Podcast Junkies - Storytelling Interviews & Conversations with Podcasters Podcasting Passionately-logo

Podcast Junkies - Storytelling Interviews & Conversations with Podcasters Podcasting Passionately

Business

Interested in the world of podcasting and looking to be inspired by those that have demonstrated success with their shows? Since 2014 Harry Duran, Founder of podcast agency FullCast, has had hundreds of conversations with some of the most fascinating podcasters in the podosphere. His relaxed, conversational format allows guests to kick back their heels and share valuable and sometimes personal insights of their podcasting journey. If you're looking to open your mind and heart to new possibilities, this is the show for you! Follow the journey: https://harryduran.com

Location:

Los Angeles, CA

Description:

Interested in the world of podcasting and looking to be inspired by those that have demonstrated success with their shows? Since 2014 Harry Duran, Founder of podcast agency FullCast, has had hundreds of conversations with some of the most fascinating podcasters in the podosphere. His relaxed, conversational format allows guests to kick back their heels and share valuable and sometimes personal insights of their podcasting journey. If you're looking to open your mind and heart to new possibilities, this is the show for you! Follow the journey: https://harryduran.com

Language:

English


Episodes
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380: From X Factor to Podcast Pro: Bogdan Bratis’ Audio Journey

9/12/2025
📺 Watch & Subscribe on YouTube Ever wondered how to turn your podcast into a thriving business? Bogdan Bratis, CEO and founder of Saspod, shares his journey from X Factor Romania finalist to successful podcast entrepreneur. Bogdan's story is a testament to the power of adaptability and perseverance. After moving from Romania to the UK to study music production, he discovered the world of podcasting and quickly became an expert in audio editing. Today, he runs a full-service podcast production company that offers everything from editing to hosting services. In this episode, Bogdan reveals the secrets behind successful podcasts, including the importance of clear goals, consistent production, and strategic marketing. He emphasizes the value of video podcasting and shares tips on how to improve discoverability through clever naming and keyword strategies. The conversation also touches on the challenges of balancing entrepreneurship with personal life, the potential of AI in podcasting, and the unexpected joys of fatherhood. Bogdan's insights offer a comprehensive look at the current state of the podcasting industry and its future potential. If you're looking to take your podcast to the next level or considering starting one, this episode is packed with valuable advice from someone who's been in the trenches. Don't miss out on Bogdan's expert tips – listen now! Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Have a clear goal and vision for your podcast. Successful podcasters know why they're starting their show and what they want to achieve with it, whether it's visibility, growth, or eventual monetization. 2. Choose a discoverable podcast name. Consider including relevant keywords in your show's title to improve searchability. You can add descriptive phrases to your main title in podcast directories. 3. Repurpose podcast content across multiple platforms. Turn episodes into blog articles, social media posts, and video clips to expand your reach. Being present on various channels increases discoverability. 4. Optimize your podcast for search. Include relevant keywords in episode titles, descriptions, and show notes. Encourage listeners to use keywords when leaving reviews to boost your ranking. 5. Continuously improve and test different strategies. Implement small, consistent improvements to your show. A/B test various approaches to see what resonates with your audience and focus your efforts on what works best. Tweetable Quotes "I wanted an all-in-one solution. It's something that provides a little bit of future for the business because you can integrate AI tools, you can integrate all sorts of different creation tools. So it gives you not just an agency, but a SaaS business as well, which creates a bit of passive income.""If you have a podcast, why not turn that episode into a blog article? Make sure that it ranks on Google. You're going to get clicks on that article and obviously once you do that, you will be featured in AI as well, if you do it right.""Once Skyler came into the world, I was like, wow, this is something else. I changed my mind about being a father. I think this is one of the greatest things you can ever do in your life, and if you have the chance to do it that's good."Connect with Bogdan LinkedIn - https://www.linkedin.com/in/bratis/ Facebook - https://www.facebook.com/bratis Instagram -

Duration:00:46:36

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379: From Madagascar to Podcasting: Jullian Androkae’s Global Journey

9/1/2025
📺 Watch & Subscribe on YouTube Are you struggling to grow your podcast audience and wondering if there's a secret sauce to success? Jullian Androkae, podcast creative strategist, shares insights on the evolving landscape of podcasting and the importance of building a community around your show. Jullian Androkae brings a wealth of experience from his work with brands like Coca-Cola and TurboTax, as well as his own agency, Podvision. He discusses the shift in podcaster expectations, the role of AI in content creation, and the value of being a jack-of-all-trades in the current podcasting environment. The main focus of this episode is the importance of creating an ecosystem around your podcast. Jullian emphasizes that simply putting out great content isn't enough; success often hinges on leveraging earned media, social platforms, and email lists to reach and engage your audience. Additional topics covered include the challenges of measuring podcast success, the potential of AI tools in streamlining podcast production, and Jullian's journey from Madagascar to becoming a podcast strategist. He also shares his experiences working on various shows and his current project, the Podcaster's Toolkit. If you're looking to take your podcast to the next level and gain insights from an industry expert, this episode is a must-listen. Tune in to hear Jullian's unique perspective on the future of podcasting and how to stand out in a crowded market. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Leverage your existing audience and ecosystem to grow your podcast. Without a built-in community or distribution channels, even great content can struggle to find listeners. 2. Focus on engagement metrics beyond just downloads, like email list growth or audience interactions. These can be more meaningful indicators of success, especially for business-oriented shows. 3. Explore AI tools and automation to streamline your podcasting workflow. Simple scripts or browser extensions can save significant time on repetitive tasks. 4. Consider a niche focus for your podcast to attract targeted sponsors and generate revenue, even with a smaller audience. Vertical-specific shows can be very appealing to marketers. 5. Develop a range of skills as a "jack of all trades" in podcasting. Being versatile in areas like audio editing, video production, and AI tools can make you more adaptable in the evolving podcast landscape. Tweetable Quotes "If you just put out a podcast into the world, not much is going to happen with it, no matter how good it is. Without an ecosystem, a lot of podcasts in this era really struggle.""I think that writers are actually the best prompt engineers and context engineers to think about how AI tools work and give them the best instructions possible.""I've always been all over the place in terms of what I like to do. There's always been this idea that you become a jack of all trades. But now everyone is almost asked to become a jack of all trades in the podcasting industry."Connect with Jullian LinkedIn - https://www.linkedin.com/in/jullianka/ Instagram - https://www.instagram.com/k.jullian19/ Resources Mentioned The Second Mountain: The Quest for a Moral Life by David Brooks -

Duration:00:59:31

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378: I Investigated Enron But Missed the Biggest Secret of All with Beth Jones

