Clickonomics
Simba Mudonzvo
Are you ready to master the wild, wild web?
Welcome to Clickonomics, where the internet isn't just a place to make money; it's a digital jungle where the art of getting attention is both a science and a spectacle. This audiobook, narrated in a deep, engaging British voice, paints a vivid imagery as it tells the fascinating story of the internet, much like a business documentary by David Attenborough.
What's Inside:
- The Evolution of the Internet: From the dial-up days of Web 1.0 to the immersive, algorithm-driven world of Web 3.0, understand how the internet has transformed and what it means for your business.- The Attention Economy: Discover why attention is the new currency and how to capture it in a world where everyone's shouting for clicks.- Content is King, but Engagement is Queen: Uncover the secrets of creating content that not only attracts but also retains and engages your audience.- The Psychology of Clicks: Delve into why we click, what drives us to engage, and how to turn those clicks into meaningful connections.Why Clickonomics?- Revolutionary Approach: This audiobook throws out the traditional marketing playbook. It's raw, real, and unfiltered, offering insights from an entrepreneur's perspective. Unlike other marketing books that give you theory, tips, and hacks, Clickonomics provides the missing ingredient: CONTEXT. It explains the story of the internet, its evolution, how people think and act online, and the quirks that make the digital world unique. This context is crucial because without it, the strategies from other books often fail, leading to frustration and abandonment.- Witty and Engaging: Simba makes complex marketing concepts digestible and entertaining.Whether you're an entrepreneur, a marketer, or just internet-curious, Clickonomics will challenge you to rethink how you engage with the digital world. It's not just about clicks; it's about understanding the context behind those clicks to create lasting impact.
Duration - 5h 45m.
Author - Simba Mudonzvo.
Narrator - Michael J. Sceptre.
Published Date - Tuesday, 09 January 2024.
Copyright - © 2024 Simba Mudonzvo ©.
Location:
United States
Networks:
Simba Mudonzvo
Michael J. Sceptre
Simba's Teach Yourself Digital Marketing
Simbacademy
English Audiobooks
INAudio Audiobooks
Description:
Are you ready to master the wild, wild web? Welcome to Clickonomics, where the internet isn't just a place to make money; it's a digital jungle where the art of getting attention is both a science and a spectacle. This audiobook, narrated in a deep, engaging British voice, paints a vivid imagery as it tells the fascinating story of the internet, much like a business documentary by David Attenborough. What's Inside: - The Evolution of the Internet: From the dial-up days of Web 1.0 to the immersive, algorithm-driven world of Web 3.0, understand how the internet has transformed and what it means for your business.- The Attention Economy: Discover why attention is the new currency and how to capture it in a world where everyone's shouting for clicks.- Content is King, but Engagement is Queen: Uncover the secrets of creating content that not only attracts but also retains and engages your audience.- The Psychology of Clicks: Delve into why we click, what drives us to engage, and how to turn those clicks into meaningful connections.Why Clickonomics?- Revolutionary Approach: This audiobook throws out the traditional marketing playbook. It's raw, real, and unfiltered, offering insights from an entrepreneur's perspective. Unlike other marketing books that give you theory, tips, and hacks, Clickonomics provides the missing ingredient: CONTEXT. It explains the story of the internet, its evolution, how people think and act online, and the quirks that make the digital world unique. This context is crucial because without it, the strategies from other books often fail, leading to frustration and abandonment.- Witty and Engaging: Simba makes complex marketing concepts digestible and entertaining.Whether you're an entrepreneur, a marketer, or just internet-curious, Clickonomics will challenge you to rethink how you engage with the digital world. It's not just about clicks; it's about understanding the context behind those clicks to create lasting impact. Duration - 5h 45m. Author - Simba Mudonzvo. Narrator - Michael J. Sceptre. Published Date - Tuesday, 09 January 2024. Copyright - © 2024 Simba Mudonzvo ©.
Language:
English
Opening Credits
Duration:00:00:08
My Journey: A Thousand Failures and a Hard-Won Lesson
Duration:00:07:12
Chapter 1. What is Clickonomics?
Duration:00:07:05
Chapter 2. David Bowie Was Right - The Internet is the New Rock N’ Roll
Duration:00:03:10
Chapter 3. Web 1.0 - Did Dancing Babies and Dial-Up Modems Pave the Way for TikTok?
Duration:00:06:42
Chapter 4. Web 2.0 – When the Internet Became Just One Giant Reality Show
Duration:00:07:21
Chapter 5. Web 3.0 - Will Your Next Therapist Be an Algorithm?
Duration:00:05:58
Chapter 6. Are We Living in The Matrix, yet?
Duration:00:03:59
Chapter 7. Have Our Attention Spans Become Shorter Than a Goldfish's?
Duration:00:04:15
Chapter 8. Do We Click for Dopamine or Deeper Meaning?
