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Kiss My Aesthetic Podcast

Entrepreneurship

The Kiss My Aesthetic Podcast is hosted by Michelle Wintersteen, the Brand Designer and Creative Director behind MKW Creative Co. a freelance brand design firm helping to define, design, build and grow vibrant brands for social-media-minded...

Location:

United States

Description:

The Kiss My Aesthetic Podcast is hosted by Michelle Wintersteen, the Brand Designer and Creative Director behind MKW Creative Co. a freelance brand design firm helping to define, design, build and grow vibrant brands for social-media-minded entrepreneurs. The KMA Podcast is an extension of the Kiss My Aesthetic Facebook Group and covers topics like creating brand awareness, mastering social media marketing, cementing your brand's online presence, and being your own damn boss. Michelle lives in sunny San Diego, California designing for brands & creating content with an undeniable west coast energy, punchy color palette & her yellow lab pup.

Language:

English


Episodes
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264. Are You Repeating Your Brand Message Enough?

4/21/2026
Curious how brands can break free from digital overload and actually make a lasting impression? In this round up of our top 5 episodes on branding and marketing, you'll learn the essentials of brand identity. Michelle shares actionable tips to connect with your ideal audience, both online and off. From the power of print design to building real-world community, you'll learn how to make your marketing message stick, drive deeper emotional connections, and grow your business with strategies that outlast the latest social trend. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Design Trend Predictions 2026Why In-Person Client Meetings MatterWhy Your Rebrand Deserves a Launch PartyMarketing Without Social Media10 Lessons from 10 Years in BusinessDynamic Strategies for Optimizing Content and UGCCommon Branding Mistakes ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:26:23

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263. Crafting Meaningful Connections for Entrepreneurs with The Power Table

4/14/2026
Discover the art of community building with Taylor Smith, founder of The Power Table. If you're tired of equating "followers" with real connection, this conversation offers the mindset shifts, practical tools, and leadership insights you need to stand out in today's entrepreneurial landscape. Learn why consistency, curiosity, and genuine service matter more than ever— whether you're hosting your first event, growing a network, or leveling up your leadership. Tune in to learn how leading with purpose (and a solid plan) can set you apart in a noisy digital world— and help you build a community that truly lasts. Taylor Smith is a speaker, strategist, and founder of The Power Table™, a national women's entrepreneurship community and live conference redefining how women build visibility and wealth. Known for her relatable storytelling and bold, actionable insight, Taylor is a go-to voice on personal branding, community-driven growth, and modern leadership. She brings a fresh perspective to conversations about success—one that blends strategy, authenticity, and connection. Taylor has been featured on a Times Square billboard and in national media outlets, and her work has helped thousands of women grow profitable, personality-driven brands that stand out in their industries. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: The Power Table ConferenceClient Case Study: Studio Tigre ---------------------- Guest info: To learn more about The Power Table and Taylor Smith, follow them on Instagram @ThePowerTable.Co and Facebook @TaylorSmithOnline and visit their website, ThePowerTable.co ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:43:27

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262. Mapping Client Touchpoints for Service-Based Businesses

4/7/2026
Discover the strategy behind creating meaningful client relationships. This episode explores the art of mapping the customer journey, from first encounter to loyal ambassador, and examines how service-based businesses can optimize every step for stronger engagement and lasting impact. Michelle shares insights gleaned from real client experiences, guiding you through the essentials of brand consistency, audience segmentation, and revenue opportunities. Elevate your business model and discover how intentional touchpoints drive genuine connection and sustainable growth! ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Client Case Study: Galavant SocietyCreating DIML & Case Study Content Step-by-Step GuideClient Case Study: Bloom RDH ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community there today at App.Heartbeat.Chat/KMA ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:36:54

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261. Building Hospitality-Driven Communities with The Usual Company

