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The Slow Flowers Podcast is the award-winning, long-running show known as the “Voice of the Slow Flowers Movement.” Airing weekly for more than 9 years, we focus on the business of flower farming and floral design through the Slow Flowers...

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United States

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The Slow Flowers Podcast is the award-winning, long-running show known as the “Voice of the Slow Flowers Movement.” Airing weekly for more than 9 years, we focus on the business of flower farming and floral design through the Slow Flowers sustainability ethos. Listen to a new episode each Wednesday, available for free download here at slowflowerspodcast.com or on iTunes, Spotify, and other podcast platforms.

Language:

English


Episodes
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Episode 765: Beyond the Bouquet: Expanding Your Flower Business Through Education and Experience with Xenia D’Ambrosi of Sweet Earth Co.

4/22/2026
https://youtu.be/PDyvSAAA7FI We’ve recently highlighted Slow Flowers members who serve not only the professional floral market, but the home gardener in search of cut flowers, flower seedlings, education, and inspiration. Capturing the attention of this often-overlooked population is not hard these days. Home gardeners and flower lovers are avid followers of social media’s influential growers and designers.They are the principal buyers of books about cut flower gardening and about growing specific types of flowers, as well as the shoppers who eagerly line up to buy cutting garden plants not always seen at garden centers. After hosting several recent episodes on this theme, I continue the conversation in today’s episode with Xenia D'Ambrosi of Sweet Earth Co. Xenia shares how she developed an online course, The Eco-Friendly Cutting Garden, to teach students how to plant a backyard flower garden that benefits the environment. The course evolved from a series of in-person, on-farm workshops, adapted for an online format to serve a wider population of cutting garden students. Xenia discusses how she developed the course, the demographic of her students, and the ways this course reinforces her brand as a sustainable cut flower grower and designer. Xenia D'Ambrosi of Sweet Earth Co. Sweet Earth Co. in the pages of The Flower Farmers book Here’s an excerpt from The Flower Farmers, the 2025 book I co-authored with Robin Avni. One of the 29 flower farmers featured in its pages is today’s guest, Xenia D’Ambrosi of Sweet Earth Co. Xenia D'Ambrosi of Sweet Earth Co. We wrote:. . . in 2010, a cancer diagnosis altered everything for Xenia D’Ambrosi. “It was a life-changing event,” recalls the woman who at the time worked on Wall Street in finance. While going through her cancer treatments, Xenia began her own version of horticultural therapy. “I started to reconsider what I wanted to do and how I wanted to take care of myself and my family.” She embraced eating locally and gardening. “I volunteered at some local farms and I truly believe that having my hands in the soil healed me.” She also studied at New York Botanical Garden for a certificate in gardening with a focus on sustainable design and began to create edible landscapes for others in her community. She grew vegetables and herbs for both her family and for private chefs and formed Sweet Earth Co. in 2012. A few years later, she added cutting garden design and transformed the kids’ playfield into a “farmstead,” a thriving teaching farm filled with an acre of cut flowers, which grown for commercial use. The Eco-Friendly Cutting Garden course package Xenia D’Ambosi used the farm as a backdrop for the mini-sessions she films and posts to Sweet Earth Co.’s YouTube channel. These have led to her signature online course, The Eco-Friendly Cutting Garden, created for avid gardeners and beginning flower growers. The six-module course connects Xenia with people all around the country, as she teaches how to plan, plant, harvest, and maintain a productive cutting garden that supplies a steady supply of bouquets. The Eco-Friendly Cutting Garden Students at an in-person cutting garden workshop at Sweet Earth Co. Xenia recently appeared as our April Slow Flowers Member Meet-Up expert as she shared with others in the Slow Flowers community the background behind creating her online course. With an MBA and a background in business and marketing, it’s fascinating to learn how she evaluated Sweet Earth Co.’s assets and created a digital product to help scale her expertise. I’m sure you’ll find yourself asking, “what expertise do I have that could be packaged into an educational product or experience?” There are so many fantastic takeaways from Xenia’s session, so be sure to take notes! Find and follow Sweet Earth Co. on Instagram and FacebookRegister for The Eco-Friendly Cutting Garden, Xenia's online course. $100-off course discount: SLOWFLOWERS Thank you to our Sponsors This show is brought to you by...

Duración:00:53:19

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Episode 764: A visit House Flowers, Megan Homewood’s 100-square-foot flower shop in Shelton, Washington

4/15/2026
https://youtu.be/3dhAhas1Awg?si=LJUYkQflSCv8xZDu Megan Homewood is the owner, lead designer, and grower at House Flowers. She combines a diverse design experience and a passion for sustainable floristry to inform her seasonal, romantic design style. Inspired by the transient beauty of seasonal flowers and the dynamic landscape of the Pacific Northwest, she loves growing and designing with unique elements to create events that embody a particular place and time. Prior to settling in Shelton, a town at the gateway to Washington’s Olympic National Forest and known for its famous oysters and logging industries, Megan worked as the lead florist at a show garden in Alaska and managed floral installation projects for large events at some of Chicago’s most iconic venues. Her background as a studio manager and lead designer have given her the experience needed to produce stunning events in any environment. I recently made the lovely spring drive to visit Shelton and spent time interviewing and filming Megan in her jewel box-sized flower shop at 211 West Cota Street. Megan Homewood, owner of House Flowers in Shelton, Washington As I described at the top of this show, I recently took a drive about 65 miles to the south of me, towards Washington’s Highway 101 to the town of Shelton. It was such a delight to step inside House Flowers, a tiny little flower shop owned by Megan Homewood, a Slow Flowers member, farmer-florist, and small business entrepreneur. Vignettes inside the petite flower shop, House Flowers Megan and I met in person last fall during an event for The Flower Farmers and there she introduced me to her friend Isa Radojcic, owner of Marmo Cafe, a neighboring Shelton business described as an alternative arts organization with a caffè and shop. Marmo was one of Megan’s CSA floral pickup locations, and it was Isa who urged Megan to “open a flower shop” in the tiny storefront just two doors down from Marmo. I love the passion that these two bring to their little street. They’re the impetus for helping attract other businesses, including a few nearby eateries. They collaborate with others to produce an annual summer Arts Walk and are working to establish Shelton as a Certified Creative District, a program that helps Washington state communities into arts and culture destinations. A glimpse into the cutting garden at Megan's mini-farm This is the life of solo creatives, and I thoroughly enjoyed visiting both House Flowers and stopping by Marmo before I left for my drive home. I will be back to spend more time – and If you come to the Seattle-Tacoma area, remember to plan a trip. As Megan points out, Shelton is filled with tourists in the summer months, when people from around the globe to the famed Olympic National Forest pass through the town. Shelton Resources:The beautiful mural with an elegant, oversized fritillaria that you see behind Megan in the video interview was painted by her friend Molly Wheat Baker, a PNW illustrator and painter. You can follow her at @mollywheatbaker. When in Shelton, please visit Caffè Marmo, the cafe, gallery, and shop on Cota Street - owned by Megan's friend Isa. Follow Marmo here. Find and follow House Flowers on Instagram and Facebook. Thank you to our Sponsors This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to...

Duración:01:08:13

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Episode 763: Colleen McCoole Payne on collective flower selling through Kansas City Flower Farmers Wholesale Market

