A Deep Dive into Design & Personal Branding with Impressive. Branding is the foundation to all businesses, large and small. It’s how people remember who you are and how your business can gain momentum and stay current. Discussing visual design and other types of branding are two of the experts at Impressive Digital. We’re looking […]
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Join Us as we Discuss AI & the Future of Digital Marketing One thing that digital marketers can’t avoid thinking about right now is Artificial Intelligence. While some people are shaking at the thought of losing their jobs to robots, others think we’ll always be safe, with robots only complementing our work, not taking it […]
The post Episode 8: How Will Artificial Intelligence Change SEO & Content Marketing? appeared first on Impressive Digital Agency.
Impressive Talks Modern Marketing & AdWeek Takeaways We were lucky enough to get to hang out in Sydney last month for Advertising Week. The mind-blowing event was full of insightful tips and workshops from industry experts, so it’s safe to say we went away bursting with new ideas and concepts in the digital marketing world. […]
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Robert Tadros Talks About the SEO Promises to Watch Out For As a business owner or marketing manager, you’re aware of the importance of a solid SEO strategy. The only way to achieve this is through a consistent, long-term effort that plays within the lines of Google’s rule book. However, the industry is swimming with […]
The post Episode 6: Why SEO Agency Ranking Guarantees are Rubbish appeared first on Impressive Digital Agency.
Interview with Winery Lane: Digital Disruption in the Wine Industry Kicking off the first episode in our client series, we spoke to Winery Lane about what it’s like to break into a typically traditional industry like the wine industry. That got us thinking – should every company have emerged into the digital world by now, […]
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The Impressive Digital Marketer on How to Write the Best Copy Ever Sales copy has had an overhaul. Copywriters have to be weary of the purpose and medium of their writing, in order to select the most effective “voice”. Fairly recently, direct response copy has become relevant again and it’s an extremely interesting way to […]
The post Episode 4: Writing the Best Direct Response Copy Ever appeared first on Impressive Digital Agency.
The Impressive Digital Marketer Talks Social Media for eCommerce If you operate an eCommerce website and you’re not using social media to its full capacity, you’re missing out on traffic and sales. Everyone and everything is on social media; brands, your family, people’s pets, your competition. So, how do you stack up? Tom Silvey and […]
The post Episode 3 – The Importance of Social Media for eCommerce Sites appeared first on Impressive Digital Agency.
The Impressive Digital Marketer on Brand Jacking By no means a new phenomenon in the digital world, brandjacking is something that businesses have to be aware of, because hijackers are becoming more and more smart in their tactics. So how do you protect your business – and what exactly is brandjacking? Elise Bannan and Sam […]
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The Impressive Digital Marketer Presents our Voice Search Podcast Voice search is rapidly gaining more attention in our day-to-day lives, with 50 billion voice searches happening in 2015 alone. The question is: is your website prepared? Impressive’s own Caleb Wynne and Russ Macumber get together to discuss how to optimise your website for voice search, […]
The post Episode 1 – The Power of Voice Search & How to Optimise Your Website for Voice appeared first on Impressive Digital Agency.