3/31/2026
Why does your favorite local coffee shop feel like more than just a morning pit stop? Join Michelle and industry insider Sadie Renee as they explore the impact of values-driven businesses, the evolution of coffee culture, and why the barista behind the counter might be shaping your community more than you think. From the inner workings of hospitality to the challenges of running a low-margin business, they discuss how thoughtful purchasing, authentic relationships, and grassroots marketing are redefining the modern coffee experience. Sadie Renee is a relentless builder, orchestrator, and progress-driver, fueled by metabolizing strategy into creative action and finding better ways to get sh*t done. From the good old days behind the coffee bars of KCMO to serving as VP of Coffee at Oatly, Sadie has developed a reputation for navigating obstacles with tenacity and precision. A natural leader and compassionate collaborator, she lives by the value that a rising tide lifts all boats, often finding her place at the helm of that tide. When not working, Sadie dedicates time to musical pursuits, her extensive human and fur family, and enjoying life in the beautiful Hudson Valley. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Client Case Study: Studio TigreAvoiding Burnout as a Creative with Morgan Drinks CoffeeThe Enshittification of the Internet (with Cory Doctorow) ----------------------- Guest info: To learn more about The Usual Company, follow them on Instagram @TheUsual.Company and visit their website, ItsTheUsual.com ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community on Heartbeat! ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:43:31

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260. Everything You Need to Know About Kiss My Portfolio Challenge 7

3/24/2026
Feeling uninspired with your current design work? The Kiss My Portfolio Challenge is back to reignite your passion and purpose by connecting your creativity to the issues you care about most. Discover how to create impactful, portfolio-worthy projects through a thoughtfully guided challenge that blends real-world values with standout branding skills. Whether you're looking to elevate your portfolio, expand your network, or make a positive difference in your community, we're excited to welcome you to the challenge! ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Scaling Your Online Community with HeartbeatJoin our community on HeartbeatKiss My Portfolio Challenge! ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:39:04

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259. Spring Cleaning Your Creative Business Systems

3/17/2026
Ever wondered where your hard-earned money actually goes when you run a creative business? Peek behind the curtain as Michelle shares on every tool, subscription, and sneaky expense that keeps her agency thriving. From splurges she'll never give up, to those subscriptions haunting her credit card, you'll get the unfiltered downlow on what's essential, what's a money pit, and how a little spring cleaning can amp up your profits. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: My Brand Design Process, Step by StepOptimizing Your Business with Cody Garner-Howe ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at App.Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community there today at App.Heartbeat.Chat/kissmyaesthetic/invitation?code=2FEB4G. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:34:15

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258. Client Case Study: Opside Studio

3/10/2026
Don't mistake the allure of a shiny new logo for the true engine behind a thriving business. In this episode, Michelle teams up with Cody to demystify the branding process, tracing the journey from "just good enough" placeholders to strategic, confidence-building design. Their conversation is packed with takeaways on aligning investment with growth, clarifying your business vision, and knowing when a rebrand is the right move— not just the next one. Honest, practical, and full of energy, this episode is your ticket to creating a brand that not only looks the part but truly moves your business forward. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Episode 128: Meet the Team: Online Business Manager Cody Garner-HoweEpisode 195: Optimizing Your Business with Cody Garner-HoweEpisode 241: 10 Most Common Rebranding Questions AnsweredEpisode 257: Why You're Bored of Your Brand (And What to Do About It) ---------------------- Guest info: To learn more about Cody and to watch her upcoming brand launch for Opside Studio, follow her on Instagram @CodyOBM, on LinkedIn @CodyGarnerHowe, and visit her website CodyGarnerHowe.com/ ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at App.Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community there today at App.Heartbeat.Chat/kissmyaesthetic/invitation?code=2FEB4G. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:36:56

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257. Why You're Bored of Your Brand (and What to Do About It)

3/3/2026
Just because you're bored, doesn't mean you should be rebranding. If you've ever wanted to throw your whole aesthetic in the trash and start fresh, Michelle's got your back. Tune in as she dishes on aesthetic fatigue, the real reason you're bored of your own branding, and how to break the comparison spiral without tanking your authority. From micro makeovers to intentional evolution, learn why a full rebrand might not be the answer (and what to do instead if you're itching for something new). Let's get you feeling inspired and ready to love your brand again. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Self-Loyalty and Business Success with Chedva LumirStyle to Lead: The Intersection of Aesthetic and AuthorityHow to Build a Brag-worthy Brand Empire Pt 1How to Build a Brag-worthy Brand Empire Pt 2How to Build a Brag-worthy Brand Empire Pt 3How to Build a Brag-worthy Brand Empire Pt 4 ----------------------- Stop managing software and start hosting your people. This episode is sponsored by Heartbeat. Create an authentic community today and start your free trial at Heartbeat.Chat/KMA. Once you're ready to upgrade your plan, use code KMA30 for 30% off. P.S. Want to be a community member before creating your own? Join the Kiss My Aesthetic community there today at Heartbeat.Chat/KissMyAesthetic. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:32:18