4/8/2026
https://youtu.be/cGL1isNsbbE?si=h00tMUumLpTPXCH3 Collective flower selling is on the rise and we continue to see numerous models across the continent and even abroad. The origin comes from traditional farmers’ markets and has since diversified to include cooperatives, co-marketing ventures and solo-run farmer-to-florist hubs. The structures reflect the desires and business objectives of their founders, and today you’ll hear from Colleen McCoole Payne, co-founder and chief administrator of the Kansas City Flower Farmers Wholesale Market. The KC Flower Farmers Wholesale Market is a mouthful, but was intentionally named to distinguish this venture in the local market. Colleen owns FarmStrong Flowers, a regenerative specialty cut flower farm in Bucyrus, Kansas. I recently spoke with her about the market model she and 21 fellow growers have developed, which she describes to florists as similar to shopping a farmers market and paying for the product from each farm that they buy from. The Market has a new lease and a new location, and as Colleen says, “it’s still a work in progress and we are evolving to make it work better!” Dahlias from FarmStrong Flowers More than 20 flower farmers in Kansas City, Missouri, and in Kansas City, Kansas, and beyond are part of the KC Flower Farmers Wholesale Market, now in its fourth year as a wholesale collective serving approximately 200 floral customers from operations on both side of the Missouri-Kansas state line. The woman behind this endeavor, Colleen McCoole Payne, a Kansas grower and owner of FarmStrong Flowers, joined me recently to record today’s interview. The group has signed a lease to move into a permanent location, a cause for celebration after numerous temporary and pop-up sites in past seasons. Colleen and I dive right into discussing the unique model developed for this specific flower hub. And you’ll have thoughts, I’m sure – especially if you’re part of a collective or cooperative yourself. Here’s a bit of the narrative, as was posted on the market’s Instagram account: “Every year we searched high and low for that perfect landing spot. So much gratitude goes out to the locations we placed our buckets in prior to finding our dream space. We truly were bootstrapping it those first three years.We could not have come this far selling our locally-grown flowers wholesale without our fabulous buyers. So many of you have embraced our products and encouraged us to keep growing. We hope to become your one-stop shop for quality, locally-grown flowers. In other news, the market has open hours two days per week -- Tuesdays and Thursdays from 9 AM to 1 PM. Also added: what they believe is the first-ever VIP buyer option for 24-hour self-serve access to “Shopping the Cooler” for local flowers and foliage. The new venue also accommodates floral design work space and cooler space for rent. Participating Flower Growers: Bee & Co. C-Us-Bloom Castle Hill Farm FarmStrong Flowers Fern's Farmette Julie Pal Peonies Laura’s Flower Farm Long Acre Farm Mainstream Meadows Morningstar Flower Farm Nurturing with Nature Oskaloosa Flower Farm Patina Meadows Red Barn Blossoms Ruthie Mae Blooms Shelti Farms Soul of Soil Farm St. Clair Stems Triple S Homestead Whistle Stop Peonies Wild Thistle-Flowers Wyld Heart Flower Farm Find and follow Kansas City Flower Farmers Wholesale Market on Instagram and FacebookFind and follow FarmStrong Flowers on Instagram (as @laylasmarket) and Facebook You're Invited to Join Us: April 10th Member Meet-Up Farmer-florist and educator Xenia D'Ambrosi of Sweet Earth Co. And head’s up, our April Slow Flowers Member Meet-Up is right around the corner on Friday, April 10th at 9 am Pacific/Noon Eastern. You’ll meet farmer-florist Xenia D'Ambrosi of Sweet Earth Co. Xenia will share how she developed an online course, The Eco-Friendly Cutting Garden, to teach students how to plant a backyard flower garden that benefits the environment. The course evolved from a series of in-person , on-farm...

Duración:00:58:53

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Episode 762: Sarah Nayani of Grow Girl Seattle on teaching gardeners how to plan and plant their backyard cutting gardens

4/1/2026
https://youtu.be/tRuXU20m9Dc?si=eR5fwa5ZiZKdsiTf After several years of farming in an urban space – including on the paved driveway, sidewalk strip, and backyard at her Seattle home – Sarah Nayani has carved out a niche teaching gardeners how to grow a bounty of cut flowers, herbs, and foliages in residential environments. The founder of Grow Girl Seattle, Sarah encourages workshop students to create a thriving home cutting garden by focusing on sustainable techniques and small space growing. She shares the rewards of connecting with the seasons’ rhythms and how flower-growing helps people appreciate the role of pollinators up close. My conversation with Sarah includes the numerous ways her business has transitioned to fit her lifestyle, how she focuses on the parts of farming and floristry that give her the most joy, and income-generating tips for the farmer-florist side hustle. Sarah Nayani of Grow Girl Seattle We have been focused on an inspiring theme here at the Slow Flowers Podcast! For the early weeks of 2026 we’ve been highlighting members who serve not only the professional floral market, but the home gardener in search of cut flowers, flower seedlings, education, and inspiration. Capturing the attention of this often-overlooked population is not hard these days. Home gardeners and flower lovers are avid followers of social media’s influential growers and designers. They are the principal buyers of books about cut flower gardening and about growing specific types of flowers, as well as the shoppers who eagerly line up to buy cutting garden plants at retail prices not always seen at garden centers. Garden bouquet by Sarah Nayani Since the first of the year, we’ve highlighted the voices and stories of a number of people tapping into this major consumer shift. In March alone, we featured Growing Flower Seedlings for Profit, with Kate Skelton of Gratitude Flowers, Carol Wetzel of The Little Farm on Olga Road, and Fawn Rueckert of Sego Lily Flower Farm and Snuck Flowers; and The Beginner’s Cut Flower Garden,” with author Elizabeth Brown of Foxglove Farmhouse. Our upcoming April 10th member meetup will feature Xenia D’Ambrosi of Sweet Earth Co., on how she has developed a course called “The Eco-Friendly Cutting Garden,” and you’ve all heard me promote the upcoming May 3rd Ultimate Cutting Garden Plant Sale, scheduled to take place in partnership with the Seattle Growers Market. Scenes from a petite "driveway" cutting garden with volumes of blooms Today’s guest is situated at the convergence of all these topics, as well. I was delighted to recently sit down with Sarah Nayani of Grow Girl Seattle. She is an urban farmer-florist who teaches home gardeners, including members of local garden clubs and horticulture societies, all about starting flowers from seeds and planning their cutting gardens. Sarah enhances the workshop experience by offering her seedlings of hard-to-find, hard-to-grow, and uncommon cool and warm-season annuals. These revenue streams help fund her garden expenses and these events keep Sarah connected with her community. Raised beds on the sidewalk strip at Grow Girl Seattle's residential property I joined the audience at Sarah’s fantastic recent workshop sponsored by the Northwest Horticultural Society and held at Seattle’s Dunn Gardens, an exquisite garden whose origins date to 1915 as one of the unique Olmsted-designed landscapes in the Pacific Northwest. Thank you to both organizations for permitting me to attend and use the Dunn Gardens classroom for our recording. An urban field of flowers Thanks so much for joining me today. You’ll want to watch the replay video of this session under Episode 762 at slowflowerspodcast.com or on our YouTube channel. If you're interested in learning more, register for future email notices about events and classes, including how to register for Sarah’s May 30th workshop at the University of Washington’s Center for Urban Horticulture called “Grow a Cut Flower Garden at...

Duración:00:42:17

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Episode 761: Growing Flower Seedlings for Profit, with Kate Skelton of Gratitude Flowers, Carol Wetzel of The Little Farm on Olga Road, and Fawn Rueckert of Sego Lily Flower Farm and Snuck Flowers

3/25/2026
https://youtu.be/xnlzif1Nue0?si=60_eh0nNVHX1Gg42 The theme of today’s episode is straight from our Slow Flowers Floral Insights and Industry Forecast – an insight that identifies cutting garden plants as an important business channel. Flower farmers are translating their expertise into new revenue streams by growing and selling cut flower seedlings and starts to flower lovers and fellow growers. Last fall, we produced a report for Johnny’s Seeds’ newsletter on this trend and today, three of the growers featured in that story share more about their cutting garden plant collections. As the idea of “gardening like a flower farmer” has taken off, and as home gardeners and floral enthusiasts ask for the unique cultivars that the pros grow, we’re thrilled that more gardeners want to jump-start their cutting gardens with flowers sown by someone else. For the consumer, this means having a cut flower garden without the grit and grind of farming. For flower farmers and farmer-florists it means trading your time and knowledge for a rewarding new revenue stream. Kate Skelton, Fawn Rueckert (pictured in overalls), and Carol Wetzel It's the season for plant sales and for encouraging customers to grow cutting gardens! Today, you’ll learn from three Slow Flowers members as they discuss the market potential of growing and selling cut flower seedlings! Cut flower seedlings for profit Flower Farmers: Learn how you can translate your expertise into a revenue stream when you grow and sell cutting garden plants to flower lovers and fellow growers. Florists: Get in on the act and offer locally-grown cut flowers as an add-on for workshops and special events! As special thank-you to our expert panelists, Kate Skelton of Edgewood, Washington-based Gratitude Flowers; Carol Wetzel of The Little Farm on Olga Road in Eastsound-Washington on Orcas Island; and Fawn Rueckert of Sego Lily Flower Farm in Jordan, Utah, who is also the resident flower farmer and educator at Snuck Farm. This session was recorded as part of the March Slow Flowers Member Meet-Up and we wanted to share it today for our viewers and listeners. It's a follow-up to our November 2025 feature article in Johnny's Seeds' JSS Advantage Newsletter. Let’s dive into cutting garden plants and learn new ways you can profit from your farming expertise! LEARN MORE: Enjoy our past Slow Flowers Podcast episodes with these expertsEpisode 489 (January 20, 2021): Fawn Rueckert of Sego Lily Flower Farm, an urban micro farm in UtahEpisode 652 (March 6, 2024): Building a niche supplying flower seedlings for farmers and gardeners with Kate Skelton of Gratitude FlowersEpisode 734 (September 17, 2025): A visit to The Little Farm on Olga Road, with Carol Wetzel and Allan Tone, where customers are welcomed to harvest the beauty of flowers, herbs, and vegetables FIND/FOLLOW:Sego Lily Flower Farm on Instagram and FacebookSnuck Flowers on InstagramGratitude Flowers on Instagram and FacebookThe Little Farm on Olga Road on Instagram and Facebook Join us at the ULTIMATE CUTTING GARDEN PLANT SALE 2026 Ultimate Cutting Garden Plant Sale And head’s up if you’re in the Seattle area on May 3rd, please attend the Ultimate Cutting Garden Plant Sale, produced in partnership with the Seattle Growers Market. As you heard, Kate Skelton of Gratitude Flowers will be back with her soil-block cutting garden collections, as well as annuals, perennials, tubers and seeds – and possibly a few ornamental woody plant surprises – from dozens of the Market’s member growers and more Slow Flowers members. This is a free event – just bring your wagon and boxes to transport your purchases. You can find more details and the signup/RSVP link in today’s show notes! I hope to see you there! RSVP to Shop or Vend Thank you to our Sponsors! This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those...

