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Respect The Process

Film

One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady. Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.

Location:

Los Angeles, CA

Description:

One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady. Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.

Language:

English


Episodes
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How To Book Direct to Brand Gigs: Biz Dev Unleashed with James Keblas.

1/12/2026
Want to actually book more jobs for yourproduction company? James Keblas is one of the smartest minds in commercial production sales systems — and in this episode, he breaks down what really works when it comes to landing clients, building relationships, and staying consistently booked. And please, you must check out James' stellar podcast called "Crossing The Axis". We call is a Simulpod© and we talk: • Smart outreach • Sustainable growth • How producers can sell without feeling salesy Plus, his Book Solid Video Series on YouTube series is a free, step-by-step roadmap for anyone serious about winning more work. If you're tired of guessing and ready to build a real business dev system — this chat is for you. COMMERCIAL DIRECTING BOOTCAMP - 01.24.2026 Saturday, January 24th. Limit 10 filmmakers. This an in-person, intensive workshop designed to get you to the next level and direct more spots, better spots and express your vision while laughing to the bank. Enroll here. It always sells out. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:19:53

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Remembering Pat Finn: 20 Years of Comedy and Friendship.

12/31/2025
So long 2025. In this episode, I pay tribute to my longtime collaborator and dear friend, Pat Finn, reflecting on our twenty years of creative partnership in commercial filmmaking shooting Valley Toyota. Pat starred as "Pat" in "Pat TV" campaign from LT, the Phoenix agency also mourning their dear Pat. Just me babbling through heartfelt stories and fond memories, to honor Pat's comedic brilliance, generosity, and the lasting impact he had on me. Here's a documentary Pat & I made on campaign, "Pat TV: The First 15 Years". Enjoy and see what a mench Pat was. It's full of spots and behind the scenes magic. Here's the link to our podcast chat back in 2024. So folks, treasure your loved ones and embrace every opportunity with gratitude and optimism. COMMERCIAL DIRECTING BOOTCAMP - 01.24.2026 Saturday, January 24th. Limit 10 filmmakers. This an in-person, intensive workshop designed to get you to the next level and direct more spots, better spots and express your vision while laughing to the bank. Enroll here. It always sells out. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:18:04

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From Sailboats to the Himalayas with Filmmaker Barry Walton.

12/22/2025
Filmmaker Barry Walton and I discuss the value of passion projects, the lessons learned from giving back, and the significance of respecting the creative process. Barry shares insights from his many documentary adventures, emphasizing the personal growth that comes from overcoming challenges. The discussion culminates in a reflection on how life teaches us to respect the process, both in filmmaking and in personal endeavors. Barry is the owner and founder of Endless Media, with over 20 years of working in video production and brand management. His vision for the company is endless and aims to make content that is simple, relatable and organic for businesses and their clients. COMMERCIAL DIRECTING BOOTCAMP - 01.24.2026 Saturday, January 24th. Limit 10 filmmakers. This an in-person, intensive workshop designed to get you to the next level and direct more spots, better spots and express your vision while laughing to the bank. Enroll here. It always sells out. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:11:26

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Filmmaker Zack Seckler On Mastering Comedy In Top-Tier Advertising.

12/18/2025
Director Zack Seckler has been steadily working with the best agencies and brands for years. We chat about this Career Migration spot (click to see and read about it in Shots) and so much more. Zach has been featured in every industry publication, on both the advertising and production side. A treat to finally get to chat. COMMERCIAL DIRECTING BOOTCAMP - 01.24.2026 Saturday, January 24th. Limit 10 filmmakers. This an in-person, intensive workshop designed to get you to the next level and direct more spots, better spots and express your vision while laughing to the bank. Enroll here. It always sells out. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:01:37

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Unlocking Filmmaking Secrets with Director Rob Spera.

12/2/2025
Rob Spera is a seasoned director and educator, on the pod to share his journey through the world of filmmaking. With over 25 feature films and 100 hours of television under his belt, Rob brings a wealth of experience and insight into the art of directing. In this episode, we delve into his acclaimed book, "Film and TV Directors Field Manual," exploring the practical maxims that have guided his career. Rob's passion for teaching and his dedication to the craft shine through as he discusses the importance of respecting the process and empowering actors to bring their best to the screen. Whether you're an aspiring filmmaker or a seasoned professional, Rob's wisdom offers valuable lessons for all. Buy Rob's book here. COMMERCIAL DIRECTING BOOTCAMP - 01.24.2026 Saturday, January 24th. Limit 10 filmmakers. This an in-person, intensive workshop designed to get you to the next level and direct more spots, better spots and express your vision while laughing to the bank. Enroll here. It always sells out. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:00:17

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From Agency to Autonomy: Comedy Director Michael Martin's Journey.

