Why Brand Protection Matters
L.A. Perkins
Unveil the Secrets to Safeguarding Your Business's Future
When time is of the essence, ignorance is not bliss—it's a liability. Enter L.A. Perkins, an acclaimed brand protection strategist and top-rated intellectual property attorney ready to arm you...
Location:
United States
Description:
Unveil the Secrets to Safeguarding Your Business's Future When time is of the essence, ignorance is not bliss—it's a liability. Enter L.A. Perkins, an acclaimed brand protection strategist and top-rated intellectual property attorney ready to arm you with the knowledge that could save your business from costly mistakes and legal nightmares. In Why Brand Protection Matters, Perkins distills over 27 years of legal practice and courtroom experience into a must-have resource for business owners, C-Suite executives, and entrepreneurs alike. With clarity and charisma, she unveils the critical steps necessary to shield your company's most valuable assets and secure exclusive trademark rights in the United States. From the beginning stages of entrepreneurship to the seasoned realm of business ownership, Why Brand Protection Matters illuminates the common pitfalls that can spell disaster for any unprepared business. Inside, you'll learn about: Through vivid anecdotes and real-world examples, Perkins demonstrates not only her seasoned legal experience but also her passion for business success. With her guidance, you'll gain a profound understanding of the importance of timely action and the transformative power of a legally fortified brand. Don't let uncertainty dictate your destiny; it's time to empower yourself with the knowledge to protect your brand assets and make your business's future bright. Duration - 5h 25m. Author - L.A. Perkins. Narrator - L.A. Perkins. Published Date - Tuesday, 09 January 2024. Copyright - © 2024 L.A. Perkins ©.
Language:
English
Opening Credits
Duration:00:00:21
Dedication
Duration:00:00:10
A Note to the Reader
Duration:00:01:34
Introduction: Who This Book Is for And How It Will Help
Duration:00:20:18
Chapter 1: Do Not Delay—Benefits of Brand Protection
Duration:00:22:49
Chapter 2: Common Mistakes That Leave Your Brand Unprotected
Duration:00:23:32
Chapter 3: Risks of Using a Brand Name Similar to Another Company's Brand Name
Duration:00:31:55
Chapter 4: Types of Intellectual Property
Duration:00:31:31
Chapter 5: Trademark Fundamentals
Duration:00:30:05
Chapter 6: What Makes a Brand Name Trademarkable?
Duration:00:18:09
Chapter 7: Search Before You Leap
Duration:00:25:12
Chapter 8: Trademark Application Process and Timeline
Duration:00:26:02
Chapter 9: Common Reasons for Trademark Application Refusal
Duration:00:22:48
Chapter 10: Trademark Maintenance Responsibilities
Duration:00:23:52
Chapter 11: Trademark Cancellation Proceedings
Duration:00:21:30
Chapter 12: Summary of Key Points
Duration:00:15:51
Chapter 13: Empowered to Lead, Grow Your Business, and Take Action to Protect Your Brand
Duration:00:05:38
Acknowledgments
Duration:00:03:15
Ending Credits
Duration:00:00:46