Duración:01:00:55

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Episode 760: “The Beginner’s Cut Flower Garden,” with author Elizabeth Brown of Foxglove Farmhouse

3/18/2026
https://youtu.be/eZ8rhWdiXGI?si=dpx4iDhOEBb3420T Foxglove Farmhouse is a small, regenerative flower garden in coastal Maine. If you follow the tidal York River from the sea, up along the winding salt marshes to the west side of town, there you will find owner Elizabeth Brown and her flowers. Her purpose is a simple one -- to grow sustainable local flowers, and to encourage others to do the same. Elizabeth believes flowers have the power to heal, connect, and bring joy, especially when we need it most. Through her community-based Foxglove Garden Club for home gardeners, and through her role as Resident Gardener at Cliff House Maine, Elizabeth shares her belief that the best flowers are those grown with your own two hands. Join me today as Elizabeth and I discuss her story and her new book, “The Beginner’s Cut Flower Garden.” Elizabeth Brown (c) Lindsay Fairchild Today’s interview is the final in our series of four conversations filmed in February at the Northwest Flower & Garden Festival in Seattle, where Slow Flowers has long been involved producing floral education and programming. In her gorgeous new book, The Beginner's Cut Flower Garden, certified therapeutic horticulturist and cut-flower expert Elizabeth Brown, reveals how growing your own show-stopping bouquet does not require abundant yard space, gardening expertise, or an overwhelming time commitment, just an eagerness to start. Introducing gardeners of all skill level to the vibrant world of floral gardening, The Beginner's Cut Flower Garden offers step-by-step seasonal advice, easy-to-grow bloom profiles, flower arranging tips, floral crafting activities, and more. Flizabeth at her Foxglove Farmhouse garden (c) Lindsay Fairchild Beyond just teaching how to nurture florals, Brown reminds why we should, inviting all to enjoy the healing, connection, and delight derived from a hand-grown bouquet. We featured Elizabeth, a longtime Slow Flowers member and owner of Foxglove Farmhouse, in the fall 2023 issue of Slow Flowers Journal, in a beautiful story about her role growing cut flowers and providing floral experiences at Cliff House, a coastal Maine resort. You can read that story here (see pages 25-29). It was no surprise to me that a book project soon followed after we featured Elizabeth. She had already been working with photographer Lindsay Fairchild and they shared some lovely images to illustrate that story, too. Floral experiences at Cliff House Maine with Elizabeth Brown of Foxglove Farmhouse (c) Lindsay Fairchild Here’s a bit more about Elizabeth: She is a certified therapeutic horticulturist and Maine Master Gardener Volunteer. After growing and gifting hundreds of blooms to essential workers in her community during the pandemic, Elizabeth created Foxglove Farmhouse, a quarter-acre cut flower garden in her backyard. This garden’s mix of annual and perennial blooms are cultivated without chemicals and pesticides, providing sustainable local flowers to florists and markets. Elizabeth regularly gives workshops on cut flower garden design, floral arrangements, and seed sowing and created the Foxglove Garden Club, a year-long virtual subscription-based garden education program for beginner gardeners. Brown also works as the Resident Gardener of Cliff House Maine. In 2023, she released a curated 100% organic cut flower seed line, highlighted in the Boston Globe and Down East Magazine’s seasonal gift coverage. Table of Contents by Season Flowers for Cutting Favorite Harvest Tools I’m delighted that we were able to sit down and record an episode for our special event, Slow Flowers Podcast LIVE. Thanks to everyone who attended – it was our best-attended session and we loved the interaction with friends and peers in the audience. Find and follow Foxglove Farmhouse on Instagram Thank you to our Sponsors This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable...

Duración:00:44:59

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Episode 759: “Beautiful Roses,” with author Janice Cox of Natural Beauty at Home

3/11/2026
https://youtu.be/aZi_o0UniTU?si=qXVttU3ViO_6wIwD Everyone loves roses, and Janice Cox proves why in her new book, "Beautiful Roses: A Guide and Workbook for Growing, Using, and Enjoying America’s Favorite Flower." The book covers rose growing but also the endless ways you can integrate roses into cooking, crafting, and wellness. A nationally recognized expert in natural beauty, DIY skincare, and gardening for health and wellness, Janice is author of five books, and she has created a series of hands-on workbooks focused on growing, using, and enjoying herbs and flowers. A longtime Slow Flowers member, she shares her newest book with us today – combining the beauty, fragrance and creativity that roses, rose gardening, and cultivation can bring to your life and your floral enterprise. Janice Cox, author of Beautiful Roses Today’s interview is the third in our series of four conversations filmed in February at the Northwest Flower & Garden Festival in Seattle, where Slow Flowers has long been involved producing floral education and programming. Cooking with Roses I’m so happy that we can learn from Janice Cox, Oregon-based author and expert on the natural use of so many beloved plants. She calls herself “the original DIY-er,” meaning that long before DIY was even a term, Janice turned to plants, nature, and the garden to make what other people purchase in plastic bottles or jars, as well as to cook with and make functional, everyday items. Natural Beauty with Roses I love how she has created a meaningful, plant-filled and flower-filled life and career. In our conversation, you’ll learn not only volumes about America’s favorite flower, the rose, but also (surprisingly) about Luffas. The common thread is that both the rose and the luffa plant can be grown and harvested for many uses. And sprinkled throughout this episode are delightful plant facts – stories of history, symbolism, and tradition – along with practical tips for preserving their blooms, petals, stems, and fruit. Crafting with Roses Find and follow Janice Cox at these social places:Instagram and FacebookOrder "Roses" and Janice's other books here Join us at the Slow Flowers Member Meet-Up In news of the week, there’s still time to sign up and attend our March Slow Flowers Member Meet-Up – coming up this Friday, March 13th at 9 am Pacific/Noon Eastern. The topic is one that’s particularly appealing to both growers and farmer-florists, but also to home gardeners. We’ve invited three of our members to share their experience, advice, and tips in a session called Growing Flower Seedlings for Profit. You’ll learn from Kate Skelton, Fawn Reuckert, and Carol Wetzel as they discuss how you can translate your expertise into a revenue stream when you grow and sell cutting garden plants to flower lovers and fellow growers. And florists will be encouraged to get in on the act and offer locally-grown cut flowers as an add-on for workshops and special events! Pre-registration is required for this Zoom meeting. Click the signup link below, or find a link in our Instagram linktree bio for Slowflowerssociety. Hope to see you there! Pre-Register for the March 13th Slow Flowers Member (Virtual) Meet-Up Thank you to our Sponsors This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Charles Little & Company for...

Duración:00:46:15

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Episode 758: “Modern Floriography: Flowers, Gardens, and Gifts Inspired by the Language of Flowers,” with author Teresa Sabankaya

3/3/2026
https://youtu.be/nEmy-vXnxos?si=3u8-foe5nFkee7KM Teresa Sabankaya believes that today’s technology gives us endless ways to communicate, yet we are often left searching for words when faced with a declaration of love, the loss of someone dear, or the marking of a pivotal moment. For centuries, people have turned to the language of flowers to express their most heartfelt emotions. In Teresa’s new book, “Modern Floriography,” she honors this enduring tradition while inviting readers to discover fresh, creative forms of expression. Teresa recently joined our Slow Flowers Podcast LIVE series, held at the Northwest Flower & Garden Festival in Seattle where she spoke, taught, signed books, and met hundreds of fans. A longtime Slow Flowers member and pioneer of the slow flowers movement, Teresa shared generously with our live audience and with all of you today. Today’s interview is the second in our series of four conversations filmed in February at the Northwest Flower & Garden Festival in Seattle, where Slow Flowers has long been involved producing floral education and programming. I’m thrilled that Teresa Sabankaya brought her message of the language of flowers to this year’s festival, including at the Blooms & Bubbles workshop. Before we dive into the interview, here’s a bit more about Teresa: Teresa’s floral career began in 1999 when she became a farmer-florist who designed flowers that she herself grew – a practice not widely known among consumers. She added retail floristry with Bonny Doon Garden Co. in Santa Cruz, California, in 2003. Modern Floriography by Teresa Sabankaya One of the most innovative floral designers in the SF and Monterey Bay areas, Teresa has exhibited her floral art at museums and flower show, including Bouquets to Art at the De Young Museum in Golden Gate Park, the Monterey Museum of Art, and at Filoli Mansion and Gardens, where she teaches floral design regularly. She was a speaker at our first Slow Flowers Summit in 2017 and is a past guest of the Slow Flowers Podcast. Her first book, The Posy Book, was published in 2019. She was featured in Michael Pollen’s PBS documentary, The Botany of Desire and Amy Stewart profiled Teresa in her 2007 book, Flower Confidential. And so much more. I know you’ll enjoy today’s wide-ranging conversation that begins with designing posy gardens and illustrating those gardens for her new book, and ends with my asking Teresa to reflect on the arc of her incredible career and journey through flowers. Also, we have a giveaway copy of Modern Floriography, so if you’d like to add your name to the drawing, please comment here and share the meaning of your favorite flower. Or, comment on our IG account about this episode, @slowflowerssociety. We will draw the name of one lucky winner on Monday, March 9th at midnight Pacific Time. Thank you to our Sponsors This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our...