11/30/2025
Director Michael Martin and I delve into the intricacies of the creative industry, sharing personal anecdotes and professional insights. Michael discusses his journey from agency life to founding his own production company, Two Seam, highlighting the importance of building genuine relationships in the industry. The conversation touches on the evolving nature of in-house production, the value of creative freedom, and the significance of respecting the creative process. With humor and candor, both directors reflect on their experiences, offering valuable lessons for aspiring filmmakers. Subscribe now to stay updated with more insightful discussions. COMMERCIAL DIRECTING BOOTCAMP - 01.24.2026 Saturday, January 24th. Limit 10 filmmakers. This an in-person, intensive workshop designed to get you to the next level and direct more spots, better spots and express your vision while laughing to the bank. Enroll here. It always sells out. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:01:04

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Commercial Director Quinn Katherman On Innovative Storytelling, Comedy and Adapting To The New World.

10/30/2025
I sit down with the talented director Quinn Katherman, whose creative vision has brought to life memorable commercials, including the Super Bowl spot with Cardi B and the humorous Downy campaign. Quinn shares her journey from a creative director to a celebrated director, revealing the insights and experiences that have shaped her unique approach to storytelling. Discover how Quinn navigates the challenges of commercial directing with innovation and flair. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Magic Mind is now in Target. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:59:11

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Commercial Producer Thomas Anderson Navigates Agency and Freelance Production Producing.

10/14/2025
October 22, in Venice, Califonia, Thomas is hosting a fun, free meet up for commercial industry types. Back on the pod, I sat down with Thomas Anderson, an Emmy-winning Executive Producer who has seamlessly navigated the worlds of both agency and freelance production. With a career built on a foundation of freelance production work and the founding of Different Gravy Films in Southern California, Thomas has made things happen on sets, in boardrooms, and everywhere in between. His journey includes senior leadership roles at respected agencies such as Fallon, FCB, DDB, and Garage Team Mazda, as well as freelance work for Saatchi, Barkley/OKRP, 180LA, Cornerstone, GSD&M, Deutsch, and many more. Join us as Thomas shares his insights on the evolving nature of production, the importance of mentorship, and the art of balancing creativity with strategy. For more about Thomas and his work, visit his website at ThomasAndersonProducer.com. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Magic Mind is now in Target. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:02:23

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The Role of a First AD: Insights from Jason Slaughter

10/9/2025
In this engaging conversation, Jordan Brady and Jason Slaughter delve into the intricacies of filmmaking, particularly focusing on the role of a First Assistant Director (AD). They explore personal connections, the journey into the film industry, and the evolution of technology in filmmaking. Jason shares valuable insights for new filmmakers, emphasizing the importance of trusting the crew and respecting the creative process. The discussion also touches on the challenges and rewards of working in commercials, the significance of the Directors Guild of America (DGA), and the impact of technological advancements on production. Overall, the conversation is a rich resource for aspiring filmmakers and industry veterans alike. FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Magic Mind is now in Target. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:54:36

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My Summer Love Affair With Prostate Cancer.

10/2/2025
1 out of 8 men will get prostate cancer, which means 7 of you are in the clear. I found out I have it in early June and tomorrow I'm having a radical prostatecomy... removal of the prostate. By the time many of y'all hear this, I'll be cancer-free. The procedure is farily routine, my friends and family are here for me and I live a charmed life. I'm relatively young, healthy with excellent health insurance. And let's not forget I'm devilishly handsome. Catching this early afforded me so many options to eradicate the cancer. I'm using this episode as a call to action for you men to get your PSA levels checked! More filmmaking talk next week! FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:10:24

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Filmmaker Kristyna Archer On Artistic Growth and Bold Career Moves.

9/16/2025
Filmmaker Kristyna Archer is a talented interdisciplinary artist working across film, photography, art, and now AI, creating visually-compelling, stylized worlds. Her work is colorful, quirky, playful, FUN...occassionally absurd. I love her stuff! Kristyna 3.0, as I call her, shares her journey of creative reinvention, from her early days in monochromatic photography to embracing new technologies and storytelling methods. Kristyna discusses the importance of personal projects, evolving artistic identity, and how industry relationships and bold choices have shaped her career. FILMMAKER RETREAT JOSHUA TREE '25 - ONE LAST SPOT! Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:01:54

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Directors' Rep Ann Asprodites' Call For Entries To "Spot in A Pocket" Content.

8/28/2025
Great prizes. Winners of the "Spot in A Pocket" commercial contest win a year subscription to Agency Source, articles in both LBBonline and The Howler, my online Masterclasss and a guest appearance on this show. Independent Rep extraordinaire Ann Asprodites expliains that and more in the episode. Ann is a longtime pal and one of the best. She's a Co Founder or AIR, the Alliance of Indie Reps. FILMMAKER RETREAT JOSHUA TREE '25 - ONE LAST SPOT! Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:44:04

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Commercial Director Matt Urhy Is The Cat Whisperer.

