Build Your Online Audience

Find out what to expect from Janet's new podcast in this super short trailer. Listen on Apple Podcasts Or your favourite podcast app. And don't forget to download, subscribe rate and review - those reviews are SO important!

THIS IS THE LAST EPISODE OF THIS PODCAST. MY NEW PODCAST IS CALLED THE COURAGEOUS CONTENT PODCAST. FOLLOW & DOWNLOAD ON YOUR FAVOURITE PODCAST APP. https://courageous-content.captivate.fm/ Have you ever launched a course or product that flopped - leaving you wondering where you went wrong? If this sounds familiar you’ll love this podcast episode with business coach Natalie Sisson. Natalie explains how to bounce back from a failed launch and shares her experience of a launch that flopped (and the BIG lessons she learnt). You’ll learn why being true to yourself can have a huge impact on your launch and how to find the resilience to bounce back from failure. This is the final episode of The Build Your Online Audience podcast. Join the waiting list for my NEW podcast (launching in May 2021) here. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes About this final Build Your Online Audience podcast episode (00:30) Resources Natalie's website and podcast Natalie’s Instagram Natalie’s book Suck It Up Princess Teachable Be the first to hear when my new podcast goes live in May 2021. Sign up for the waitlist to hear about my new Courageous Content podcast Join my Build Your Online Audience programme Other useful podcasts [Bonus] Should you join Janet Murray’s Build Your Online Audience Programme? (podcast) [Bonus] Why I'm ending the Build Your Online Audience Podcast and what's happening next (podcast) [009] How to build a memorable brand with Natalie Sisson (podcast) [418] How long does it take to create an online course (podcast) [426] The ultimate course launch checklist (podcast) [440] The secret to a successful online course or membership launch (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

My Build Your Online Audience Podcast is ending at episode 450 and I'd love you to come along to my podcast wrap party on Friday 26 March 2021 at 4pm-6pm GMT. I've invited all my podcast guests from the past five years and I'd love to have all my listeners there too. Listen to this quick podcast to find out how to get the link to register to join us. Plus if you've ever fancied starting your own podcast then make sure you come along because I'm going to be explaining how you can win an amazing podcast bundle. There's everything you need to get your podcast up and running. See you there! Register for my podcast party here {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Be the first to hear when my new podcast goes live in May 2021. Sign up for the waitlist to hear about my new Courageous Content podcast Other useful podcasts [Bonus] Should you join Janet Murray’s Build Your Online Audience Programme? (podcast) [Bonus] Why I'm ending the Build Your Online Audience podcast and what's coming next (podcast) [376] Lessons learned from 1 millions downloads of my podcast (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

Have you ever wondered what would happen to your content if you needed to take time out of your business? Do you have content batched and scheduled ahead? Or would your content grind to a halt until you were able to get back to work? If you’re like many business owners I know, creating a contingency plan for your content is probably on your to-do list - but something you tell yourself you’ll get to when you get a spare moment (which, when you run a business is often ‘never’). But it is important. In this episode, I talk to business strategist Diane Mayor about how to create a contingency plan for your content (and why you need to). You’ll learn why planning for the good times (a sudden spike in sales, for example) is just as important as planning for a crisis. PLUS what to include in your contingency planning. And why this topic is important - even if you’re a solopreneur. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Why I’m ending the Build Your Online Audience Podcast (and what’s coming next) (02:15) Resources Diane's website and podcast Diane's Instagram Be the first to hear when my new podcast goes live in May 2021. Sign up for the waitlist to hear about my new Courageous Content podcast Join my Build Your Online Audience programme Other useful podcasts [Bonus] Should you join Janet Murray’s Build Your Online Audience Programme? (podcast) [Bonus] Why I'm ending the Build Your Online Audience Podcast and what's happening next (podcast) [374] How to create a year's worth of content in one morning (podcast) [439] How to create a content batching week with Jordan Gill (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

