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Curious about what happened to advertising after the last season of Mad Men? You’re in the right place. In each episode of AdSquawk, we talk about what it takes to advertise well in today’s media world as well as swap stories about weird client requests, chat design and copy, and share nuggets of insight. Come for the comedy, stay for the bird puns.

Curious about what happened to advertising after the last season of Mad Men? You’re in the right place. In each episode of AdSquawk, we talk about what it takes to advertise well in today’s media world as well as swap stories about weird client requests, chat design and copy, and share nuggets of insight. Come for the comedy, stay for the bird puns.
More Information

Location:

United States

Description:

Curious about what happened to advertising after the last season of Mad Men? You’re in the right place. In each episode of AdSquawk, we talk about what it takes to advertise well in today’s media world as well as swap stories about weird client requests, chat design and copy, and share nuggets of insight. Come for the comedy, stay for the bird puns.

Twitter:

@adsquawkpod

Language:

English

Contact:

2084727454


Episodes

A Hearty Meal of IDGAF

5/15/2019
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Hey there Flock! This week we talk about the philosophical nature of the "like," why Instagram may be trying to kill it (in Canada at least) and what it could mean for marketing and advertising pros. We also order up a hearty IDGAF meal (or YAAAASSS meal, depending on your mood) as Burger King introduces "Real Meals" in conjunction with Mental Health Awareness Month along with some creative geolocation based app promotions. Grab a Whopper, pull up a chair and let's talk shop.

Duration:01:01:33

The Vulnerable Tease

5/8/2019
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It's Episode 15! *Airhorn* - In this week's episode, the AdSquawk crew asks the question - "Are you ready for it?" as they discuss Taylor Swift and her strategy of marketing to her audience and building hype around her new album releases. They also dive into the Call to Courage and discuss their favorite brands or agencies that take risks. Grab a drink, pull up a chair and get ready for a slightly *REMIXed* (repeat Airhorn) episode of AdSquawk!

Duration:01:05:07

Earth Day XS MAX

5/1/2019
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Welcome to episode 14 of AdSquawk - this week, we dive into Apple's recent Earth Day campaign that was shot entirely on an iPhone. We also take a gander at the Grey Goose rebrand and share our thoughts on what this could mean for the Vodka brand moving forward. Grab a shot of Grey Goose (and Live Victoriously!), pull up a chair and let's talk shop!

Duration:01:08:23

Ice Ice Banksy

4/24/2019
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In this week's edition of AdSquawk we have a brief (fun) follow up to our discussion in last week's episode regarding the Droga5 acquisition that includes donuts and Advil. We follow that up with a conversation surrounding artists rights, fair use and a few recent examples of brands and artists going to (legal) war over what can and cannot be used, including Mercedes and H&M. Oh, and Sean gets Iced for his birthday, so there's that. Grab your favorite bottle of Smirnoff Ice, pull up a chair...

Duration:01:18:12

The April Fool

4/17/2019
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What's up Flock? This week on AdSquawk, we talk all things April Fools' and share our favorite brand April Fools' Day pranks from this year and in the past (as well as a few misses). We also talk the truth about independence in the agency world and weigh independence vs. corporate ownership surrounding the Droga5 acquisition by Accenture and how that plays into what you can expect while living the agency life. Give it a listen!

Duration:00:59:03

House AdSquawk

4/10/2019
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Welcome to House AdSquawk! Parents of Birds, Khaleesi of the Great AgenSEA, Breaker of Clutter, Kings and Queens of the First MadMen, the protectors of the industry. Can you tell we're (well, a few of us at least) excited for Game of Thrones to come back? In this week's episode we discuss brand crossovers! What works? What doesn't? And we geek out on media when it comes to the value of an impression and how we account for added value. All this and more as we kick off the show with a quick...

Duration:00:50:34

Tour de Voleur

4/3/2019
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In this week's episode of AdSquawk, we get together to chat about the launch of Instagram Shopping, discuss the differences in buying patterns between generations and talk about the importance of licensing the music you use in relation to the looming Peloton lawsuit. Grab a drink and pull up a chair - it's time for AdSquawk!

