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Wait What Really Ok is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, marketing and promotion by delivering up to date, easy to understand information that can be applied to your marketing, regardless of your business.

Wait What Really Ok is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, marketing and promotion by delivering up to date, easy to understand information that can be applied to your marketing, regardless of your business.
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Location:

WA

Description:

Wait What Really Ok is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, marketing and promotion by delivering up to date, easy to understand information that can be applied to your marketing, regardless of your business.

Language:

English


Episodes

Lead generation methods that end up generating negative results.

4/9/2018
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Lead generation methods that end up generating negative results Wait What Really OK Podcast Episode 90 hosted by Branding Strategist talks about the lead generation methods that are full of hype, hoopla and hustle that tend to result in little to no conversion whatsoever. There are way too many motivational coaches that claim they can lead you to the best sales, marketing and education when it comes down to their lead generation methods. The only problem is their how to sell methods are that...

Duration:00:24:35

GLW Talk Across. Three speakers presenting, showcasing and sharing.

3/26/2018
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GLW Talk Across. Three speakers presenting, showcasing and sharing. Wait What Really OK Podcast Episode 89 hosted by Branding Strategist talks about GLW Talk Across and what it stands for, what it is and who is a part of it. GLW Talk Across is presenting, showcasing and sharing contemporary business structures and focused branding strategies that work for anyone from the aspiring entrepreneur to the established CEO. GLW Talk Across features Karl M. Gibbons, Cheryl Lampard and Loren Weisman...

Duration:00:18:49

What is a serial entrepreneur and a new breed business philosopher?

3/12/2018
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What is a serial entrepreneur and a new breed business philosopher? Wait What Really OK Podcast Episode 88 hosted by Branding Strategist and Keynote Speaker Loren Weisman has a discussion with Karl M. Gibbons. President, Problem Solver & Rainmaker at Third Eye Management and Associates Inc, Karl M. Gibbons works with entrepreneurs and business owners to achieve their dream by helping them by bridging the G.A.P. (Growth, Automation & Profit) and turn their ‘good little business’ into a...

Duration:00:31:25

Who is Ford Taylor and what is Transformational Leadership or TL_

3/5/2018
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Who is Ford Taylor and what is Transformational Leadership or TL? Wait What Really OK Podcast Episode 87 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks with Ford Taylor, the founder of Transformational Leader. In this interview with Ford Taylor, I talk about his past, his present and his approach to leadership and how he stands out from the array of other leadership trainings and programs that focus more on motivation over the implementation and practical tools to...

Duration:00:24:26

How will blockchain change the world? The borderless payment system.

2/26/2018
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How will blockchain change the world? The borderless payment system. Wait What Really OK Podcast Episode 86 hosted by Branding Strategist and Keynote Speaker Loren Weisman opens a confusing jar filled with words like blockchain, crypto-currency and digital currency with Doug Fish. Doug Fish is the Owner and Educator of Fish Holdings. His down to earth, easy to understand definitions and views on digital currency are worth a listen and a review. With many in the digital currency game that...

Duration:00:20:34

Podcast Solicitation Etiquette tips for both hosts and guests.

2/19/2018
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Podcast Solicitation Etiquette tips for both hosts and guests. Wait What Really OK Podcast Episode 85 hosted by Branding Strategist and Keynote Speaker Loren Weisman goes into the good and bad of solicitation and requests when it comes down to being a guest or pitching a podcast to find guests. In a day where there are so many podcasts and shows out there with so many advertising for guests or guests trying to get on shows, the oversaturation has become a bit much and the message gets...

Duration:00:23:52

Custom Outdoor Living Creations from the Springhetti Group.

2/12/2018
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Custom Outdoor Living Creations from the Springhetti Group Wait What Really OK Podcast Episode 84 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks with Dan Springhetti of the Springhetti Group about the backyard sanctuaries he builds for families in Wisconsin and Florida. The Springhetti Group delivers custom outdoor living creations by designing and creating personalized backyard sanctuaries for your home, your life and your story. By first learning about you, your...

Duration:00:31:51

This book is not a best seller and it does not want to be one.

1/22/2018
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This book is not a best seller and it does not want to be one. Wait What Really OK Podcast Episode 83 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks about his new book titled this book is not a best seller and it does not want to be one. For my latest book I wanted to dig into the ideas around good and bad branding as well as the hype that has drawn more honorable people to use immoral style promotion that does not help them, their brand or their message. When...

Duration:00:26:12

How do you brand a magazine to work both online and in print?

1/15/2018
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How do you brand a magazine to work both online and in print? Wait What Really OK Podcast Episode 82 hosted by Branding Strategist and Keynote Speaker Loren Weisman shares his views on print media and how to maintain momentum and profit with online and physical applications of a magazine. The biggest mistake that is made in print media today is the sharing of media everywhere at the same time. But it is key and crucial to not copy all media. If it is all available online, then why should...

Duration:00:20:54

Keeping track of content. Recycling and reusing for results.