8/15/2025
📺 Watch & Subscribe on YouTube Ever felt like you're wearing a mask, hiding your true self from the world? Beth Jones, host of "Let's Heal with Beth Jones," knows that feeling all too well. She's on a mission to help others shed their masks and embrace healing. Beth Jones is a healing mentor, author, and podcast host who spent years as a successful forensic accountant while battling inner turmoil. Her journey from trauma to transformation led her to create a platform dedicated to healing and empowering survivors. This episode dives deep into Beth's personal story, exploring how she discovered her need for healing at age 50 and embarked on a journey of self-discovery. Beth shares insights on forgiveness, the importance of therapy, and how her podcast provides a safe space for survivors to share their stories of healing. Harry and Beth also discuss the challenges of hosting a podcast on sensitive topics, the concept of home, and how Beth's international upbringing shaped her worldview. They touch on the process of writing her book and the serendipitous events that led to the creation of her podcast. If you're curious about the power of healing, the journey from trauma to purpose, or how to create a platform for meaningful conversations, don't miss this episode. Beth's story might just inspire you to start your own healing journey. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Embrace your healing journey. As Beth Jones emphasizes, healing is an ongoing process. Take active steps to address past traumas and work through difficult emotions, even if it feels challenging. 2. Find your purpose through pain. Consider how your personal struggles could be transformed into a way to help others. Beth turned her experiences into a podcast and book to support fellow survivors. 3. Seek professional help when needed. Beth credits trauma therapy with saving her life. Don't hesitate to work with a qualified therapist to process unresolved issues and develop healthy coping strategies. 4. Share your story. Opening up about your experiences, when you're ready, can be healing for both yourself and others. Look for safe spaces to express yourself, whether through writing, podcasts, or support groups. 5. Focus on the healing, not just the trauma. When discussing difficult experiences, emphasize the growth and positive changes that came from overcoming challenges rather than dwelling solely on painful details. Tweetable Quotes "I'm all about healing. That's why the show's called Let's Heal with Beth Jones. We focus on the healing. Although I give every guest an opportunity to say whatever they want about how they arrived at a place where they needed to heal, the purpose is to talk about getting to the good place.""I didn't know until I was 50 that I had something I needed to deal with. It kept building for 45 years, and suddenly I was confronted with it. We've all suffered trauma and abuse, and every one of us is at a varying degree of healing.""The most misunderstood thing about me is being a radically different person today than the one people knew me as. Inside, I was not that person at all. I wore a bunch of masks that everybody else gave to me, and they became my Achilles heel in many instances."Connect with Beth LinkedIn - https://www.linkedin.com/in/bethjoneshealingmentor/ Instagram -

Duration:01:02:13

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377: Scaling Podcasts: Insights from Podglomerate's Jeff Umbro

8/8/2025
📺 Watch & Subscribe on YouTube Ever wondered how to turn your podcast into a money-making machine? Jeff Umbro, CEO of The Podglomerate, shares insider secrets on podcast monetization, marketing, and production that could transform your show. Jeff Umbro brings over a decade of podcasting experience to the table. As the founder of The Podglomerate, he's helped countless shows grow their audience and revenue through innovative marketing strategies and production techniques. In this episode, Jeff breaks down the six-tier approach to podcast marketing, including publicity, owned marketing, cross-promotion, app pitching, paid acquisition, and data management. He also discusses the evolving landscape of podcast monetization, from direct sales to programmatic advertising. Jeff shares insights on the importance of video in podcasting, the costs associated with professional podcast production, and how to set realistic expectations for sponsorship opportunities. He also touches on the challenges of running a podcast network and the personal sacrifices required to build a successful business in the industry. If you're looking to take your podcast to the next level, this episode is packed with actionable advice from one of the industry's leading experts. Don't miss out on Jeff's invaluable insights – listen now! Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. When starting a podcast, clearly define your goals first. This will inform everything from show format to marketing strategy. 2. Consider a six-tier marketing approach: publicity, owned marketing, cross-promotion, pitching podcast apps, paid acquisition, and data management. 3. For video podcasts, focus on packaging - optimize your title, description, thumbnail, and first 60 seconds to boost discoverability and retention. 4. Track key metrics like total listeners, consumption data, and platform share to inform both editorial decisions and marketing efforts. 5. For podcast monetization, aim for at least 50,000 downloads per month before pursuing direct response advertising deals. Smaller shows can explore programmatic ads or alternative revenue streams. Tweetable Quotes "Podcasting makes people's dreams come true. And you see it so frequently. And it's so funny because frankly, it's almost never in the way that people imagine.""I view AI as a tool the same way I would view Muckrack or Podchaser or Megaphone as a tool. It allows you to do things easier, hopefully better, and hopefully quicker. But it still requires a lot of strategic thinking where you need to actually come up with a plan and set goals.""When we approach a podcast marketing campaign, we first go back to the goals question, because I'm going to tweak this campaign based on what you tell me, like if you're looking for scale or niche or anything in between."Connect with Jeff LinkedIn - https://www.linkedin.com/in/jeffumbro/ Instagram - https://www.instagram.com/podglomeratepods/# Facebook - https://www.facebook.com/podglomerate/ X - https://x.com/JeffUmbro Resources Mentioned Muckrack - https://muckrack.com/ Podchaser...

Duration:00:53:07

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376: David Ledgerwood: Revolutionizing B2B Sales and Podcasting

8/1/2025
📺 Watch & Subscribe on YouTube Ever felt overwhelmed trying to juggle multiple business ventures while maintaining a focus on revenue growth? David Ledgerwood, a serial entrepreneur and B2B revenue expert, shares his journey of managing 17 startups and the lessons he's learned along the way. David Ledgerwood, owner and managing partner of three companies - Add One Zero, Rig, and Listen Network - brings his wealth of experience in B2B services, consulting agencies, and professional services to the podcast. With a background in programming and a pivot to the business side, David has honed his skills in the full revenue function, from sales to strategy. In this episode, David dives deep into the evolution of his entrepreneurial journey, from his early days in coding to his current role in revolutionizing podcast production and B2B sales. He shares insights on how he's leveraged podcasting as a powerful tool for business development and relationship building, generating millions in revenue through authentic conversations. The conversation also touches on the challenges of managing multiple ventures, the importance of adapting to different business cultures, and the role of AI in enhancing business intelligence. David offers valuable advice on prioritization, the power of partnerships, and the concept of "shared abundance" in business success. If you're looking to scale your B2B services, improve your podcast production, or simply gain insights from a seasoned entrepreneur, this episode is a must-listen. Tune in to hear David's unique perspective on navigating the complex world of B2B revenue and content creation. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Leverage podcasting for business development. David found success using a podcast to connect with high-level prospects, leading to millions in sales. Consider starting a show focused on your target market to build relationships. 2. Explore fractional sales solutions. For B2B service companies struggling with sales, a fractional revenue team like Add 1 0 can provide the full sales function without the overhead of hiring internally. 3. Streamline content production. Look into tools like Rig that enable real-time video production and multi-format content creation from a single recording session to maximize efficiency. 4. Use AI strategically. Rather than relying on AI to generate content, use it to analyze existing content, sales calls, and customer interactions to derive strategic insights for your business. 5. Prioritize ruthlessly. As an entrepreneur juggling multiple ventures, focus relentlessly on revenue-generating activities and build strong partnerships to divide responsibilities effectively. Tweetable Quotes "Experience is what allows you to recognize a mistake when you make it again. You had to screw up a lot. I don't know that I couldn't have done that at the beginning, but I am able to leverage it now.""I'm a revenue first guy. If we're going to do a company, everything's about revenue. The second thing is doing that in a high integrity way. The third is approaching it with calm confidence.""Wisdom is the accumulation of error. Why do you know that? Because I did it wrong so many times."Connect with David LinkedIn - https://www.linkedin.com/in/davidledgerwood/ Resources Mentioned ChatGPT - https://openai.com/chatgpt Claude AI -