Duration:00:59:30

Cable’s Occurrent OTT Problem

3/27/2019
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In this week's episode of the AdSquawk Podcast, the team circles up to discuss Cable's looming OTT problem and the new national TV campaign from everyone's favorite low calorie ice cream, Halo Top. Learn random fowl facts about the Squawkers, including our favorite ice cream flavors, who has cut the cord and what services are using in lieu of cable/satellite services. Grab your favorite cup (or pint) of ice cream, pull up a chair and join the flock!

Duration:00:55:24

#SecretCajunBlockChainSparkle

3/20/2019
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On this week's episode, the AdSquawkers caw about Facebook & Instagram's big day off and the PR fallout of scandal in the 24-hour news cycle based on recent collegiate entrance scandal. We also geek out talking all things blockchain and how it is intrinsically tied into big data and how good marketers can look to leverage this data for robust campaign targeting in the years to come. We round out the show with a little conversation about our favorite #secretmenu items! Grab a drink (or a Meat...

Duration:01:00:27

The Price of Privacy

3/13/2019
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This week, the AdSquawk crew gets together to talk all things VO (voice over) and share some of their favorite uses of celebrity VO in advertising. They also deep dive into the price of privacy as Facebook announces they are rolling out their "clear history" tool in response to the Cambridge Analytica scandal from 2018, as well as some other digital media news items surrounding user privacy on platforms including Tik Tok and YouTube. Listen in and join the flock!

Duration:01:00:16

Welcome to the Thunderdome

3/6/2019
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This week the AdSquawkers welcome Kallee to the studio and enter the Thunderdome as they hash out the age old question of traditional vs. digital as digital media spend surpasses traditional media for the first time in history. The crew also talks about social media gone too far and the brands (and individuals) who are notorious for throwing down the social gauntlet. Grab a drink and pull up a chair - the birds of war go all out in this one!

Duration:01:14:19

And the Award Goes to...

2/27/2019
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It's award season! This week, the team rolls out the red carpet to talk all things advertising awards! What goes into award winning work? Is award winning and effective the same thing? What goes into the judging process and how should agencies approach awards? We cover all this and more (as well as chat about some of those other award shows going on right now...) Grab a drink, pull up a chair and join the flock!

Duration:00:47:21

The Defy Debacle

2/20/2019
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On this week's episode of AdSquawk, the flock gets together to discuss the Defy Media debacle from the perspective of potential advertisers, and how they view YouTube as a medium for advertising. We also circle up with some packaging design experts to discuss the philosophy behind good packaging along with some of our favorite (and least favorite) packaging examples. Caw-Caw!

Duration:01:26:08

AdSquawk Unaltered

2/13/2019
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In this week's episode of AdSquawk we get together to talk about the power of photoshop in beauty advertising and CVS's transparency initiative to reduce/eliminate altered advertising in their stores. We also ask the age old question of reach vs frequency in a discussion surrounding the Super Bowl and March Madness, as well as chat about how our biggest mistakes weigh on us like a dead-ass seabird... Grab a drink and pull up a chair - this one's a good one!

Duration:01:07:08

AdSquawk Super Bowl Super Show

2/6/2019
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In this week's episode of AdSquawk, the gang takes a knee to huddle up and discuss all things Super Bowl: everything that made us laugh, cry and, most importantly, cringe. From the ads themselves to the hawkward halftime show, we share our hot takes on the ads we thought won and lost in the big game.

Duration:01:19:53

Where There’s Smoke, There’s Fyre

2/1/2019
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In the inaugural episode of AdSquawk, the team chirps about Fyre Festival and the power of influencer marketing, the not so Super Bowl medical marijuana ad that was rejected by CBS and share the worst piece of advice they've received in the realm of their advertising career. Join the flock!

Duration:01:08:51