Duration:00:06:15
Chapter 9. Are We Clicking for Convenience or Selling Our Souls (And Privacy)?
Duration:00:08:31
Chapter 10. Is The Internet's "Free Lunch" A Poisoned Chalice, Or Just Delicious?
Duration:00:05:53
Chapter 11. Is Digital Marketing Just Hype or A Path To Real Connections On The Internet?
Duration:00:05:11
Chapter 12. Feeling Lost in The Digital Marketing Jungle? Ditch The Map, Blaze Your Own Trail!
Duration:00:04:04
Chapter 13. Digital Marketing: Where Internet Hustlers, Hackers, and Storytellers Collide
Duration:00:04:25
Chapter 14. Can Your Content Make the Internet Forget It's the Internet?
Duration:00:04:10
Chapter 15. Why Content Takes You from Zero to One: The Foundation of Winning Customers and Influencing People on the Internet
Duration:00:10:11
Chapter 16. Unlocking the Secrets of Customer Ikigai: Understanding the People Behind the Clicks
Duration:00:06:03
Chapter 17. Navigating the Digital Savannah: Competing for Attention in the Online Jungle
Duration:00:09:43
Chapter 18. The Magic of Consistency: Transforming Content into Influence and Success
Duration:00:07:16
Chapter 19. Finding the Tipping Point: Achieving Content/Market Fit
Duration:00:06:11
Chapter 20. How to Have INFLUENCE on the Internet
Duration:00:05:38
Chapter 21. Case Study: Khaby Lame – A Masterclass for Content Creators
Duration:00:05:08
Chapter 22. How to Build a Brand on the Internet
Duration:00:06:00
Chapter 23. How Amazon Became the Internet's Godzilla? (An Amazon Case Study)
Duration:00:06:08
Chapter 24. Is Google the Librarian of the Internet? And What Happens If It Gets Grumpy?
Duration:00:08:26
Chapter 25. “El Clickito”: The Rumble In The Digital Jungle
Duration:00:07:51
Chapter 26. Social Media Might Be Sexy, But SEO Still Pays The Bills!
Duration:00:06:42
Chapter 27. Can PPC Turn Clicks into Cash?
Duration:00:07:50
Chapter 28. Your $100M Irresistible Offer: Unlocking Success with PPC Advertising
Duration:00:08:37
Chapter 29. Can You Handle Attending the Internet's Biggest Party? (Social Media Explained)
Duration:00:05:39
Chapter 30. Taking Your Business Online (Ecommerce Explained)
Duration:00:08:18
Chapter 31. Is Email Marketing the Internet's Best-Kept Secret?
Duration:00:05:24
Chapter 32. Can Your Brand Score a Win in the Esports Arena?
Duration:00:08:24
Chapter 33. What is Affiliate Marketing, and How Does it Help You Win Customers and Influence People on the Internet?
Duration:00:06:35
Chapter 34. Mobilegeddon – The End of the Internet for Desktop Websites
Duration:00:05:50
Chapter 35. The Importance of User Experience (UX) - Why Your Website’s UX Can Make or Break Your Success
Duration:00:05:26
Chapter 36. Lost in the Digital Casino? Time to Find Your High Rollers
Duration:00:04:36
Chapter 37. You Cannot Improve What You Cannot Measure
Duration:00:06:58
Chapter 38. Prioritize Your Marketing with Precision: How Simba’s Content Matrix Drives Results in the Digital Jungle
Duration:00:07:21
Chapter 39. Marketing Automation: Superpower or Robot Overload?
Duration:00:05:16
Chapter 40. AI: Your Creative Bicycle for the Digital Age
Duration:00:07:52
Chapter 41. Are You Ready to Go Public on the Internet? (IPO): How to Dominate the Digital World and Build an Unstoppable Online Presence
Duration:00:08:09
Chapter 42. Get Rich Quick or Get Schooled: Mastering the Internet’s Wild West
Duration:00:11:01
Chapter 43. Red Pill or Blue Pill: The Digital Marketing Dilemma
Duration:00:06:12
Chapter 44. Are Your Online Followers Real or Just a Mirage? The Truth About Clickbots and Fake Engagement
Duration:00:07:09
Chapter 45. Fake News: The Internet's Weapon of Mass Deception
Duration:00:08:14
Chapter 46. Is the Internet Making Us Crazy, or Were We Always This Gullible?
Duration:00:07:29
Chapter 47. Don't Leave Money on the Internet: Unlocking the Digital Goldmine
Duration:00:06:21
Chapter 48. The Psychology of Making Money on the Internet
Duration:00:08:56
Chapter 49. The Clickonomics Ten Commandments: Your Digital Survival Guide
Duration:00:09:28
Chapter 50. Be First, or Be Smarter, But Never Cheat!
Duration:00:07:33
Back matter
Duration:00:00:41
Ending Credits
Duration:00:00:46