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WTF GymTalk

Anchor FM

WTF Gym Talk is a no BS resource for owners looking to own an actual business instead of just the gym. The rise of CrossFit gave way to a surge of entrepreneurs who wanted to open their own micro-gym. However, opening a business and staying in business are two completely different things.

WTF Gym Talk is a no BS resource for owners looking to own an actual business instead of just the gym. The rise of CrossFit gave way to a surge of entrepreneurs who wanted to open their own micro-gym. However, opening a business and staying in business are two completely different things.
More Information

Location:

United States

Networks:

Anchor FM

Description:

WTF Gym Talk is a no BS resource for owners looking to own an actual business instead of just the gym. The rise of CrossFit gave way to a surge of entrepreneurs who wanted to open their own micro-gym. However, opening a business and staying in business are two completely different things.

Language:

English


Episodes

Test Outs + PT First For Experienced CrossFitters

10/11/2018
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This is an old one, but I found it in the archives and I don't think it ever got published. So here ya go. How to sell "experienced" CrossFitters on the PT First model via a "test out"

Duration:00:05:45

Performance Based Compensation

10/10/2018
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Are feather flags effective outdoor marketing? What are the downsides to only paying employees hourly? Do I have any thoughts on the MadLab Group's performance based compensation belief? ...watch the video. it's all in there.

Duration:00:16:45

Jam Sesh With Local Microgym Owners (full audio)

10/8/2018
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The amazing crew over at Sweatnet Charlotte + I have been working on bringing together studio and gym owners in our city. Creating a venue where we can all collab, commiserate, share best practices and work together to build better businesses. This is a lengthy one, but I gurantee it's worth the watch. It's also uploaded on the podcast as well if you don't have 40 minutes stare at a screen. Here's the biggest takeaway: Do this in your city. Be a leader. Start a movement. Build something...

Duration:00:48:20

Rachele Brenke, Fit Legally

10/6/2018
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Rachele is a badass. Lawyer. Entreprenuer. Cancer Survivor. Team USA Aquathlon. Triathlete. Mother of 5. The list goes on. But what I'm mostly interested in with Rachele is her knowledge in helping gym owners understand the type of IP (trademarks vs. copyright vs. patent), understanding non-competes and creating membership agreements that won't leave you holding the bag. You'll enjoy this one.

Duration:01:00:12

Go Listen To My Interview on The Mind Muscle Project

10/5/2018
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https://itunes.apple.com/us/podcast/dont-apologise-for-being-crossfit-gym-be-unapologetic/id934619356?i=1000421068294&mt=2

Duration:00:00:49

Rachele Brenke, Fit Legally

10/1/2018
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Rachele is a badass. Lawyer. Entreprenuer. Cancer Survivor. Team USA Aquathlon. Triathlete. Mother of 5. The list goes on. But what I'm mostly interested in with Rachele is her knowledge in helping gym owners understand the type of IP (trademarks vs. copyright vs. patent), understanding non-competes and creating membership agreements that won't leave you holding the bag. You'll enjoy this one.

Duration:00:17:11

What Is A Head Coach?

9/27/2018
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My dude Mike Archangel from Archangel CrossFit in AZ came through with a question regarding head coaches - What are the duties/responsibilities of a head coach? How many hours should your leadership team players be working/week? Sure, Mike. I'll give it a go.

Duration:00:09:57

Build Something Bigger Than You

9/24/2018
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Don't build the gym or studio YOU would love. Go beyond that. Building something that initially and prominently serves you first is going to prove to be a very expensive & unsuccessful endeavor.

Duration:00:11:11

How to Get 188+ Leads Without Facebook Ads or Funnels

9/21/2018
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the video of this on my Facebook biz page is def. better...but you'll get the idea.

Duration:00:09:39

Goal Boards. Ugly? Yes. Profitable? Maybe.

9/17/2018
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CrossFit Awaken was nice enough to shoot me over a video on how he's used his 30 Day Goal Board to generate new revenue. So I figured I'd chime in and help enhance that strategy.

Duration:00:06:15

Steal...But Make Sure To Then Make It Your Own

9/11/2018
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I'm all for stealing. All for it. What I think is fucking lazy is plagiarizing word for word or play by play something. I don't even care that you took something from someone else. That's not what bothers me. What bothers me is this is a huge tell that you are going to get crushed in this game if you can't spark your own design + creative part of the brain. Steal to spark inspiration, but then make it your own.

Duration:00:07:03

Steal...But Make Sure To Then Make It Your Own

9/10/2018
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I'm all for stealing. All for it. What I think is fucking lazy is plagiarizing word for word or play by play something. I don't even care that you took something from someone else. That's not what bothers me. What bothers me is this is a huge tell that you are going to get crushed in this game if you can't spark your own design + creative part of the brain. Steal to spark inspiration, but then make it your own.

Duration:00:07:43

If You Could Do It All Over Again...What Would You Do?

9/6/2018
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Sit down in a quiet place where you can think uninterrupted. Write down all the things in your business you wish you would have done differently. Circle all the items that are still possible to change. Get off your ass and change them.

Duration:00:10:20

Patience

9/4/2018
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Patience is a layup piece of generic business advice that can be given to almost all dilemas you face as an owner. But let's break it down to specifics in the microgym industry.

Duration:00:13:06

Craig Patterson, MadLab Group

8/30/2018
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Craig is my kinda guy. Loud. Honest. And actually knows his shit when it comes to the fitness industry. As someone who started exploring the business model of CrossFit back in 2005, it's really awesome to talk shop with a guy I looked up to since his infamous CrossFit Journal video dropped back in the day where he started explaining the business side of this microgym explosion. So sit your ass down and take notes. This one is solid.

Duration:01:08:16

How to Steal All The Clients From The Gym You're Working At

8/29/2018
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Are you coach/instructor at someone's gym and you're looking to jump ship and start your own gym? I've got you covered.

Duration:00:14:36

How Do I Handle Pain-In-The-Ass Clients?

8/27/2018
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A question I get too often...unfortunately... "How do I handle those clients that are just a pain-in-the-ass?"

Duration:00:08:44

Referrals + Why You're Not Getting More of Them

8/26/2018
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How many gym/studio owners feel like they should be getting more referrals? Most. Probably you included. Here's the crux of the issue that I think you're overlooking.

Duration:00:12:20

Outsourcing Marketing + Starting A Garage Gym

8/25/2018
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Detour Athletics and Frazier Fitness LLC dropped a few questions, so I figured I'd make time during lunch to answer them. "Do you outsource your marketing for Urban MVMNT?" "Should I puruse a garage gym or go straight for brick + mortar?" Thanks for the questions fellas.

Duration:00:08:36

Professionalizing Your Staff + Creating "Full Timers"

8/24/2018
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Had a few gym owners send in some questions that I address here. Thank you guys for the questions regarding professionalizing staff and creating full time positions for staff.

Duration:00:09:03