8/18/2025
Director/DP Matt Urhy is a highly regarded commercial director celebrated for his unique ability to work with both people and animals—particularly cats—on commercial sets. Matt has developed a reputation for his focused, collaborative, and calm demeanor, which is especially valuable when directing animal talent. He shares his expertise through a popular video series on directing cats, offering practical tips and behind-the-scenes insights that resonate with both new and seasoned filmmakers. Matt’s approach emphasizes clear communication, adaptability, and building strong relationships within the industry, making him a respected figure among peers, reps, and clients alike. FILMMAKER RETREAT JOSHUA TREE '25 - 5 SPOTS LEFT! Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! SPOT IN A POCKET Win great resources, my courses and have your work seen my top reps. Check it out here. ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:01:25:57

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Mark Kohl On Film Sets And Psychedelics: Finding Purpose in Filmmaking.

8/13/2025
Mark Kohl is a renowned cinematographer, director and producer whose journey goes far beyond the camera lens. Mark shares how his experiences in the high-pressure world of filmmaking led him to explore psychedelics, mindfulness, and the pursuit of true purpose. From the collective flow of a film crew to the personal revelations found in altered states, Mark reveals how embracing new perspectives can unlock creativity and fulfillment both on set and in life. Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. FILMMAKER RETREAT JOSHUA TREE '25 - 5 SPOTS LEFT! Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:52:52

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How Director Jon Schwartz Went From Skate Parks to Big Brand Commercials.

8/9/2025
Jon Schwartz is a dynamic filmmaker with a knack for technical precision, blending creativity with collaboration. His work reflects a deep respect for the filmmaking process, emphasizing the importance of teamwork and adaptability. His dream project is a fingerboarding, specifically a tech deck commercial using motion control, probe lenses, and cloning techniques to create an "insane" and highly creative commercial. FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:56:12

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Gabriel Shalom Is Reinventing Production: Lessons from the Creative Frontlines.

7/30/2025
Filmmaker Gabriel Shalom is a multidisxiplinary creative (Screenwriter | Experiential Producer | Artist | Inventor | Futurist Speaker | ex-Meta Creative) now adds agency owner to his many credits with the launch of Brand New Agency. In this episode, Gabriel and dive into the rapidly changing world of creative strategy, production, and the impact of AI on advertising. They discuss the evolving roles of agencies, brands, and production companies, emphasizing the importance of original content and hybrid production models. The conversation also explores personal experiences, industry trends, and practical advice for thriving in today’s creative landscape. FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:56:16

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FIlmmaker Tony Franklin's Passion Project: "The Big Green House".

7/10/2025
Commercial and documentary director Tony Franklin returns to share a remarkable journey through his creative world. From his early days in Target's creative department to becoming an acclaimed filmmaker, Tony shares the inspiring story behind his documentary "The Big Green House" - a passion project that took six years to complete and chronicles an extraordinary Minneapolis family who housed 80 people in need. We dive deep into the evolving landscape of commercial directing, and Tony's innovative Filmmakers Forum, next one is July 28th at 6pm. This episode offers a raw, honest look at the creative process and the power of perseverance. Thanks Tony! FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:55:47

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From Short Film to F1: Lessons from Joseph Kosinski's Self-Investment.

7/3/2025
Investing in yourself is the ultimate career hack. When you believe in your vision enough to create something - even on the side, even without guaranteed success - you open doors that might never have existed. Joseph Kosinski didn't wait for permission; he made a CGI short in his apartment, submitted it to festivals, and that single act of creative courage launched his entire career. His journey proves that investing in YOURSELF, developing your unique POINT OF VIEW, and then putting your work out into the world can transform everything. Don't just dream about your creative potential - invest in it, showcase it, and trust that your distinctive voice will find its audience. FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:14:19

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The AI Filmmaking Sandwhich Will Outshine Slop.

6/25/2025
The secret sauce is humans in front of an behind the camera. AI filmmaking can do it all, but I don't think it cuts it alone, just yet. Just me walking you through my "AI Sandwich" technique—a creative approach I believe will empower filmmakers and stretch budgets without sacrficing craft or human connection. Not saying my video is great, but the idea works. FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:20:25

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Filmmaker Matt Macedo Explains Directing Vertical Features.

6/13/2025
Director Matt Macedo, the OG of this emerging vertical feature format, breaks it down for us. These aren't just quick clips—we're talking full 80 plus page scripts shot in five to ten days, distributed in bite-sized, addictive chunks. Matt's navigating this whole new world of cinema, where platforms like Reel Short are making billions and giving young filmmakers unprecedented opportunities. It's the Wild West of storytelling, and Matt's right in the middle of it, proving that creativity and adaptability are the true currencies of modern filmmaking. My actor-daughter Gabi Feingold has been crushing the vertical game, now cast in over a half a dozen of these vertical videos. Go Gabi! FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20 Save hugely on Magic Mind with this link. — This link is the way. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Duration:00:57:30