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Building a Story Brand

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Donald Miller's 7 memoirs have collectively spent more than a year on the New York Times best-sellers list. But recently he's found a new passion; helping other people tell the story of what they are passionate about. Through his company StoryBrand, he has helped over a thousand businesses, non-profits and personal brands clarify their message to create better websites, email blasts and marketing material. He's convinced most people and brands have NO IDEA how to talk about themselves. Every episode is designed to help you think and communicate clearly so you can have a greater impact.

Donald Miller's 7 memoirs have collectively spent more than a year on the New York Times best-sellers list. But recently he's found a new passion; helping other people tell the story of what they are passionate about. Through his company StoryBrand, he has helped over a thousand businesses, non-profits and personal brands clarify their message to create better websites, email blasts and marketing material. He's convinced most people and brands have NO IDEA how to talk about themselves. Every episode is designed to help you think and communicate clearly so you can have a greater impact.
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Location:

United States

Description:

Donald Miller's 7 memoirs have collectively spent more than a year on the New York Times best-sellers list. But recently he's found a new passion; helping other people tell the story of what they are passionate about. Through his company StoryBrand, he has helped over a thousand businesses, non-profits and personal brands clarify their message to create better websites, email blasts and marketing material. He's convinced most people and brands have NO IDEA how to talk about themselves. Every episode is designed to help you think and communicate clearly so you can have a greater impact.

Twitter:

@storybrand

Language:

English

Contact:

6154104010


Episodes

#118: Jason Russell—The Power of Resilience When You Face Adversity

10/15/2018
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It’s not a question of whether or not we’ll face adversity. It’s a question of how we’ll respond when we do. So today on the Building a StoryBrand podcast, we’re featuring interviews with two incredibly resilient people. First, Donald Miller sits down with Bonnie St. John, who despite having her right leg amputated as a child, became the first African-American to medal in Winter Olympic competition. Second, Allison Trowbridge talks with Jason Russell, who experienced worldwide acclaim with...

Duration:01:13:33

#117: Michael Bungay Stanier—Coach Your Team to Success By Asking These 7 Questions

10/8/2018
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If you manage a team, it’s way too easy to just give advice and demand action. But if you want to get the best from your team so your business can grow, you’ve got to coach your people, not manage them. In this episode of the Building a StoryBrand podcast, Donald Miller sits down with Michael Bungay Stanier. He talks us through seven questions we can ask our team members if we want to have better conversations. http://buildingastorybrand.com/117

Duration:00:51:11

#116: Mike Michalowicz—How to Structure Your Business Finances to Maximize Profit

10/1/2018
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Sales minus expenses equals profit, right? Not exactly, according to Mike Michalowicz, our guest on today’s episode. A lot of business leaders aren’t maximizing their profits because they’re thinking about them as what’s “left over.” He shares his system for structuring your business’ finances so you put the priority on profit. It’s remarkably simple and will help you reshape your entire mindset around how you look at profit and expenses. http://buildingastorybrand.com/116

Duration:00:55:52

#115: Gina Bianchini—How to Build an Online Community for Your Customers

9/24/2018
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If you lead a business, you’ve got a huge opportunity to add value to your product or service. Trouble is, most everybody overlooks it. On today’s episode of the Building a StoryBrand podcast, guest correspondent Allison Trowbridge talks with Gina Bianchini. She’s the founder and CEO of Mighty Networks and a pioneer in online community building. She’s helped countless businesses offer value in the form of a niche community where customers can share ideas and experiences. She’ll show you...

Duration:00:48:17

#114: Dr. Arthur Laffer—How Taxes and Economic Policy Affect Your Business

9/17/2018
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If you’re a business owner, then you know how to pay your taxes. But do you understand the basic economic principles of how those taxes work? Or how economic policy affects your business’s growth? Today on the Building a StoryBrand podcast, Donald Miller talks with Dr. Arthur Laffer, a prominent American economist whose ideas have shaped policy from the Reagan administration through today. He gives us an accessible primer on how taxes work -- plus, we dive into other economic policy like...