In this episode, I explain why I’m ending this podcast in two episodes time (episode 450). I share the reasons why and what’s coming up next (don’t panic - I’m not giving up podcasting all together). If you’re a regular listener to the show, THANK YOU so much for your support. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes How my podcast audience has kept me motivated (01:48) (31:07) Resources Be the first to hear when my new podcast goes live in May 2021. Sign up for the waitlist to hear about my new Courageous Content podcast Join my Courageous Content mini-course Join my Instagram Success Academy Other useful podcasts [Bonus] Should you join Janet Murray’s Build Your Online Audience Programme? (podcast) [315] How to create a brand statement and why you need to with Nicole J Smith (podcast) [376] Lessons learned from 1 millions downloads of my podcast (podcast) [400] How to build a large audience for your blog, vlog or podcast or (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

I generated more than £185k in sales of my 2021 Social Media Diary and Planner and related products. In this podcast episode (which you can also read as a blog), I share my tips on how to generate a semi-passive income from selling a planner or journal. You’ll find out: {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} 1. Make sure your planner solves a problem There are so many types of planners available - the competition can be huge. Which is why your planner needs to solve a specific problem for a specific person. For example, my Social Media Diary & Planner helps business owners who are struggling to come up with content ideas. It’s packed full of key dates and awareness days, which helps them generate content ideas. And it includes templates and checklists to help them create annual, monthly, weekly and daily content plans - which helps them stay on track. Another example might be a music practice planner. I’m an amateur pianist, and one of the problems I have is organising what I’m going to practise, when. The membership programme I belong to sells a piano practice planner. This is a great resource for keeping track of your practice. It also creates a record of what you’ve covered so you can look back at your progress. A wedding planner/journal is another good example because it helps prospective brides stay organised and creates a keepsake of the event. 2. Pick a niche for your planner Don’t be put off if there are already planners on sale in your industry/space. It is possible to niche down within your industry For example, there are hundreds of planners on dog training. Niching down to a particular breed of dog - or aspect of training e.g. potty training, behaviour - will not only help you stand out, it will also increase your sales. For example, Bridezilla founder, Alicia McCormack created a wedding planner for people who hate bridal magazines and wedding fairs. There are also planners for vintage weddings, 1950s themed weddings and other specific niches. There are lots of possibilities to niche down within your industry. Even if it seems like there are lots of planners already on the market. You may feel that getting super specific will reduce your sales. Actually, you’re far more likely to make sales because your product will be a better fit for your ideal customer. 3. Build an audience to sell your planner to The average conversion rate for online sales is 1-2%. Which means for every hundred people in your audience (i.e. your email list) only a handful are likely to buy. So if you’re hoping to sell hundreds/thousands of your planner - and you don’t currently have a large audience to sell to - you may need to readjust your expectations. If this is the case, you have a number of options: 4. Build authority on your planner topic There may be someone else out there who sells a similar planner/journal to the one you want to create. Someone who has an established audience e.g. a YouTube channel, book and/or large social media following. So why would someone choose to buy from you? I say this not to put you off launching your planner, but to remind you that you need to build authority in your industry/space. And also to manage your expectations. It may take you time to build the authority (and audience) you need to sell your planner (at least in the numbers you would like). The best way to build authority is to publish content that answers your ideal customers’ questions - ideally on your website.That way, when your ideal clients are searching online for answers to their questions, they’ll end up on your website. I publish regular blogs/podcasts on content planning/creation throughout the year. This helps me and my planner get ‘found’ more easily in Google. If you approach your planner business with realistic expectations, you can only build...