Duration:01:02:27

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375: Andreea Coscai on Podcast Growth Strategies in Europe

7/25/2025
📺 Watch & Subscribe on YouTube Ever wondered how to break into the European podcasting scene or connect with podcast lovers across the globe? Andreea Coscai, Marketing Manager at Tink Media and founder of Eurowaves newsletter, shares her insights on bridging the gap between US and European podcasting industries. In this episode, Andreea discusses her journey from Romania to the US and back, highlighting her experiences in the podcasting world. She delves into the challenges of converting non-listeners to podcast enthusiasts and the importance of targeting existing podcast audiences for marketing success. Andreea explores the evolving landscape of European podcasting, touching on the differences in monetization strategies between the US and Europe. She also shares her thoughts on the impact of AI in podcasting and the need for ethical implementation. The conversation covers topics such as the power of podcasting conferences, the potential of niche podcasts for sponsorship, and the importance of curiosity in conducting interviews. Andreea also discusses her upcoming speaking engagement at the Podcast Show in London and her goals for connecting podcasters across Europe. If you're curious about the global podcasting landscape and want to learn how to navigate the European market, this episode is a must-listen. Tune in to gain valuable insights from Andreea Coscai's unique perspective on the industry. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Focus podcast marketing efforts on reaching existing podcast listeners rather than trying to convert non-listeners. Target places where podcast fans already congregate, like podcast newsletters and cross-promotions with other shows. 2. Consider niche sponsorship opportunities for podcasts, even before launch. Approach companies in your podcast's industry about sponsoring a season, positioning it as an alternative to expensive conference booths. 3. Use AI tools thoughtfully in podcasting, while being mindful of maintaining the human element. Look for ethical and culturally sensitive applications that enhance rather than replace human creativity. 4. Explore co-production opportunities across countries and languages to expand your podcast's reach. Organizations like Wepod facilitate international podcast collaborations on shared topics. 5. When interviewing high-profile guests like CEOs, approach the conversation with genuine curiosity. Ask open-ended questions and treat it like a natural conversation to put guests at ease. Tweetable Quotes "It's really so hard to convert someone from a non-listener to a listener and to a podcast lover. I try to do it with my friends all the time. Whatever conversation we're having, I tell them, I have a podcast for you. But they rarely listen, or if they do, they're not going to listen to a second one and get into the habit of it.""The best way to market your podcast is to go where podcast lovers already are. That's why we focus so much on cross promos and features in podcasting newsletters.""My main goal in whatever I do now is finding those clients and teams that I align with based on values and their passion for what they do. That's what really drives me at the end of the day."Connect with Andreea LinkedIn - https://www.linkedin.com/in/andreea-coscai Instagram - https://www.instagram.com/andreeacoscai/?hl=en Resources

Duration:00:55:24

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374: Hunter Toran: Navigating Men’s Work and the Path to Elderhood

7/11/2025
📺 Watch & Subscribe on YouTube Ever feel like you're missing out on essential life wisdom? Hunter Toran shares insights on embracing elderhood and fostering personal growth that could transform your perspective. Hunter Toran, a somatic practitioner and men's work facilitator, brings his wealth of experience to the Podcast Junkies show. With a background in agriculture, spirituality, and human development, Hunter offers a unique blend of practical and philosophical wisdom. This episode explores the concept of elderhood and the importance of embracing personal growth at any age. Hunter discusses the "Third Way" - a balanced approach to life that combines traditional wisdom with modern insights, offering a fresh perspective on navigating our complex world. The conversation also touches on the power of somatic work, the challenges of men's personal development, and the transformative potential of facing our fears. Hunter shares personal anecdotes from his work with Sacred Sons and reflects on the evolving nature of masculinity in today's society. Ready to gain some elder wisdom and explore new paths for personal growth? Tune in to this episode of Podcast Junkies with Hunter Toran for an enlightening conversation that might just change how you view your own journey. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Cultivate awareness through movement. Somatic practices can help uncover subconscious patterns and increase intuition. Try incorporating mindful movement or body-based practices into your routine. 2. Seek balance between catharsis and integration. While intense experiences can be transformative, sustainable growth requires ongoing integration. Look for ways to process and apply insights from peak experiences in daily life. 3. Explore elderhood as a journey, not just an age. Regardless of your years, consider how you can cultivate wisdom and take on mentorship roles. Reflect on what you have to offer younger generations. 4. Practice attunement to natural rhythms. Notice how aligning with cycles like sunrise and sunset affects your energy and awareness. Experiment with adjusting your schedule to sync with nature's patterns. 5. Embrace the "Third Way" in relationships and decision-making. When faced with polarities, look for emergent solutions that honor multiple perspectives. Cultivate both personal sovereignty and collective responsibility. Tweetable Quotes "The body keeps the story. Even the brain - there's no hard drive in the head. They keep looking for the memories there. They're not going to find them. Because they're in the soft tissues. And they're actually in the space around us.""The Third Way speaks to what's emergent. We always want to honor tradition, but tradition has also failed. We have to be real about that. These new traditions that will be born will be a third way between the human being suspended between the cosmos and land.""I've changed my mind about aging. I used to fear it, pulling out gray hairs and worrying about wrinkles. Now I'm savoring the age I'm at and have a beautiful curiosity about where it's going. I don't want to get old - I want to get elder."Connect with Hunter Website - https://www.huntertoran.com/ Resources Mentioned Sacred Sons - men's organization - http://sacredsons.com/ Mankind Project - men's organization -

Duration:01:00:01

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373: Beth Buffington: Unleashing Creativity Through Podcasting and Art

7/4/2025
📺 Watch & Subscribe on YouTube Are you struggling to tap into your creative potential? Discover how embracing your creativity can transform your life and boost your mental well-being. Beth Ann Buffington, host of Create Today with Beth Buffington, is an expert in helping people unlock their creative passions. With decades of experience as a graphic designer, illustrator, and educator, Beth shares her insights on nurturing creativity and turning it into a fulfilling career. In this episode, Beth explores the transformative power of creativity and how it can be a free, accessible tool for improving mental health. She emphasizes that everyone has creative potential, whether it's through traditional art forms or everyday activities like cooking and gardening. Beth also discusses her journey as a podcast host, sharing tips on conducting engaging interviews and repurposing content across various platforms. She touches on her upcoming live retreats, which combine creativity and health coaching for personal and professional growth. Ready to unleash your creative side and discover its potential to enrich your life? Listen to this episode for practical advice and inspiration from a seasoned creative professional. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Embrace creativity as a forgiving process. Even if you make mistakes or face setbacks, you can always return to your creative pursuits and learn from the experience. 2. Explore different avenues to monetize your creative skills. Consider options like teaching, creating online courses, or licensing your work to diversify your income streams. 3. When promoting podcast episodes, create short video clips highlighting key moments. Share these teasers across platforms like LinkedIn, Instagram, and Pinterest to attract listeners. 4. Use Pinterest as a long-lasting promotional tool for your podcast. Unlike other social platforms, Pinterest posts can drive traffic to your show for months after publishing. 5. Experiment with different titles and descriptions for your podcast content across platforms. What works for audio may need tweaking for YouTube to improve discoverability and engagement. Tweetable Quotes "The thing about creativity is that it's very forgiving. It allows you to go back, and you're always learning something from whatever it's happened to you. So it's an encouraging thing to know that you can go back and it's still there for you.""My creativity isn't just something I do for a living. It's something I do to stay alive. It helps me keep my head on straight. It helps me solve problems.""We have such an epidemic of mental crisis in our world, and so much of that is because we don't pay attention to ourselves as much as we could or should. Creativity is free. It doesn't involve any medication, it doesn't involve trips to the doctor."Connect with Beth LinkedIn - linkedin.com/in/bbbuffington/ Instagram – https://www.instagram.com/b.b.buffington_celebratetoday/?hl=en Facebook – https://www.facebook.com/BDIcreatetoday Resources Mentioned Cody Burch's Email School - https://codyburch.com/ Beyond Anxiety by Martha Beck -

Duration:00:54:35

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372: Justine Finocchiaro-Doles: From Breast Cancer to Dragon Boats: A Journey of Resilience

6/13/2025
📺 Watch & Subscribe on YouTube Ever wondered how to turn your personal struggles into a powerful platform for change? Justine Finocchiaro-Doles, host of "Just Talk with Justine," shares her journey from cancer survivor to podcast host, inspiring others through stories of resilience and hope. Justine, a four-time cancer survivor and dragon boat enthusiast, launched her podcast to give voice to breast cancer survivors and thrivers. With 20 episodes under her belt, she's created a safe space for sharing deeply personal stories of triumph over adversity. In this episode, Justine opens up about her own battle with cancer, her mission to make guests feel at ease, and her plans to rebrand and grow her show. She discusses the challenges of podcasting, from technical hurdles to building self-confidence as a host. Harry and Justine explore the art of holding space for difficult conversations, the importance of curiosity in interviewing, and strategies for podcast growth. They touch on topics like sponsorship, website creation, and the power of treating guests and sponsors "like gold." Ready to be inspired by Justine's journey and gain valuable insights into podcasting with purpose? Listen now and discover how one woman's mission to share stories of survival is changing lives, one episode at a time. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Rebrand your podcast to better reflect its focus. Consider changing "Just Talk with Justine" to something like "Survivors and Thrivers: Living Your Best Life" to clearly communicate the show's purpose and attract your target audience. 2. Create a simple website using a tool like PodPage. Connect it to your RSS feed so new episodes automatically generate blog posts, giving you an easy-to-maintain online presence. 3. Develop a "dream 100" list of potential guests whose stories of surviving and thriving you'd love to feature. Use this as motivation and a guide for growing your show. 4. Improve your guest follow-up process. After publishing an episode, send your guest a package with links to the episode, social media copy, and graphics they can use to promote their appearance. 5. Focus on creating a safe space for guests to share vulnerable stories. Practice active listening, allow for pauses and silence, and remember there are three people in each conversation - you, your guest, and the listener. Tweetable Quotes "I view life as live life like you're dying. If I want to jump out of that airplane, I better do it. You're going to go one day, so it all depends on how you go. I want to just live like I'm dying.""My goal is to make them feel at ease. I don't want anybody to feel nervous talking about personal stuff like their breasts are gone and they've got tattoos on their nipples. That's a hard thing to talk about sometimes.""I'm a four time cancer survivor, so I know when I was going through all that, I didn't have somebody to chat with. Now with the camaraderie of my team, that has really helped me step out of my comfort zone and speak to others about their journeys."Connect with Justine Facebook - https://www.facebook.com/justtalkwithjustine/ Website - https://justtalkwithjustine.com/ Resources Mentioned Buzzsprout (podcast hosting platform) -

Duration:00:49:07

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371: Lucas Dickey: How Deepcast is Revolutionizing Podcast Discovery

6/6/2025
📺 Watch & Subscribe on YouTube Ever wondered how to revolutionize podcast discovery and monetization for indie creators? I've got the inside scoop. Lucas Dickey, CEO of Deepcast, joins me to share his vision for transforming the podcast landscape. With a background spanning digital music, ad tech, and e-commerce, Lucas brings a unique perspective to the challenges facing indie podcasters. In this episode, we dive deep into Deepcast's innovative approach to podcast discovery and monetization. Lucas explains how their AI-powered platform aims to help listeners find niche content while enabling creators to tap into new revenue streams. From semantic search to automated content generation, Deepcast is pushing the boundaries of what's possible in podcasting. We also explore Lucas's journey from DJ to tech entrepreneur, discussing the valuable lessons he learned at Amazon and how they shaped his systems-thinking approach. Plus, we touch on the potential for AI to revolutionize podcast marketing and audience engagement. If you're an indie podcaster looking to grow your audience and monetize your content in new ways, you won't want to miss this conversation. Tune in now to discover how Deepcast could be the game-changer you've been waiting for. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Leverage AI and transcripts to enable deeper podcast discovery. Use topic navigation, entity extraction, and semantic search to help listeners find relevant content beyond just top shows. 2. Consider creating a "second screen" experience for podcasts, similar to IMDb for movies. This could include episode summaries, key takeaways, and links to referenced people/products. 3. Explore new monetization opportunities for indie podcasters, such as affiliate links for products mentioned passively in episodes or pooling inventory across smaller shows for ad buys. 4. Use AI-powered chat interfaces to gain insights into what listeners are most interested in. This data can inform future episode planning and guest bookings. 5. Think holistically about the podcast ecosystem and look for opportunities to create value for both listeners and creators. Consider how technologies from other industries (e.g. ad tech) could be applied to podcasting. Tweetable Quotes "Systems level thinking. Because I operated in a single business unit, digital music. Right. However, at the time Amazon had 55 business units of which AWS was just one business unit at the time.""I never really thought I... When I talked about this, I think the deepcast creator page says... 'You create the show. Let us help you with what comes after.' That's now a misnomer. Right. Because I never thought we would be getting to show planning or the creative part of creation of the shows, except for with this data signal.""How do I actually take a hundred Harry Podcast Junkie-like shows... and all of them fascinating. But how do I potentially turn that into buying and selling something into that audience? This is where again, system thinking across all the parts of my brain like yours, I connect all these dots. I'm like, why aren't we doing these things?"Connect with Lucas LinkedIn - https://linkedin.com/in/lucasdickey Instagram - https://www.instagram.com/deepcastfm X - https://x.com/lucasdickey4 &