Duration:01:07:11

#113: Duchess of York, Sarah Ferguson—Philanthropy, Parenthood, and What It’s Like to Be the Duchess

9/10/2018
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Her Royal Highness the Duchess of York is on the podcast! Sarah Ferguson sat down with our correspondent, Allison Trowbridge, for an inspiring conversation about how we can all bring an entrepreneurial spirit to improve the lives of those around us. She’s winsome and full of wisdom -- and, having married the son of the Queen of England, she has found a way to use her considerable influence to be a voice for those in need. Don’t miss this uplifting episode! http://buildingastorybrand.com/113

Duration:00:21:39

#112: Snoop Dogg’s Manager and Ben Rector Take Us Behind the Scenes of the Music Industry

9/3/2018
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In this episode, we’re taking a closer look at how music artists and managers develop their brands in a rapidly changing landscape. In part one, guest correspondent Allison Trowbridge interviews Russell Redeaux, the manager for Snoop Dogg and many other fantastic artists. Then, in part two, Donald Miller sits down with musician Ben Rector. From balancing commercial success with artistry, to cultural diversity in our entertainment, to the way streaming works, to the backstory of global...

Duration:00:47:44

#111: Go Behind the Scenes of the Songwriting Business—with Tom Douglas (legendary songwriter) and Troy Tomlinson (CEO of Sony/ATV Music Publishing)

8/27/2018
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Ever wondered how songs get written, pitched, and cut? How songwriters and publishers work together? How the creative process unfolds? The role publishers play in getting a song out there? To answer all these questions, we sat down with legendary Nashville songwriter Tom Douglas and the president and CEO of Sony/ATV Music Publishing, Troy Tomlinson. It’s a fascinating look at both the art and business of songwriting. If you’re in a creative field, you’ll find plenty of takeaways for your...

Duration:01:00:57

#110: Joey Coleman—How to Stop Losing Customers

8/20/2018
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Your customers are leaving in droves. Today’s guest, Joey Coleman, has the research to back it up. So if you want to keep your customers and grow your business, don’t miss this episode. In it, Joey highlights the 8 phases of customer experience so you never lose another customer again. http://buildingastorybrand.com/110

Duration:00:47:35

#109: Rachel Botsman—How Trust Works in the Business World

8/13/2018
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We talk a lot about “trust” in our businesses. But a lot of us are getting it wrong. On this episode, Oxford lecturer and bestselling author Rachel Botsman joins us for a fascinating look at how trust works in the business world, how it’s changing, and what we need to do to keep up. http://buildingastorybrand.com/109

Duration:00:38:38

#108: Daniel Coyle—3 Magic Ingredients That Every Strong Company Culture Has

8/6/2018
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A vibrant company culture is a silver bullet for success. But how does culture work? What makes it gel? On this episode, we talk with NYT bestselling author Daniel Coyle, who unpacks 3 traits of great cultures and how we can develop them in our businesses. http://buildingastorybrand.com/108

Duration:00:37:01

#107: Marc Ventresca—3 Myths About Entrepreneurship That May Be Holding You Back

7/30/2018
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What is the “ideal” entrepreneur like? The answer may surprise you. Why? Because our assumptions about what it takes to run a business don’t really line up with what successful leaders actually do. Today on the Building a StoryBrand podcast, guest correspondent Allison Trowbridge talks to esteemed Oxford economic sociologist Marc Ventresca. He debunks 3 myths about entrepreneurship. Listen for an inspiring new outlook on how to lead your business well. http://buildingastorybrand.com/107