Duración:00:55:05

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Episode 757: Briana Selstad Bosch of Blossom and Branch Farm on her new book, “The Regenerative Gardener’s Handbook.”

2/25/2026
https://youtu.be/yjfsxcPy1H8?si=Y9WfgwZj_AX3Hbxm In her new book, “The Regenerative Gardener’s Handbook: Essential Techniques for Growing a Garden that Leaves the Land Healthier Than You Found It,” farmer-florist, YouTube influencer, and educator Briana Selstad Bosch translates her practices at Blossom and Branch Farm into backyard and residential gardening ideas for readers who want to change their relationship with the soil and with nature. In addition to sharing ways that she has eliminated chemicals and plastic from her farming practices, Briana inspires readers to prioritize the health of their own ecosystems, no matter the size. She advocates for planting more native varieties and establishing a closed-loop garden that’s self-sustaining. This is a book for gardeners, for sure, but it will also give flower farmers and farmer-florists new ideas for having a regenerative mindset of their own. Aerial view of Blossom and Branch Farm Today’s interview is the first in a series of four conversations filmed in February at the Northwest Flower & Garden Festival in Seattle, where Slow Flowers has long been involved producing floral education and programming. When Jeff Swenson, the flower festival’s general manager and seminar and judging manager LaManda Joy, offered me my own room for Slow Flowers gatherings during the five-day event, I realized it would be perfect for podcast recordings. But with so many people coming to the flower festival, why not invite them to join in? We created Slow Flowers Podcast LIVE, a four-day series featuring a daily interview with a Slow Flowers member and author who was at the festival to launch a new gardening or floral book. The addition of an audience was so positive and we invited people to ask questions of our guests after my interview. Today’s guest is Briana Selstad Bosch, the founder of Blossom and Branch and a longtime Slow Flowers member. She is a past guest of this podcast – we recorded an interview in 2022 (Episode 570). Briana also participated as a presenter of last year’s Slow Flowers WORLDWIDE Summit, speaking on “Building a Sustainable Brand,” and she’s featured in our 2025 book, “The Flower Farmers.” Blossom and Branch is a two-acre microfarm in Colorado that uses organic and regenerative processes to grow flowers, vegetables, and native plants that provide habitat for wildlife and pollinators. Briana teaches regenerative gardening workshops online and in person. A peek inside The Regenerative Gardener's Handbook Plant for Biodiversity, from "The Regenerative Gardener's Handbook" In eight chapters of "The Regenerative Gardener’s Handbook," Briana outlines the key principles of having a regenerative gardening mindset, through which readers – gardeners and flower farmers alike – can reframe their perspective on how to garden alongside nature. Order "The Regenerative Gardener's Handbook"Follow Blossom and Branch (and Briana Selstad Bosch) on YouTube and Instagram In 2025, Briana offered two garden retreats to France and her retreats and workshops continue for 2026. These special, small-group garden retreats are designed for those who love gardens, travel, beauty, and meaningful connection. The Paris Garden Tour is already sold out, but here are two others to check out: First, an on-farm retreat at Blossom and Branch Farm, April 15-18, 2026, which includes a 4-night, 3-day immersive stay at the farm, hands on learning, gardening, growing, and eating farm to table with fellow garden lovers! Learn more about the on-farm retreat here! And that’s followed by A Garden in France is a 5-day retreat (September 5-10, 2026), which combines gardening and great local food. The retreat is hosted by Chateau de Freyssinet - a castle nestled in the quiet green hills of the Limousin - an undiscovered part of France. You can find links to both events in today’s show notes. Thank you to our Sponsors This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists,...

Duración:00:54:45

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Episode 756: Sarah Coldwell of Honeybee Grove Flower Farm – on building a destination floral enterprise on U-Pick, farmers’ and makers’ markets, and seasonal flower festivals

2/18/2026
https://www.youtube.com/watch?v=6XWxUGAMELY Nestled in the heart of Somers, New York, about one hour north of Manhattan, Honeybee Grove is a cozy little flower farm offering cut-your-own flowers, small events, workshops, retail pop-ups, and more. As owner Sarah Coldwell enters her fifth season, she joined me to share her story and discuss the benefits of planning a full year of events while managing the flow of production, sales, and customers. In addition to flowering her community with local blooms, Sarah incubates other small, local creative businesses through her weekly summer farmers’ markets and seasonal holiday markets that bring out the public. The season kicks off soon – on April 26th for Daffodil Day, a celebration that puts thousands of spring-flowering bulbs in the hands of her customers. And you’ll learn a thing or two about how to choose the best flowers for U-Pick programs and how to make your premium flowers more exclusive through a subscription program. She’s smitten with flowers so let’s join in and learn more. Daffodil Day at Honeybee Grove Flower Farm For Sarah Coldwell, Honeybee Grove Flower Farm began as an inkling of an idea and rapidly grew into a frenzied obsession: “I must bring a cut-your-own flower farm to our small town!” She could not get the dream out of my head after coming across a little roadside cutting spot in New York’s Finger Lakes area while vacationing with her family. With a background in marketing, branding and graphic design, and as a lifelong gardener, Sarah wanted to share the joy that she feels when harvesting blooms that have been carefully nurtured from seeds or bulbs. Honeybee Grove Flower Farm occupies rented land that was once part of a larger working vegetable farm in Sarah’s village. When she felt the itch for a new adventure, while simultaneously obsessing over the idea of a cut-your-own flower farm, Honeybee Grove Flower Farm was born in 2021. To Sarah, Honeybee Grove Flower Farm is about offering others an experience that they may not be able to create on their own – giving them the magical feeling of stepping into a field brimming with color and fragrance, that is buzzing with bees and butterflies. To slowly walk through rows of flowers to carefully select your own recipe for a bouquet. It is an experience that forces one to slow down, savor the natural beauty and harvest flowers with intention. We initially planned on talking about the upcoming season launch – Daffodil Day – but Sarah and I went further down the garden path to discuss farm dinners and popup sales events, retail versus wholesale, and the allure of U-Pick. I learned so much and I can’t wait for you to hear today’s episode, so let’s jump right in and get started. Some parting thoughts from Sarah – that answer her “why” question: She writes: “I believe in bringing people together within a community. Our two larger artisan markets at the beginning and end of our season extend an opportunity to local artisans, artists and makers to sell their wares to the surrounding community. With the success of our larger markets reaching a wider audience, I was eager to bring the town its own centrally-located Farmer’s Market. It gives our surrounding farms and food-product makers a weekly space to sell their crops and goods. It gives our community a chance to buy locally-raised meats, locally-grown produce and support small businesses from their own community.” What a beautiful mission! Find and follow Honeybee Grove Flower Farm on Instagram and Facebook Thank you to our Sponsors This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower,...