Did you know that just one in three podcast hosts are women? And just 21% of chart-topping podcast hosts are female? Even though almost as many women listen to podcasts as men. So what holds women back from launching a podcast? And why do so few women who DO start a podcast hit the top of the charts in their niche? This special podcast episode - published to mark International Women’s Day 2021 - aims to inspire more women to get their voices heard. You’ll hear from four podcasters (three female and one male) on how to get started with podcasting and overcome common fears - like getting to grips with the tech and getting used to the sound of your own voice. PLUS practical tips on launching your podcast. Even if starting a podcast isn’t on your radar, there is so much to inspire you in this episode to get your voice out there. Speakers: Charlotte Foster, Ant McGinley, Anna Parker Naples and Avni Gohill. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Why I hosted a ‘Women in Podcasting Session’ at 2021Sorted (01:42) interesting (07:18) (11:20) Resources Podcast speakers Charlotte Foster Turn up the volume on your voice Anna Parker Naples Podcast with impact Ant McGinley Pods up North Avni Gohil Virtuelicious Tools Descript - transcribe and edit audio Audacity - for recording and editing Searchie - for transcripts Otter - for recording and transcripts Zoom for recording your podcast Join my Courageous Content mini-course Join my Instagram Success Academy Other useful podcasts [Bonus] Should you join Janet Murray’s Build Your Online Audience Programme? (podcast) [446] How to pitch yourself as a podcast guest (podcast) [400] How to build a large audience for your blog, vlog or podcast (podcast) [383] How to get your podcast live in 60 days (podcast) [376] Lessons learned from 1 millions downloads of my podcast (podcast) [253] How to land a guest appearance on podcasts with Nicole Holland (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

Being a guest on other peoples’ podcasts is a great way to build your audience - and your authority. But most podcast hosts get far more pitches than they can handle - which means they can afford to be choosy about who guests on their show. So what’s the best way to pitch yourself as a podcast guest? And how can you make sure your pitch stands out from the rest? In this podcast episode, you’ll learn how to craft the perfect email pitch for a podcast and how to increase your chances of getting a ‘yes’ from the host. You’ll also find out what podcast hosts are looking for in a guest and the common mistakes to avoid in your pitch. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Why it's worth being a podcast guest Why Being a podcast guest is a great way to get in front of your ideal customers/clients - and build your audience - fast. It’s much quicker than writing a guest blog post. Most podcast interviews last between 30-60 mins. This means you can potentially do several a week. It’s also a great way to build trust quickly. There’s something about being in someone’s earbuds that’s much more intimate than the written word. Which means that by the end of a 30 minute interview, people often feel they know, like and trust you enough to visit your website, download your free resources and/or even buy your products/services. And the best thing is, every time you appear on someone else’s podcast, you’re getting in front of a brand new audience - an audience you haven’t had to build yourself. So if you set yourself a target to do three interviews a week, you could potentially build your audience by thousands - in a relatively short space of time. But before you get too excited…let’s back up a bit. Most podcast hosts - particularly on popular shows - get dozens of pitches each week. So competition for guest spots can be pretty tough. So how do you write a pitch for a podcast host that really stands out? Read on and find out. And why not check out my YouTube video about pitching yourself as a podcast guest as well:- 1. Focus on how you can help the podcast host (not yourself) As a podcast host, this is what I’m looking for in a guest: Someone who can providegreat contentfor my audience. In my case, this is practical ‘how to’ advice on listeners can apply in their business on social media marketing, content marketing and email marketing. On another podcast, great content might simply be entertainment or providing information about a specific topic. Someone who has anestablished online presencein the form of a blog, vlog, podcast and/or has written a book. Not only does this mean they have an audience they can share our podcast interview with, but it also means I can serve my listeners by directing them towards more useful content. Sadly, most of the pitches I get are focused on what the person doing the pitching hopes to get out of the interview rather than how they can help my audience. In many cases, it’s clear they haven’t even listened to the show (or even scrolled through previous episode titles) to get a feel for the kind of content I offer. I think my experience is pretty typical - which is why I say 'no' to most pitches I receive. If you can focus on how you can help the podcast host - rather than yourself - you'll have a much better chance of getting a 'yes'. 2. Label the subject header of your email Most podcast hosts are actively looking for great content, so label the subject line of your email and they’re far more likely to pay attention. 3.Use the subject header to summarise your idea A concise subject header that summarises your story (ideally in ten words or less) is far more likely to get a podcast host’s attention. Resist the temptation to use puns or clever wordplay though; an obscure headline that doesn’t mean anything may get...