Duration:00:29:20

#106: Jenn Lim—How to Build a Positive Company Culture

7/23/2018
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There’s more to business than just making money. We want to make the world better, both for our customers and our employees. To do that, we need to create a company culture that’s built around happiness. Today on the Building a StoryBrand podcast, Donald Miller sits down with Jenn Lim, one of the pioneers of culture at Zappos. Listen and discover three key ways we as leaders can build a positive, thriving culture for our employees. http://buildingastorybrand.com/106

Duration:00:39:32

#105: Go Behind the Scenes of the Art World

7/16/2018
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Art helps us see the world in a new way. But the art world itself can feel pretty intimidating. Today on the Building a StoryBrand podcast, we talk with three art world insiders -- an artist, a curator, and a patron -- so we can understand how it works and why it makes life better. If you want to appreciate art at a finer level but don’t know where to start, this episode will inspire you. https://buildingastorybrand.com/105

Duration:01:01:42

#104: Armando Lopez—6 Failproof Tips for Hiring Amazing People

7/9/2018
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Hiring the right person can transform your business. Bring on the wrong person, and you can substantially set it back. So if you’re growing your team, don’t miss this episode with Armando Lopez, the Executive Director of HR for Dave Ramsey’s company. Follow the six steps he outlines, and make sure everyone who joins your team helps to make it amazing. https://buildingastorybrand.com/104

Duration:00:51:12

#103: What Works Better: A Physical Office or a Virtual One?

7/2/2018
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Do you really need a physical office space? Remote collaboration is easier than ever, and digital workplaces are on the rise. But how does each setup impact how we work? Which kind of office will help your team members achieve their best? Today on the podcast, we have two guests with differing opinions. Bryan Miles of BELAY joins us to discuss the merits of the virtual remote office. And Jacob Morgan, a leading expert on how we work, shares the benefits of a thoughtfully designed physical...

Duration:00:57:14

#102: Dr. Lee Norton—Why You Need to Pay Attention to Mental Health at Work

6/25/2018
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If you read the headlines, you know our mental health is precious. But you also know it’s in jeopardy. As business leaders, what can we do? Plenty. Today on the podcast, we welcome Dr. Lee Norton, a clinical social worker and trauma expert. She helps us understand the role mental health plays at work. What is trauma and how does it show up in our employees? What do you do if you work for someone who lacks empathy? How can you protect your own mental health and look out for the people...

Duration:00:49:14

#101: Peter Smith—What in the World is Cryptocurrency?

6/18/2018
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We hear words like “cryptocurrency” and “blockchain” and “Bitcoin” and we know they’re supposedly the Next Big Thing. But what do they really mean? How are they relevant to us as business leaders? Today’s guest, Peter Smith, the CEO and Founder of Blockchain, Inc., walks us through this brave new world of digital finance in a way we can actually understand. Listen to this episode and you’ll have a practical understanding of digital currency and what next steps you can take if you’re ready...

Duration:01:06:28

#100: Bonnie St. John—How to Stop Mental Exhaustion So You Can Work Smarter

6/11/2018
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Why are we always mentally worn out? As business leaders, we ask a lot of our brains every day. Decisions, creativity, strategy, and more. And if we don’t protect our mental energy, it will show up in our bottom line. Today on the Building a StoryBrand podcast, Donald Miller sits down with Olympic medalist and leadership consultant Bonnie St. John. She shares small but mighty “micro-resilience” techniques that can help us keep our mental sharpness so we can be at our best for the people...

Duration:00:46:49

#99: Business of Film—Go Behind the Scenes of the Cutthroat Movie Industry

6/4/2018
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Ever wonder what it’s like in the film industry? What it’s really like? Today on the Building a StoryBrand podcast, we’re taking an insider tour of the movie business. Our guest correspondent Allison Trowbridge sat down with actor Kellan Lutz (of 'Hercules' and 'Twilight' fame) and top manager/producer Ryan Daly. Together, they give us a fascinating look at what it takes to succeed with integrity in a cutthroat industry. There are some surprising takeaways for other industries too,...

Duration:01:03:00