Duración:01:03:12

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Episode 755: Developing a Tree and Plant Rental Service with Anne Bradfield of Analog Floral and Analog Plant Rental and Chris Robinson of My Patio Tree

2/11/2026
https://youtu.be/-5Orqho8D14?si=IS52JfiTWRg8Fybi Expert tree growers Chris Robinson of My Patio Tree and designer Anne Bradfield of Analog Floral recently joined me to share their insights on how florists and wedding and event designers can integrate flowering trees into their menu of services. Analog Plant Rental is the sister company to Anne's Seattle-based design business, Analog Floral, which she’s operated for more than two decades. As a spinoff company, her plant-and-tree service primarily supports corporate conferences and events -- and the venture has really taken off. After My Patio Tree joined Slow Flowers as a major sponsor for 2026, It only seemed natural to bring Anne and Chris together for a conversation about the economic potential of bringing trees into the floral world! Our conversation will give you lots of great ideas for your floral enterprise – whether you’re a grower or a designer! Flowering lilac tree from My Patio Tree As I said in my opener, this episode brings trees, specifically flowering trees, into the world of floral design. I’ve long been curious about Anne Bradfield’s foray into tree and plant rentals, a service she added to her established floral design studio, Analog Floral. When My Patio Tree joined Slow Flowers as a major sponsor of our programs, the timing was perfect to invite tree-growing expert (and co-founder of My Patio Trees) Chris Robinson to join Anne and me for some inspiring tree talk! Tree rentals from Analog Plant Rentals Anne Bradfield will introduce us to her business and discuss why and how she decided to add plant and tree rentals to Analog Floral. As Analog Plant Rentals, she’s essentially formed a sister business to serve a new channel of customers. Anne also discusses how trees and plants meet the needs of mostly corporate clients for special events, parties, openings, and conferences. We also touch on who her customers are and key considerations for selecting and caring for trees that will be rented; then stored; and then rented again? Quick Fire (R) Tree Hydrangea from My Patio Tree Chris introduces us to the story of My Patio Tree, a second-generation tree nursery based in McMinnville, Oregon, as he shares how flowering trees became a specialty. We’ll also discuss what types of flowering trees are available and what they bring to the garden and patio space – as well as their potential for decorating weddings and event installations. There are, of course, care and feeding recommendations to be aware of anytime you bring nature indoors, so take note and be prepared to do your homework if this new business channel sounds appealing. This episode was originally recorded and shared as a bonus educational session for the Slow Flowers WORLDWIDE Summit held at the end of January. I was so inspired by our conversation that I wanted to share it with the wider Slow Flowers community as a podcast episode. I know this topic resonated with those who sat in during the Summit. One Slow Flowers member who hosts boutique weddings on her property commented: “Wow, this is so exciting! I will talk to the local tree growers in my area and see if they will rent.” Another reminisced about using plants and trees for her own wedding ceremony – plants that later helped create the basis for her garden. And a third guest asked what we were all thinking – when can we get a tour to visit My Patio Tree? The answer is YES – we will schedule something; most likely in late August in conjunction with other tours taking place around the green industry Farwest Show in Portland, so stay tuned! Find and follow:Analog Floral on Instagram My Patio Tree on Instagram and Facebook SLOW FLOWERS PODCAST LIVE I’m getting super excited about Slow Flowers Podcast LIVE at the Northwest Flower & Garden Festival -- February 18-21, 2026. For the first time ever, you are invited to join the studio audience to watch and listen during a recording of the Slow Flowers Podcast. Meet four Slow Flowers Members who will be in...

Duración:00:42:26

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Episode 754: Slow Flowers Floral Insights and Industry Forecast for 2026

2/4/2026
https://youtu.be/v7pqI-dII0I?si=kZTRQdoz4Pz9SLW_ As we enter the 13th year of publishing our Slow Flowers Floral Insights and Industry Forecast, new impressions continue to infuse our mindsets and enthuse us. The Year 2026 presents a consequential time in our industry. We have been impacted by economic challenges that affect consumer confidence and spending choices; we’ve been clobbered by supply chain and tariff constraints; and we’ve continued to see consolidation and closures among large-scale players in the marketplace. As we look at “what’s next,” I believe we have even more reasons to feel confidence that Seasonal, local, and sustainably-grown flowers are more than relevant and essential for the present day. During the coming year, when little is certain and the terrain is uneven, consumers are drawn to what they can control. The notion of “Taking Control” is a remedy, an antidote, to the pressures and distractions that abound. As I share the 2026 forecast, you may recognize some of the themes as an affirmation of what’s taking place in your floral enterprise – I would love to hear how this inspires you for the coming year. Debra Prinzing (c) Mary Grace Long photography I recorded my introduction to this episode on Monday morning, February 2nd, just 36 hours after we wrapped up the second annual Slow Flowers WORLDWIDE Summit on January 30th and 31st. It was an unqualified success and the raves for our fabulous presenters and educational content are pouring in. We designed the Slow Flowers WORLDWIDE Summit to inspire and inform, include and instigate, and most of all to provide you with new Ideas for your floral enterprise! One hundred eighteen attendees joined us virtually – from 24 US states and the District of Columbia; from four Canadian provinces; and from Australia, the UK and Chile. What an enriching experience and an affirmation of the power of creativity and community. In addition to 10 hours of floral education designed for growers, florists and farmer-florists, we presented five bonus sessions. Today’s episode is a replay of the session I shared to introduce the 2026 Slow Flowers Floral Insights & Industry Forecast. Working with my frequent collaborator Robin Avni, creative director of BLOOM Imprint, we identified three themes for 2026. We also reviewed this project’s 100 past insights and singled out one primary theme from each year -- 2015 to 2025. There isn’t an expiration date to these insights. They don’t go away; but rather, they evolve, moving from being an alternative or fringe idea towards one that simply reflects a cultural shift toward the mainstream. Thanks so much for joining me today as we journeyed through 12 years and 103 insights to inspire you. As we move forward, new topics of interest in the Slow Flowers Movement will continue to be leading edge, ones that early-adopters embrace and ones on which you’ll put your own spin. They also will reflect an evolution that may be subtler and less over-the-top as more people in floristry and flower farming learn from one another, and adopt our values as their own. Please let me know if any of this resonates with you and thanks for joining me in the conversation! A special thanks to Robin Avni for co-producing this year’s report. We’ll have the full report to share as a PDF with links in the coming days. Slow Flowers Podcast LIVE at the NWFGF Click here to RSVP and secure your seat in the LIVE audience! After connecting with so many of you virtually, I’m excited to share that we have a great opportunity for you to connect with me and so many other Slow Flowers member at Slow Flowers Podcast LIVE at the Northwest Flower & Garden Festival, February 18-21, 2026. For the first time ever, you are invited to join the studio audience to watch and listen during a recording of the Slow Flowers Podcast with Debra Prinzing. The tapings take place once per day, during the Festival. Meet four Slow Flowers Members who will be in Seattle to lecture at the festival and...

Duración:00:45:14

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Episode 753: Ten Years Later, Revisiting the Story of Stars of the Meadow Flower Farm with Marybeth Wehrung

1/28/2026
https://youtu.be/aGuwB5HbiKs?si=-4q1L4xSFOv9DCys There’s an Instagram trend going around as we flash back to 2016, sharing highlights from one decade ago. Today’s episode does just that, as I reunite with Hudson Valley farmer-florist Marybeth Wehrung of Stars of the Meadow Flower Farm. In 2016, I visited Marybeth, toured her farm, and interviewed her about the emerging local floral scene in her region. Today, many of those dreams of creating a hub for seasonal and sustainably-grown flowers have come to life. Learn how Marybeth has manifested a more sustainable future for her farm by finding new and larger land and negotiating a 10-year lease, which ensures stability and allows for growth into on-farm retail and higher-value crops. It’s a fun reunion and I’m so happy to share it with you today. Marybeth Wehrung of Stars of the Meadow Flower Farm in Stone Ridge, New York Based in Stone Ridge, New York, Stars of the Meadow Flower Farm offers locally and sustainably grown specialty cut flowers and foliage to market goers, florists, event designers, retailers and DIY Wedding couples in the mid-Hudson Valley. Inspired by permaculture, biodynamics, and regenerative agriculture, Marybeth Wehrung and her team grow over 60 seasonal varieties of lush, vibrant blooms, foliage, and herbs on just over one queer-femme-powered acre. The vibrant and prolific flower fields at Stars of the Meadow Flower Farm Stars of the Meadow uses organic, no-till methods to grow flowers on a human scale, without machinery. Marybeth has made it her mission to grow high quality floral material to contribute towards a regional floral supply, and to provide an alternative to the chemically driven global floral trade. Marybeth is a farmer-florist whose designs are seasonal and stunning! A few weeks ago, Marybeth and I were able to reunite while in Albuquerque to attend the ASCFG conference. What a treat to see her again and to reminisce about the trajectory that has propelled Stars of the Meadow over the past decade. While Marybeth has farmed for about 15 years, she transitioned from growing veggies and medicinal herbs to cut flower farming about 12 years ago. Stars of the Meadow has come so far and I loved catching up with her story. Find and follow Stars of the Meadow on Instagram and Facebook Last Day to Grab Your Slow Flowers Summit Registration!! Slow Flowers WORLDWIDE Summit 2026 speaker lineup Today, Wednesday, January 28th, is the final day that you can register for the Slow Flowers WORLDWIDE Summit. We are super excited to “go live” with the 10 hours of floral education starting this Friday, January 30th. There is still time to get in on the action – if you grab your registration by midnight Pacific Time today – and join more than one hundred attendees at our two-day online conference. The program includes 13 amazing speakers who will share their flower growing, design, and business expertise. If you’ve been sitting on the fence, here is just one more nudge to prompt you to register. Use LETSDOTHIS for a last-minute 10% discount on all ticket levels. Remember, Slow Flowers members already receive $50 off their registration and all registrants with US addresses will receive a spring-flowering tree from our lead sponsor, My Patio Tree – a $199 value, which means attending the Summit practically pays for itself! One more reminder. The sessions will be available for replay for three months, through the end of April, so you can watch at your leisure and rewatch to capture all the information our instructors will share. Last Chance - Save 10% Off with LETSDOTHIS promo code for the Slow Flowers Summit Thank you to our Sponsors! This show is brought to you by slowflowers.com, the free, online directory to more than 700 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S....