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256. Scaling Your Online Community with Heartbeat

2/24/2026
What's the real difference between followers and genuine community? Meet Murtaza Bambot, the founder of Heartbeat, as he unpacks the evolution of online spaces, why social platforms are losing their magic, and how the right tech can transform your group into a thriving, revenue-generating network. Discover practical strategies for migrating members, building authentic engagement, and leveraging customizable platforms like Heartbeat to future-proof your business. Whether you're a creator, solopreneur, or brand leader, you'll gain a refreshing perspective on sustainable community growth. Tune in for a behind-the-scenes look at the new era of connection. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Working Styles & Community with ESM CreativeWhat Real Leadership Looks Like with Veronica Perondi ---------------------- Guest info: To learn more about Heartbeat, follow them on Instagram @heartbeat.chat and join their community at heartbeat.chat ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:40:35

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255. January Onsite Branding & Travel Recap

2/17/2026
Curious how in-person strategy sessions can transform a brand? Discover firsthand insights from 5 client on-sites Michelle went on in January, the latest trends in audience engagement, and actionable takeaways for elevating both your brand presence and community connection. Get a look at the real impact of showing up, asking the right questions, and driving intentional growth. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: How to Work with MKW Creative Co. in 2026Why In Person Client Meetings MatterClient Case Study: Galavant SocietyRising Costs and Brand Resilience with Dental Hygiene NationClient Case Study: FRG Real Estate Part 2Client Case Study: Bloom RDHClient Case Study: FRG Real EstateBuilding a Merch Brand with Caitlyn Rastetter of Dental Hygiene Nation ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:29:43

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254. Client Case Study: Studio Tigre

2/10/2026
Step inside a world where community, culture, and creativity collide. Meet Mo Maravilla, the force behind Studio Tigre, whose journey from Manila to LA has turned barriers in the coffee industry into invitations for inclusivity and empowerment. Discover how intentional design, lived experience, and radical hospitality can transform an entire movement. Studio Tigre ignites flavor, culture, and connection — empowering the coffee, hospitality, and creative community through bold design, joyful education, ferociously delicious coffee conversations, and unforgettable experiences. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Turn Your Art Into a Business with Annie Bolding ---------------------- Guest info: To learn more about Studio Tigre, follow them on Instagram @StudioTigre.La. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- @Berta @Luciana Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:57:21

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253. From Outrage to Action: Marketing for Social Change

2/3/2026
There hasn't been a more important time to practice conscious entrepreneurship. If you're seeing how injustice plays out around the world, and particularly here in America, it's time to build activism into your business framework. This conversation unpacks the overlap between our values and our ventures, inviting you to examine where activism fits within your work—and your everyday life. Michelle shares practical ways to bring you from frustration to meaningful action, all while challenging the privilege of inaction. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Immigrant Defense Projectcommunity message to our social media clients ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:37:19

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252. Keys to Aesthetic Authority with Designer Boss Summit

1/27/2026
Step inside the vibrant world of design leadership as Michelle is joined by Anna Dower, co-founder of the Designer Boss Summit. Discover the art and strategy behind curating a global creative community, and learn how access, authority, and authenticity have redefined what it means to be a designer today. From building an inclusive stage for women to mastering your brand's signature style, this conversation unpacks the power of collaborative learning, thoughtful curation, and saying yes to opportunities uniquely aligned with your vision. If you're ready to elevate your creative business and stand out with intention, this episode is your blueprint. ANNA DOWER is a graphic designer, entrepreneur, and sought-after creative mentor with 25 years of industry experience. She's passionate about enlightening, empowering, and elevating the businesses of graphic designers who are eager to make their mark— while having a blast doing it. Anna is all about balance, believing in both profit and pleasure, and she's proud to work just 20 hours a week while still smashing her income goals. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Designer Boss Summit, February 10-13, 2026 ---------------------- Guest info: To learn more about the Designer Boss Summit, follow them on Instagram @DesignerBoss.Co and Facebook @DBSummit and visit their website, DesignerBoss.co. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:31:55