Self-publishing your own book is a great way to build your online audience - and your authority. But how do you get started? How much does it cost? And should you do it all yourself - or use a print-on-demand service like Amazon, IngramSpark or Bookbaby. If you’ve been asking yourself these questions (and more) then you’ll love this podcast episode with publishing expert and bestselling Indie author Sacha Black. Sacha shares every single step you need to take on your self-publishing journey - from coming up with a killer idea for a non-fiction book - to publication to promotion. You’ll also learn how to promote your book (with or without an online audience) and some killer tips to avoid the stress of a one-star review. PLUS the one thing you must avoid when you launch. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes About Sacha Black and how she helps people self-publish (02:19)Create engaging content with my Courageous Content mini-course (03:05)What you need to consider before you start writing anon-fictionbook (06:06)How to come up with a killer topic for your book (06:24)The differences between traditional publishing and self-publishing (09:42)The pros and cons of being anIndieauthor (11:18)How to structure your book and why the problem you solve is at the heart of it (12:50)Why choosing the wrong style/genre could upset your audience (15:10)The optimum word count for a non-fiction book (16:10)What it means to publish ‘wide’ or ‘exclusive’ (and the pros and cons of both) (17:15)Publishing costs of a digital book vs a printed book (20:25)Reasons to outsource the formatting of your book (22:26)Why you should invest in a professionally-designed book cover (23:01)What sort of budget do you need for marketing a book (24:04)How to publish your formatted digital book online (24:34)What not to include in a book description (and why controversial is good) (28:34)Tips to avoid one-star reviews on Amazon (and what you must avoid when you launch) (30:38)How to promote your book if you haven’t got an online audience (32:36)Why content marketing is great for selling a book (33:48)Tips to get people on your email list (37:11) Resources Vellum for formatting on Mac BookBaby for publishing Kobo for publishing Barnes and Noble for publishing Overdrive for publishing Reedsy for editing Draft2Digital online publishing Ingram Spark print on demand Bookbub for distribution Mastering Amazon Descriptions by Brian Meeks How to write a sizzling synopsis by Bryan Cohen The Rebel Author Podcast Sacha Black Sacha's published books Sacha Black Instagram Sacha Black website Join my Courageous Content mini-course Join my Instagram Success Academy Other useful podcasts [Bonus] Should you join Janet Murray's Build Your Online Audience Programme? (podcast) [408] 11 Instagram Story ideas to help you make more sales (podcast) [411] How to become the go-to person in your industry with Jen Hall (podcast) [414] How much does it cost to launch your own planner? (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

If you’re building a personal brand online, people have to get to know the person behind the business. Otherwise, they won’t buy from you. But how much personal information should you share on your social media and other content platforms? What is ‘ok’ to share and what should be kept private? And what is the difference between sharing and oversharing? If you’ve ever asked yourself any of these questions, you’ll love this podcast episode on how much personal information you should share on social media (and other content platforms). If you worry about sharing too much personal information, I explore why you might feel like that (and whether your concerns are justified). I also share practical tips on how to decide what to share and what to keep private. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Join my Courageous Content mini-course Join my Instagram Success Academy Other useful podcasts [Bonus] Should you join Janet Murray's Build Your Online Audience Programme? (podcast) [Bonus] How I discovered my ADHD Superpower (podcast) [379] How to grow your Instagram posts by 1K in 30 days (podcast) [385] How to sell on Instagram Stories (without feeling sleazy) (podcast) [392] How to get more engagement on Instagram (podcast) [408] 11 Instagram Story ideas to help you make more sales (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

