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Episodes

29: Jessica Miller & Sandie Young / How to Set Client Goals & Expectations

5/18/2018
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Jessica Miller and Sandie Young, both long-tenured members of PR 20/20, share insights on setting goals, exceeding client expectations, and building a great marketing agency.

Duration:00:59:16

28: Ginny Mineo / Why The Content Marketing Playbook Needs to Change

5/1/2018
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Ginny Mineo, formerly of HubSpot, shares what worked at HubSpot, how that playbook has evolved, and how businesses everywhere should adapt their content strategies.

Duration:00:41:36

27: John & Pete / Accelerating Growth with Comarketing

4/26/2018
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John & Pete talk about the comarketing strategies that have helped Databox significantly increase traffic and leads over the last 12 months, as well as detail ways more business can take advantage of its comarketing program.

Duration:00:44:42

26: Russ Perry / Design Pickle's Founder on Going from 'Failed Entrepreneur' to $10M ARR in 3+ Years

4/23/2018
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Listen in as Russ Perry shares how Design Pickle made unlimited, subscription-based graphic design work.

Duration:00:41:29

25: John & Pete / The Story Behind Databox's Mission

4/9/2018
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John and Pete share some background on Databox's mission, as well as some of the specific developments and activities that have helped support that mission and spur growth.

Duration:00:30:32

24: Jason Fried / Basecamp's Journey to 100,000 Paying Customers

3/23/2018
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Jason Fried on Basecamp's beginnings, staying bootstrapped, and why they don't care about world dominance.

Duration:00:59:35

23: Chris Savage / Wistia's Long, Steady, Overnight Success Story

3/15/2018
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Chris Savage, founder and CEO of Wistia, shares stories of starting up, how they generated initial traction, as well as thoughts on where branded video is headed.

Duration:00:53:03

22: Nir Eyal / How Apple, Facebook (And Others) Build Habit-Forming Products

3/8/2018
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Nir Eyal, best-selling author of Hooked, shares how companies successfully create habits and build products people love.

Duration:00:48:37

20: Ken Segall / Apple's Product & Advertising in the Steve Jobs Era

2/12/2018
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Ken Segall, former ad agency creative director for NeXT and Apple, shares the values that drove Apple’s success as well as some of the most iconic advertisements of a generation.

Duration:01:11:36

19: Elyse Flynn Meyer / The Tools & Technology That Fuel Agency Growth

2/12/2018
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Prism Global Marketing Solutions has developed a reputation for keeping its clients ahead of the technology curve. Here's how that's helped spur 40% YoY revenue growth.

Duration:00:33:26

18: Julie Hogan / Drift's Approach for Getting Closest to the Customer

2/6/2018
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Drift’s VP of Customer Success shares how her team thinks about scaling conversations, relationships, and one-to-one communication in a world of automation.

Duration:00:48:40

17: Matthew Wellschlager / How Ceros is Disrupting Content Marketing (& Why You Should Care)

2/1/2018
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Ceros' VP of Marketing on maintaining 70% year-over-year growth by empowering brands to create more interactive and engaging content.

Duration:00:52:49

16: Georgiana Laudi / Forget the Funnel: How SaaS Marketers Can Think More Strategically

1/30/2018
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The former VP of Marketing at Unbounce shares 15 years of marketing experience and her inspiration for giving it all away. Check out Laudi's free weekly workshops for SaaS marketers, Forget the Funnel, here: https://forgetthefunnel.com/for-ground-up/

Duration:00:55:42

15: Tim Thyne / Help Scout's Next Phase of Growth

1/25/2018
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Tim Thyne on how Help Scout scaled its self-serve model and how a product-driven company gets comfortable with the idea of “sales.”

Duration:00:43:30

14: Rand Fishkin / On Leaving Moz... (& 17 Years of SEO)

1/16/2018
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As he prepares to leave the company he founded to start anew, Fishkin shares details on how Moz built its product and audience, the importance of owned assets, and what he's thinking of next.

Duration:01:04:07

12: Mike Donnelly / Disrupting Email Marketing with Artificial Intelligence

1/8/2018
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Mike Donnelly noticed it had become increasingly difficult to reach his customers through email. After noticing patterns in how and when his customers engaged with his emails, he built Seventh Sense. This is his story.

Duration:00:43:11

11: Karl Sakas / How to Make Your Clients Thrilled to Work with You

1/2/2018
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Karl Sakas has worked with hundreds of agencies across 30 countries to solve a set of common challenges with unique solutions. Hear what he’s learned and how he’s helping.

Duration:00:55:22

10: Tiffany Sauder / From out of Business to Inc. 5000

12/21/2017
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Tiffany Sauder, President of Element Three, tells the story of how she brought her agency from the brink of failure to the Inc. 5000 and $10 million in annual revenue.

Duration:00:47:19

8: Joanna Wiebe / The Copyhackers Founder on Launching Airstory to Help Make Writing Better

12/11/2017
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Joanna Wiebe tells the story of how, through years of writing high-converting company for companies like Buffer, Wistia, Invision, and Shopify, she was inspired to launch software to help everyone that writes for a living create better work.

Duration:00:26:21

7: Paul Roetzer / The Hard Stuff About Building an Agency, Defining Success, & Solving for Both

12/5/2017
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It’s been 12 years since Paul Roetzer founded PR 20/20. Since then he’s learned a lot through personal growth, business success, developing and retaining talent, and so much more.

Duration:00:58:37

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