1/8/2018
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Keeping track of content. Recycling and reusing for results. Wait What Really OK Podcast Episode 81 hosted by Branding Strategist and Keynote Speaker Loren Weisman discusses the concepts of tracing and indexing your content for the present and the future. Creating and posting content to align with your brand as it compounds your message is great, but when you are tracking and indexing your content, you can stay on top of the trends and hot spots to be able to repurpose, recycle and reuse...

Duration:00:20:08

Wait What Really OK Podcast 80th Episode and Podcast Content Audit.

12/18/2017
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Wait What Really OK Podcast 80th Episode and Podcast Content Audit. Wait What Really OK Podcast Episode 80 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks about the podcast hitting 80 episodes with 400 pieces of content and all the bits and pieces that have made it into what it is. A screenshot of sorts of The Wait What Really OK Podcast that includes the podcast itself as well as the photo, video, link and blog supplements. After 80 episodes and a collective 400...

Duration:00:31:52

Canva makes branding easier for your online content and posts.

12/11/2017
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Canva makes branding easier for your online content and posts. Wait What Really OK Podcast Episode 79 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks Canva and his design story that has applied to his brand. Canva is drummer friendly. Not trying to knock drummers, and I was one. This free website tool that also has a paid and upgraded service allows any business in any arena to create a better appearance with graphics, content and a lot more. From Instagram posts to...

Duration:00:27:02

How do you create a brand foundation? Knowem.com is an early step.

12/4/2017
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How do you create a brand foundation? Knowem.com is an early step. Wait What Really OK Podcast Episode 78 hosted by Branding Strategist and Keynote Speaker Loren Weisman discusses the early stages of creating a brand as well as what to do and what to avoid in the beginning. In the initial stages of branding a person, product, service or company, it can be an overwhelming and intimidating process. What ends up making it take more time and cost more money is when that process is not set in...

Duration:00:27:19

Where is your donation going and how much is going to charity?

11/20/2017
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Where is your donation going and how much is going to charity? Wait What Really OK Podcast Episode 76 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks about the holidays, the giving spirit and the realities of many charities, charitable events and the breakdown of how much of your dollar is actually going where you think it is. Digging in to the question and the often unfortunate answers addressing charities and those charity events that seem to show up even more often...

Duration:00:16:59

How do you brand your bar or restaurant everyday cost effectively?

11/13/2017
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How do you brand your bar or restaurant everyday cost effectively? Wait What Really OK Podcast Episode 75 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks about how bars and restaurants can brand, market and promote that much more cost effectively and efficiently every single day. Too many self proclaimed marketing gurus and experts are out there telling restaurants and bars that they have to spend a small fortune to correctly market and promote, yet they don’t include...

Duration:00:26:31

How do you navigate the music industry when you are going blind?

11/6/2017
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How do you navigate the music industry when you are going blind? Wait What Really OK Podcast Episode 74 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks with Derrick Boudwin about his music, his eyes and his thoughts on going blind. Yes, not a play on words, the guy is going blind. How do you navigate the music industry, a family, a speaking career and for that matter, the world as you are going blind? Derrick Boudwin shares his thoughts and answers in the middle of an...

Duration:00:30:17

Time management for your branding and marketing to do lists

10/30/2017
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Time management for your branding and marketing to-do lists. Wait What Really OK Podcast Episode 73 hosted by Branding Strategist and Keynote Speaker Loren Weisman talks organization and making little amounts of time for the big projects over time. Between the mixture of those that make out that working a certain number of hours means they are being effective to those that feel they need hours straight to work on a project instead of working on it in small segments and bits of time, time...

Duration:00:22:21

Why failure is an option and why are we so afraid of failure?

10/23/2017
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Why failure is an option and why are we so afraid of failure? Wait What Really OK Podcast Episode 72 hosted by Branding Strategist and Keynote Speaker Loren Weisman digs in to the taboo of failure and the positive aspects of it. In this day of nothing but positives and this idea that failure is not an option, in many ways that makes no sense. We are overloaded with motivation that delivers no information. Failure is only seen as a negative that we can’t accept. But what about the failures...

Duration:00:21:31

Why would you hire a branding strategist to help you with a book?

10/16/2017
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Why would you hire a branding strategist to help you with a book? Wait What Really OK Podcast Episode 71 hosted by Branding Strategist, Speaker, and Author Loren Weisman, discusses the extra piece to bring to the creation of your book while you are writing it. In the writing phase of books, all to often the idea is to just get it published and once it is read, the sales will magically appear. The other misconceptions and assumptions come in to play when authors think about branding at the...

Duration:00:22:56

What is Brand Strategy Discovery? A core element that many miss.

10/9/2017
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What is Brand Strategy Discovery? A core element that many miss. Wait What Really OK Podcast Episode 70 hosted by Brand Precision Marketing Strategist and Counselor Loren Weisman, goes in on the idea of the discovery phase of branding. Are you looking into the comparisons and those that run close to your brand and your concepts when you are creating your brand? Take the time to do the discovery as you create the blueprint for your brand. Look at what others are doing and how you can...

Duration:00:16:01

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