Ever find yourself wondering how some business owners manage to get tons of engagement (and sales) from the content their share on social media? Then you’ll love this podcast episode with Dawn Bradley - who teaches hair stylists how to build a six-figure business (having done exactly that herself). Dawn explains how to create content that really gets under the skin of your ideal customers/clients and keeps them coming back for more. PLUS how to get comfortable with sharing content on more personal topics (and why you should). And why you must stop trying to appeal to everyone (because you’ll end up appealing to no one). This episode is packed full of tips, strategies and ideas - regardless of what type of business you have. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Dawn Instagram Dawn website Join my Instagram Success Academy Buy my 2021 Social Media Diary & Planner Other useful podcasts [Bonus] Should you join Janet Murray's Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [362] How to grow your Instagram following to 27K fast (podcast) [379] How to grow your Instagram posts by 1K in 30 days (podcast) [385] How to sell on Instagram Stories (without feeling sleazy) (podcast) [392] How to get more engagement on Instagram (podcast) [408] 11 Instagram Story ideas to help you make more sales (podcast) [415] How to use TikTok to build your online audience with Sam Bearfoot (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

Are you using Instagram Reels as part of your Instagram strategy? Maybe you’ve been thinking about creating Instagram Reels but you need some creative inspiration? Or perhaps you’ve no idea what to make your Instagram Reels about? In this podcast episode, I explain how to get started with Instagram Reels and why Reels are a powerful way to stand out from the crowd on Instagram and create relatable content that gets people into your DMs - fast. Discover my time-saving hacks (using Instagram Reels and TikTok together) and the four types of content that really FLY on Instagram Reels (and how to keep people coming back for more). Plus you’ll get my 15 second Instagram Reels template. And the ONE thing I did that exploded my video content. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Join my Instagram Success Academy Buy my 2021 Social Media Diary & Planner Other useful podcasts [Bonus] Should you join Janet Murray's Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [362] How to grow your Instagram following to 27K fast (podcast) [379] How to grow your Instagram posts by 1K in 30 days (podcast) [385] How to sell on Instagram Stories (without feeling sleazy) (podcast) [392] How to get more engagement on Instagram (podcast) [408] 11 Instagram Story ideas to help you make more sales (podcast) [415] How to use TikTok to build your online audience with Sam Bearfoot (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn

What’s this new social media app Clubhouse everyone’s talking about? And how can you use it to build your online audience? In this podcast episode, I share how this audio-only app can be a powerful way to build your online audience and how you can use it to build your authority and your network. You’ll learn how to get started with Clubhouse (if you haven’t already). PLUS how the exclusive invite system works. I also share what I like about Clubhouse and what I’ve discovered (so far) about the best strategies you can use to build your online audience (yep - even if you have a product-based business). {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Find out more about my Instagram Success Academy here Join my 2021Sorted Club Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Build Your Online Audience programme Other useful podcasts [Bonus] Should you join Janet Murray's Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [373] How to get more followers on any social media platform (podcast) [379] How to grow your Instagram followers by 1K in 30 days (podcast) [415] How to use TikTok to build your online audience with Sam Bearfoot (podcast) [438] Five things you must stop doing if you want to build your online audience in 2021 (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn

Want to know the secret to launching a successful online course or membership site? In this special podcast episode, I’m sharing a game-changing lesson from my Build Your Online Audience Programme which has helped some of my clients generate thousands of pounds in revenue. You’ll learn the steps you need to take to launch an online course or membership (some of which might surprise you). PLUS how long it will take to build the audience of the size you need to launch a profitable online course or membership . You'll find out how spending too much time on the wrong activities can hold you up (and what those activities are). There’s also tons of ideas on how to generate income in your business FAST (even if you haven’t built your online audience yet). Want to know more about my Build Your Online Audience Programme? Head to the links in the show notes below. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Join my 2021Sorted Club Buy my 2021 Social Media Diary & Planner bundles Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Other useful podcasts [Bonus] Should you join Janet Murray's Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [339] How to build an audience for an online course or membership (podcast) [343] The three audiences you must build to create a successful online business (podcast) [418] How long does it take to create an online course (podcast) [426] The ultimate course launch checklist: how to plan and create content for a course or membership launch (podcast) [427] How to make more money teaching online (and how to do it really well) (podcast) [438] Five things you must stop doing to build your online audience in 2021 (podcast) Connect with me on Twitter, Instagram, Facebook and LinkedIn Resources Join my masterclass LINK Join my 2021Sorted Club Buy my 2021 Social Media Diary & Planner bundles Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Build Your Online Audience programme Other useful podcasts [Bonus] Should you join Janet Murray's Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [339] How to build an audience for an online course or membership (podcast) [343] The three audiences you must build to create a successful online business (podcast) [418] How long does it take to create an online course (podcast) [426] The ultimate course launch checklist: how to plan and create content for a course or membership launch (podcast) [427] How to make more money teaching online (and how to do it really well) (podcast) [438] Five things you must stop doing to build your online audience in 2021 (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn

Do you struggle to make the time to create content for your business? Would you love to start each month knowing you’ve nailed ALL your content for the month ahead? If that sounds good then you’ll love this podcast episode with systems expert and host of Systems Saved Me podcast Jordan Gill. Jordan explains how to create a content batching week - so whether you have a podcast, YouTube channel or regular blog post you can get your content creation wrapped up FAST - and avoid the time sink of creating content in dribs and drabs. Discover why you need to stop squeezing your content creation in between other work tasks and why carving out some time to intentionally create your content, will REALLY take your content to another level (as well as saving you time and brain space). Find out Jordan’s own systems and processes for batching her podcast episodes and how to make sure you stay on track and get in the right headspace to do it. And if you can’t manage a whole week of content batching Jordan’s got some tips that will help you batch on a smaller scale. PLUS why batching content and using systems will make sure you show up as your best self in your content (and REALLY help you build your online audience). There’s so much value in this podcast episode with Jordan Gill and I d love to know if it’s inspired you to try a content batching week. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Tools that Jordan uses: ClickUp Airtable Jordan's podcast: Systems Saved Me Jordan Gill: website Jordan Gill: Instagram Join my masterclass How to create a lunch plan Join my 2021Sorted Club Buy my 2021 Social Media Diary & Planner bundles Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Build Your Online Audience programme Other useful podcasts [Bonus] Should you join my Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [Bonus] How to generate income fast by creating a power hour for your business (podcast) [411] How to become the Number one choice in your industry with Jen Hall (podcast) [438] Five things you must stop doing to build your online audience in 2021 (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn

Do you want to BUILD your online audience in 2021? Maybe you've spent tons of money looking for the right course to help you do this? Listen to this podcast episode and find out why chasing the latest shiny object could be delaying you from growing your online audience. You'll learn the five things that you MUST stop doing right now if you want to build your online audience. Find out why spreading yourself too thin is holding you back from building an online audience and why you need to set realistic goals from day one. Discover why having a niche will make it SO much easier to build an online audience (despite what you might think). Plus why you need to build authority to build an online audience and why can't expect to rock up online and be an overnight success. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes (11:54) Resources Join my 2021Sorted Club Buy my 2021 Social Media Diary & Planner bundles Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Build Your Online Audience programme Other useful podcasts [Bonus] Should you join my Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [Bonus] How to generate income fast by creating a power hour for your business (podcast) [349] How to find the right niche for your business (podcast) [389] How to find your niche and why you need to with Jo Soley (podcast) [411] How to become the Number one choice in your industry with Jen Hall (podcast) [434] How to set your prices and why it’s an audience issue with Sally Farrant (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn

Need to create a content plan for 2021 but not sure where to start? Create your 2021 content plan with my easy-to-follow plan - in just a few hours (or less) This four step plan will take the overwhelm out of content planning - and get you all set for 2021. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode} STEP 1: Create your annual content plan Write down 3-5 important things you will be doing in your business in each quarter e.g. launching a new product/service, attending or speaking at an event, hosting an event/special promotion. STEP 2: Create your quarterly plan Once you have an overview of your year, you can create your quarterly content plan. If you have one, you’ll find the Q1 quarterly planning template on page 9 of your 2021 Social Media Diary & Planner. How to create your quarterly plan: Write down your business focus for each week. If you have a copy of my 2021 Social Media Diary & Planner, there are templates provided for this (the first is on page 9). What are you going to be selling /promoting each week? This will help you plan and schedule relevant content that makes it natural for you to talk about your products/services. For example if you are launching a 12-week group coaching programme on productivity, it would make sense to schedule content on creating new habits, avoiding procrastination and dealing with distractions around that time. Schedule a piece of ‘core’ content for each week e.g. blog, podcast, YouTube video that relates to your business focus. Typically this will be around something your ideal customer/client might be struggling with that relates to your product/service. Committing to a regular publishing day will help keep you accountable. You don’t need firm titles at this stage - topic ideas are fine.Pick out a couple of awareness dates for each week that are relevant to you/your business (there are hundreds listed in my 2021 Social Media Diary & Planner but you can find awareness dates online - it might just take a bit of Googling to find relevant ones for you/your business). Get them on your calendar. Remembernot every piece of content you share has to be business related. It’s fine to post content that is just about generating engagement/conversation. In fact this can be a great way to connect with your audience. You will find the awareness days listed at the beginning of each month (alongside a month-per-view calendar). Listen to this podcast to learn more about how to use awareness days to generate content ideas for your business. Simply by doing these three things, you can create a quarterly plan (i.e. 12 weeks of content ideas) in a very short space of time. STEP 3: Create your quarterly plan Depending on your personal preference, you might decide your quarterly plan can double up as your monthly plan (adding new ideas as you go). But you might prefer to sit down once a month and create a specific plan for the following month (using the content from your quarterly plan as a starting point). It’s up to you. Step 4: Creating your weekly/daily content plan If you have a copy of my 2021 Social Media Diary & Planner, you will also have a planning template where you can map out what you’re going to post on each content platform each day (the first is on page 14). If you don't, you can So now you’re ready to create your 2021 content plan. Good luck! Resources Join my 2021Sorted Club Buy my 2021 Social Media Diary & Planner bundles Buy my 2021 Social Media Diary & Planner Other useful podcasts [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) How to create 30 days of content in 30 minutes (podcast) How to create engaging content if you only sell one product/service (podcast) How to create a content plan you can actually stick to (podcast) Connect with me on Twitter, Instagram Facebook and...

Do you struggle to stick to a content plan for your business? Perhaps you find it hard to be consistent week in and week out? Maybe you start with great intentions every year and then before you know it you’ve missed a week and you’ve fallen off the wagon and you’re struggling to show up again? If any of that resonates with you then you’re going to love this podcast episode with performance and mindset coach Osmaan Sharif. We’re digging deep into how your mindset might be holding you back from sticking to your content plan. Discover practical tips and advice about how to make 2021 your best year yet for content planning and make sure you’re not getting in your own way. Find out why your content plan doesn’t begin with your business goals but with you. And why understanding your values and personality is key to a successful content plan. PLUS what will happen to your content plan if your motivation and values get too far out of synch. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes Resources Osmaan Sharif’s Rapid Transformation website Join my 2021Sorted Club Find out more about the private podcast stream Buy my 2021 Social Media Diary & Planner bundles Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Build Your Online Audience programme Other useful podcasts [Bonus] Should you join my Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [217] How to find your entrepreneurial superpower with Osmaan Sharif (podcast) [406] Mindset problems that can slow your audience growth with Osmaan Sharif (podcast) [416] Money mindset issues that can slow your audience growth with Catherine Morgan (podcast) [434] How to set your prices and why it’s an audience issue with Sally Farrant (podcast) [435] What’s the difference between marketing a product and a service (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn

Thinking about joining my Build Your Online Audience Programme? Want to know if it's right for you and your business? If you've been considering joining then listen and discover why now is the best time to join my Build Your Online Audience programme. You probably have questions like: What's new in the Build Your Online Audience programme for 2021? What kind of results can I expect if I join the programme (and how quickly?)What exactly is included in the programme and how does it work?Is the programme suitable for a business/brand like mine? Maybe you’re wondering how much time you will need to devote to the Build Your Online Audience programme, whether it’s suitable for your type (or stage) of business. Hint: It's suitable for any business that needs to build an audience of followers, fans and subscribers. Plus you can find out why my Get it Done sessions are so powerful for results and accountability. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} While it’s tempting to start with the features of the programme, I know what you’re really interested in is the potential transformation i.e. what kind of results can you expect if you join. 1. What kind of results can you expect if you join the Build Your Online Audience programme? As with anything in life you get out what you put in but here’s what some members have achieved: ✔️ Leadership coach Blaire Palmer generated £42k in sales from one class (Science of Audience Building) Achieved within 90 days. ✔️ Canva expert Gemma Cormack took her income from £240 a month to £3950.00 per month. She has also added 2k new Instagram followers after completing my Instagram Success Academy course. Achieved within 90 days. ✔️ Fashion consultant Trisha Sakhlecha, used our Get It Done accountability sessions to create a sequence of emails that helped her generate five coaching enquiries and three sales. Achieved within 90 days. ✔️ Victoria Rose launched a podcast (using the podcasting course), increased her Instagram following by 180% and generated almost £1800 in sales Achieved within 90 days ✔️ Claire Gleave launched her Activewear company Natal Active and generated £6.5k in her first month of business (she predicted £1.2k). Also added 2k Instagram followers But it's not all about money and audience... ✔️ Charlotte Foster a podcaster is taking Christmas off for the first time ever and she puts this down to my Get It Done sessions (more below) ✔️ Sally Farrant worked her way through the programme and nailed her niche. Find out how this helped her build her online audience and her business in this podcast episode 2. Why do you need to build an online audience? You don’t NEED to build an online audience. If you’re getting enough leads/sales online - and/or you only need a small number of clients each year and you can get them via your existing contacts - you don’t need to do anything. But if you want to sell one-to-many i.e. you want to sell your products/services in the hundreds and thousands. And you don’t want to have to do personal outreach for every sale, you need an online audience. To put this into context, the average conversion rate for online sales is just 1-2%. Which means for every hundred people in your audience, only a handful will buy. So if you’re looking to sell at scale i.e. products, online courses, membership...you need a much bigger audience than you think you do. 3. How much does it cost to join the Build Your Online Audience programme? There are two levels to the programme: Standard and Premium with the choice of a quarterly payment plan: StandardPremium If you’re listening before Jan 4 - can grab a discounted offer for 2020. *Prices correct at time of publishing December 2020 4. What exactly IS the Build Your Online Audience programme? The Build Your Online Audience programme is the...

Is your fear of being trolled or bullied online holding you back from being visible and building your online audience? Maybe you’ve been trolled or had to deal with copycats and you’re not sure how to handle it? If ANY of that resonates with you then this special podcast episode recorded at my LIVE online event 2021 Sorted is a must-listen. You’ll hear from four online business owners: sales expert Jessica Lorimer, blogger Natalie Lue, passive income expert Lisa Johnson and online coach Dan Meredith. They share their experiences of online trolls, bullies and copycats and some of their stories may shock you. Discover practical strategies and tips for dealing with the dark side of online business. Find out what to do if you’re in a difficult situation and you’re being bullied or trolled online or if someone is ripping off your work. You’ll get tips on building your resilience - as well as how to reframe what’s happening to you. And why the content you create can have an impact on people’s reaction to you. Plus tips on how to avoid making a bad situation worse and when you SHOULD get legal. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Podcast shownotes (31:31) Resources Join my 2021Sorted Club Find out more about the private podcast stream Buy my 2021 Social Media Diary & Planner bundles Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Build Your Online Audience programme Other useful podcasts [Bonus] Should you join my Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast) [311] How to generate passive income in your business with Lisa Johnson (podcast) [384] How to be more yourself in your social media content with Natalie Lue (podcast) [386] The four types of content that will help you make more sales (podcast) [397] How to create content that attracts corporate clients with Jessica Lorimer (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn