
Perpetual Prestige
Mike Parson
Embark on a captivating journey through the evolution of luxury markets with this insightful analysis. Delve into the historical roots of iconic brands and their enduring strategies for maintaining prestige amidst modern challenges. From the impact of social media to the rise of accessible luxury, discover how brands like Rolex and Porsche have adapted, solidifying their positions as pioneers in the ever-changing landscape of luxury. Explore the post-pandemic implications for luxury brands and gain a deeper understanding of the timeless principles that shape consumer perceptions of luxury. This book offers a comprehensive exploration of the forces driving the luxury market, making it essential reading for scholars, practitioners, and enthusiasts alike.
Duration - 1h 17m.
Author - Mike Parson.
Narrator - John Sullivan.
Published Date - Sunday, 05 January 2025.
Copyright - © 2024 Mike Parson ©.
Location:
United States
Description:
Embark on a captivating journey through the evolution of luxury markets with this insightful analysis. Delve into the historical roots of iconic brands and their enduring strategies for maintaining prestige amidst modern challenges. From the impact of social media to the rise of accessible luxury, discover how brands like Rolex and Porsche have adapted, solidifying their positions as pioneers in the ever-changing landscape of luxury. Explore the post-pandemic implications for luxury brands and gain a deeper understanding of the timeless principles that shape consumer perceptions of luxury. This book offers a comprehensive exploration of the forces driving the luxury market, making it essential reading for scholars, practitioners, and enthusiasts alike. Duration - 1h 17m. Author - Mike Parson. Narrator - John Sullivan. Published Date - Sunday, 05 January 2025. Copyright - © 2024 Mike Parson ©.
Language:
English
Opening Credits
Duración:00:00:10
Chapter 1 introduction
Duración:00:03:20
Chapter 2 the luxury market
Duración:00:24:10
Chapter 3 luxury evolution
Duración:00:14:48
Chapter 4 the case rolex
Duración:00:14:48
Chapter 5 the case porsche
Duración:00:16:00
Chapter 6 conclusion
Duración:00:03:36
Ending Credits
Duración:00:00:17