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251. How to Work with MKW Creative Co. in 2026

1/20/2026
How to work with us, our services, lay of the land. Want to work with us in 2026? This is how. Michelle has compiled alllllll of the ways you can join forces with our team, from bespoke brand design to bragworthy launch packages and creative retainers. Plus, stick around till the end to learn about the upcoming referral program for our superstar referrers (cash, credit, no catch). Whether you're dreaming of a total glow-up or just want some expert help to level up your business, tune in for the all-access roadmap to working together this year. Why play small when you could stand out? ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Streamline Your Brand Design Process with AI10 Most Common Rebranding Questions AnsweredBranding File Management Made Simple My Journey in Branding and Entrepreneurship Client Case Study: Amador Wine Country7 Strategic Reasons Podcast Sponsorships Outperform Social Media Ads ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:29:28

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250. Client Case Study: Amador Wine Country

1/13/2026
True hospitality thrives in the foothills of Amador County, where a slower pace, deep roots, and a shared table welcome newcomers and old friends alike. This week, we meet with Daisy D'Agostini to dig into what it means to keep family tradition alive while adapting to a changing wine world. You'll learn what went into their rebrand with MKW Creative Co., and where they're headed. Daisy D'Agostini is an owner of D'Agostini Wines and part of a multi-generational winemaking family in Amador County. She serves on the Marketing Committee for the Amador County Wine Heritage District, where she's focused on celebrating the region's history while helping evolve the Amador Wine Country brand for the next generation. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Episode 233: Why In-Person Meetings Matter ----------------------- Guest info: To learn more about Amador Wine Country, follow them on Instagram, Tik Tok and Facebook @AmadorWine and visiting their website, AmadorWine.com. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:33:08

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249. My Journey in Branding and Entrepreneurship

1/6/2026
Here's a behind-the-scenes look at running a creative business. In the first episode of 2026, Michelle breaks down her journey from designing flyers in a college computer lab to building a brag-worthy branding studio with a global team. Get the full picture— from accidental entrepreneurship and world travels to surviving the feast-famine cycles of client work and climbing out of the scarcity mindset. Thinking about starting your own thing, or just want to know how a creative stays inspired a decade in? Hit play! ------------------------ In today's episode, we cover the following: ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:52:30

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248. From Creator to Influencer: Branding Lessons from Influence with Impact

12/30/2025
Ready to separate fact from fiction in the creator economy? This wee we welcome industry insider Lissette, who shares her expert insights on what truly builds influence, dispels common myths about monetization, and explores the real stories behind authentic online growth. If you want actionable strategies for creators, brands, and multi-hyphenate entrepreneurs, stop hovering and press play. Lissette Calveiro is a Latina entrepreneur, content creator, and business coach for influencers and personal brands navigating the creator economy with intention. As the founder of Influence With Impact®, she leads a creator-first consultancy offering business coaching, talent management, and strategic education to help creators turn influence into income without losing the human behind the brand. With over a decade in the creator economy, Lissette is also a seasoned influencer marketing expert who has managed more than $5 million in brand partnerships across CPG, finance, lifestyle, and tech. She has been featured in Forbes, Business Insider, and Fortune, and is a speaker who brings real talk and real strategy to every stage, including VidCon, Instagram Creator Week, Create and Cultivate, Google HQ, and the White House's first Creator Economy Summit. She is known for bridging the gap between creators and the industry, bringing transparency to monetization, negotiation, and sustainable growth. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Client Case Study with Influence with Impact ----------------------- Guest info: To learn more about Lissette and Influence with Impact, follow them on Instagram and Tik Tok @LissetteCalv and visit their website InfluenceWithImpact.co ----------------------- Boring packaging? Forgettable branding? StickerGiant fixes that with custom stickers and labels designed to make your brand stick—literally. Use code KMA25 at stickergiant.com for 25% off your first order. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:40:46

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247. Design Trend Predictions 2026