Duration:01:19:13

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370: Innovating Podcast Marketing: Eric Melchor's B2B Strategies

5/30/2025
📺 Watch & Subscribe on YouTube Are you struggling to grow your podcast audience and monetize your show? Discover how Eric Melchor, founder of B2B Pod Pros, leverages innovative strategies to boost podcast growth and create valuable connections in the industry. Eric Melchor, a marketing expert turned podcast enthusiast, shares his journey from corporate success to becoming a driving force in the B2B podcasting space. With a background in marketing and a passion for connecting people, Eric has developed unique approaches to podcast growth and audience engagement. In this episode, Eric reveals his secret weapon for increasing podcast downloads: creating Quora posts for each episode. He also discusses the power of authentic conversations in podcasting and why AI-hosted shows may not replace human-led podcasts anytime soon. Eric's insights into building a community of B2B podcasters and leveraging AI tools for productivity are invaluable for anyone looking to elevate their podcasting game. From hosting international cocktail parties to embracing fatherhood in his 40s, Eric's diverse experiences contribute to his holistic approach to business and life. He shares his thoughts on the future of AI in podcasting, the importance of networking, and his calling to combat loneliness through meaningful connections. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Leverage Quora for podcast promotion: Create Quora posts related to your podcast topics and link back to relevant episodes. This can drive significant traffic and listenership over time. 2. Use personal videos to connect with guests: Send a short video to guests before recording to help them feel more comfortable and familiar with you. This can lead to better conversations. 3. Play guests' favorite songs before recording: Ask guests for their favorite song and play it when they join the recording session. This puts them in a good mood and helps create a relaxed atmosphere. 4. Explore AI tools to boost productivity: Experiment with AI assistants for tasks like email management, call preparation, and content creation. This can significantly increase efficiency. 5. Host casual gatherings to build connections: Organize small cocktail parties or meetups to facilitate meaningful interactions between people. Focus on icebreakers and follow-up to nurture relationships. Tweetable Quotes "I feel like people want to tune into podcasts for the authenticity, and I don't think that will be replaced. I'm sure there will be some people who listen to podcasts that are AI hosted, but I think the majority of people want real, authentic conversations.""Your network probably matters more than you being able to spot opportunity. A lot of the opportunities that you see are based on the connections that you have. The more people who know you and know what you do, the more opportunities are going to come your way.""Fatherhood is the greatest joy, knowing that you have the chance to be a coach, a guide, a parent to another human being and have a huge impact on the trajectory of their life. To grow up and be something that could be amazing."Connect with Lou LinkedIn - https://www.linkedin.com/in/ericmelchor/ Resources Mentioned Bonjoro - https://www.bonjoro.com/ PodMatch - https://podmatch.com/ ChatGPT -

Duration:00:57:29

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369: Lou Bortone - Mastering Podcast Video: Tech-Savvy Approach

5/23/2025
📺 Watch & Subscribe on YouTube Are you struggling to keep up with the latest video marketing trends and tools? Lou Bortone, a veteran of the TV industry turned video marketing expert, shares invaluable insights on leveraging AI-powered tools to create compelling content efficiently. Lou Bortone, host of "Oh Shit, I'm Dead" podcast and video marketing guru, brings decades of experience from his time in radio, TV, and cable in Los Angeles. Now based in the Boston area, Lou helps clients harness the power of video and podcasting to amplify their message. In this episode, Lou dives deep into the evolving landscape of video production and podcasting. He explores how AI tools like Descript, Pictory, and Luma Labs are revolutionizing content creation, making it easier than ever to produce high-quality videos and podcasts. Lou emphasizes the importance of meeting your audience where they are, whether it's on YouTube, LinkedIn, or traditional podcast platforms. The conversation also touches on the challenges of remote work, the importance of building social connections, and how content consumption habits are changing across generations. Lou shares personal insights on balancing introversion with public speaking and the joys (and challenges) of working from anywhere. Ready to take your video marketing to the next level? Listen to this episode for practical tips and cutting-edge strategies from a true industry veteran. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Leverage video for podcasts: Record video versions of podcast interviews whenever possible. Your face on camera is a powerful marketing asset, especially in a world of avatars and bots. 2. Utilize AI tools for content creation: Explore AI tools like Pictory, Luma, and Suno to generate B-roll footage, create custom music, and enhance podcast production efficiency. 3. Optimize for multiple platforms: Create different versions of content for various platforms. For example, make square versions with captions for LinkedIn and YouTube Shorts that point back to full episodes. 4. Embrace new technologies: Stay open to emerging tools and platforms. The podcast and video production landscape is constantly evolving, so adaptability is key. 5. Balance online and offline presence: While remote work offers flexibility, make conscious efforts to build and maintain social connections, especially for introverts in the digital space. Tweetable Quotes "Your face on camera is your most powerful marketing asset as well as your voice. The more you can give them you, especially in this world of avatars and bots, the better off you're going to be.""I'm very much an introvert and pretty low key. I think when people meet me in person, they're like 'oh, you seem so quiet' because there's onstage Lou, and then there's everyday Lou.""Every time you add something - another camera, another light, another piece of software - it gets exponentially more complicated. Now you can just sort of let your guard down and say, as we used to say in TV days, 'we'll fix it in post.'"Connect with Lou LinkedIn - https://www.linkedin.com/in/loubortone/ Facebook - https://www.facebook.com/lou.bortone/ Instagram - https://www.instagram.com/loubortone/ X-

Duration:00:55:46

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368: Rocío Pérez - From Brain Tumor to Breakthrough: Journey

5/16/2025
📺 Watch & Subscribe on YouTube Ever feel like you're stuck in a rut, unable to break free from old patterns and reach your full potential? Rocío Pérez's journey from teenage mother to successful entrepreneur and leadership expert might just be the inspiration you need. Rocío Pérez, Chief Leadership Officer at Virtuous, shares her remarkable story of transformation and resilience. From overcoming a brain tumor diagnosis to developing innovative tools for personal growth, Rocío's experiences offer valuable insights for anyone looking to make positive changes in their life. In this episode, we explore the power of self-awareness and intentional growth. Rocío discusses her Mind Shift game, a unique tool designed to help individuals create new neural pathways and achieve their goals. She also touches on the importance of authenticity in leadership and the challenges of balancing personal growth with professional success. Additional topics include the development of Rocío's TV show and podcast, her expansion plans into Latin American countries and Canada, and the transformative power of changing one's perspective on life and relationships. Ready to shift your mindset and unlock your potential? Listen now to gain actionable insights from Rocío Pérez's inspiring journey and learn how you can apply her strategies to your own life and career. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Cultivate your intuitive wisdom. Rocío credits her success to staying connected with her inner guidance from a young age. Make time to listen to your intuition and trust your instincts. 2. Challenge limiting beliefs about your potential. Despite difficult circumstances, Rocío refused to accept others' low expectations for her future. Examine any self-limiting beliefs and push past them. 3. Use gamification to make personal growth fun. Rocío created the Mind Shift game to make transformation more engaging. Find ways to gamify your own self-improvement efforts. 4. Prioritize authenticity over perfection. Rocío learned to embrace her humanity on camera rather than striving for flawless delivery. Allow yourself to be genuine rather than putting up a perfect facade. 5. Set public goals to increase accountability. By stating her 12-month goals for international expansion on the podcast, Rocío created external pressure to follow through. Share your goals with others to boost your commitment. Tweetable Quotes "I feel like we all are born with that connection and somewhere along the line we lose it because we hear anywhere from 450 negative comments to 50 positive comments a day.""I was pregnant at 14, had a 6 month old baby at 15, knocking on university doors asking them to let me in. And I wasn't taking no for an answer.""I wanted to gamify it. I wanted to make it fun. I wanted to make it exciting for people. You decide what you're playing to win for. Are you playing to become a speaker? An accountant? A football player? What is your game?"Connect with Rocío LinkedIn - https://www.linkedin.com/in/rocio-perez-the-mindshift-experience/ Facebook - https://www.facebook.com/TheMindShiftExperience/ Instagram – https://www.instagram.com/rocioperezpublicfigure/ Resources Mentioned Expand...

Duration:00:52:18

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367: Danny Peña - 20 Years of Gamertag Radio: Inspiring Journey

5/2/2025
📺 Watch & Subscribe on YouTube Ever wonder how a gaming podcast pioneer navigates the ever-changing landscape of the industry? I sat down with Danny Peña, the creator of Gamertag Radio, to explore his 20-year journey in podcasting and gaming. Danny Peña is the founder of Gamertag Radio, the first gaming podcast to reach 1,000 episodes. With two decades of experience in the gaming industry, Danny has become a respected voice and consultant in the field. In this episode, we dive into Danny's remarkable journey from the early days of podcasting to his current role as a media consultant. We discuss the evolution of the gaming industry, the impact of podcasting on his career, and how he's adapted to changes in technology and audience preferences. We also explore Danny's personal life, including his move from Miami to Los Angeles, his marriage, and becoming a father. Danny shares insights on interviewing celebrities, the importance of asking creative questions, and his approach to measuring success beyond just numbers. If you're interested in the intersection of gaming, podcasting, and personal growth, you won't want to miss this inspiring conversation with Danny Peña. Click play to hear how passion and persistence can lead to a fulfilling career in the ever-evolving world of digital media. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Focus on impact over numbers. Danny emphasizes that the true measure of success isn't view counts or subscriber numbers, but the tangible impact you have on your audience and industry. Concentrate on creating quality content and building meaningful relationships. 2. Diversify your income streams. Danny's success comes from multiple sources - his podcast, consulting business, speaking engagements, and more. Don't rely solely on one revenue stream; explore various opportunities within your niche. 3. Stay adaptable in a changing industry. The gaming and content creation landscapes are constantly evolving. Be willing to pivot, learn new skills, and embrace emerging platforms or technologies to stay relevant. 4. Network and build relationships. Many of Danny's opportunities came from connections he made over the years. Attend industry events, collaborate with others in your field, and nurture professional relationships. 5. Give back to your community. Danny speaks at schools and mentors upcoming creators. Sharing your knowledge and experiences can be rewarding and help establish you as a leader in your field. Tweetable Quotes "Podcasting has changed so much where it's not how it used to be when it comes to making money. I think podcasts nowadays, for me is a tool to promote my talent, to promote and also to help me network with gaming companies.""Numbers come and go. But to me, what matters most is the impact that you make. Did you influence somebody to buy the product? Did you influence somebody to subscribe to your show, to buy a shirt, to wear a shirt?""I want to make sure that my daughter is set for life. I don't want her to go through the struggles that I went through as a kid, I want her to have a better life. I think that's my main goal."Connect with Danny LinkedIn - https://www.linkedin.com/in/dpena7 Instagram - http://instagram.com/godfree X - http://x.com/godfree Resources Mentioned Gamertag Radio Podcast -...

Duration:01:00:32

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366: Marilyn Ball - Transforming Travel Tales into Community Impact

4/17/2025
📺 Watch & Subscribe on YouTube Ever wondered how to turn your passion for travel into a thriving podcast? Marilyn Ball's journey from marketing executive to host of "Speaking of Travel" offers invaluable insights. Marilyn Ball, host of "Speaking of Travel," shares her inspiring transition from a successful marketing career to creating a travel-focused podcast. With over 500 episodes under her belt, Marilyn has mastered the art of storytelling and building a loyal audience. In this episode, Marilyn reveals how she leveraged her marketing background to secure long-term sponsors and create a sustainable podcast business. She discusses the challenges of pivoting during COVID-19 and how she used the pandemic as an opportunity to explore deeper, more meaningful conversations with her guests. Harry and Marilyn also delve into the importance of embracing new technologies, the power of community in podcasting, and how to stay true to your passion while growing your show. Marilyn's experience with recent natural disasters in her hometown of Asheville, NC, adds a poignant perspective on resilience and the human spirit. Ready to take your travel podcast to the next level? Listen now to gain actionable insights from a seasoned podcaster who's successfully merged her love for travel with a thriving show. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Leverage your existing skills and background when starting a podcast. Marilyn's marketing experience helped her approach sponsorships strategically from the beginning. 2. Be flexible with sponsorship arrangements, especially when starting out. Marilyn used trade deals and shorter commitments initially before moving to annual sponsorships. 3. Batch record episodes to build a queue, allowing you to take time off while maintaining a consistent publishing schedule. Marilyn records extra episodes before traveling. 4. Consider hiring help for areas outside your expertise. Marilyn hired a business coach to help transition her focus fully to her podcast. 5. Reach out to potential guests and opportunities, even if it feels uncomfortable. Marilyn emphasized the importance of getting out of your comfort zone to grow your show. Tweetable Quotes "I think sometimes, as you would probably recognize in an advertising career especially, that old imposter syndrome steps in. Like, who am I to be wearing this hat or doing these great things? And I think people sometimes misunderstand me for my accomplishments and what I've really been able to accomplish in my career and my life.""I feel more strongly than ever that I have found my voice and I'm strong with that voice. And maybe people just don't recognize yet how important that is.""It's almost like when you live out in nature for so long, you start living like nature does. Patience and perseverance. You don't really know that little pine cone is eventually gonna grow into that giant pine tree."Connect with Marilyn LinkedIn - https://www.linkedin.com/in/marilyn-ball-8550a25/ Instagram - https://www.instagram.com/speakingoftravel/ Facebook - https://www.facebook.com/speakingoftravel/ Resources Mentioned Speaking of Travel podcast -