Duración:00:48:51

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Episode 752: Deb Majerus and Joel MacDonald of Minnesota’s Iron Butterfly Flower Farm

1/21/2026
https://youtu.be/qge-cJ0Z_XU On a sweet, 6-acre country parcel in Rochester, Minnesota, Deb Majerus and Joel MacDonald are creating a place of beauty and sanctuary, spreading joy to their community as an oasis just beyond busy roads, paving and residential developments all around. Minnesota natives who dated in high school and reunited years later, Deb and Joel grow spring perennials, peonies, and specialize in native plants for floral design and to create a more welcoming, regenerative habitat for their farm. I sat down with this engaging couple recently to hear more about their story and the path that led them to flower farming, inspired by their passion for the Slow Flowers Movement and their growing expertise in the benefits of native plants. Meet Helen, Joel’s van from high school given to him by his grandparents, named for Grandma Helen. Deb & Joel went on some dates in this van in H.S. At Iron Butterfly Flower Farm, native flowers and sustainable regenerative practices are at the heart of everything Deb Majerus and Joel MacDonald are doing. Their passion for the native flora and fauna of Minnesota, has prompted them to grow native flowers, grasses, trees, and shrubs to support beneficial insects with pollen and nectar, and to provide habitat and food for songbirds and pollinators. Iron Butterly Flower Farm grows a variety of native species from early spring ephemerals to showy mid-summer blooms to late autumn sources of nectar for pollinators. Deb Majerus Joel MacDonald They offer spring bouquet subscriptions, DIY wedding and event flowers, farm tours and workshops, and sell seasonally at the Rochester Farmers’ Market. We originally met in person when Deb and Joel attended the Slow Flowers Summit in 2024, held in Banff, Alberta, Canada, and we published Deb's article, "Growing Native Plants to Combat Climate Change," in the 2024 Slow Flowers Journal – see "Native Flora" below. Read the full issue here The three of us reunited last week in Albuquerque, where we attended the ASCFG conference. I set up a little recording studio in my hotel room and they joined me to share their story. Joel MacDonald and Deb Majerus of Iron Butterfly Flower Farm Find and follow Iron Butterfly Flower Farm on Instagram and Pinterest Also, if you’re looking for ideas that might inspire you to add more workshops, check out “The Art of Seasonal Flowers,” a 10-workshop series that Iron Butterfly Flower Farm has just announced, offering many ways for their community to learn about and engage with local flowers. From sun-printed botanicals to a culinary session focused on edible flowers to hand-carved block printing inspired by the farm – these are really creative ideas packaged in a beautiful way. Plus, the series generates revenue, brings people to the farm, and deepens relationships with return customers. Check it out. Slow Flowers WORLDWIDE Summit Slow Flowers WORLDWIDE Summit 2026 speaker lineup If you’re listening to this podcast on its release day – January 21st, we’re just 9 days from the Slow Flowers WORLDWIDE Summit. We are super excited to “go live” with the 10 hours of floral education starting next Friday, January 30th. We are back for Year Two and coming to you virtually to deliver inspiration and education during the two-day online conference. The program 13 speakers near and far – at an incredible rate for $289 general registration. Remember, Slow Flowers members receive $50 off their registration at $239. All registrants with US addresses will receive a spring-flowering tree from our lead sponsor, My Patio Tree – a $199 value, which means attending the Summit practically pays for itself! One more reminder. The sessions will be available for replay for three months, through the end of April, so you can watch at your leisure and rewatch to capture all the information our instructors will share. Find all the details in our show notes or visit slowflowerssummit.com. Click to Register and Join the Summit on Jan. 30-31 Thank you to our...

Duración:00:49:07

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Episode 751: Ranunculus Growing Secrets with Brooke Palmer of Jenny Creek Flowers

1/14/2026
https://youtu.be/WO7OgXBJtks?si=hA2AbAvNFiOTBN1q According to Brooke Palmer, the ranunculus is THE iconic bloom of early springtime. A seasoned grower and owner of Jenny Creek Flowers, based outside of Ithaca, in New York’s Finger Lakes Region, Brooke grows a wide array of specialty cut flowers that she sells through her flower CSA and a seasonal U-Pick program. Students take her workshops in person, including a successful dahlia-growing course, and she sells bulbs, tubers and plants to avid gardeners. After trialing the best ways to grow ranunculus, Brooke has landed on a successful approach that tailors her methods to the grower, depending on issues like zone and geography. Last week, Brooke revealed her ranunculus-growing secrets with the Slow Flowers community during our monthly meet-up session. Today, you’re in luck, because we’re sharing the replay recording from that session. Learn Brooke’s tips and techniques for success with growing ranunculus, the gorgeous, spring-blooming flower. Brooke Palmer of Jenny Creek Flowers In 2024, Brooke Palmer of Jenny Creek Flowers shared her approach to growing winter tulips. We hosted her on a podcast episode after she contributed a wonderful article to the Slow Flowers Journal. This high school English teacher-turned-flower farmer is a researcher at heart. So it was no surprise when Brooke told me that she recently packaged her ranunculus-growing lessons into a new online course. Ranunculus from Jenny Creek Flowers Brooke narrates the romance of ranunculus this way: You step into your garden on a cool spring morning, coffee in hand — and there they are. Ranunculus you grew yourself. Layered, ruffled, so beautiful they almost don’t seem real. You pause; everything else slipping away as you think: “I did this.” For anyone who has dreamed of growing beautiful ranunculus, Brooke wants to show you how -- with a simple, clear path. As a ranunculus super-fan, Brooke brings more than 20 years as an educator and teacher to her work. She likes to break things down into simple, doable steps — the same way she taught students and supported teachers for two decades. Since moving from longtime gardener to full-time flower farmer, Brooke says she learned to grow ranunculus the hard way — years of trial and error and more lost corms than she cares to admit. When things finally clicked for her, Brooke turned her insights about what worked into a clear, step-by-step path so others don’t have to figure it out alone. Join me today and gain inspiration and confidence to plant your own beautiful ranunculus. You’ll also find a link to a free ranunculus quiz: Should you Fall-Plant Ranunculus or Wait Until Spring? We're excited to see more ranunculus arrangements out in the world and I’m just going to reiterate the wish I spoke out loud during last week’s Meet-Up session. I would LOVE to see a botanical couture look created with fresh ranunculus blooms as part of our 2026 American Flowers week floral fashion collection. Just putting it out there. If this idea appeals to you, please reach out! Can’t you just see how dreamy that would look?! Follow Jenny Creek Flowers on Instagram and Facebook Slow Flowers WORLDWIDE Summit is coming! The countdown continues because our Slow Flowers WORLDWIDE Summit is coming up in less than three weeks! We are back for Year Two and coming to you virtually to deliver inspiration and education during the two-day online conference. The program includes 10 hours of education from 13 speakers near and far – an incredible rate for $289 general registration. Remember, Slow Flowers members receive $50 off their registration at $239. All registrants with US addresses will receive a spring-flowering tree from our lead sponsor, My Patio Tree – a $199 value, which means attending the Summit practically pays for itself! Find all the details in our show notes or visit slowflowerssummit.com. Join us at the Slow Flowers Summit Thank you to our SPONSORS This show is brought to you by...

Duración:00:49:53

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Episode 750: Susan Chambers of San Francisco-based bloominCouture – a luxury florist designs with seasonal and local flowers

1/7/2026
https://youtu.be/0HFUC-qb-3Q?si=ftg-AyUSDwYRpKoV Luxury floral designer Susan Chambers, owner of San Francisco-based bloominCouture. She’s a longtime Slow Flowers member whose high-end residential and corporate clients support her sustainable values, which do not compromise her design aesthetic or her approach to seasonal sourcing. Many of you first met Susan when she and her shop appeared in our 2021 book, Where We Bloom. Since opening doors of her postage-stamp-sized storefront in San Francisco’s Russian Hill neighborhood in early 2020, Susan has provided bespoke florals with an emphasis on locally-grown, foam-free designs. Later, she expanded bloominCouture to include a production and workshop space, just one door down, where a team of designers works daily to fulfill standing orders from a number of luxury retailer brands and residential clients. You’ll be inspired listening to Susan and watching her process ~ I know I was! Susan Chambers featured in Where We Bloom I have been saving today’s podcast to share with you since I filmed it in early October, and it feels like the first week of 2026 is an ideal time to share this beautiful dose of New Year’s design inspiration with our community. bloominCouture's floral arrangement featuring seasonal California-grown botanicals My guest, Susan Chambers, owns San Francisco-based bloominCouture, a jewel box of a flower and gift shop. That’s where she hosted a book-signing event for “The Flower Farmers” in early October. A highlight of this episode includes Susan’s design demonstration of a low, lush centerpiece and a conversation about her maximal approach of layering color upon color; texture upon texture. You’ll want to both listen and watch this episode – and enjoy every moment. Local roses for Susan Chambers' design demonstration Susan is a California native and former global fashionista who moved from couture to flowers by studying with the top master florists both in the U.S. and in London. Susan brings her vision, honed by her McQueens Flower School of London training, experiences living overseas, years working in high fashion and her passion for finding beauty in all organic materials to creating truly bespoke arrangements. Susan is a proud member of the Slow Flowers community and committed to sustainability. The focus of bloominCouture is to combine the beauty and aesthetics of a proper European luxury florist with the relaxed elegance of California living, in the heart of San Francisco. Find and follow Susan Chambers at bloominCouture on Instagram and Facebook LISTEN to my past interview with Susan Chambers: March 1, 2023Episode 599: Sustainable Luxury Floral Design with Susan Chambers of San Francisco’s bloominCouture Join Us on January 9th: Learn about RANUNCULUS! Learn successful ranunculus-growing techniques from Brooke Palmer (Jenny Creek Flowers) Coming up this Friday, January 9th, we’re returning to our ongoing Slow Flowers Member Meet-Ups! The timely topic of our January Meet-Up will help jump-start your early-spring floral enterprise. Brooke Palmer of Jenny Creek Flowers will present 'LET'S GROW RANUNCULUS." Brooke will share her practical tips and expert advice to help you grow beautiful ranunculus. Bring your questions!P.S., we'll have a drawing for one free spot in Brooke's upcoming course: Grow Ranunculus This Spring: A Step-by-Step Course for Stunning Blooms. Join us this Friday, January 9th (9:00 a.m. PT/Noon ET). We hope to see you there! Click to Pre-register and Join us on January 9th (9 am PT/Noon ET) Lowest Slow Flowers Summit Pricing Expires on January 11th Slow Flowers WORLDWIDE Summit 2026 speaker lineup And there are just a few more days to take advantage of our New Year-New You gift -- a special $50 Off savings when you register for the Slow Flowers WORLDWIDE Summit. We are back for Year Two and coming to you virtually to bring you inspiration and education during the two-day online conference. The program includes 10 hours of education from 13...

Duración:00:35:09

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Episode 749: Floral Tourism visits historic gardens and modern-day flower festivals of Holland and Belgium, with Debra Prinzing, Lorene Edwards Forkner and Lois Moss

12/31/2025
https://youtu.be/NilyUEdksYA?si=G8oSgsVXGSVQPzlz As a special year-end episode of the Slow Flowers Podcast, you’re invited to join me today in conversation with garden tour producer Lois Moss, and my dear friend, Lorene Edwards Forkner, artist, author, and regular contributor to the Seattle Times. Together, we are planning a one-of-a-kind botanical tour in Spring 2026 – a unique Slow Flowers Experience that takes us to Holland and Belgium in April for a 7-day river boat cruise, plus several optional floral excursions and festivals.Here at Slow Flowers, we declared Floral Tourism a top insight in 2017 and in the subsequent nine years leading up to 2026, the allure of traveling and touring floral and garden destinations has been an important facet of our profession. Part education and research; part rest and retreat, when we visit botanical gardens, flower farms, and floral festivals, there’s something vital about these experiences. Tourism combined with fellow flower and garden lovers enriches our lives far beyond connecting with nature.We’re getting excited and you’re invited to join me on this special tour this coming spring. Seek new inspiration as you engage with the world and explore creative expression in 2026 – and listen on for updates because there’s new pricing just announced for the cruise portion of the tour. Come to Holland and Belgium with Slow Flowers during tulip season! I took my first trip to Amsterdam in 2005 when I joined a press tour for a small group of garden writers during tulip season. It was an unforgettable experience. The flowers, landscapes, and floral designs left a lasting impression on my own aesthetic and deepened my love of bulb gardening and designing with those blooms. Last year, in 2024, I returned, visiting Amsterdam during Dutch Lily Days! That journey greatly influenced my newfound love affair with lily gardening and floral design with lilies. Lorene Edwards Forkner (left) and Debra Prinzing (right) Imagine my delight to now be planning an intimate, customized garden and floral tour that I will co-host with Lois Moss of Tour 2 Explore More and our artist-in-residence Lorene Edwards Forkner, author of Color In and Out of the Garden. Yes, we are heading to Holland and Belgium for a very special excursion that is 100% tailored to the garden, flower, and art lover. Ama Waterways riverboat I’ve always wanted to take a European river cruise. Combining some of Holland's and Belgium’s most exclusive gardens and floral venues with traveling onboard an AmaWaterways ship will be truly special. Lois, Lorene, and I will take you to inspiring garden and floral destinations and cultural sights, with custom shore excursions for our group. Lois has developed and led numerous international tours and we are in great hands with Tour 2 Explore More. Slow Flowers Experiences go to Holland and Belgium. The charming map at right was illustrated by our very own Jenny M. Diaz Floral figures on a Bloemencorso parade float The main tour will be April 19-29 and includes a 7-night river cruise with custom shore excursions plus 3 nights in the charming city of Utrecht. There will be an optional 2 day pre-tour for those who want to experience the famous Bloemencorso Bollenstreek flower parade on Saturday night. And if you just want to join us for just the 7-night cruise, that option is now available. Our group pricing is more than $1,000 lower than the regular retail price. AmaWaterways is a fan favorite and their river cruises get rave reviews for their gourmet food and all-inclusive shore excursions Registration for the tour and the $1000 discount is only available until January 20. Act soon if you want to join us! Today’s episode dives deep into the destinations and details about the river cruise, the gardens, and floral excursions, and more. Lorene and I joined Lois to look at the tour route as we discuss our excitement and address some frequently-asked questions from our travelers. Color studies with Lorene...

Duración:00:50:16

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Episode 748: Flowers & Ceramics, creating a floral enterprise that combines one artist’s passions, with Michelle Hartney

12/24/2025
https://youtu.be/VminWzvUNIk In 2018, we named Slow Pottery one of our ten floral insights of the year, and the interest in combining locally-grown flowers with curated pottery and vase collections has only continued to gain momentum. The demand for American-made pottery first caught our attention in a 2015 New York Times article titled “The Budding Ceramics-to-Table Movement,” with the subtitle: “Why handmade ceramics are white hot.” The story noted that ” . . . the rejection of factory-produced sameness in dinnerware and vases reflects a desire to get back to something more essential.”Over the past decade, Slow Pottery has continued to be a theme of interest in the Slow Flowers movement. We hosted several of our members who make pottery or collaborate with ceramic artists in 2023, for a Slow Flowers Member Meet-Up, highlighting the importance of artisan pottery for artisan bouquets. Clearly, we LOVE this topic! And today’s guest, Michelle Hartney, owner of a Chicago-based micro flower farm and a ceramics studio, brings it all together, melding and harmonizing all of her interests and talents in an inspiring conversation that you’ll love and learn from. Michelle Hartney of Flowers & Ceramics This is a perfect episode to watch while you’re cozied up for the winter holiday week, because if you’re like me, you’re already beginning to fill your notebook with lists of ideas for the New Year – may you have a bit of quiet time this week to do just that, as you dream and imagine your own list of goals for 2026. Perhaps, making Slow Pottery that helps your Slow Flowers shine is on that list – for me, today’s guest is the catalyst for that exercise! Michelle Hartney of Flowers and Ceramics in her Chicago micro farm Michelle Hartney is an artist, activist, and flower farmer based in Chicago’s Logan Square neighborhood, where she creates handmade ceramics and grows specialty cut flowers. Her work is grounded in a deep connection to both the land and the materials she uses—everything begins with her hands in either clay or soil. Handmade pottery by Flowers and Ceramics Working primarily with stoneware, Michelle combines wheel-throwing and hand-building techniques to create both functional objects and sculptural works. Many of her vases are designed with specific blooms in mind, shaped to hold a particular stem or to echo the natural gesture of a plant. Flowers and Ceramics, an urban micro farm in Chicago After learning about the floral industry’s impact on climate change, Hartney began merging her love of flowers, art, and activism into a single practice. She grows flowers on her micro-flower farm in Chicago and hydroponically in her basement, offering flower subscriptions to her local community. Through this work, she aims to raise awareness about the flower industry’s carbon footprint, provide ethically grown flowers year-round, and spread beauty as an act of resistance and care. Flowers and Ceramics dahlia patch Among other influences, Michelle says her practice is deeply influenced by the Slow Flowers Movement, which resonates strongly within her own mission to connect art, ecology, and activism through the language of flowers. I’m so excited to share today’s conversation with you – as the art of growing flowers and the art of designing with flowers converge with Michelle’s hand-made vessels! Flowers and Ceramics sidewalk flower stand Thanks so much for joining me today! I am moved by what she writes on her website: “Each ceramic piece I create is either wheel-thrown or hand-built in a beautiful studio in Chicago. I love working with white stoneware and I'm interested in designing vases with integrated flower frogs to eliminate the need for toxic floral foam or wasteful chicken wire when creating arrangements.” Flowers and Ceramics -- artisan flowers and artisan vesselw -- this photo says it all Find and Follow Flowers and Ceramics on Instagram and Facebook Follow Michelle Hartney Art on Instagram Slow Flowers WORLDWIDE Summit news...

Duración:01:08:45

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Episode 747: Jennifer Gulizia of The Flowering Farmhouse on dahlia breeding, podcasting, filming a documentary and building a flower farm from the ground up

12/17/2025
https://youtu.be/iDXNEEP74dg?si=95xtQpkBIExFdBQd You may be familiar with today’s guest, Jennifer Gulizia of The Flowering Farmhouse and The Backyard Bouquet Podcast. Like many of us, Jennifer’s story began in her own garden, as her flower-growing fascination naturally melded with her professional photography career. In 2019, she and her husband, T.J., built a modern farmhouse on a 1/3-acre lot, in Oregon’s Hood River. While it was not enough space for a true flower farm, Jennifer planted almost 200 dahlias and eventually leased more land from her neighbors to expand. Join me on a visit to The Flowering Farmhouse to learn about the newest chapter of Jennifer’s story. Seven seasons in and Jennifer and T.J. have sold their modern farmhouse and purchased a 20-acre parcel outside Hood River to undertake its restoration and regeneration. At the same time, Jennifer has partnered with a documentary filmmaker and they are developing an ambitious project to document the story in a film with the working title of “Where We Bloom.” There’s a lot to learn from this educator and fellow Slow Flowers advocate! Jennifer Gulizia of The Flowering Farmhouse Jennifer Gulizia hosted me as a guest on The Backyard Bouquet Podcast this past May, which how we got to know one another and how I began to understand her personal journey to flowers. So a few months later, while returning home to Seattle from a weekend in Oregon, I made a detour to visit Jennifer and meet her in person. She had invited me to record an interview about the Slow Flowers Movement for her ambitious documentary film project about the restoration of The Flowering Farmhouse farm. Of course, I wanted to turn the tables on Jennifer and interview her for the Slow Flowers Podcast. Mind you, there’s little infrastructure on this land, as Jennifer, T.J., and their young daughter Olivia, are starting over and do not live on the property. We filmed on a hot, windy summer day, so you’ll hear a bit of nature in the background during my tour and our sit-down interview. I’m happy to share this two-part interview, which includes a walking tour of one flower-filled acre, just planted in 2025, and a conversation recorded under one of the few large trees on the property. Together, we discuss Jennifer’s vision and imagine the possibilities it represents. Dahlia fields at The Flowering Farmhouse As Jennifer writes in a blog post: In September 2024, “our family became stewards of a fallow, forgotten 20-acre field in Hood River, Oregon. This land did not look like much, but it felt like possibility. After losing the leased land we had farmed since 2019 at the end of 2023, we found ourselves starting over from scratch. Becoming caretakers of this new property was an act of hope, resilience, and trust in what could someday bloom here.” Dahlia Tubers with Jennifer Gulizia Jennifer Gulizia is both a flower farmer and dahlia hybridizer. She is host of The Backyard Bouquet Podcast and leads The Dahlia Patch, an online learning community for flower lovers. Through her teaching and storytelling, Jennifer helps gardeners rediscover the joy of growing with intention... where beauty, meaning, and resilience take root. The vision for The Flowering Farmhouse Find and follow Jennifer at these social places:Website: https://thefloweringfarmhouse.com IG: https://www.instagram.com/thefloweringfarmhouse/ FB: https://www.facebook.com/thefloweringfarmhouse/ Podcast: https://thefloweringfarmhouse.com/the-backyard-bouquet-podcast/ Documentary: https://thefloweringfarmhouse.com/2024/10/28/regenerative-flower-farm-documentary/ Jennifer, T.J., and Olivia "Where We Bloom" is the working title for Jennifer’s documentary. Its Mission is to show how local flowers restore land, strengthen communities, and reconnect people with the beauty of the natural world. This film follows Jennifer and her family as they rebuild a regenerative flower farm and will invite viewers to believe in the impact of growing blooms close to home. If this...

Duración:00:57:46

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Episode 746: Slow Flowers in Sweden, with Eva Eliasson, chairwoman of Snittblomsodlare (Slow Flowers Sweden)

12/10/2025
https://youtu.be/D6ZrP98HNEg?si=xnsb-hjNywgQYrPr Today’s guest, Eva Eliasson, joins me from Stockholm, Sweden, where she is the chairwoman of Snittblomsodlare, the association of cut flower farmers in Sweden. We met virtually earlier this year when Eva reached out to introduce herself while on a family trip to the U.S. We scheduled time to chat further and I learned about the emerging market for locally-grown flowers in Sweden, a country with about 11 million citizens. Snittblomsodlare was formed in 2020 and has grown to include about 200 members across Sweden – representing farms in a diverse range of growing zones. I invited Snittblomsodlare to join Slow Flowers International and we’re thrilled to announce their official affiliation with the Slow Flowers Movement. I know you will enjoy our conversation as Eva and I discuss some of the same challenges and successes faced in their country and the impressive steps these growers are taking to change the floral marketplace. Eva Eliasson of Dalblomster and Snittblomsodlare Sweden makes global headlines today, December 10th, because it’s the anniversary of Alfred Nobel’s death. To commemorate, the award ceremony honoring Nobel laureates traditionally takes place on December 10th. While that major event celebrates recipients of the Nobel Prizes in Physics, Chemistry, Physiology or Medicine, Literature and the prize in economic sciences, today’s guest, Eva Eliasson, chairwoman of Snittblomsodlare (the Swedish cut flower farmers association), will talk with me about big news in the Slow Flowers world, and how local, seasonal, and sustainable cut flowers in Sweden are gaining attention. More about the Swedish flower farm, dalblomster, owned by Eva Eliasson Dahlia fields in Sweden at Eva Eliasson's farm, dalblomster Eva is the owner of Dalblomster, a micro farm in rural Sweden, located about 500 kilometers north of Stockholm, where she lives during the offseason. She has been active in the country’s emerging cut flower growers association, which brought us together (virtually) earlier this year. Recently, Snittblomsodlare joined Slow Flowers International, our global movement, and I’ve been quite inspired by their leadership. Last month, I presented the Slow Flowers Story at the association’s annual conference, sharing about our movement’s history over the past 15 years. I was so inspired by the questions and the comments from the attendees – I loved meeting them virtually and I know they are doing amazing things to change the landscape for local flowers in Sweden. Above: a gallery of Eva’s design work as a farmer-florist, including the florals she designed for her daughter’s wedding here in the U.S. You’ll love her wild and beautiful aesthetic. Follow Snittblomsodlare on Instagram Join us at the Slow Flowers WORLDWIDE Summit! 2026 Slow Flowers WORLDWIDE Summit Speakers The countdown continues to our 2026 Slow Flowers WORLDWIDE Summit, taking place ONLINE January 30-31 – and I hope you check out the details in our show notes – or just log onto slowflowerssummit.com to register. And here’s some great news, our lead sponsor, MyPatioTree.com has extended their CyberWeek promotion through the end of this year. Purchase your Slow Flowers WORLDWIDE Summit ticket by December 31st and MyPatioTree.com will send you a patio-ready flowering tree (value $199) as a complimentary gift this spring. MyPatioTree.com grows premium patio-sized ornamental trees: compact, elegant standards designed to bring beauty and structure to any small garden space. Grown on a second-generation family nursery in Oregon’s Willamette Valley, these exceptional trees are known as the “gold standard of standards,” and we know you’ll love yours. Each one ships directly from the farm so it arrives fresh to your door. After you register, you’ll receive a link in January to claim your free tree. If you’ve already purchased your ticket, you’re automatically included. Click for Registration and Free Tree Promotion! Thank you to...

Duración:00:59:30