12/23/2025
Ditch the beige and step into a world where bold color, real storytelling, and cultural pride take center stage. In this long-awaited episode, Michelle shares her design trend predictions for 2026, breaking down how you'll see them explode across pop culture, fashion, IRL gatherings, print, and beyond. Plus, gain insights on how to notice these trends all around you in the New Year! ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: Design Trend Predictions 2026 blogStyled to Lead: The Intersection of Aesthetic and AuthorityBuilding a Global Brand with Shay BacaniSuccession Planning and Branding with Lauren GoldsteinConcierge Branding & Community Building with FRG Real EstateWhy In-Person Client Meetings MatterWhy Your Rebrand Deserves a Launch PartyMarketing without Social MediaCreating DIML & Case Study Content Step-by-Step Guide ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:01:06:50

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246. Email Marketing Essentials with ALLMOST

12/23/2025
Raise your hand if you've ever ghosted your own email list. Don't worry, we're guilty of it, too. Michelle teams up with email marketing expert Kieryn Wang to share everything you've definitely been ignoring in your inbox management. Turn subscribers into superfans, battle the fears of sounding salesy, and discover why a "one sentence" email might actually be what works for your audience. From list revivals to clever segmentation and the ultimate "unsubscribe" mindset shift, this episode is your reminder to stop sleeping on email— and start making it work for you. Kieryn Wang is an Email Marketer and Founder of ALLMOST, a boutique email marketing agency that turns email lists into revenue-generating powerhouses. With over 12 years of experience in digital marketing, she specializes in building high-converting automations, data-driven campaigns, and retention strategies that drive measurable sales growth. Since launching ALLMOST, Kieryn has supported over 60 brands in the beauty and wellness space through her campaigns and membership community, helping clients transform their email marketing into one of their most profitable and reliable sales channels. Her expertise has led to six- and seven-figure revenue growth for clients, and her insights have been featured in Bon Appétit, Bloomberg, and other top-tier publications. ------------------------ In today's episode, we cover the following: ---------------------- RESOURCES: ItsAllMost.com/KissMyAesthetic ----------------------- Guest info: To learn more about Kieryn and ALLMOST, follow them on Instagram @ItsAllMost an visit their website ItsAllMost.com ----------------------- Boring packaging? Forgettable branding? StickerGiant fixes that with custom stickers and labels designed to make your brand stick—literally. Use code KMAPODCAST25 at stickergiant.com for 25% off your first order. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:40:40

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245. How to Build an Inclusive Brand with Ashley Jefferson

12/16/2025
Ready for an honest conversation on entrepreneurship, leadership, and community? This week, Michelle is joined by product management leader Ashley Jefferson. Discover how blending corporate experience with creative instincts can shape a distinctly authentic approach to business, personal branding, and networking— plus why true connection goes far beyond job titles or online followers. This episode delivers insightful perspectives and practical tips you don't want to miss. Ashley Jefferson is the founder of Startup Baddie, where she works with founders and brands from a product, community, and content perspective. As a fractional product leader, Ashley makes sure you're building the right thing, for the right people, in the right way—and that it drives results (revenue, funding, customers). She draws on a decade of experience at JP Morgan, Prudential, and her work with early-stage founders and medium-sized companies to guide teams through strategy, launches, go-to-market execution, and critical business decisions. She is also the creator of Founders, Funders, Fractionals (F3), a hub for the future of work that brings together founders, investors, and fractional executives. F3 focuses on education, meaningful connections, and practical ways to bring the fractional model into companies. Ashley holds an MBA from NYU Stern and a Bachelor's degree in Business from Seton Hall University. --------------------- In today's episode, we cover the following: ---------------------- RESOURCES: Strategy Session with Ashleypart one of this episode on LinkedIn! ----------------------- Guest info: To learn more about Ashley and Start Up Baddie, follow them on Instagram @StartUpBaddie and Tik Tok @StartUpBaddieAcademy and visit her website AshleyGraceJefferson.com ----------------------- Boring packaging? Forgettable branding? StickerGiant fixes that with custom stickers and labels designed to make your brand stick—literally. Use code KMAPODCAST25 at stickergiant.com for 25% off your first order. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Duración:00:35:46