Duration:01:04:52

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365: From Beauty Queen to Environmental Crusader: Jordan Gass-Pooré’s Inspiring Journey

4/3/2025
📺 Watch & Subscribe on YouTube Ever wondered how environmental journalism can uncover hidden hazards in your community? Jordan Gass-Pooré, host of "Hazard NJ" and an accomplished environmental journalist, shares her journey from small-town Texas to becoming a leading voice in investigative reporting on hazardous sites and environmental issues. In this episode, Jordan discusses her latest project, "Hazard NJ," which explores the origins and impacts of PFAS (forever chemicals) in New Jersey. She delves into the challenges of reporting on environmental issues, the importance of long-term follow-ups on hazardous site cleanups, and the fascinating characters she encounters in her work. Jordan also touches on her early days in journalism, her passion for horror movies, and how she balances freelance work with her dedication to environmental reporting. She offers insights into the changing landscape of journalism in the face of AI advancements and shares her thoughts on the future of hazardous site reporting. Ready to dive into the world of environmental journalism and discover the hidden stories beneath our feet? Listen now to gain a new perspective on the environmental challenges we face and the dedicated reporters working to bring them to light. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Pursue your passions early: Jordan's early interest in environmental issues and journalism led to a successful career. Start exploring your interests and gaining experience in your chosen field as soon as possible. 2. Embrace diverse experiences: Jordan's varied work history across different media outlets and projects has enriched her skills and perspective. Don't be afraid to try different roles and organizations in your industry. 3. Find your niche: Jordan's focus on hazardous sites reporting demonstrates the value of specializing in a specific area. Identify a unique angle or topic within your field that you can become an expert in. 4. Be open to changing perceptions: Jordan's experience with New Jersey changed her preconceived notions about the state. Stay open-minded when approaching new subjects or locations in your work. 5. Use storytelling to make complex topics engaging: Jordan incorporates horror references and personal stories to make environmental reporting more accessible. Find creative ways to present difficult or technical information to your audience. Tweetable Quotes "I remember I approached him and I was like, 'Hey, first off, my college town, it's like, you know, there's an endangered species. It's an environmentally sensitive area. I said, no one's covering the environment. Can I cover the environment as a reporter for one of the radio shows?' He was like, 'Sure, as long as you don't cuss.'""I'm hoping that this is a way for whatever writing passion that they had or passion they had that now they could be able to pursue that, that maybe there will be some new openings. I've told people in the past too, especially like mentees that are in college that one, you know, you don't have to go into investigative journalism. But I'm bringing that up as an example that I think that's one of the genres of journalism that will be really hard for an AI to replicate.""My whole obsession for the past couple of years has been around hazardous sites. I've just become super obsessed with hazardous sites. And not just Superfund sites, but just the idea for me of how we got to this place. At one point in time, we were definitely okay with just dumping every kind of chemical into a body of water. The psyche of it just is interesting to me about...

Duration:00:58:57

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364: The Power of Personal Narratives: April Adams Pertuis on Storytelling

2/28/2025
📺 Watch & Subscribe on YouTube Ever feel like your story isn't worth telling? You're not alone. April Adams Pertuis, host of the Inside Story podcast, knows that feeling all too well. April is a storytelling expert with over 30 years of experience in broadcasting and production. She's interviewed over 10,000 people and now helps others share their stories through her company, Light Beamers. In this episode, April reveals how she overcame her own hesitation to share her story and why she believes everyone has a story worth telling. She breaks down the three-part story arc she uses to help clients uncover their transformative experiences and find the courage to share them. Harry and April also discuss the power of podcasting as a storytelling medium, the challenges of maintaining a show long-term, and how to quickly build trust with interviewees. April shares her "heart math" technique for creating a safe space for vulnerability. If you've ever doubted the value of your own story or struggled to find your voice, this episode will inspire you to shine your light. Listen now to unlock the transformative power of storytelling in your own life and work. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Embrace your story, no matter how big or small. Whether you have a complex, messy narrative or feel your life is "vanilla," your experiences are valuable and worth sharing. 2. Focus on the transformation in your story. Move past dwelling on the "before" and highlight how you've grown, what you've learned, and who you've become. 3. Use heart math to connect with interviewees. Enter conversations with genuine openness, compassion, and a desire to listen without judgment. This creates a safe space for authentic sharing. 4. Practice telling your own story. Even if you're used to sharing others' stories, push yourself to be vulnerable and share your experiences. This builds authenticity and connection with your audience. 5. Surround yourself with people who challenge you. Seek out relationships that push you to grow, call out your potential, and refuse to let you play small. This environment fosters continuous personal and professional development. Tweetable Quotes "I've probably interviewed 10,000 people in my career, which is pretty significant. And when I saw that on paper, when I did the math, I was like, wow, that's a lot. It's allowed me to really just be present with people and ask questions and let the interview go where it goes.""The number one rule of storytelling is who is your audience? Remember that first. Who are you trying to reach? It's about them first. It's not about your agenda, your outcomes, your beautiful interview. It's about their story and them.""I think people are actually surprised about how sharp-tongued I can be. With my clients and people in my inner circle, I will speak freely and say things you need to hear. I'm not going to stand for your mediocrity. If you're playing small, I'm going to call you out on it."Connect with April Podcast - https://www.lightbeamers.com/podcast LinkedIn – https://www.linkedin.com/in/lightbeamers Instagram - https://www.instagram.com/lightbeamers/ Facebook -

Duration:01:08:22

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363: How Eytan Bensoussan Built NorthOne for Small Business Banking

