Chats?

7/1/2018
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Twitter is sometimes ignored these days but there is still a not often used hidden gem - Twitter Chats. This week the guys dig into how they can help you and your business.

Duration:00:22:32

E54 – What is Your Time Worth?

6/24/2018
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This week Jenny Halasz again joins the show as ways to measure your time, track your time, how to value your time and finally a quiz (and tools) for you are all packed into this one episode. So give a listen and get some great ideas on valuing your own time.

Duration:00:23:29

E53 – What Does Going Viral Mean (in 2018)?

6/17/2018
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How Do You Define Going Viral? What does it mean to go viral in 2018? The answer of course is - it depends. Learn how to calculate it for your business.

Duration:00:22:41

E52 – How to Ride the PR Wave

6/10/2018
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The guys give a number of ways that PR can happen and how to ride the PR wave for a long time. From customer service awards to local awards and beyond - get ideas on riding the PR wave.

Duration:00:21:11

E51 – Should Businesses Use Facebook Groups?

6/3/2018
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The guys cover the idea of using and participating in Facebook Groups to help drive business or awareness of your business. Give a listen and hear a number of great examples on how to leverage FB Groups for your business.

Duration:00:21:20

E50 – What Social Network Should My Business Be On? W/ Guest Simon Heseltine

5/20/2018
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What Social Media networks should your business be on and how to leverage them for content/PR? Simon Heseltine joins in the conversation and the "game" Dave creates to quickly brainstorm ideas for some industries.

Duration:00:23:44

E49 – What is GDPR and Does it Matter to You? W/ Guest Jenny Halasz

5/13/2018
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Jenny Halasz joins the guys this week and they dive into GDPR. Hopefully they save you some time researching! This new EU regulation has an upcoming deadline of May 25, 2018 and hopefully you are (at least a little) better prepared after this episode!

Duration:00:22:58

E48 – Why a Business Should Blog

5/6/2018
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Dave and Mat dig into some reasons why your business should be doing at least some blogging. They dig into some reasons why you should blog, some ideas on what to blog about and much more.

Duration:00:20:56

E47 – How Your Brand Can Reduce the Risk of Reputation Nightmares w/ Simon Heseltine

4/29/2018
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Listen to hear examples of what went wrong, ways to monitor your brand/employees/future hires, and what to think about for your own Social Media Policy. So if you want some ideas on how to prevent your own reputation nightmare or want some ideas on how to setup a social media policy for your company be sure to listen this week!

Duration:00:26:17

E46 – How to Make the Best Content In the World

4/22/2018
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Mat is giving a talk with Kevin Gibbons of BlueGlass at the Zenith Social Media Marketing Conference in late April. This episode is part session preview and part new material as we dug into some content marketing case studies that you won't hear at the conference from Mat.

Duration:00:21:25

E45 – WordPress Plugin Performance & Security

4/15/2018
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Daily we hear about new data breaches and hacking of websites. If you use WordPress the security and performance of your site will partially fall on you. This week we give some tips and resources on how to better secure your WordPress website.

Duration:00:19:48

E44 – What is Martech and Why Martech Matters with Scott Brinker

4/8/2018
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What is Martech and Why Martech Matters with Scott Brinker Not sure what is Martech or if you even have a Martech Stack. A stack? What in the world is a Martech Stack or Marketing...

Duration:00:24:12

E43 – Podcasting Best Practices & Lessons

4/1/2018
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To celebrate our first year of podcasting (plus or minus a few weeks) we thought now was a great time to look back at our first 42 episodes. Hit play and listen as the guys cover some of what they have learned to do (and not do) when it comes to podcasting.

Duration:00:21:58