2/14/2025
📺 Watch & Subscribe on YouTube Ever wondered how a small business banking platform could revolutionize your financial management? Discover the journey of a CEO who's reshaping the landscape for entrepreneurs. Eytan Bensoussan, CEO of NorthOne and host of This Week in Small Business, shares his path from science student to fintech innovator. With a background in management consulting and a family history of small business ownership, Eytan brings a unique perspective to the world of business banking. In this episode, Eytan reveals how NorthOne was born from a desire to solve the financial pain points of small business owners. He discusses the importance of rigorous thinking, resilience in the face of challenges, and the power of customer-driven innovation. The conversation also touches on Eytan's experiences as a podcast host, the value of empathy in leadership, and the constant drive to improve and anticipate customer needs. Eytan's insights offer a masterclass in entrepreneurship and the evolution of financial technology. Ready to gain invaluable insights from a leader at the forefront of small business banking? Tune in to this episode and discover how NorthOne is changing the game for entrepreneurs across America. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Speak to customers regularly. Eytan tries to talk to 1-2 customers per week minimum to understand their needs and pain points. This direct feedback informs product development and business strategy. 2. Identify your "MIT" (Most Important Thing). Regularly assess where the biggest bottleneck is in your business and focus your energy there until it's resolved before moving on to the next priority. 3. Challenge your own thinking. Eytan encourages disagreement and different perspectives to refine ideas. He enters conversations with strong opinions but hopes others will "trash" them to reveal better solutions. 4. Build resilience through experience. Facing and overcoming repeated challenges builds confidence in your ability to handle future obstacles. View setbacks as opportunities to develop this critical skill. 5. Right-size your banking for cost savings. Many businesses waste money on unnecessary fees or suboptimal account structures. Regularly review your banking setup to ensure it aligns with your needs and minimizes costs. Tweetable Quotes "I hate quitting more than I hate suffering. This is the system telling me I don't work. I'm going to crush the system, manage myself through it so I can walk away on my terms rather than simply having the system give me low marks and tell me I'm not good.""My goal wasn't to say, can you get people's eyes for 35 minutes? But rather, can I have that conversation and bring a couple of nuggets that are then something I can take to the customers? That's really where the podcast started.""The best decisions, the best ideas, they definitely don't come from me. They come from people who are in the trenches, working on stuff, and they're like, 'Hey, what about?' And all of a sudden that turns into something really novel."Connect with Eytan Website - https://www.northone.com/ Podcast Show - https://www.thisweekinsmb.com/ LinkedIn - https://www.linkedin.com/in/eytanbensoussan/ Resources Mentioned Profit First by Mike...

Duration:00:51:07

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362: How Kelle Sparta Coverts 98% of Her Listeners to Clients

1/31/2025
📺 Watch & Subscribe on YouTube Ever wondered how to tap into your spiritual power without falling into the traps of 'fluffy bunny' spirituality or dangerous practices? This episode might just be your guide to authentic spiritual growth. Kelle Sparta, host of Spirit Guide and Spirit Sherpa podcasts, joins us to share her journey from real estate podcaster to spiritual teacher. With 50 years of spiritual study under her belt, Kelle brings a unique blend of personal growth and energetic training to her work. In this episode, we dive deep into the world of spiritual podcasting and personal transformation. Kelle shares her insights on the challenges of creating spiritual content, the importance of understanding one's core essence, and the power of stubborn persistence in spiritual growth. We also explore the evolution of podcasting, from the early days of 2005 to today's saturated market. Kelle offers valuable tips on podcast production, audience engagement, and the benefits of high-ticket offerings in the spiritual coaching space. If you're curious about the intersection of spirituality and podcasting, or if you're on your own spiritual journey and seeking guidance, don't miss this enlightening conversation with Kelle Sparta. Click play now to unlock the secrets of authentic spiritual growth and successful spiritual podcasting. Episode Sponsor FullCast – https://fullcast.co/ 5 Key Takeaways 1. Consider adding a co-host to your podcast if you're struggling with motivation or consistency. As Kelle Sparta mentioned, having someone to talk to can make it easier to sit down and record regularly. 2. Plan your podcast content in advance. Kelle aims to be 90 days ahead on content for her show, which reduces stress and allows for better organization. 3. Experiment with different podcast formats to find what works best for you and your audience. Kelle's Spirit Sherpa podcast includes a brief personal update, a main topic discussion, and a call to action at the end. 4. Don't underestimate the power of your podcast as a business tool. Kelle shared that 98% of her business comes from her podcast, demonstrating its potential as a lead generation channel. 5. Consider using asynchronous communication tools like Marco Polo for coaching or client interactions. This approach can provide flexibility for both you and your clients, improving work-life balance and client satisfaction. Memorable Quotes "I am an initiatrix. I stand in the doorway of initiation. I carry the energy of transformation. I can't do anything that is fluffy bunny. I can't. I can try and it won't work.""If you want to truly be magical, if you want to truly tap into all of your resources, you have to do the personal growth work because the limiting beliefs keep you from your power. And if you don't clear those, then you don't get to your power and your power will always be limited.""It's not what I do. It's who I am. My mother raised me in this work. I was five years old when she started exposing me to all of these things and bringing home education cassette tapes, because I'm that old."Connect with Kelle Twitter - @KelleSparta Instagram - @kellesparta Facebook - https://www.facebook.com/kellesparta LinkedIn - https://www.linkedin.com/in/kellesparta/ Resources Mentioned Voxer -

Duration:01:02:13

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361 Philip Gibbons - From Millionaire to Podcaster: Bite-Sized History Revolution

1/24/2025
📺 Watch & Subscribe on YouTube Ever wondered how to turn your passion for history into a successful podcast? Philip Gibbons, host of Bite Sized Biographies, shares his journey and insights on creating engaging historical content for a modern audience. Philip Gibbons, host of the popular podcast Bite Sized Biographies, joins us to discuss his unique approach to making history accessible and entertaining. With a background in Fortune 500 companies and a stint on "Who Wants to Be a Millionaire?", Philip brings a diverse perspective to his podcasting journey. In this episode, we explore Philip’s process for condensing 700-page biographies into digestible, hour-long episodes. He shares his production workflow, marketing strategies, and the challenges of growing a niche podcast in a crowded market. Philip’s commitment to quality content and his love for history shine through as he discusses the evolution of his show over 150 episodes. We also delve into the importance of email marketing for podcasters, the potential of AI in content creation, and Philip’s thoughts on navigating the current political climate. His insights on perseverance and finding joy in the podcasting process offer valuable lessons for both new and experienced content creators. If you're passionate about history, podcasting, or simply curious about turning your interests into a successful creative project, this episode is a must-listen. Tune in to gain practical advice and inspiration from Philip Gibbons' podcasting journey. Episode Sponsor FullCast – https://fullcast.co/ Key Takeaways 0:00 Intro 5:31 Passion for history and podcast concept 11:22 Production workflow and challenges 19:57 Marketing strategies and audience growth 25:53 YouTube presence and potential AI integration 33:03 Email marketing and audience engagement 41:51 Future goals and podcast progress 48:58 Most misunderstood aspect of the host Tweetable Quotes "I take that 700 page book that you will never read and digest it into two parts, less than an hour. For some very famous people, or even some oddball people you've never heard of, I kind of do that process for you in a way that makes it interesting to most people, even if they have no interest or would define history as boring." "If you're interested in podcasting, don't try to chase audience. Find something that you really like and want to do because you're going to last 10 episodes if you're not really jazzed by podcasting. You've got to find your niche, you've got to find an audience, and you also have to find something that motivates you to keep posting this stuff." "I wouldn't have cranked out 150 episodes if I didn't love what I do. Clearly, I have thought about other topics, yet my perspective is I've known other podcasters who've searched out other topics and they found they didn't even do as well with their second or third topic because they got so stretched thin that the whole thing fell apart after that." Resources Mentioned LinkedIn - https://www.linkedin.com/in/philipdgibbons/ Facebook – https://www.facebook.com/phil.gibbons X - https://x.com/PhilipDGibbons Podcast Junkies Website: podcastjunkies.com Podcast Junkies YouTube:

Duration:00:59:53